"Speaking of community group buying, I have one thing I need you to do."

"What?"

Guan Huang: "You go to Fuzhou to find a fresh e-commerce company called Pupu Supermarket that does a front-end warehouse model, and find a way to invest in it." ”

Jiang Tao was a little puzzled: "This is also a new model?" ”

Guan Huang nodded: "It's okay." ”

Pupu is a retail e-commerce company focusing on the southeast China market, and the core gameplay is pre-warehouse + online e-commerce.

It started from Fuzhou Fresh Food, and later developed a full-category distribution-oriented retail supermarket, with 3,600 SKUs on the online e-commerce platform.

The annual revenue is nearly 10 billion, and the profit and loss are basically even.

It's not easy.

Jiang Tao nodded: "Okay, leave it to me." ”

He is inside Superman and is directly responsible to Guan Huang.

General assistance in handling contacts with government departments and making venture capital according to the boss's proposals.

Guan Huang instructed: "Invest in it not to make money, but to learn from the other party's advantages, this company has a set of management capabilities, I hope to inspire us." ”

Pu Pu is a local company with local insight.

After acquiring the general capabilities of retail giants, integrate local cultural insights with retail general capabilities.

In the end, it defeated retail giants such as Yonghui and Hema in many markets.

(Fuzhou is the home base of Yonghui Supermarket, and Hema Fresh entered the Fuzhou market in 2018.) However, at the beginning of 2020, Pupu's daily orders in Fuzhou were 16-200,000 orders, Yonghui's orders were 5-60,000 orders, and Hema was around 2,000 orders. The three are no longer of the same magnitude. In May 2020, Hema announced its withdrawal from the Fuzhou market. ）

This enterprise has great potential!

Jiang Tao nodded. The boss's meaning is very clear, that is, there is no need to worry about equity.

Deepen cooperation on other fronts.

"Okay, I'm still relieved that you can do things", Guan Huang didn't say anything more.

Jiang Tao's thoughts, he understands.

I hope to take the next step and move into the leadership of the company.

In terms of rank and treatment, he is now a middle-level cadre of the company.

But Guan Huang hasn't taken him into account for the time being.

Although Jiang Tao has made rapid progress, it is still slightly insufficient compared with the company's development speed.

Work hard, that's duty.

Whether you can be promoted or not is never about hard work.

For Guan Huang, small things can sell favors, and he must adhere to his own principles in major matters of right and wrong.

After all, the company is its own.

Everything else rests on that.

After Jiang Tao left, Guan Huang took care of the affairs and left the office building.

——————

Thanks to Guan Huang's intervention, the short video industry has sprung up in the second half of this year.

Apps such as Kuaishou and Miaopai attract a lot of traffic.

Douyin short videos are on the rise.

Volcano small video is not willing to be left behind.

According to statistics from Questmobile, the number of monthly active users in the short video industry reached 214 million in December, an increase of 116.5% year-on-year.

In addition to the significant increase in monthly active users, the total time spent on short video apps has also increased significantly, from 30 billion minutes in June 2016 to 120 billion minutes in December, a nearly four-fold increase.

Although live broadcast and short video have not yet been decided, in just half a year, short video has developed rapidly, which has also made many people see the infinite potential of this industry.

Startups have sprung up.

Capital and talent began to pour in.

In 2016, there were 41 fundraising in the short video sector, and more than 100 are expected next year.

The major Internet giants reacted quickly and began to deploy short videos, including investing in short video platforms and content producers.

The massive inflow of capital encourages content creators to produce more and higher-quality short videos.

At the same time, capital also provides sufficient financial support for the operation of short video platforms, so that the industry can be full of vitality and maintain a rapid growth trend.

It can be said that people's hearts are moving.

As the four companies in the first echelon, the performance of Douyin, Kuaishou, Miaopai, and Volcano is particularly eye-catching.

The market has given a valuation of more than 1 billion yuan.

Among them, Douyin has the highest valuation (excluding Kuaishou) because it is backed by Superman, exceeding $10.

Of course, with such rapid development of the industry, it still cannot be said that the victory or defeat of the short video and live broadcast industry has been decided.

Because live streaming is also growing rapidly.

As of the end of this year (2016), the head enterprise Douyu Live has raised more than 2 billion yuan.

Other companies Panda, Huya, and Yingke have their own strengths.

The whole industry is thriving.

But this time, no one laughed at Guan Huang anymore.

Abandoning live broadcast and choosing short videos can only be said to be a strategic choice.

Far from Waterloo.

Although hardcore black fans are expensive, they are still hard-mouthed on Weibo, saying that short videos are just a flash in the pan.

But for people in the circle, it took a bit of time, enough to fight.

The model pioneered by Douyin is changing the way people live.

The length of short videos is generally no more than 5 minutes, and the production threshold is low.

Ordinary users (including those with no education) can make and publish their own short videos through simple learning and following the steps of the official prompts.

and share it on major social platforms (and the goose factory is in the honeymoon period).

Through this new type of information carrier, users can access fresh content and share it socially.

It has changed the way of obtaining information and socializing through pictures and texts in the past (especially friendly to middle-aged and elderly users who are not very good at sight).

It can be said that in the era of faster and faster pace of life, short videos, a fragmented way of obtaining information and social networking, are becoming more and more popular.

Reflecting that the capital market is superhuman's valuation has risen instead of falling.

Facts have once again proved Guan Huang's outstanding vision.

Originally, according to his own prediction, because of the adjustment of his main business, Superman would have to lie dormant for half a year to a year at a market value of $70 billion.

Although everyone knows that structural adjustment is for the next step of better expansion.

The fist is withdrawn in order to punch out.

But capital is not rational.

If you can't meet the growth requirements it puts forward, it will immediately feed back into the market's valuation.

Don't do good business, engage in security?

What should I do if I am delayed?

What to do if you give your competitors a chance?

What should I do if I have a new player?

……

However, the explosion of the short video field has made everyone see something different.

It seems that since the beginning of the business, Guan Huang's judgment has never been missed?

Of course, people make mistakes.

However, before Guan Huang made a mistake, blindly believing him, although irrational, seemed to be quite correct.

For a company worth more than 400 billion yuan, a good leader is crucial.

It can even be said that Guan Huang alone can support a stock price of 100 billion.

At such times, it is understandable that capital gives more positive feedback.

According to the latest quotations in the venture capital market, Superman's valuation will not be less than $80 billion (six months later) at the time of the next financing.

The rate at which this capital is growing is simply terrifying.

Countless investment banks, funds, and personnel have flocked to the city to make connections in advance for the next financing.