But. Enron was entangled for a while. A little expressed his feelings of envy, jealousy and hatred. He threw aside his lamentation for the profiteers. Compare with the richest man in the city in the future. She wasn't full again. She might as well ponder the little garden behind the bookstore when she had the time.

The true character of the richest man in the future is not only reflected in the magnificent and alternative storefront. The "insidious" intentions and scheming of this person can be seen everywhere inside and outside the bookstore.

Jiang Jieyun felt that since this small western-style building was once a revolutionary relic of the Jinling ** underground party. It should be put to good use...... Cough. It should be well publicized. Let the flame of revolution be passed on from generation to generation.

In line with this principle. He specially ordered a bronze plaque to be inlaid in a prominent position on the exterior wall of the small building. It is written. This is the revolutionary relics of the Jinling ** underground party. Which revolutionaries in the history of China have fought unremittingly for the establishment of New China here. worked.

The texture of the bronze medal is heavy. The handwriting on it is dignified and magnificent. Coupled with the renovated look, it looks quaint but not stale. The vicissitudes of life, but not the dilapidated exterior wall of the small building. It really has a bit of the official temperament of a cultural relics protection unit. Quite capable of bluffing.

The sign of the bookstore is very classical. Black lacquer. Gold letters. Four big words. "Dragon Gate Bookstore". The handwriting is flying and heroic. But it's not hard to identify. It is both solemn and intimate.

Say the words on this signboard. It was still Enran who begged Liu Yunxuan and Liu Shigong for it.

It should be asked by Jiang Jieyun, the shopkeeper himself. But apparently this guy knows that too. If it was he who went. Teacher Liu Suixiang and Teacher Liu, even if they don't use a feather duster to kick him out. I'm afraid I won't give him a good face. Not to mention asking Master Shi for words.

So. This glorious task could only be handed over to half of Master Liu's disciple An Ran.

Of course. Jiang Jieyun, don't look at his age. But he already has the temperament and wisdom of a businessman. will not let Enron ask for words empty-handed. Instead, she was asked to bring a few rare book stickers from the recycled old books as pen polishing fees. Vote for Liu Shigong first. Then ask for words politely.

It's just that Enron is affordable. I didn't want to deceive Liu Yunxuan for this. Adopt a truth-telling attitude. and told Liu Yunxuan about their concerns one by one.

Liu Yunxuan smiled. I don't mind if I hear it. On the contrary, I was very interested. I personally followed An Ran to Longmen Bookstore. Then he plunged into the pile of old books that Jiang Jieyun had collected, rummaging through them. In the end, he became the first customer of the Longmen Bookstore, which had not yet opened. At the same time, he is also a long-term customer.

And those stickers, which were supposed to be used as pen polishing fees, have also become sales goods. Xi De Iron Rooster Jiang Chengzhuo secretly gave An Ran a thumbs up.

The interior of Longmen Bookstore is simply decorated. White walls. Dark brown wooden floors. Wooden bookshelves. Wooden counters. The white paint on the walls and the wooden floors on the floor were painted by Jiang Jieyun himself. Lay it yourself. The bookshelves and counters are self-ordered. I measured the size. Looking for a carpenter. Didn't spend much money. The real money was smashed at the cash register at the entrance. At this time, the automatic sensing anti-theft system was not yet popular in small towns.

There this thing. A newly opened bookstore only needs to hire a small number of permanent staff in terms of labor. They are responsible for the teaching book area downstairs and the old book area upstairs. As the business unfolds and thrives. In the future, it is sufficient to hire gig workers as appropriate.

On the walls of the shop hall on the first floor. It is decorated with the more proud photographs of An Ran and Wu Zerong. There are buildings. There are animals. There is a view. Put it big. Framed in dark brown picture frames in the same color as the bookshelves on the floor. Looks. Very good at making a layman.

The content is neither overly serious. And not too frivolous. According to Brother Rooster, it is. The biggest benefit of this style of decoration is that it is economical and beautiful.

Of course. Those who are familiar with the character of this benevolent brother know. The so-called beautiful gods are all floating clouds. Saving money is key.

In addition to these photographs. A profiteer did not forget to set aside a small area to professionally introduce the glorious history of this small building. It is also framed in a large picture frame. There are diagrams. There is text. It corresponds to the bronze plaque on the outer wall of the small building.

There are also several picture frames hanging on the walls of the antique books section on the second floor. It's just that it's no longer the photography that fools people. The content is a little more cultural. Or some fragments of old books that have been collected. Or a work of calligraphy. Or some cut-out works.

Except for some. There are also a lot of large and small greenery in the store. It was Enron's idea. Where there are books, there are some plants. It will look more vibrant. It also seems more elegant bookish. At the same time, it is also conducive to creating a pleasant and comfortable reading atmosphere.

The plants that Enron chose are also those that are not expensive. Good to raise. It looks like a pretty plant.

