As soon as the Mid-Autumn Festival holiday ended, Mr. Xia's phone was blown up, either the good news from the director of the north and south, or the group's senior management called to congratulate, and even some old dealers did not know where to get Mr. Xia's mobile phone number, and also called to express their determination to advance and retreat together with the company, and will definitely adjust the payment method in accordance with the company's regulations. At this moment, Shi Buddha was sitting in Mr. Xia's office, "Yvo."

e, it seems that the policy we have formulated in Shanghai is right and effective. ”

"That's right, just now you mentioned the business trip plan, you tell me carefully, where are you going to go?" Mr. Xia was happy in his heart, and his attitude was quite easy-going, because of the effect of this advertisement, his attitude towards the stone Buddha was also much better. Of course, this is also because Shi Buddha himself took the initiative.

"I'm still nearby, and I'll go to South China at most in the province to see, and I don't know when I have to come back quickly to deal with product promotion."

"Okay, you go, let's keep talking on the phone."

In fact, Mr. Xia also wanted to go out to have a look, but no, she couldn't leave, because a lot of information was fed back from all over the country, and many potential customers wanted to visit the factory on the spot. From the third day of work, customers began to arrive directly from the provincial capital, without contacting the local manager or notifying the factory in advance. However, since they came, they were all potential customers, first the product managers were responsible for the reception, after seeing the factory, and then went to visit the new factory where the equipment was being installed, and finally Mr. Xia needed to come out to meet him, which was etiquette and a wish for visitors to meet the boss. Because most of these people are bosses, Mr. Xia came forward to communicate with these people and learned that they can stay in the south most of the time to do goods, that is, they are responsible for purchasing, and almost all of their business at home is taken care of by the boss. Of course, some of these people specialize in channels, and some of them are for meal lines and group consumption, and only those customers with a large scale are likely to be involved in the modern distribution network. Because the passage of cash to get the circulation of goods fast, and large supermarket chains are almost all pressed goods, it is very good, thirty days to pay, or forty-five days or sixty days, but the provisions of these large supermarkets are very strange, their statistical time is not from the day of delivery, but from the first day of the next month to calculate, so it also takes two or three months to recover the payment, if the multinational company has a good reputation, when the time comes to direct allocation, it is also considered to be trouble-free, but there are some local large-scale supermarkets, Almost if you don't force it, don't say three months, even half a year, I'm afraid it will be difficult to get paid. Although the conditions of these supermarkets are very harsh, their sales are really large. Due to the emergence of such supermarkets in large numbers in recent years, the traditional small shops in the past have almost disappeared. This is why such harsh conditions, dealers must also supply. Sales volume is the only condition required by the manufacturer. Of course, the company has not yet been incorporated into the group's key customer system, after this national dealer solicitation activity, Mr. Xia can feel that it is imminent to join the group's key customer procurement system.

The customers sent away batch after batch, first those who had representatives living in the provincial capital to purchase, and then slowly flew in from the north. Most of this group of people go directly to the supermarket route. In contrast, their cultural level is better, and even some people are supermarket purchasers or buyers who come out to start their own businesses, and some go to the sea in the early years. However, these people have one thing in common, that is, they almost all have a good working background, and they are more focused on future development. Even many customers can speak some English, and when they see Xia is always a foreigner, they want to say a few words of English to show their closeness regardless of whether she speaks Chinese or English. If it is just to participate in their negotiations during the day, it will be easier, many potential customers and Mr. Xia can talk very well, so it is natural to spend time to eat together, and even some customers in the northeast and northwest prefer to participate in a little nightlife, that is, Ka

Sing in the aoke cabaret or go to the hotel to see a show. Eating summer will always try to be satisfied, but Ka

Aoke refuses unless the other party is a female boss.

In about two weeks, when it was time for the National Day, suitable dealers were found in almost all parts of the country, even in remote areas. According to the customer's situation, many regions divide the product into two lines, one of which specializes in the products of the modern distribution network; The other segment specializes in the distribution of traditional networks. To this end, the factory has specially adjusted the packaging and barcode of the products to meet the needs of the national market.

In this dealer solicitation activity, many customers who swayed back and forth directly terminated the opportunity to cooperate. Almost all of these people have a good personal relationship with Fan Changjin, they are mainly active in the channel, and occasionally a few are involved in the hypermarket business, but they account for a small proportion of the local market share. This situation is still quite serious in some provinces, such as North China, Northeast China, and Northwest China. One of the distinctive characteristics of these areas is that they are more hospitable and very particular about personal relationships. However, because of the overwhelming advertising of the fern, they also know that it will be a huge loss to be kicked out of the distribution chain by the fern, but there is no way, they have already chosen a friend, so they have to reluctantly cut their love. This effect will be the most regrettable for them in the next three to five years, but there is no regret medicine to take in the long river of history. The path is chosen by oneself, and the only way is to eat a trench and grow wise, and never make the same mistake again on the road in the future.

