Li Zheng's counterattack soon came, and according to his classmates, someone was speaking ill of him behind his back.

has the opportunity to make money together, and I don't want to pull everyone along,

got the opportunity to make a fortune from his classmates, but instead concealed it and ate alone,

……

Guan Huang didn't need to think about it to know who was behind the scenes, and he blocked the other party a few times and didn't get it, so he gave up.

There is no time to waste on the other person.

Vulcan Technology has begun to get on the right track, and more and more people have participated in the "one-yuan purchase" and "seckill" activities, and the company has begun to run at full capacity.

An urgent question is placed in front of Guan Huang.

It is steady, one step at a time.

Or choose to expand at a rapid pace.

Speed or efficiency.

Guan Huang, who has read "Lightning Expansion", understands the law of barbarians, but the book is very different from the reality.

It's just an instinct that speed should be chosen.

Because the window period of "one-yuan purchase" is very short, it will be stopped soon, taking advantage of the current regulatory gap, if you can harvest a little more traffic, you will harvest a little more.

It's all about speed.

Accept chaos, tolerate badness, and ignore complaints.

Let the flames burn! Speed in everything.

Use the fastest speed to win the biggest territory.

borrowed 700,000 yuan from Tang Guo, and Guan Huang took out 500,000 yuan for promotion.

In the next month, we plan to invest about 1 million to 2 million in publicity.

There is only one goal, to increase visibility and strengthen yourself as much as possible.

Rushing over like crazy, savagely growing.

500,000, this money is spent on other media, and there may not even be a splash.

However, when used in micro/message, it has received miraculous results.

At this time, WeChat/letter has shown the temperament of devouring the world, and the name of the first social software has begun to ferment.

However, the role of advertising has not yet been demonstrated, and many self-media do not know their own value.

Hundreds of thousands of people can find several head public accounts to promote.

Spending money brings results.

Advertising has become the primary productive force.

The effect is obvious.

As the advertising captured the circle of friends of the people of Haicheng, the traffic of Vulcan's website continued to rise, and the transaction volume continued to rise, which surprised and delighted the people of the company.

The crowdfunding campaign to prepare for the fire day is also taking advantage of this east wind to prepare to wreak havoc.

"Mr. Guan, you're all ready."

Song Xiaodong walked over, a little nervous.

Guan Huang asked casually, "What do you think of the effect?" ”

Song Xiaodong: "It should be no problem, although we are not the first crowdfunding website, we are the first website to combine "crowdfunding and seckill", and I believe there will be users who like it." ”

Guan Huang nodded, "Then let's start going online." ”

The "Tianhe II" router is priced at 699 yuan (cost 80 yuan) and is crowdfunded in three stages.

In the first phase, 1,000 crowdfunding places, once the project is successful, the original price of 699 yuan will be returned.

In the second phase, 2,000 crowdfunding places, 399 yuan will be returned.

In the third phase, 3,000 places, 600 yuan will be returned.

As the company's flagship project this month, whether the second generation of Tianhe can succeed is related to Vulcan's next development strategy.

He can't afford not to pay attention to it.

Many people have experienced the power of "seckill".

Spike plus crowdfunding, presumably no one has seen it.

Try to arouse the interest of users as much as possible, and at the same time, add a limit on the number of people who want it.

When Song Xiaodong heard this, he turned around and raised his hand towards Zuo Fan, making an ok gesture.

Soon a new project appeared on the front page of the site.

Big logos, extremely demagogic ads, from the first sight, catch the user's eyeballs.

Views1, 2......

"Don't worry, it's just launched, how can there be any users."

Guan Huang saw that his subordinates kept refreshing the backstage, patted him on the shoulder, and said with a smile.

Song Xiaodong scratched his head, a little embarrassed to let go of the mouse, "Mr. Guan, why do you want to limit the scale of 1,000 units, I don't think there is a problem with 3,000 units." ”

Although there are a total of 3,000 units in the third phase, I am afraid that only the first phase can be sold.

Other users are not fools, seeing that the first installment is free and the second installment has to pay half of the money, many people will discourage the desire to milk back.

Unless there is some irreplaceable advantage.

Let the user have to buy.

Otherwise, the psychology of injustice will occupy the mainstream.

A thousand places in the second phase and a thousand places in the third phase, there will definitely be a miscarriage.

Guan Huang said with a smile: "In this way, the separation of the three phases can cause the user's loss avoidance psychology, and many people will have a feeling of taking advantage, lest they will not be able to grab the first phase." ”

Song Xiaodong nodded, and suddenly said in surprise: "Boss, someone has placed an order." ”

"Calm, calm", Guan Huang said with relief.

With the foundation of the early stage, it should be no problem for the 1,000 units of "Tianhe Second Generation" to be sold.

After all, free is the biggest temptation.

Although everyone knows that pie does not fall from the sky, people who think they are smart do not think so.

As long as I run fast, I dare to pull any wool.

Song Xiaodong raised his head: "Boss, the reason why we have a limited edition is because we are afraid of consuming the potential of users?" ”

Guan Huang: "There are considerations in this regard, after all, we are a new brand, and now the sales of dozens of units are OK, and they can be sold out every time, leaving users with the impression that they are in short supply. ”

Song Xiaodong understood a little: "I was affected by the recent situation and forgot that we are just a new brand. ”

Thirty routers are launched every day, and they are snatched up in a few seconds, which is easy to leave people with the illusion of popularity.

Guan Huang: "The establishment of brand credibility requires a long-term process, which cannot be achieved overnight. ”

The sales volume of 30 units can steadily contribute about 12,000 yuan in cash to the company every day, and 350,000 yuan a month.

Basically, it is enough for the entire company's expenses, salary expenses, rent, utilities, broadband, servers, ......

There can still be some leftovers.

However, with the onboarding of new people, this piece will basically be consumed.

Guan Huang: "However, what you think about is also reasonable, you can't always stabilize this number, starting tomorrow, the number of first-generation routers will increase from thirty to sixty." ”

The company needs to spend more than 500,000 yuan every month: user rebates, router costs, and other electronic products.

If the scale of the "seckill" activity remains the same, Guan Huang needs to find money to invest it himself.

500,000 is not a decimal number.

It's not that I don't know, but I'm shocked.

Now he can still borrow money, loans, financing......

Try your best to throw money into it and promote the development of the company.

We can't wait until the day when the mountains and rivers are exhausted to let go of the cage of the "seckill" activity and start large-scale promotion.

It must be prepared in advance.

The healthy approach is to sell more in the second month than in the first month, and in the third month more than in the second, and cover the present in the future.

Only in this way can cash flow be maintained.