Anchovy bamboo. Large plants such as fortune trees are in two pots. It is used to decorate the façade and at the same time play the role of a soft partition. It doesn't take much effort to raise it. The only downside is that the price is a bit expensive.

Fortunately, the rest is cheaper. What gives a little water to live pothos. Silver-edged spider plant. Purple-leaved duck toe grass. and the elegant and resistant bamboo. There are three hundred and sixty-five days left in the year. Begonias that bloom every day. All belong as long as you remember to water. You can't die of the flowers and plants. And not to mention that they grow fast. It is also easy to multiply. Break off a sprig at random. Throw it in the water. It doesn't take two days to take root. Stick it in the dirt. Another pot.

Other than that. These plants also have a favorite common feature of Kang Sung-Zhuo...... Cheap. The windows of the small building are all tall old-fashioned wooden lattice windows. The lighting was excellent. Sunny day. Fill a room with a bright face. The room is full of books. Leaning against the tall, sturdy bookcase. Or find a corner and sit on a clean floor. Hold a book and read it quietly. It's also a great pastime. When the eyes are tired. You can also take a look at the tall and low greenery that is displayed here and there, or browse the hanging plants on the wall. Photographs, calligraphy and paintings that often change their contents. Recuperate your brains.

What Jiang Jieyun wants to create is such a kind of quietness. Easy. Cordial. Relaxed reading atmosphere.

Of course. That's not enough. It's not enough to make Longmen Bookstore stand out among the various bookstores in the neighborhood, large and small. Take advantage.

In addition to having a good reading and shopping atmosphere. The focus is still on the product.

This is also where Jiang Jieyun works hardest.

Ample. Cheap. A large selection of second-hand tutoring materials of good quality. Workbook. Paper. Reference books and various old books are the biggest main direction and unique feature items of Longmen Bookstore.

But. No matter how good the quality is. Low price. A complete range of goods is also inseparable from vigorous publicity and effective marketing.

On the opening day. Put a hanging earth red. This is just the most basic propaganda ploy. Every merchant will do it. Jiang Jieyun naturally won't let it go.

And before that. He printed and distributed a large number of leaflets. He himself and Kang Sung-zhuo. Zhao Zhenxu, along with a few friends and two clerks hired by the store, traveled to almost every elementary school in the city. Secondary school. High school. Distribute advertisements in front of the school. Where on the day of opening. Book buyers with advertisements on their doorstep. All can enjoy a discount of 85%.

Originally, I chose the location of the store near the cram school street. It is to take a fancy to the huge potential passenger flow resources here.

But due to their lack of manpower. The main focus of the delivery of advertisements is on each school. As for the propaganda on the cram school street. A profiteer put his mind on mutual benefit. That is, the cram school is asked to give a leaflet from Longmen Bookstore when distributing its own advertising leaflets. And Longmen Bookstore promised after it opened. Set up a special bulletin board in the store. Post advertisements for each course. Establish long-term cooperative relationships.

After Enron heard about someone's mutually beneficial policy. It's already a little strange. It's a taste of self-defeat. If the profiteers change their temper. It's a weird thing.

In addition to these. Jiang Jieyun did not forget to promote it on the Internet. Let Zhao Zhenxu also make the webpage of Longmen Bookstore. The date on which the store will be opened. Catalogs. Various promotions were advertised.

In a word. The profiteer was putting him as propaganda as he could imagine. No matter what form it takes. It doesn't matter how many layers of effectiveness there are. As long as you can use everything you can. Omnidirectional. No dead ends. Leave no blank space.

On the opening day, in addition to using discount promotions on flyers to attract customers. It also launched a number of special books. This part of the special books is also divided into several grades and categories. There are brand new. There are second-hand ** layers of new ones. Five or six floors new. As well as some that are not in good condition. Something is missing. Furthermore. It is divided into teaching books and other books of various categories.

Other than that. You will also receive a membership card for purchases made on the same day when you purchase a certain amount. In the future, you can enjoy a 95% discount on consumption in our store. The first day of each month. Number Eleven. Twenty-one. Thirty-one is a member day. Members can enjoy a 10% discount on purchases made in our store. If it is a normal discount day in the store. Members can also enjoy discounts on top of discounts.

And. If it's convenient for you. You can also leave your email address or QQ number. Our store will send you the newly purchased book catalogue and various preferential information in a timely manner. It is convenient for you to grasp the book information anytime and anywhere. Convenient for shopping.

In a word. Become our member as soon as possible. It's your wisest choice.

……

Some of the promotional methods were come up with by Jiang Jieyun himself. Some of them were brainstormed by friends. Of course. There is no credit for Enron here.

It's not hard for Enron to come up with ideas. After all, she is carrying memories more than ten years later. Many of the promotional methods were made rotten by the merchants at that time. And Jiang Jieyun's methods of the three profiteers made An Ran marvel again and again in his heart for the flexible and agile minds of these three teenagers.