The dealer network and wholesaler network are gradually in place, the product series is gradually standardized, and then the sales team is facing a second adjustment. However, these adjustments are carried out locally, mainly in large cities. It is generally divided into three parts, key customers, catering customers, and promotion teams. Due to the timely arrival of dealers and wholesalers in the previous period, these works are progressing smoothly, and there is almost no need for Mr. Xia, the general manager, to worry about it. What she needs to coordinate is how to connect with the group's key account department. This is a complex problem, because once it is integrated with the group's management system, it means that the entire management structure needs to be integrated with the group's South China operation center.

This time her Ha

Uncle Y didn't come forward to help her dredge up, because these are normal working mechanism fusions. When I arrived at the key account department, Mr. Xia put forward the problems faced by his system, and the director of the key account department said, "Mr. Xia, it's not the first time we've met, I'm okay here, you are welcome to merge into the track at any time, for me it's just more SKUs." ”

"I know that, but I'm curious to know what we need to do there?"

"There are two main parts of key accounts, one is the retail line, that is, the large store, which is basically the negotiation of new products and the signing of annual contracts, which are the main work of the key account department. Because we aggregate the products of the whole group and negotiate with those hypermarkets, we are sure that we also have our own advantages, and it is impossible for them not to sell our advantageous products, so that we will get the best entry conditions, the best payment terms, and even the various annual fee savings may be the lowest. So if you merge into the same supply channel, you need to set up a dedicated key account manager there to communicate vertically with the above, and there is still a lot of flexibility in store promotions across the country. However, there is a contradiction here, and I must tell you up front, which is the problem of the goals of the big customers and your local modern distribution team. Each product line is handled differently, and you decide for yourself. It must be dealt with well, being responsible will cause internal friction, the product will go in, and the sales will not go up, then it will lose its meaning. ”

"Well, I understand that, but what about the other side?"

"On the other hand, there is the group's consumption and group customers, as well as some large and medium-sized factories, the supply of semi-finished products, are included in this category. Generally speaking, these customers are very closely connected with the research institute, and they need special formulations and packaging, so that we have a greater advantage across the group, and the general enterprise does not have such a research institute. Personally, I suggest that as a general manager, you can't be directly responsible for these operations, you choose two managers to come over and participate in the actual operation training, and then set up your system's key account management process after you go back. It is estimated that it will not be much of a problem to start the official operation in the new year. ”

After coming out of the key account department, Mr. Xia had to take seriously the work of merging the overall management system into the group. Not only large customers, but also logistics and warehousing, human resources, all aspects need to be integrated. This is a systems project, she needs a complete plan, and even this kind of merger or systematization may involve personal power and interests, and she must be careful and careful in the current development of such a good situation.

“Yvo

E, tomorrow at nine o'clock in the morning, the boss will convene a coordination meeting for the visit of the big boss, just when you are here, the boss asks you to attend! ”Ha

Y's secretary Timothy verbally informed Mr. Xia.

She thought to herself, it seems that the big bosses in the United States have finally finalized the schedule, and it seems that this time it is time to discuss the details of the specific reception. Mr. Xia returned to the hotel, thought about the next schedule, and called Stiff, the director of the North District, directly, "Hey, I'm Xia Yune!" ”

"Know, Mr. Xia!"

"I plan to fly to North and Northeast China to have a look, you can arrange it, no more than a week!"

"When will you arrive in Beijing?"

"If there is no accident, it is estimated that it will be before noon the day after tomorrow!"

"Haole, I'll make a plan and send it to your mailbox first, and we'll discuss it when you come over!"

Mr. Xia came to Shanghai this time, and he did not alarm Du Qiuping in Shanghai, because last time Alice talked about He Ba

Those gray photos of ACK always make her have a negative shadow in her heart. A subordinate has an indecent photo of herself in her hand, which makes her think that it will be weird to meet. The last time she came to see Du Qiuping, she didn't think there was anything different, because she didn't know about it at that time, but now it's different, she knows it, and she can't pretend not to know. But she thought about it many times, whether to ask her to delete these photos, but what good did that do? This is a character problem, and she promised to delete it in person, but there is no way to prove that she didn't delete it afterwards. But if you think about it, isn't it just wearing a swimsuit, and it's not a big deal, not to mention the situation in Miami's hometown, not to mention on the beach, but also on the commercial street by the sea. After thinking about it, Mr. Xia still didn't notify the local team. She hides alone in the hotel, thinking about her work plans for next year. Because I'll see you tomorrow Ha

Uncle Y, if she asks, she must know by heart.

