The content positioning of the bamboo weaving account is based on the brand route setting, and it is impossible to imitate Jiang Xiaoman's transformation. Jiang Xiaoman has transformed from a sexy beauty to an open entertainment anchor, although the character design has jumps, at least it is relevant.

First, Meng Chen had no way to transform into an entertainment anchor, and the person setting of the bamboo weaving account was not allowed. In addition, even if the transformation is successful, it will be difficult to transform from a pure beauty to an open and tainted entertainment anchor.

Another way is to launch a public opinion war, expand the influence of the event, and rely on the popularity of the event to earn traffic.

There is an unwritten unspoken rule in the circle of Internet celebrities: black fans are also fans. Many anchors will use the topic of black fans to increase their exposure and gain traffic. And in the field of reading influencers, this method is extremely common, and it often works well.

In the field of reading entertainment anchors, the smash hit female anchors Caituan and Wild Dog became the most popular anchors in the field of reading entertainment anchors with the help of CP topics. At that time, someone broke the news that the wild dog was engaged in CP with the vegetable group, but offline he had become a boyfriend and girlfriend with the head of the fan group. At that time, the reaction of CP fans was the same as that of Meng Chen's fans now, and a large number of fans turned to black belt rhythm. And because of the continuous digging of fans and melon-eating people, the popularity of the topic lasted for a month before gradually receding, and officially because of the impact of this incident, Caituan and Wild Dog earned enough traffic, and instantly went from millions of Internet celebrities to tens of millions of Internet celebrities.

The benefits of this method are obvious and effective, but there is one biggest drawback, that is, once the truth of the matter is exposed, the anchor's end is often blocked by the whole audience.

Just like the wild dog, when fans realized that the ambiguous relationship between the wild dog and the head of the fan group was deliberately done to make a topic, the two actually had no ambiguous relationship at all, and the wild dog was banned by the whole network, and the popularity also cooled down quickly, and finally became a third-tier small Internet celebrity struggling to survive.

Although this approach is very risky, it can be a feasible approach if handled properly.

Of course, there is one last way: self-hiding.

Many celebrities choose to remain silent when questioned by public opinion and reduce the frequency of their appearance in the public eye, which is actually a way to hide themselves.

Through self-hiding, without the participation of the protagonist, the debate on the Internet will gradually cool down, and will eventually be washed away by new hot spots and forgotten. Waiting until the heat subsides and then re-emerging from the mountain is also a good way to circumvent it.

The transformation doesn't work, and the only way that suits Meng Chen at the moment is public opinion warfare and self-hiding, and Meng Chen is certainly unwilling to choose snow hiding.

Qin Mo suddenly looked at Yi Yao with an excited face: "Actually, if we take the way of public opinion warfare, we can earn traffic and increase Meng Chen's exposure, isn't it good?" Qin Mo turned to look at Meng Chen: "That's right, Meng Chen." Is there any evidence that you borrowed online loans at that time? ”

As soon as Qin Mo said this, Meng Chen also felt that it was feasible, and immediately took out his mobile phone to show Qin Mo the record of the online loan settlement at that time: "Yes, it's all here." ”

Qin Mo analyzed it decently: "You see, Lao Yi also said that the character design is very important, and Meng Chen's original character is a fragile and kind positive energy character. We now have evidence to prove that these people coerced Meng Chen to accompany him because of online loans, isn't that more revealing Meng Chen's fragile character? Besides......"

Qin Mo had an idea and thought of Meng Chen's mother's kidney replacement: "If Meng Chen borrowed an online loan to perform surgery on his mother, wouldn't that be more sympathetic to fans?" Isn't that more full of positive energy? ”

Qin Mo said this, and even Zhang Bin and Xing Ziyang next to him looked thoughtful, and seemed to agree with Qin Mo's way.

"Lao Yi, you should say something, is this okay?"

Yi Yao frowned, she knew that this method was not impossible, and it was very likely to earn a large wave of traffic, and it was not impossible to even push Meng Chen to tens of millions of Internet celebrities.

However, this is deception after all.

Once the truth is exposed, the consequences are unimaginable.

And at this time, Zhang Bin had already gone to the computer to check the information.

When several people were still discussing how to deal with it, Zhang Bin called everyone over with an excited face.

