Zhao Mingyang knows that Wang Sibo understands the game thing, but the game competitions around the world are half-baked.

Let's put it this way, games are actually not very popular around the world, mainly because most girls don't like them.

Don't underestimate this, what is the reason why girls don't like games?

It's because boys don't accompany them after playing games, and it's because boys can play games and not fall in love.

Even after getting married, girls hate games, because if children are addicted to games, then they don't like to learn and be disobedient.

Game! The group is very single, the money in the game is basically male consumers, there is a big conflict here, the man invests the money in the game, then there is no money, and after there is no money, there is no money to fall in love, no money to send things to the girl you love, this is the key point.

Girls don't like it, this is the key point, how to make girls like it? It's a big problem.

Don't be fooled, foreigner girls don't care about money, the word money worshipper comes from the capital country, so it will be said that the game is not only the domestic market, but also the same abroad, but the scale of foreign games is larger, the difference is here, not that foreigners can accept games.

The game has always been very controversial, mostly because girlfriends and mothers don't like this.

In the past, there was no way to solve this contradiction, in fact, games are the same nature as basketball and football, and for boys, this is a group sport.

But this is a big difference, first of all, basketball and football girls have a sense of participation, you can go to the court to see it at close range, and there is a key point, there are always some handsome guys in basketball and football, especially football, the handsome guy culture has been done to the extreme, girls like and support boys can watch this, participate in this sport, girls are more of a star-chasing nature for football, and there is also a look at the appearance.

Just like many boys like to watch girls figure skate and swim, I don't know much about sports, but I have good looks and figures.

And most of the boys play basketball and football because girls like to watch it, and they can also play with their brothers, this kind of cause and effect relationship is not visible, but it is real.

Any market product, without the consumption and support of girls, must not be big.

Most of the users of luxury goods are girls, and many people actually ignore one point, most of the rich people bought cars and planes, for the sake of face, how many men care about the face between men? The so-called pretending to be forced, who is it pretending to be shown in the end?

If you don't care about the girl's opinion, boys can go out directly and dress very casually, and the same goes for girls.

But there is a difference here, that is, everyone thinks that boys should chase girls and behave more, so boys are bound to take the initiative to show favor, take the initiative to make girls happy and please girls.

Because in the love between men and women, girls are defined as the weak party and the one who needs to be cared for and loved, and even the one who blows the loss.

Boys are defined as the dominant side and the advantage side, which creates some invisible causal relationships.

What do boys use to attract the opposite sex? Handsome appearance is one, but what about this? Rhetoric is one, but what is the most direct expression? As life gets better and better, material expressions are gradually revealed.

So most boys struggle just to get a better material expression in front of girls, not to mention ordinary men, how many big guys can't control the waistband, and in the end it's that bit of, it's just the difference between being discovered and not being discovered.

So the game has been limited to one point and has not opened up the female market.

Zhao Mingyang knew, and Wang Sibo also knew, but Wang Sibo's thinking was still the same as before, so he asked Zhao Mingyang because he knew that Zhao Mingyang must have found a new breakthrough.

"Wang Shao, I don't know if you have found one thing, that is, the popularity of smart phones, now our penetration rate is about the same as that of developed countries, but the biggest problem in developed countries is that the number of single people is gradually increasing, and the number of people who are not married and have children is increasing.

Especially in Japan and South Korea, there is a great contradiction between single and unmarried boys and girls, and there is also a lot of contradiction in Europe and the United States, to put it bluntly, boys don't want to let themselves fall into a so-called abyss because of the pressure brought by marriage.

If you don't get married, you don't have to buy a house, you don't have to raise children, you don't have to spend money on love, you can spend your money freely, and you can spend it on yourself.

The biggest difference between buying a house and renting a house is nothing more than children, no children can rent a house casually, and if you have children, you must give your children a stable living environment, and the school district room card in developed countries abroad is more serious, and the ten-point school has been clearly divided into classes.

You have studied and you know, the rich people in the West are also buying houses, but the West is very class-oriented, that is, the right family, so the rich marry the rich, and they live in a rich environment for a long time.