At nine o'clock the next day, Mr. Xia came to the designated meeting place on time, and what surprised him was that the meeting was not held in the office building of the group, and when she walked into the conference hall, she felt that the situation was not as simple as she imagined, and it was obvious that this was not an internal meeting. Many of the fresh faces don't look like employees of the company, whether it is clothing or speech, they are different from the colleagues in her impression. It's nine o'clock, ha

Uncle Y accompanied a few people he didn't know to come in and sat down in the middle, and he said, "Today we have a joint meeting to discuss the itinerary of the president's visit next year. "Mr. Xia heard it, not that he came to inspect the work, how did it become a visit, this is not a topic at all." Let Timothy, my secretary, send you the draft plan, and he will explain the reasons for this arrangement. ”

The waiter handed out perfectly bound pamphlets to everyone in attendance. Mr. Xia got his hands and hurriedly looked at the arrangement of the Fulu part, and turned to the last page until he saw a line of words in a hurry, attending the ribbon-cutting ceremony of the opening of the new factory of Fulu. Then she went back to the first page and looked at each day's activities in detail, from getting up in the morning to going to bed at night, it was arranged by the minute, from one activity to another, reception, riding, resting, and going to the bathroom The time was clearly marked, Mr. Xia knew that the appearance of big people was generally very strict, but seeing this plan today, it really opened her eyes to the so-called young man who had seen the world. She thought to herself that this big boss was still much bigger than her father's pomp and circumstance! Xia Yune knew that his father also had a private jet, but he rarely used a private jet, and he usually went to all regions of the world, and he was a simple car, and even when he was on vacation, the family didn't even bring a bodyguard, let alone a secretary and entourage. She has a feeling that these world-class companies like to do some face-saving work.

Mr. Xia was pondering his own affairs when he heard someone call her name, "Yvo."

e, don't look at only one line written there, you go back to communicate well, and do a good job in the safety of this reception. Not only the hygiene and operation of your old factory, but also the reception and commissioning of the new factory must ensure that nothing goes wrong. Give you 10 days to submit a concrete plan and implement it after approval. ”

On this occasion, the only thing Mr. Xia can say is one word, "Yes!" ”

The meeting broke up, Ha

Secretary Y still stopped Mr. Xia, "You wait a while, the boss sent the guest away, he has something to look for you!" ”

Mr. Xia was waiting there for Ha

y came back, and half an hour later, ha

Y came in quickly, and without an opening statement, he just said, "Yvo."

E, don't look at that pamphlet, it's for propaganda. The big boss came here this time, you are the highlight there, he specially designated to go, and I just arranged for him to attend the opening ceremony of your new factory, so that I can also use this opportunity to promote it to you. Don't take it lightly. I will send a professional reception team to assist you with your preparations. ”

“Ha

Uncle Y, no, we can get ready. Mr. Xia said confidently.

"You don't know!" Ha

Y said harshly. "You haven't managed these big battles, the most you can do is think about your one acre and two cents of land, in addition, let me ask you, there are hundreds of reporters alone, have you ever considered how to receive these people, how many security guards there are, and if you are accompanied by senior officials, how will you deal with it?" A few simple questions stunned Mr. Xia at once, my God, isn't it just a visit, do you need so many people to accompany you?

Farewell Ha

Uncle Y, Mr. Xia didn't dare to despise this event in his heart. I made an appointment to contact the boss's secretary in the afternoon to determine when the so-called reception experts could come to Bofa City, and then she quietly booked a plane ticket, and flew back to her factory without delaying for a minute.

As soon as I got off the plane, I received a call from Stiff, the director of North China, "Yvo

E, what time is your plane, I'll pick you up at the airport! ”

She suddenly realized that she had forgotten about the preparation of going to North and Northeast China. "Stiff, I'm really sorry, I'm back at the factory, just got off the plane. In this way, you wait for me to inform you, and I will take care of it here, and fly over immediately. ”

"Okay, I'll wait for you!" Stiff said this, but he knew that his preparation yesterday was in vain, and the point was that he had to explain to the customer why the general manager suddenly didn't come, and as for when it was pushed, God knows?

On the third day back at the factory, the so-called reception specialist arrived. Because this matter is so important, Mr. Xia has to participate in all the preparations, so she has to stay with these people almost every day. In a few days, I first looked at all the places, from factories, roads, hotels, parking lots, toilets, gas stations, places that Xia always could think of, they looked at places that Xia always couldn't think of, they also went to see them, it was really a bit nervous like a war. Next, it's kind of Ha

The people sent by Uncle Y had experience, made a rough plan, and then went to the door one by one. It took a busy week to implement the specific details. Mr. Xia looked at the summarized plan, she was shocked, just such a day's reception activities require a huge budget, Mr. Xia was thinking in his heart, I don't know about this matter, the big boss in the United States, Richa

Does d know, and how he would feel if he did?