455 This is the right way to open a high-tech service entity
Even now, the average daily turnover and net profit of a single store of more than a dozen new stores they have opened.
It's all about the same as the previous estimate of the site selection system!
So at this moment, Yang Yinuan simply worships that system like a god!
This is the best example of high-tech and big data and the real economy.
In the past, people often proposed to use high technology to serve the real economy, but how to serve?
Many people don't understand it, and even go the wrong way.
For example, the Internet finance that prevailed in the past few years, and what kind of community grocery shopping, etc., is actually a typical example of going the wrong way.
And this model of using data capture, modeling, and finally evaluating the prediction of passenger flow hotspots and business quotas.
In fact, it is the most correct way to open up high-tech to assist the real economy.
In the past, this technique was only in the hands of international brands such as Golden Arches, Kaifeng Cai, and Stark.
And now Mr. Hamburg is the first in China to master this technology!
It's just that now they are not very famous, so when they open a store, they can only buy the store.
Because they have been worried that once the business is booming, then it will bring the risk of rising rents.
But this situation only exists now, once they become bigger and stronger, and make a name for themselves in the country.
At that time, Yang Yinuan will no longer be able to buy a house and open a store, and when they become famous, they will have a traffic halo.
Then in the future, they will follow the Starkey model, and there will be countless supermarkets that will take the initiative to invite them to stay.
will even reduce their rent, and is willing to pay for them to decorate.
It's just that I like the characteristics of their own traffic!
And if they want to do that, they must now lay a solid foundation and first make their own social attributes.
To put it bluntly, it is to do a good job of reputation in the customer circle.
Give full play to the advantages of their burgers and make their products a daily necessity for the general public.
The loyalty of customers is made, and the viscosity of customers is also improved.
When customer viscosity is there, then their brand power is reflected.
When people see the sign of Mr. Burger, they will choose to believe that their burgers are delicious and hygienic.
Don't think about it, just rush in and order food.
By that time, their Mr. Hamburg would have become a golden sign, and they didn't have to go out and choose the address of the store themselves.
But no matter where it is opened, there is no need to worry about the problem of no customer flow.
When it reaches this point, it will be time for those big supermarkets to take the initiative to come to the door.
And now, they're in the process of laying the groundwork.
Their first steps in these dozen cities have been very successful, so it is natural to accelerate the pace of expansion in these cities.
They don't need to open too much, and their initial goal is to open three or four in each of these cities.
Just within this year......
Parents do not object to Yang Yinuan's idea.
Because of the success of this first step, it also brought very strong confidence to the old couple.
Moreover, there are now 22 branches across the country, and the average daily net profit of a single store is 20,000, and there can be a net profit of more than 10 million yuan in a month.
If the money is not used to open a new store, will it be put in the bank waiting for the cubs?
And now when they go to the bank to negotiate a loan, it's not the same as before.
In the past, when they were in Bazhou, they were just a start-up brand, with only three stores in total.
And the three stores are all rented houses, but now they have 22 branches across the country.
Nineteen of them were bought by themselves.
And it can be regarded as a small reputation in the whole country, with a net profit of 440,000 yuan per day, and the turnover can be as high as millions.
If such a company wants to take out a loan, the bank will probably squeeze its head and come to give them a loan.
Not to mention anything else, it's this stable cash flow, and the bank can't stand it when it sees it!
Although the cash flow has been in place for a relatively short period of time, do they still have 19 stores of their own?
Although in the eyes of the banks, the shops are far less newspaper than the residences, and the loan rate is relatively low.
But you can't stand it, this company is doing so well now!
Now all the companies that lend money are looking for high-quality assets all over the world.
If even a company like Mr. Hamburg is not considered a high-quality asset, then I am afraid that the loan officers of these banks have a problem with their eyes.
So on the issue of funds, the Yang family is not worried at all this time.
It's just that Dad Yang and Mom Yang have their own concerns about personnel.
After all, when more than a dozen of their new stores opened, the personnel themselves were relatively nervous.
If so many new stores are being opened, where will this staff be recruited?
The managers of this batch of 19 new stores were 100% trained in their original three old stores.
Loyalty is quite okay, and then it is distributed all over the country.
But to be honest, it's not a small difficulty.
For example, if you send a store manager from Bazhou to the capital and Yingcheng, you have to raise people's wages and give subsidies.
But if you are a fast food restaurant with low profits, if the personnel expenses are set too high, it will inevitably affect the profitability of the enterprise.
However, if you recruit people locally, then when the new store is opened, they can't be stationed in these cities, so naturally they will not be at ease.
Therefore, the first batch can only be hard-headed, trained from Bazhou and then sent abroad.
But then, if you open a new store in these cities, you will naturally have to do a large-scale recruitment in the local area.
"Recruit locally, train in local stores, and then drop to the headquarters in Bazhou for a month of corporate culture training."
"Let the out-of-town employees know what kind of company we are."
"Understand our corporate background and culture, and when the time comes to let these employees go back to work, they will naturally have confidence in their hearts!"
Yang Yinuan said to his parents in the video.
In fact, during this period of time, the three members of the Yang family have been discussing the future business development of the enterprise.
And management is a big problem here.
They themselves are a service-oriented industry, which has always been an industry with a lot of mobility.
Especially in big cities, their wages in this industry can't be too high, but they can't be too low.
If it's too high, the company can't stand it, and if it's too low, it can't keep people.
Therefore, how to manage the enterprise has always been the number one problem that plagues the Yang family.
And Yang Yinuan looked through countless books, and finally made a corresponding decision after looking for Wang Shiqiang for advice.
That is, the employees of the city should be as local as possible......