264, attacked

After Huang Zhaoyou left, Guan Huang was about to get up and go upstairs when he received an email.

Click on it and take a look, it turns out to be Mr. Wang of Meituan, the content is very short, and the core meaning can be summarized in one sentence:

"Welcome to the Beijing headquarters to talk to me."

Guan Huang remembered what Aleen of GSR Ventures said last time, "Meituan has done a special monitoring operation, no matter who it is, no matter what industry it is, even if it is a crematorium, as long as it uses the Internet and the daily trading volume exceeds a certain data, they will send people to study it." ”

It seems that he and Superman have been included in each other's sight.

It is estimated that Meituan's market capitalization has exceeded 20 billion.

And Superman is less than 100 million.

The gap is huge.

Who's afraid of whom, though!

In the words of Cheng Wei, a good friend of Mr. Wang, "If you want to fight, you will fight!" ”

Guan Huang knocked a reply letter "Ka Ka": "I would love to see you, if you come to me." ”

Click send, turn around and go downstairs.

Hearing some noise in the stairwell, Guan Huang stopped and listened,

"I heard that Ali and Adidas are going to release smart wearables?"

"Who said no, the giants have all entered, but we withdrew, I don't know what the leaders think."

"Yes, this year is the first year of smart wearables, and the outbreak is expected, can we get up early in the morning and catch up with a late set?"

……

Ali and Adi entered the smart wearable market, and Guan Huang already understood.

Adidas is mainly aimed at running enthusiasts, and the smartwatch comes with GPS, heart rate sensor functions, and users can get feedback and training guidance through the screen on the watch, vibration, and connected Bluetooth headphones.

At the Alibaba Cloud Developer Conference, Alibaba announced that it would lay out wearable devices and began to contact manufacturers to create a new hardware brand in China.

The tone is loud.

It can be said that this wave of craze has just risen, and the opportunity is rare.

"Qugou.com" took the lead in launching smart bracelets, detonating the market, and sales are expected to exceed 500,000 units by the end of the year.

But at the peak, the rapids retreated bravely, not only outsiders did not understand, but even insiders did not understand.

"Ahem", Guan Huang pushed the door in.

A few people who smoked and chatted suddenly looked flustered,

"Mr. Guan, Mr. Guan......"

"The company's conditions are a bit poor, everyone who is wronged will stick to it first, I have arranged for Lao Song to prepare, and the 204 room next door will be transformed into a pantry, and it will be much better when the time comes", Guan Huang said with a smile.

"Uh", several people were a little embarrassed and speechless.

I don't know if the leader heard the gossip just now, and I don't know what the leader thinks in his heart.

Guan Huang said casually: "I just heard you talk about Ali wanting to enter the smart wearable market?" ”

Everyone looked at each other, and one of them saw Guan Huang's kind attitude, and took the words boldly,

"Not only Alibaba, but also Apple, Samsung, Intel, LG, Motorola and other major traditional consumer electronics manufacturers, as well as new wearable companies represented by Fitbit and GoPro, all plan to launch a variety of wearable devices."

Guan Huang smiled and said: "Do you not understand our withdrawal from this market very well? ”

"It's a little, I heard that the "super purchase" upstairs is also going to make smart bracelets, and we're quitting now, isn't it a little ......?"

Now that the leader has heard it, he simply admits that although the company pays attention to the superiors and subordinates, it is not a feudal dynasty, and it can't say anything.

Guan Huang knew Wang Zhikun's plan for the first time, and it seemed that the air purifier had not achieved too good results.

Although 0 yuan purchase is an evil way, not just any person can do a good job.

Wang Zhikun thought that he would grasp the essence of it by looking at it casually, but it was just a dream.

"Oh, they make smart bracelets? Is it still 0 yuan to buy? ”

"No, it is said that the cost is too high, and it is not cost-effective to buy it for 0 yuan, it should be our old way, and ask celebrities to endorse and smash advertisements."

Guan Huang smiled: "Handan toddler, entering the game at this time, I think he wants to die." ”

When the "second-generation bracelet" was first launched, there were not many products on the market, which was equivalent to a blue ocean.

Looking at the current situation, not to mention the entry of giants, there are many new products on the market, and there are more than a dozen crowdfunding projects on Jingdong and Taobao.

It's a dream to come out at this time.

Wang Zhikun only saw the huge role of Yang Mi's endorsement, but he didn't know how much effort the company had spent around the "bracelet" project.

I saw only the thief eating meat, but not the thief being beaten.

You deserve to hit the streets!

Wang Zhikun was blown by Jiang Tao as a business wizard, in his opinion, the level is like this, and the ambition is sparse.

Guan Huang looked at the group of hands and showed doubts, and continued to explain:

"There is indeed an opportunity in the smart wearable market, but when most people see the opportunity, it means that the opportunity has passed, and now the opportunity only belongs to the giants. ”

"This ......"

Guan Huang: "The technical content of smart bracelets is indeed very low, but this does not mean that the accumulation of technology is useless, we all know that many electronic devices were originally very expensive, and later because of millions, tens of millions of market demand, these electronic devices can be quickly mass-produced, thus becoming very cheap, for smart bracelets, there is also this feature, giants with their own brand and technology, can be mass-distributed, the price to the lowest point. ”

A few people suddenly realized.

For the same product, the cost paid by the giant is only 50, and the cost of "super buy" may be 100.

The two are not on the same competitive line at all.

Fighting a price war can kill you, which is why other brands have not risen.

Guan Huang smiled when he saw this: "Okay, if you have any doubts in the future, you can send me an email, the decisions made by the company are all well thought out, let's start working." ”

When a few people heard the words, they scattered one after another, but they didn't expect that when they smoked a cigarette, they were unlucky to meet the leader, and they could still be heard if they spit out, and if they stayed any longer, I was afraid that they would have no face.

Guan Huang turned to leave, he didn't ask the names of a few subordinates, lest the other party misunderstand that he was going to be wearing small shoes.

Besides, people who can't even understand the company's basic strategy are likely to be a screw, and there won't be any elite talents.

Just explain a few words, don't take it too seriously.

The reason why I put a lot of effort into it is just to adjust the atmosphere of the company casually.

When you encounter employees gossiping behind their backs (this is hard to avoid, it's human nature to complain), either talk about the problem in person to show the approachability of the leader, or pretend not to hear, and then make adjustments according to the situation afterwards.

As for reprimanding in person and venting frustration, it is not a good choice.

It is very likely to be self-defeating, not to mention anything else, when you meet a second stunned, you will directly fight and quarrel, and it is the superior who is embarrassed.