Chapter 328: The Essence Is the Same! [Ask for a monthly pass!] 】
"According to what you mean, it's not easier for those game companies to make money, they just need to add some characters run by these publishing houses to the game, and they all save the operating expenses." Xu said.
"That's right, so the game makes money, such as the most well-known Three Kingdoms, you don't need to buy copyright and IP development, you can use it directly, all kinds of Three Kingdoms games emerge in endlessly, none of them can be said to be pirated games, they are all genuine, because the copyright is the copyright of the public, unless the original author sues, and Journey to the West are all big players who have been changed by magic.
Except for Dream of Red Mansions, which is niche and is not suitable for various developments, the other three famous novels are the favorites of film and television companies and game companies.
Especially the Three Kingdoms, the popularity of the R book is too high, all kinds of R games add elements of the Three Kingdoms, film and television dramas and animations, and all kinds of domestic marketing like to develop the content of Journey to the West.
Because the characters of Journey to the West are too distinct, mainly the four masters and apprentices, although they are also group portraits, the basic core is these four people, and the rest account for very little drama, which is more suitable for modern film and television drama creation, as well as game development.
Just like the Three Kingdoms, no matter how it is developed, it is Zhuge Liang, Liu Guanzhang, Five Tiger Generals, etc., and it will not be developed too much, because it is not suitable for peripheral extension, and too many characters will cause chaos, and it is impossible to fix the impression of a certain character,"
Xu Tiantian sighed for a while: "If these authors want to live, it is estimated that they can become the top ten down payments in Forbes if they receive copyright."
So, how should I operate, these must-read books given to me by the other party, I have read them, most of them are military generals. ”
Zhao Mingyang looked at Xu Tiantian and said, "Do you know why the publishing house has been selling the biographies of some military generals all these years?" Because most of the civil servants themselves can write, they write an autobiography from time to time and hide it for posterity to publish.
And the well-known civil officials in history, in fact, we are basically familiar with them in the history books, and the generals who are good at fighting are actually introduced in a few words.
There are so many generals, most of them are mentioned in the history books.
Therefore, there is a lot of space for development, and there are many things that can be written, most people have not read it at all, and find someone to write this kind of custom article, in fact, this kind of article is not a custom article.
The reason why they write this kind of literature and publish is nothing more than that there are blind spots in the market, such as writing Zhao Yun, writing Lu Bu, writing Chen Qingzhi, Cheng Biting Jin, Xue Rengui, etc., these people themselves have a lot of texts left by oral tradition of storytellers, just sort them out.
But this kind of thing is actually quite conscientious, and how does a group of people operate? For example, get an ancient celebrity, the history books don't record too many people, find out, start marketing, after marketing, publish the biography of such a celebrity.
The content of what is written is to write about some of the ways and feelings of life of this celebrity, and these are the content of the publishing house looking for someone to directly copy and paste some philosophy books and business management, and then add some understanding, and revise the original text to publish, many people can't read these books when they buy them, they can't understand them, so it's strange that they can understand them.
That is some of the content that is pieced together, and it is all academic knowledge, and many of them are directly translated from some textbooks in foreign universities.
That's why I said that if you go to check the information, what you don't understand, the easiest way to operate is to use some well-known celebrities in modern times as references.
Then make a comparison, pull and step on, put aside the facts, and cause arguments, which is a very simple operation. ”
Xu Tilt ???
"Can you elaborate on how to do that? What does it mean to put the facts aside? ”
"Simple, if you are like the late superstar in this book, you can write that he can easily defeat the boxing champion Tyson, Tyson said that if you fight him, he will be beaten to death by the other party, this is based on people, if you use other creatures, you can write about fighting tigers, easily defeat tigers.
Just like we used to write about Tibetan mastiffs, we wrote that Tibetan mastiffs can defeat tigers, and a mastiff can fight tigers for a long time.
When this character is in operation, he can publish all kinds of books of his kind, and even some books entirely under his name.
If this superstar was alive, he would definitely not say these words, or even come out to refute the rumors in person, but he is deceased, and the deceased has an innate advantage that can infinitely perfect the person for the deceased celebrity, and he is not afraid of overturning, because there is no possibility of overturning. ”
Xu Tilt (⊙o⊙)...
"You're not ignoring the facts, you're simply fabricating and distorting the facts, it's impossible, the reason why Tyson is famous all over the world, just like Black Mamba, Zhan Huang, Boss Mei and Ronaldo, these are all top figures in their respective fields.
Your cross-industry comparison, just like saying that Xueyou's brother can easily defeat Ronaldo and Boss Mei when he plays football, he can easily score and win under the noses of Black Mamba and Zhan Huang in basketball, and lead the team to win the NBA championship every minute, this is simply impossible, man and machine are the ceiling in their respective professional fields, and in the same way, the above film and television works cannot perform better than that film and television superstar.
As for the mastiff fighting the nine tigers, aren't you ignoring the facts, nor are you distorting the facts, you are completely brainless, my God, a dog, defeating nine tiger cubs? Otherwise, I can't understand how it can defeat an adult tiger, is it a whistling dog?
The point is, this kind of operation is sent out, will anyone really believe it? Does anyone think anyone can beat Tyson? If Tyson is so weak that he can be called a boxing champion?
And, Did Tyson say those things? If you haven't said it~ Yes, he can't sue for this kind of thing, it's still an international lawsuit, at most, it's a mouthful, and if you want to sue us, you're afraid of being attracted by our anti-marketing. ”
"You're wrong, because you're not the audience for these books at all, who are these books sold to? It's those who don't have much discernment and are easy to follow.
What are these people buying these books for? The other party may not read it, and there is a great chance of buying it and putting it at home as a collectible, so you can buy it and send a picture to the circle of friends, showing off your self-righteousness.
Do you think that really good books have been proven by time, such as the four famous books, which need such an operation? That's all required reading, I said earlier, the market for compulsory reading is very small, most of them are sold to people who really like to read, or are going to school, how many people do you think?
There are very few, less than you think, and the reason why you have the above ideas is because the circle you have contacted has not been in contact with people who have little discernment.
And the image of this group of people is described as those keyboard warriors and trolls on the Internet, haven't you noticed that these people can drown out the voices of people who really have the ability to discern?
Do you think these publishers haven't done data collation and statistics? This group of people who have little discernment ability is actually a sea, and one in 10,000 people buy these marketed books, and the publishing house earns several times more than selling must-read books.
Because of the low cost and the ability to set its own price, there may only be one publisher in the market, because these books are marketed by the company.
These publishing houses will not only ask us to do marketing, but also find some high-level intellectuals to market, in fact, most people who don't have the ability to discern like high-level intellectuals, because there is nothing to think that people who have these are good.
Without knowledge, you will feel that those who have half a bucket of water are said to be the truth, so those public knowledge can push it casually, and a large group of people will buy it, which is marketing, grasping the blind spot, and reverse output.
Do you think that those who used to be on TV, how could they sell hundreds of thousands of xx health products and xx medicinal wine for a few dollars, because what they earned was the money of this group of people who had little discernment, you can see how huge this group is and how much it can earn.
It's nothing more than turning the previous products into books, the essence is the same, there is no difference. ”