In the third week of July, there was an interesting event in the clothing market in Xishan Province.

An emerging clothing brand: I am cool, the old private clothing company Sunshine Clothing, and recently, for some reason, the Xiangjiang clothing company that is very active in Xishan Province: Su's Clothing, at the same time put three very similar fat-legged pants on the market.

These three pants, both in terms of design ideas and appearance style, are very similar to my first fat leg pants.

It's just that some subtleties are not quite the same: the one in Sunshine is closer to the style of the first generation of fat-leg pants that I am cool, while the style of the other two pants is more similar.

It's just that the one of Su's clothing doesn't have that strap at the knee.

In an instant, in the clothing market radiating from Xishan Province to many surrounding provinces, there was a wave of "fat leg pants" in the fashion market.

Many maverick young people are proud to have a pair of fat-legged pants full of personality.

If a young person who wants to show his personality does not have a pair of fat leg pants, he is embarrassed to say that he is a "personality boy".

In just one week, the entire clothing market became full of gunsmoke.

The pants of the three manufacturers are fighting to the death in the market, and many small businesses and small manufacturers have also begun to move, and all kinds of knock-offs and imitations have also poured into the market.

At the same time, through the data monitoring of the Municipal Bureau of Commerce, the trouser sales data of the three major manufacturers have also appeared on the desktops of the heads of several manufacturers.

"Judging from the current data, our self-type is cool, and it is temporarily ranked first."

In Bai Zhan's office, Li Duoduo and Han Yue sat in front of Bai Zhan, and Li Duoduo held a few pieces of data in his hands.

The above is the sales ranking of the three major manufacturers in the past few days.

Li Duoduo looked at the rankings, although they were currently ranked first, but there was no happy look on her face, and her beautiful phoenix eyes frowned: "Although we are the first, I think our number one will not last long." ”

"The reason why we can be the first, I analyze it, is mainly because of two reasons."

"First, the pants we sold before have some fame; Second, the dealers we cooperate with started the publicity work relatively early. ”

"But the problem is that the other two manufacturers have more dealers with them - Su's clothing simply took over all the dealers that our factory has cooperated with!"

Her tone was angry: "In the business department of the factory, a dealer's phone number was not given to us, but the elbow turned out......"

Bai Zhan interrupted her: "So, do you think that our number one will be snatched away soon?" ”

"It's not that I think it's going to happen!" Li Duoduo's tone was hurried, "I have specialized in the playing style of Sunshine Clothing - that Boss Yang, every new style of clothing on the market, will inevitably cooperate with intensive advertising bombardment, although it is rough, but the sales effect is really very good." In addition, those Xiangjiang people have a bad stomach and have so many goods in reserve - and they are still producing, they can't let us be the first, they will definitely make a move! ”

Han Yue on the side, like a Jiangnan girl, said to Bai Zhan in a very gentle tone: "Director Bai, do we want to do something?" ”

Bai Zhan glanced at the desk calendar on the table: July 24.

He curled the corners of his mouth: "No, we don't have to do anything, let them jump for a few more days." ”

Li Duoduo and Han Yue glanced at each other, and the two girls saw helplessness in each other's eyes.

"Okay then, I hope Director Bai you really have a way to ......"

……

Li Duoduo's judgment was quickly fulfilled.

By the next day, the sales form between the three manufacturers had changed in the market.

First, it became a sunshine costume.

Sunshine clothing, on the top floor, in a large office dedicated to the company's top management.

The windows in the office are bright and clean.

Mr. Yang stood at one end of the conference room, and behind him was a huge map of China.

His chubby face swept away the previous decline and looked high-spirited.

"Our advertising campaign yesterday worked very well! It shows that these pants have indeed been recognized by the market, and it also shows that our advertising strategy is very successful! ”

Mr. Yang waved his hand and pointed to the map behind him: "Our next task is to increase the advertising offensive and quickly expand sales before Su's clothing and my cool reaction!" ”

"This time, we Sunshine Clothing want to hit the market to the whole country in one breath!"

"We must put all our resources into advertising and market laying!"

Mr. Yang's high-spirited face seemed to be shining: "This is an unprecedented good opportunity for our company to turn over, I hope everyone will work together to seize this opportunity!" ”

"Next year, I hope that I can pour wine for you at the national dealer conference!"

"Good!"

In the conference room, there was a sudden burst of excitement, and even some fanatical cheers.

…… The light of the company is finally back.

Zhang Xiaoshi stood in the crowd, watching the excited shouts of the people around him, and the excited look on their faces.

Look at the confident look on Mr. Yang's face.

He was relieved.

This atmosphere has finally returned to the company again......

It's just that when he looked at Mr. Yang from Zhang Xiaoshi's point of view, the latter was facing away from the window, and the light outside the window just shone in from behind Mr. Yang, making his face a little gloomy.

……

"We have to find a way to limit the sales of the other two."

When Mr. Yang was leading his team in the conference room of Sunshine Clothing, while the tsunami was preparing to expand the scale of publicity, a small conversation meeting was also held in the office rented by Su's Clothing in Xishan Province.

Zhuo Yifan's boss, Mr. Su, an authentic Xiangjiang person, said to Zhuo Yifan in a slow and logical tone: "Although these pants are finished, if you want to really help Su's clothing, you must defeat the other two opponents." ”

Zhuo Yifan nodded: "Yes, boss, I will arrange it...... It won't be long before the market of the two of them will be grabbed by us. ”

Mr. Su nodded slightly: "When necessary, you can make some small movements...... But if it was discovered, we would never have had this conversation. ”

Zhuo Yifan lowered his head: "I understand, boss." ”

……

Still the same time.

Bai Zhan smiled and walked into the design room of the factory.

The young draughtsman in the design room greeted him with some surprise: "Director Bai? Aren't you supposed to be busy these days? How do you have time to come to the design office? ”

"The big picture of these pants has been decided, let's draw a picture of the next pants." Bai Zhan said to the young cartographer with a smile.