Ahem, it's still the old rule, delete the plot, let's see you in the "Criminal Law Through Train", since it can be issued, there must be no scale, and it won't affect if you don't watch it.

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During the period of Guan Huang's upheaval, Kuaidi and Didi joined forces to launch a fierce subsidy offensive, codenamed "Blizzard Impact", and the single-day subsidy amount took the lead in exceeding 100 million.

The hearts of those who watched were terrified, and the people who burned wanted to die.

At such a critical moment, Superman's reaction was very slow and did not keep up with the pace at the first time.

A little less-for-tat.

Many people are puzzled by this.

Industry insiders who have been paying attention to Superman have expressed their opinions:

There is a suspicion that Superman is brewing a big move and will soon fight back.

Some people also say that Superman is short of cash flow and wants to burn money, but he can't do it.

There is also speculation that Superman's boss is out and about, and there is no one in the entire company who can make decisions, which leads to being too slow to respond to change.

……

In short, everyone is arguing online.

Relying on the porcelain with Guan Huang before, Qian Gui, who had a wave of presence on Weibo, jumped out again and began to make a lot of nonsense.

Maybe it's because of the promotion, I have the confidence to speak unceremoniously.

In an interview with the Beijing News, he talked about Superman again.

"We know Superman best and are the most sincere, but right now, we can't do anything.

"Guan Huang didn't see our value, but in the future, when he has great success or encounters another storm, he will realize that the value we give him is far greater than the value in his heart.

"Our greatest value is beyond the capital, which is the improvement of its brand, ecology, government relations, and funds.

"I once gave Guan Huang a copy of "The Original Heart of the Zen Man". This book influenced Steve Jobs. However, "Mr. Guan put it on the table of the secretary of the board of directors, and maybe one day he will understand." ”

Although he didn't say it directly, Qian Gui's disappointment with Guan Huang and Superman can be read from the cracks in his words.

Of course, this is also a common scenario: investors want to be able to influence the company's strategy and management to ensure their investment returns; The founders wanted to hold firm control of the company.

Anyway, Qian Gui's words can be regarded as putting Guan Huang on the fire.

Superman's public relations department quickly attacked to maintain the image of the boss.

"Guan Huang" Weibo responded,

"Nan'an Investment is just one of the many investors chasing us, it is not important to say that it is important or not, we accept investment, not to see what investment can bring us, but to see what we need."

In an interview with "Southern Metropolis Daily" on January 8, Qian Gui responded:

"Guan Huang should be grateful and grateful enough to investors. I think he compares himself, this ego makes him, this ego is very persistent and easy to succeed, but the ego makes the person who helps him very sad.

"He said that if we are not important, it is not important, we have prepared 8 billion to 10 billion funds to support him...... However, it doesn't matter to us, we have the opportunity to make billions of yuan (investing in Didi, Kuaidi, Meituan), and his words (calling our company) let us continue to stay with him until today, then I think he should have at least a minimum of gratitude to me. ”

The reporter felt that there was a breaking point, and asked again, "Then what advice do you have to say to Mr. Guan?" ”

Qian Gui: "What Guan Huang lacks is a friend, but now that the funds are tight and he can't sleep well, I think it's more difficult for you to ask him to listen to others." ”

……

A verbal expression completely set off a storm of public opinion.

Stories about Superman and investors have also become widespread.

It is said that the pattern of Guan Huang is too small, accounting for the vast majority.

In this situation, it is obvious that the most important thing is to get the investment first.

The right to speak or something, let's talk about it when we win.

What if you lose, even if you have 100% equity?

There is also a certain big V who claims to be an elite, and he has come up with scientific research, explaining that elites pay attention to efficiency, while ordinary people pay attention to fairness.

"Ask the subjects to play a game and decide between two choices: similarly 100 yuan, option A gets 90 yuan for one person, and one person gets 10 yuan; Option B gets $5 for each of them.

As a result, the more elite people — like Yale Law students — are more inclined to choose the first, while the average person is more likely to choose the second.

"I took this opportunity to scold Guan Huang again,

What dick silk gets rich, influenced by the original family,

What virtue is not matched, and when encountering difficulties, it will show its original form. ”

……

In short, the mastermind behind the scenes is mixed with online violence, intending to splash dirty water and hit the image of Guan Huang and Superman.

Thus fundamentally dissipating the dominant position of Superman.

However, this is just the opinion of ordinary netizens.

In niche circles, especially in entrepreneurial circles, many people still admire Guan Huang's persistence.

In this era of monopoly by giants, the three companies of BAT are like gods in the sky, they watch the heroes fight underground, and then dominate their fate.

There's nothing wrong with that.

They resemble the industrial giants of the nineteenth century, or the gods of Greek mythology who provoked wars on earth and dominated them.

The only thing that is wrong is that "I am a pawn"!

……

Affected by this turmoil, the market share of Kuaidi taxi and Didi Travel has increased significantly, from about 20% before, to 30%!

It can be said that the crisis is imminent.

At this time, all the pressure was transmitted to Guan Huang.

Do you stay the course, or do you change course?

Membership Economy VS Subsidy Wars.

Who is the last king?

To be honest, as long as Guan Huang is willing to bow his head, the odds are still very good.

Superman's first-mover advantage is here, whether it is takeaway or travel, occupying an absolute monopoly position.

As long as the money is in place and burned, it is not a big problem.

However, herein lies the key.

It's even harder to force a founder to change his mind than to ruin him.

On January 10, Guan Huang, who was at the center of the storm, replied for the first time,

"It touched me a lot. I realized that the storm of public opinion around Superman is essentially a collision between traditional thinking and the next generation of Internet ecological thinking; It is a battle between the professional division of labor model and the Internet ecological model, who can represent the future trend of business.

"Specifically, the former is essentially to make itself bigger and stronger through economies of scale, burning subsidies, rather than disruptive innovation, and then chasing corporate profit maximization as a market leader or even a monopolist.

"The Internet ecological model is to strengthen and expand itself through value reconstruction and value sharing after opening up the value chain, with the aim of creating new value and maximizing user value."

Because the words are too professional, the communication effect is affected, and even many people think that Guan Huang is playing with the concept and playing with the concept.

Even industry insiders are quite controversial about this.

It can be said that PR is not a success.

However, no matter what, the public opinion around "superman", "burning money" and "competition" has begun to spread and spread to ordinary people.

If you use a professional term, it is "breaking the circle", and the five-strong competition is no longer played by insiders themselves, and there is a wider range of participation.