Zhao Mingyang understood, Meng Xiaoxian was defined as an Internet celebrity, how long is the lifespan of an Internet celebrity? One cycle a year.

Two years is considered a long time, and there are few turnarounds in the later stage, and there are only two Internet celebrities who can still be active on the stage, the man is Luo Fat, and the woman is milk tea.

But in the end, both of them did not develop into the entertainment industry but developed into entities, because it is too difficult for Internet celebrities to become famous in the entertainment industry, and the QQ triumvirate is not an Internet celebrity, but an online singer, the word singer is very important, this is talented, and all three of them have original ability, It is not a product born from the Internet, but something that realizes itself through the Internet, the definition is completely different, and it is because the Internet will also make them labeled.

To put it simply, there are stars in the entertainment industry, one counts as one, and none of them shows the most real side.

The personalities of celebrities are all created, the real entertainment industry is very cruel, so cruel that the perfect star you think may be a person with a very poor character.

And when a star reaches a certain status, he wants to put aside the label of star and position himself as an actor, singer, director, producer, etc., because these have a higher status in the entertainment industry than stars.

But in the final analysis, most of them are still celebrities, and veteran celebrities prefer to make friends with popular traffic, why? Shots, appearances, topicality.

The attitude of veteran stars towards newcomers is completely based on the popularity and talent of newcomers, and most newcomers cannot be supported by the elderly.

Only newcomers with a market will be supported by their predecessors, These traffic stars have a very large fan base, and these fans can bring new traffic and exposure to the old stars.

For example, several artists on the stage, this online Mid-Autumn Festival party, invited some veteran star singers, and there are also new popular traffic, they are together, they are mutually recognized as a level, in a circle, after all, they belong to relatively large companies.

In their eyes, Internet celebrities are actually no different from second-rate people.

At this time, they were standing on the stage rehearsal, the veteran stars were giving a word or two to the traffic stars, and the traffic stars were also giving the old man face, learning humbly, and it seemed that they were happy, but this stage belonged to everyone, not theirs.

Internet celebrities like Meng Xiaoxian basically can't go on stage, because celebrities don't want to be on the same stage with them, and to put it bluntly, celebrities are afraid of price drops.

And the directors are also from traditional media and TV stations, and they also subconsciously look down on these Internet celebrities, and their cognition and ratings still depend on the stars.

In fact, just like many manufacturers take money to advertise in some TV stations at this time, it is basically a waste, because the overall ratings of TV stations are now less than a multimedia platform, and the first thing to see through this is the toilet table, and then they set up their own network broadcasting platform and put the best variety shows on the Internet, but the TV station broadcasts not a brilliant program, because the TV station can't get a high advertising fee.

By the way,The only profitable online video platform on the market at present is the toilet table,And then the lowest loss rate is Xiaopo Station,It may soon be profitable,The rest of the video platforms are in a loss-making state,The main reason is that there is no high-quality original content,All content is basically bought,Including the exclusive broadcast of many platforms,It is also the copyright that was bought。

This is the reason why most media companies go bankrupt, the previous model is what the TV station puts out, what is the trend, the TV station dominates the audience, and later this group of people joined the new media company, or do this set, and the result is the collapse of the bankruptcy, the loss of the loss.

In the new era, the core of the media is what the audience likes to give the audience, and now the director of the live command, Zhao Mingyang knows that this party must not be successful, because it is completely in accordance with the standards of the TV station, so ~ Why did the audience choose you? Can your party do better than provincial satellite TV? The celebrity coffee invited is bigger?

What is the core of the web evening? It's that the mainstream media won't broadcast it, and the audience itself is different, and the mainstream media doesn't want to introduce too much Internet culture, but the audience is divided into different age groups such as the old, middle-aged and young, and the basic ones who watch TV are middle-aged and elderly, so they must not use Internet culture too much.

The audience of the online platform is basically young people, so it is necessary to reduce too much mainstream culture, such as the Four Heavenly Kings are very famous, right? But that's what people were familiar with before 00, you let the younger generation get to know it, just like most of the post-80s and post-90s can't like the actors and singers that their parents' generation likes, no one is wrong, the times are different.

Zhao Mingyang still miscalculated, because he didn't expect that this Internet platform was completely outsourced, that is, the entire party was outsourced to someone else, and there was no internal intervention.

According to the routine in the network, Zhao Mingyang should beat a wave at this time, angrily scold the director, and then arrange for Meng Xiaoxian to come on stage.

But the reality is that Zhao Mingyang will be scolded when he comes out to speak, and people will recognize who you are.

However, Zhao Mingyang can make the top management of this Internet company angry with the director, and even intervene.

How to intervene? Zhao Mingyang glanced at Meng Xiaoxian and said, "Let's go back first, let's come over later." ”

Meng Xiaoxian looked at Zhao Mingyang and said, "Is it okay?" ”

"Yes, because for three or five hours, we may not be able to go on stage." Zhao Mingyang said.

"Oh~ do you want to wait no longer?" Meng Xiaoxian said that she was afraid that she would leave, in case it was her turn.

"It's okay, wait a while, if we don't line up in half an hour, let's go eat something first, Sister Wang, you can ask later, how long will we be able to rehearse." Zhao Mingyang said to Meng Xiaoxian's agent, then turned around and took out his mobile phone and left.

"Arrange for a group of reporters to come over." Zhao Mingyang walked to a place where there was no one and said to Ning Dongsheng on the other end of the phone.

After Ning Dongsheng received the instructions, he quickly sent someone over.

When Zhao Mingyang established Daotian Entertainment, he also asked Ning Dongsheng to set up a public relations department, which is actually a copy of Empty Bottle Media, which is far worse than Empty Bottle Media in terms of scale and overall ability, and is at most a small operating company, but with Zhao Mingyang in charge, these people are enough for Zhao Mingyang.

