Chapter 450: Making Money on TV
"Then we can make money from TV shows, isn't that a great idea?"
Zhang Jianjun took the opportunity to say, he thought that what he had expressed was obvious, but who knew that Lao Yang looked at him in confusion, as if he didn't understand anything.
"Mr. Yang, don't you understand what I mean?"
"I really don't understand, can you be more blunt?"
Lao Yang smiled a little embarrassedly.
"Well, let me explain to you again, you see that people usually use a lot of things, and as far as I know, there are already commercials on TV, right?"
Zhang Jianjun just guessed, he estimated that many things were available in this era, and they were developing rapidly, but he had never watched TV.
There was no TV in the village, and he forgot to buy it.
"Yes, there are a lot of ads, but the results of these ads are not ideal, and people still like to buy cheap things."
This is Lao Yang's sorrowful point, most of the advertisements on TV shows are there, but unfortunately the audience doesn't buy it.
General Zhang said with a smile.
"That's because you didn't see the effect, didn't you find that most of the ads are too fake, and people will buy fake things when they see them?"
Zhang Jianjun's words gave Lao Yang some inspiration, although the words are so, but most of the advertisements are not like this?
If you want to write real effects, how can you catch the audience's attention?
"So you have to put ads in another way, instead of making people feel like it's an ad at first glance, and this is the effect of trying to trick me into buying, do you know what I mean?"
Zhang Jianjun has said it in the most straightforward way, Lao Yang understands a lot, but he doesn't know how to do it.
"Show it in the form of a show, and then take some appropriate commercials, for example, the current show is a weight loss competition, what do you think you need to use?"
Zhang Jianjun said that his mouth was dry, and he found it a little difficult to communicate with Lao Yang.
This is also a normal phenomenon, Lao Yang is not young now, he has been working in the TV station, and his thinking is a little old.
Zhang Jianjun took a sip of water before continuing.
"You can connect some advertisements inside, anyway, most people don't know, such as daily necessities and toiletries, which can be shown to everyone in the most authentic way, and can definitely sell sales."
The reason why Zhang Jianjun is so sure is because he has learned from the past, which is the case in modern times.
People in this era would never have thought that the subsequent advertisements were inserted in TV dramas and movies, and there was no sense of disobedience.
So why can't he show it on the show?
As long as it is not said to be an advertisement, who knows?
The idea is new.
"You can go back and talk to people about this idea, and they will definitely agree that a show has a long time, and you can receive a lot of advertising fees alone."
Zhang Jianjun didn't know how much advertising was in this era, and he didn't dare to say specifically.
Lao Yang listened carefully to Zhang Jianjun's every word, and couldn't wait to take a notebook and write it down.
He didn't expect to be taught a lesson by a young lad.
"Okay, then the matter of your show is all right, you can start at any time, how is your venue prepared, if there is really no venue, I can provide it for you."
Lao Yang's attitude has changed 180 degrees, which is exactly what Zhang Jianjun wants to see.