Of course, if the boy is good enough, he can also break the door to this, the premise is better than more than 70% of ordinary boys, this is very difficult.

For example, A and B are separated by a street, but the gap between this street is very different, boys don't want to get married and don't want to struggle, it is bound to make a group of girls single, which has caused another phenomenon, what phenomenon do you understand? ”

Wang Sibo belongs to a person who can understand a little, after all, people have learned since childhood, and they have been exposed to what ordinary people can't touch and learn, and a lot of information can be understood at one point.

Wang Sibo thought for a while and said: "Single boys are actually nothing, they are single, games, animation, online texts, these entertainment methods have increased, especially the games are getting better and better, the number of animation updates is increasing, and the number of online text updates is increasing, which can already occupy one-third of the boys' time."

The remaining third rests, and the other third is used for work and dinner with brothers, once the boy is single, then he will return to a state of play when he was a child, and even avoid falling in love, for fear of falling in love with constraints, which is terrible.

People's time and energy are limited, for example, a group of boys, work every day, after work, they play basketball and games with their brothers, and then they eat and sleep, and the day passes.

In addition, the current entertainment methods are not only games, anime, basketball and football, but also all kinds of fun things in big cities, such as live CS, escape rooms, farm stays, video game cities, etc., the time brought by these things will keep single boys busy.

With the advent of smart mobile terminals, mobile phones have gradually made people start to reduce outdoor entertainment, and begin to spend more time on virtual networks again.

This is bound to cause one thing, now the things on the Internet, most of them are what boys like, games, animation, online texts, and girls like to basically go shopping and entertainment, and the most time left on the Internet may be online shopping, online shopping is a comprehensive platform for boys and girls, half and half.

However, the mobile functional market is so large, online shopping is only a part, if there is only a shopping app, then the mobile terminal is meaningless, if there is only communication, this is not very meaningful, because the previous phone calls and mobile phone text messages can be extended.

The most important thing for mobile devices is the user's use time and stickiness, which is inseparable from mobile phones, so that manufacturers can keep making money, and the industrial chain behind mobile phones is very large from system software to mobile phone hardware, at least trillions of industrial chains.

With such a large industrial chain, the relevant industry leaders around the world will definitely think of ways to increase the stickiness of users, which is actually the battle between mobile terminals and PC ports, and the most stable customer group of the two ports is the game group.

The stickiness of the game group is the largest, and because there are more men who are single now, and they are gamers, most women's hobbies are actually not related to games, but now boys' time is basically concentrated in games, and the current form is the opposite of before.

In the past, boys liked to tie women into the pile, but now boys are all playing games together, and girls communicate with girls, in fact, there is nothing to communicate with, there is no meaning.

First of all, one of the biggest problems is that if men and women are not married and self-sufficient, boys have a greater advantage of wealth than girls, which mainly exists physiology, as well as the diversity of jobs, such as high-risk occupations with high incomes, relatively more manual labor, and the impact of long-term overtime on aging.

If the same salary, the company must be biased towards boys, this can't be helped, after all, boys' physical strength is indeed superior, whether it is physical work or mental work, the advantage of boys is physical strength.

If this situation continues for a long time, there will be fewer employment opportunities for girls and less income, which will inevitably lead to a weakening of the consumer market.

The root of all this is that boys are too satisfied with self-sufficiency and are unwilling to overdraw their bodies and energy to create greater value.

And girls will lose the kind of being pursued, being actively courted by others, the aging period of girls is faster than that of boys, and thirty-year-old boys and thirty-year-old girls are two different natures.

So most girls will choose to take the initiative, and the virtual world, the game is their goal, the game doesn't look at the face, just listen to the sound, and a group of boys suddenly appear Girls, it is bound to change, the game has become a blind date venue, a place for men and women to connect, this time girls need to take the initiative, right? ”

Zhao Mingyang nodded, admiring Wang Sibo's understanding and insight very much, and he instantly discovered the key point.

It's the potential value of the game, and there's another way to play and interpret it.

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