Chapter 377: Expanding Popularity

Boss, you're not kidding, are you?!"

"Next Monday, 500,000 pieces will be airlifted, how can this be sold?"

Hearing this, Christopher began to have trouble.

If he couldn't reach him by sitting here, Sun Zhi would have to reward him.

"Before this begins, you're giving me a kick-off."

"I think you're paralyzed by the little profit in front of you, right?"

"I don't think I can sell it, or you won't do it."

Sun Zhi deliberately put on a displeased look.

"No, boss, I'm just saying it casually.

Christopher smiled awkwardly.

After all, it's troublesome.

If you really want to blast him out, Sun Zhi is reluctant.

For a while, Christopher didn't know how much he helped the company.

"Citi has relatively strong purchasing power and a large market scope."

"Half a million pieces of clothing are scattered into it, and it will be like a stone sinking into the sea, and it will soon be swallowed up."

"That's something that has to be highlighted, we have to expand the scope of sales."

"From a street to a city."

"Then it was sold across the state, and finally it became a nationally known brand."

Sun Zhi knocked on the table and patiently explained the situation to him.

A grand blueprint seems to unfold before Christopher's eyes.

It sounds like a difficult process, but he's very motivated.

"The luckiest thing in my life is to meet a boss like you."

"Do what you want, I'll find a few more suitable areas in the city and open stores."

Christopher readily agreed.

With this company as the center, it spreads out in a circular shape.

500,000 pieces of clothing, not all of which could be shipped in-house.

Sun Zhi sent people to put the extra clothes in the two factories.

There are Shelby's people watching around the factory, and there will be no problems.

At the beginning, after Sun Zhi's maneuvering, he found a bunch of bodyguards without spending half a penny.

It's the equivalent of an empty glove white wolf.

While selling, wait for Christopher to buy more stores.

The two do not delay, go hand in hand.

This situation lasted for more than half a month, and finally changed.

In the afternoon of the same day, Sun Zhi looked at the financial statements of the past half a month and thought thoughtfully.

Since the end of the first week of the sales season, sales have been declining in stages.

It makes sense that it's not that they're selling their products.

Only one thing can be proven, the nearby market is saturated.

Of the 500,000 pieces of clothing, only 30,000 pieces were sold.

As for how long it will take to sell in the end, it still depends on how many branches are opened.

According to the information from Christopher, it is quite powerful.

On the premise of not caring about the cost, nearly ten branches were opened in half a month.

Within the scope of the whole city, it is distributed in a grid format.

All the preliminary work is ready, it depends on the arrangement of Sun Zhi in the middle of the period.

Early the next morning, Christopher, who had been released for a long time, finally returned to the company.

He has made a great contribution this time.

"Report to the boss, the location of the store has been chosen, and it is a lively neighborhood."

"Selling a product in a place like that makes people want to buy it."

"Not to mention our cheap men's clothing, pure and sought-after goods!"

Christopher said with great confidence.

"Now there's another thing you need to do to expand the awareness of our brand."

Sun Zhi reminded softly.

After following Sun Zhi for so long, he seems to have understood some truth.

"Boss, I understand this."

"Let's put on a discount promotion for him, and the more you buy, the cheaper."

"The designation can let more people know about the Jinba menswear brand."

Christopher snapped his fingers and chuckled a little smugly.

The limitations of these habitual methods are still relatively strong.

While it can increase sales, it doesn't mean that it expands awareness.

It's very likely that it's the same guys.

"There is only a limit to how much visibility can be achieved in this way, so use the method I offer to do it."

Sun Zhi pulled out a plan from the table and pushed it towards him.

Holding the plan in both hands, Christopher looked at it carefully.

"Wonderful, that way we don't have to work hard at all."

"These consumers, they will promote our brand themselves."

But after just a few glances, Christopher was full of praise.

Sun Zhi gave him this plan, which was actually similar to what he did in his time.

As long as consumers bring their friends and family to buy together, they can enjoy the discount.

Bring a friend and enjoy a 9.8% discount.

Bring two friends and enjoy a 9.5% discount.

Bring three friends and enjoy 10% off.

……

And so on, there is no cap during the event.

Those with the highest discount can even enjoy a zero-yuan purchase, which is a very tempting thing.

It saves the cost of promotion, but achieves the purpose of expanding publicity.

According to Sun Zhi's instructions, Christopher immediately began to arrange.

The intensity of the activity was unheard of at the time.

All branches in the city opened sales at the same time, which instantly detonated a craze.

Consumers who have known about it before, bring their relatives and friends, and rush into the door to buy.

The market is full of people, and there are already long queues in front of each branch.

And Sun Zhi's move also brought him an unexpected joy.

No one had ever seen such a grand occasion, and the local media began to rush to report on it.

It didn't cost a penny, and it was exchanged for media publicity.

As the saying goes, there are two ends of the matter, there are good and bad.

Jinba's high-profile entry into the market has attracted the attention of local leaders.

On Citigroup's territory, a large share of the market is in the hands of Naike.

Now suddenly halfway to bite the gold, in just over a month, it has snatched one-third of the market.

This is a heavy blow to the entire Naike executives.

They can't help but start introspecting, they are used to living a comfortable life, and it is time to get nervous.

Early in the morning, Naike's top brass held an emergency meeting.

All the managers of the branches across the country have been recalled to the headquarters.

And what they want to discuss this time is how to deal with this clothing company that is gaining momentum.

Everyone present looked solemn, as if they were facing a great enemy.

Joseph was among them, and had a great curiosity about this new force.

Who has such a big ability?

"I've sent you the information, take a good look at it."

Naike's chief CEO looked solemn.

Looking at the thin pile of documents in front of him, Joseph reached out and took it up and looked at it carefully.

In an instant, his face changed dramatically.

"It's a men's wear!"

Joseph couldn't help but let out a low sigh.

At the beginning of the market in China, Naike was squeezed out by Sun Zhi's Jinba men's clothing.

I didn't expect that in such a short period of time, the other party would directly bully the mainland.

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Chapter 377: Expand Your Popularity and Read It for Free.