137. Industry Survey Report (Subscription Requested)
"I'm sorry!"
"The animation "Lei Su Deng Lightning Rush 2", which was originally scheduled to be broadcast in early July, was hospitalized due to the director's temporary illness, and the company decided that the animation would be postponed to September......"
"Here, on behalf of all my colleagues at Wanbao, I sincerely wish Director Huang a speedy recovery! 【Candle】【Candle】"
Gu Miao did what he said.
Since it was said that he wanted to pray for Huang Kun, he must pray for blessings. not only posted on Weibo to pray for blessings, but also called on his fans to pray for the blessing of "poor Huang Dao".
As for believe it or not......
Don't ask, even if you don't believe, you have to believe. After all, Uncle Gu has posted the "cause", who would doubt the truth of this matter?
Breakdown from constant overwork!
Director Huang is so dedicated!
If everyone can learn from Huang Dao, why worry that Wanbao can't become bigger and stronger? Realize the vision as soon as possible and become the top and world-class animation company in China?
Although Wanbao is already counted.
At the end of June, when the animation "Dragon Fighter" had just finished its first round of broadcasts and was about to start the second round of rebroadcasts, a "animation industry" survey and analysis report from an authoritative statistical agency pushed Wanbao to the forefront.
According to the industry analysis report:
As of June 2011, in the first half of this year, the most influential anime work in the world is "Sailor Moon".
The anime has set several records!
According to statistics, the cumulative number of people watching the animation worldwide has exceeded 2 billion. The cumulative number of Internet broadcasts has reached an unprecedented 10.54 billion.
The IP is estimated to be worth more than $1 billion.
As the copyright owner of this animation IP, Wanbao Animation has also successfully ranked 10th among the world's "well-known" animation companies, and is well-known at home and abroad.
Although in this industry survey report, Wanbao is only the existence of the "crane tail", ranking at the bottom and not worth mentioning.
But this is the first time that Huaguo animation companies have entered the top 10 ranks, side by side with many old neon, European and American animation companies.
The first time is always memorable!
In the "Conclusion" part of this survey report, the statistical agency used a lot of amazing words to introduce and describe the brilliant achievements of "Wanbao Animation" to practitioners at home and abroad.
Actually, it's nothing.
is nothing more than a brief overview, "Pleasant Goat and Big Big Wolf", "Pig Man", "Dragon Fighter" and other animations that are not well-known overseas are just how popular they are in China.
"It's."
Gu Miao glanced at the text, and said with an embarrassed expression: "It's too much, I don't even know where they found the data......"
2 billion people have seen Sailor Moon?
The numbers may be true, after all, all the countries of East Asia are populous countries, and if you count the countries of Europe and the United States, even if there are 2 billion people, there are almost a billion people.
But this data doesn't make sense!
If calculated in this way, the animation of "Pleasant Goat and Big Big Wolf", which is popular in China, is rounded off, isn't it also watched by seven or eight billion people?
At first glance, it's a good cow to hold grass!
One out of every ten people in the world has watched "Pleasant Goat and Big Big Wolf". This animation is simply amazing.,Presumably the influence is definitely at the level of "heirloom classics", right?
But in fact......
Pleasant Goat also has a little influence in China and several small Southeast Asian countries around it, and in the world, there is no classic to talk about.
Because the domestic market is too "huge"!
Therefore, the Western set of rules that use "the number of viewers" to evaluate the influence of animation does not actually apply to Wanbao.
After all, even "Haiwa" has been watched by one or two hundred million people, and the gold content of this data can be imagined......
Besides.
For the other data mentioned in this industry survey report, Gu Miao also does not agree with it.
For example, they estimated that the IP value of "Sailor Moon" exceeded $1 billion.
Gu Miaoya was about to laugh.
It's not that "Sailor Moon" isn't worth the money, on a 10-year or 20-year time scale, this anime IP is definitely worth $1 billion.
But right now, the anime isn't over yet!
Take the value created in 10 or 20 years, and estimate the animation IP that has just been born now, I'm afraid it's not a brain.
If someone comes to Gu Miao with $1 billion to buy out the entire copyright of "Sailor Moon...... He sold it without 1 billion, even if it was 500 million dollars.
Thinkers
"It's a bit of a ...... indeed"
Jiang Keke said with a smile: "But there is one thing, what they said is right. According to the scale and revenue, Wanbao Animation can indeed rank among the top ten animation companies in the world. ”
"Oh? So abstract? ”
"I remember Wanbao's comprehensive revenue in the first half of this year, it seems that even the top ten private enterprises in Jiangchuan can't get in, right? Is this in the top 10 in the world? Gu Miao said in surprise.
It's really fake!
The gold content of the top ten Jiangchuan is greater than the top ten in the world?
"Of course it's true."
Jiang Keke explained: "Although the overall scale of the global animation industry is relatively large, the development of the industry is relatively balanced, and there is no monopoly giant or a pattern of one superpower. ”
High Emotional Intelligence: Balanced Development!
Low EQ: It is all a small workshop, and there is no leading brother who occupies an absolute dominant position in the industry.
This is easy to understand.
The threshold for engaging in animation,To be honest, it's not as good as TV series and movies.,A few people and a few computers can do it.。
Because of this, "studios" are more common in the animation industry, and real "animation companies" are relatively rare.
In addition, this industry generally suffers serious losses and cannot attract giants from other industries to get involved, so the peers are generally small in scale and not high in revenue.
Omega Animation, which is the No. 1 in the industry, is also lying down to become the No. 1 because of the large number of works and the deep copyright it has accumulated.
Put it in Jiangchuan......
Omega, which is the first in the animation industry, may only be able to squeeze into the top three ranks of private enterprises, and it can't even get the "No. 1 private enterprise in Jiangchuan".
Sounds a lot like a bad joke.
But this is an indisputable fact, the power of the animation industry is too scattered, even the leading brother can only become a "vassal" of other industry giants, and there is no hard power to take charge alone.
Wanbao is still lucky.
If it weren't for the fact that the works released were all popular and profitable, they would not have squeezed into the "top ten" of the industry so quickly.
In a sense......
Like Wanbao, an animation company that launches an animation and becomes an animation, and has no losses at all, is simply a freak in the industry.
It can also be said to be a "miracle"!
And Gu Miao, who created this miracle, has also become the focus of the world's attention. Everyone wondered, how did he do this?
In this context, invited by Jiangchuan Satellite TV, Gu Miao was a guest on a TV reality show for the first time to tell her entrepreneurial story to the outside world, which attracted a lot of attention.
This is Gu Miao's first time on TV!
Although major TV stations across the country often rebroadcast his animations, he himself does not show his face much, and he is quite "mysterious" in the eyes of the audience.