in the conference room.

Chen Yi sits in the north and faces south.

He is only in his thirties, his figure is not yet fat, and his neatly combed hair gives people a shrewd, wise and decisive feeling.

Glancing around the conference room, he asked, "What do you think about the overnight explosion of a certain sound?" ”

Chen Yi's Shenhai Beep Station Information Technology Co., Ltd. is still relatively young, and the group is still on the rise, and these high-level and backbone members under him are naturally not the corpses who eat dry rice.

Hearing this, Chen Yi's second right-hand man, a capable middle-aged man in his early forties, spoke first: "Mr. Chen, I think this phenomenon of software products exploding overnight has to be looked at separately.

Some just hyped up their fame, and used means to make netizens notice it and talk about it in a very short time.

But in fact, it can't attract many users, and when this momentum passes, it will be drowned in many software, and not many people will pay attention to it, which is a flash in the pan.

can really explode overnight and seize the market so quickly, not to say no, but it is extremely rare.

Yang Yue's dream media belongs to an entertainment company, so I won't say more.

I also checked the relevant information about the Bauhinia Internet company this morning, it is a company that has been established for more than three years and was acquired by Yang Yue early last year.

The size of this company was medium enough, and it has been doing some small products or outsourcing work from other companies.

The year before last, he launched a product of his own, called 'Tanyou', which almost bankrupted the company, and it was this that gave Yang Yue the opportunity to become its controlling shareholder.

Yang Yue's dream has never been involved in the software industry before, so he can only bring money and propaganda power to the diameter.

I think that the overnight explosion of a certain sound is the embodiment of the propaganda power of the old dream media.

As I said before, this kind of power can't last, so the explosion of a certain sound is mostly just a flash in the pan. ”

After listening, many of the dozen or so people sitting around the oval desk in the conference room nodded slightly, obviously agreeing with the middle-aged man's words.

There are also a few who are still pondering and have not taken a stand.

Chen Yi also frowned, and then said: "What Zhang Jin said has some truth, but he missed the most important point. ”

Missing the most important point?

Some sluggish people couldn't help but look at Chen Yi suspiciously when they heard this, and they couldn't think of what Zhang Jin had missed for a while.

Chen Yi looked at Zhang Jin and said, "You ignore the software itself, and the software itself is the problem we should pay the most attention to, not the Bauhinia behind it, or Yang Yue's old dream."

This morning, I learned the news that a certain sound exploded overnight, and I also downloaded a certain sound, and I had a brief experience.

To be honest, this APP, which claims to be based on short videos, has a lot of things.

I originally just wanted to understand its functional sections, but after entering, I unknowingly watched a half-hour short video. ”

Someone couldn't help but ask: "Could it be that there are many plates of this certain sound and the functions are cumbersome?" ”

Chen Yi glanced at this person in disappointment and said, "Ask me?" Today I'm holding this meeting for a certain sound, won't you download it to find out? Do we have to speculate when we meet? ”

When the man heard this, sweat immediately broke out on his face.

Many of the rest of the people also looked embarrassed.

Then they took their mobile phones on the spot to download a certain sound APP.

Seeing this scene, Chen Yi not only shook his head and sighed, but also felt that his team was not as vigorous and sharp as it was a few years ago, and even some people had begun to corrupt and enjoy it.

In today's world, can information companies sit back and enjoy their success?

It's like sailing against the current, and if you don't advance, you will retreat.

Retreat and retreat, and soon it will be gone.

Goodbye to some people who downloaded a certain sound and experienced it on the spot, and began to watch the video, Chen Yi frowned even tighter, raised his voice and said: "Okay, don't be cramming temporarily, I don't know if I came in and thought that we were a user exchange meeting of a certain sound." ”

Hearing this, many people were even more embarrassed.

Chen Yi felt that his patience was almost exhausted, so he simply looked directly at the man who seemed to be younger than him in the first place on his left.

"Min Heng, what do you think about a certain sound?"

Min Heng groaned and said, "Actually, we don't have to rush to judge whether a certain sound is an epiphany, or whether it has really occupied a large market.

The most important thing we need to judge is whether it is a threat to us and whether it will compete for our users.

When it comes to competing for users, it depends on how much content overlaps between the two sides.

Our beep station is based on two-dimensional culture, followed by game-related video content, and then other videos, as well as live broadcasts.

From the current point of view, a certain sound is mainly based on short videos in music.

And their short videos are really short, most of them are less than a minute, or even only a dozen seconds.

The slogan is also an ultra-short video of less than one minute.

And what about our beep station, let's not talk about the second yuan, it's generally very long.

Even the creator's various videos are as short as two or three minutes, and most of them are about ten minutes, or even dozens of minutes long.

In this analysis, the main content of our beep station is obviously different from a certain sound, and the concept of developing short videos is also different.

Therefore, even if a certain sound really has a lot of users overnight, it will not pose much of a threat to us, at least it will not be the kind of competitor who is on the tip of the needle.

Of course, the existence of a popular software will definitely take away part of our users' time, which is also unavoidable. ”

Hearing Min Heng's words, almost everyone in the conference room nodded.

Chen Yi finally smiled and said, "Your analysis is very good, judging from the content and the concept of short videos, a certain sound will indeed not be our direct opponent." ”

At this time, one of Chen Yi's assistants walked into the office and whispered a few words in his ear.

Then Chen Yi's face changed.

There is a faint excitement in the solemnity.

He looked around at everyone again and raised his voice: "Everyone, according to the news I just got, although the number of accurate users of a certain sound is still uncertain, it has definitely reached 10 million!"

The number of daily active users has reached an incredible number of millions!

What does this mean? It shows that there is a high probability that a certain sound really occupies the market, rather than a short-lived wind. ”

In the end, Chen Yi glanced at Zhang Jin again, intentionally or unintentionally.

Zhang Jin was not so afraid of Chen Yi, but frowned and said: "Mr. Chen, there is still a difference between the registered users of software and platforms and the actual users.

When the effect of the celebrity propaganda of Dream Media has passed, netizens have cooled down and no longer use a certain sound, or even uninstall a certain sound. ”

Chen Yi also frowned and said, "I still say the same thing, although what you said makes sense, it has to be analyzed by the software itself."

I've used a certain sound, as far as I feel, its stickiness to users is quite large, even far more than the same type of software in the past, catching up with some popular mobile games! ”