"You see, these people have all found out, Meng Chen's loan contract has the name and company of the responsible, I just checked the company information, and the photo information of these people is exactly the same as the person on the video."

Zhang Bin's meaning is already obvious, Qin Mo's method is indeed feasible.

Now they have evidence of Meng Chen's loan, as well as the photos and identity information of the men in the video, as long as this information is made into a video and published, the people who eat melons will definitely believe that Meng Chen is a victim of coercion, and it is inevitable to arouse the sympathy of fans and attract more attention.

"Lao Yi, you have an idea. Is this going to work? ”

Qin Mo obviously preferred this method, but Yi Yao always frowned: "Let me think about it." ”

Yi Yao's consideration is more than two hours.

Li Xiang, Meng Chen, and Zhang Bin sat next to them and waited for Yi Yao's results, and when they came, several people had already begun to fall asleep, and they were about to fall asleep.

At this time, Yi Yao suddenly said: "I thought of it." "Immediately woke everyone from their sleep.

Qin Mo reacted the most: "Lao Yi, did you agree?" ”

Yi Yao shook his head: "No, I thought of another way." ”

In the confusion of several people, Yi Yao said what she thought.

Yi Yao didn't have a choice in the three conventional ways, and Yi Yao chose to apologize.

First of all, Meng Chen has evidence of online loans in his hands, as well as the identity information of several men in the video, which can be reconciled with the online loan contract, which means that it is an indisputable fact that Meng Chen was coerced by the person who collected the debt to accompany the wine.

Fundamentally speaking, Meng Chen is qualified to be forgiven by netizens, after all, she is the injured party, and the people who should really be condemned are the operators of the online loans in the video.

In addition, although an apology may seem like a sign of admitting defeat, it is the best option to calm the conversation. In the final analysis, Yi Yao didn't want this matter to continue to ferment, even if he could use the topic to change traffic to increase Meng Chen's popularity, that name would be notorious. More importantly, although the short video has not been in operation for a long time, the number of daily active users is very large, and the people who eat melons already have some discernment. If Meng Chen chooses to refuse to admit it, it will only arouse the resistance of the melon-eating masses, so that the incident will continue to heat up, and eventually go to an uncontrollable level.

And most importantly, attitude.

After such a long period of operation, Meng Chen has long been tied to the Dao Qin account. Meng Chen's attitude represents the attitude of Dao Qin Zhu's account, and it can also allude to Dao Qin's attitude.

The account video itself creates authentic and tactile traditional handicrafts, and also contains some extensions of traditional virtues.

Presenting the most authentic content and being the most authentic self is the core of Dao Qinzhu's account request.

In this secular society, telling the truth itself is a rare spirit.

After Yi Yao finished speaking, several people's emotions seemed very complicated, they were indeed surprised by Yi Yao's courage, but they were still worried in their hearts.

"What if netizens don't buy it?" Qin Mo still voiced her worries.

Yi Yao looked shocked and replied with a smile: "There is no case." What if I try hard and I can't succeed? What if I tell the truth, what if I don't be believed? There is no case, we did what we had to do, and the rest is left to providence. ”

Yi Yao was impassioned, like an orator on the podium, and her words also made several people deafening.

Meng Chen, who had been hesitating, finally made up his mind: "Sister Yi Yao, I listen to you, I apologize." ”

It was already half past five in the morning, Yi Yao had made a decision, and Li Xiang and several people had already begun to discuss how to shoot this apology video.

In Yunchuang's office on the other side, Chen Lu was staring at Yi Yao's bamboo weaving account complacently. Chen Lu knows very well that as long as this matter continues to ferment for a few days, Meng Chen's character will completely collapse, and without the new account of Meng Chen's Yaoqin Studio, he can only die. Moreover, Chen Lu knew that Lin Feifei had recently gotten very close to the official people of Yunchuang, and when the time came, as long as Yaoqin Studio did not solve it properly, she asked Lin Feifei to submit these materials to the people who read the official, and it was not impossible for Meng Chen to be blocked by the whole network.

Chen Lu had already made up her mind to bring down Yaoqin's studio, and it seemed that only then would Li Xiang return to her with peace of mind, and Yi Yao would not become a threat to her.