They are bypassing the platform to contact some smaller operating companies and individuals to assign tasks, and the field reporters who will come to interview after a while are nothing more than Daotian Entertainment's own people pretending, there are not too many people, and there are only about ten people in the public relations department, all of whom are carefully selected by Zhao Mingyang and have relevant work experience.

"Director~Ask~We~When can we rehearse?" Meng Xiaoxian's agent smiled and took some afternoon tea and asked.

"Wait, I don't have any eyesight, didn't I see anyone rehearsing on stage? When they finish the rehearsal, they have to give their band and backup dancers on the rehearsal side, and they have to use the stage to rehearse many times at any time, a little later, or after 9 o'clock in the evening. The director said impatiently, and then the staff on the side asked Meng Xiaoxian's agent to leave quickly, so as not to delay the director's work.

Meng Xiaoxian's agent smiled and said goodbye to the director, returned to Meng Xiaoxian's side and said, "I really have to leave, we won't be able to use the venue during the day, let's be later." ”

Meng Xiaoxian nodded and got up, and several other newcomers and Internet celebrities looked at each other, they didn't want to leave yet, if they had the chance, at least they could take a photo with their seniors and be familiar with each other.

They didn't find a problem, and the staff got off work after the evening, and there was basically no rehearsal at that time, so they were given a temporary rehearsal in the end, and the day before the performance, they were given a few hours, and everyone fought for the last chance.

Zhao Mingyang watched Meng Xiaoxian come out, and he said to Meng Xiaoxian: "You and Sister Wang will go back to the company first, and then arrange for you to go to a music room, have a special teacher teach you, and give you a rehearsal,"

Meng Xiaoxian felt lost for the first time, he was really treated as air these days, and the only thing he was called by the director was to ask Meng Xiaoxian to accompany him to participate in a drinking party, Meng Xiaoxian refused, and then he was snubbed indefinitely.

These directors don't necessarily want to have unspoken rules, most of the time they are pimps and introduced to the powerful, and the powerful may invest in their movie when they are happy, but Zhao Mingyang will not let Meng Xiaoxian suffer that grievance.

"Go to the rehearsal with peace of mind, and soon, I'll have you standing in the middle of the stage." After Zhao Mingyang finished speaking, he put on his sunglasses and separated from Meng Xiaoxian.

When Meng Xiaoxian walked out of the gymnasium, a group of reporters rushed up with a microphone and almost hit Meng Xiaoxian's face, and a reporter took the lead in asking: "Master Meng, I heard that it is true that XX Network Company invited you to participate in the Mid-Autumn Festival Gala this time?" ”

Another reporter male reporter asked: 'Sister Xian'er, I heard that XX TV invited you to attend the Mid-Autumn Festival Gala, can you tell us some information?' ’

"Miss Meng, I heard that you are here for a rehearsal today, it is a special program of the Mid-Autumn Festival Gala on the 271 platform, is this true? What show are you about to bring? ”

"Sister Xian'er heard that your conversation with 271 collapsed, and you haven't participated in the rehearsal in the past few days, can you tell me more about it? Which one do you go to for this year's Mid-Autumn Festival? ”

·······

When Meng Xiaoxian's agent heard it, he understood that this was the company's strength.

"I'm sorry, we don't have anything to say for the time being, the specific content will wait until it is implemented, and we haven't decided yet." What the agent said was wonderful and wonderful, which means that we may not be performing at the 271 party now.

Soon, the topic of Meng Xiaoxian appeared on the Internet.

A large number of netizens commented: Wherever Meng Xiaoxian goes, we will go, and we will always support Meng Banzhu.

This kind of voice will reach the top management of 271, because they will also monitor the voice on the Internet in real time, and most of the executives of Internet companies are basically active in the network for a long time to grab useful information, because this is their main battlefield.

What Zhao Mingyang wants is to let the outside world know that Meng Xiaoxian is not cooperating with any specific company at present, and he is implying that she is very popular.

The most important information is for 271 to see, Meng Xiaoxian may not have appeared at the 271 Mid-Autumn Festival party, and now all the topics related to 271, Zhao Mingyang has arranged to be tied up with Meng Xiaoxian.

There are still about ten days left, and if everything is in time, Meng Xiaoxian can go to the next one.

This is to use public opinion to put pressure on 271, and if 271 doesn't care, Zhao Mingyang directly asked Meng Xiaoxian to leave, if you dare to ask for liquidated damages, I dare to break out that you don't give Meng Xiaoxian a rehearsal, and everyone on behalf of Dong will boycott 271 together.

Does 271 know? I know, I know the seriousness of the consequences, but the senior management does not necessarily know the details, so they will investigate it in advance.

No, at this moment, some high-level officials went to ask what was going on, what did the media interview report mean, didn't Meng Xiaoxian have all been confirmed, why did he come out like this?

After getting the answer, the high-level knew what was going on, Meng Xiaoxian had been left out in the cold for several days, and there was no chance to rehearse, this was a trouble, this was in the opinion of 271, Meng Xiaoxian also had a backer behind him, and people were expressing their dissatisfaction.

Although I don't know who is behind Meng Xiaoxian, he is not a cat or a dog, he is all Taoist.

Soon, someone over there went over and told the outsourcer to hurry up and rehearse for Meng Xiaoxian, otherwise the director would be changed.

After all, 271 is Party A, people are really paying for it, and Meng Xiaoxian is not a contractor to talk about it, it was 271 who directly contacted Daotian Entertainment to talk about it, if you don't let Meng Xiaoxian rehearse, you are playing 271 in the face, and the other party must also be angry.