The animation "Three Sisters of the Southern Family" is produced and distributed by Wanbao Animation (Neon) Branch, and is supervised by Seto.

About a month ago......

Affected by the TBS involution, the animation "Three Sisters of the South Family" was squeezed to the ANB TV station next door to broadcast on Shui Yao Ri.

The premiere ratings were mediocre.

It can even be said that among the commercial animations of the same period, the performance of "The Three Sisters of the Southern Family" is not eye-catching at all, and can only be described by the word "mediocre".

After logging in to the Wanbao video website and opening online on-demand, the results are also ordinary.

At first glance!

The results of this animation are completely out of line with production expectations. You must know that the previous animation work of the Wanbao (Neon) Division, that is "Sailor Moon" that shocked the industry and became popular all over the world.

The same animation company, launched on the front and back feet, and the disparity in results is so exaggerated, it is difficult not to wonder, is "The Three Sisters of the Southern Family" a failure?

But just a month later, a new turnaround appeared!

As the plot gradually gets better, characters such as Haruka, Xiana, Chiaki, Fuyuma, and Fujioka Hosaka appear one after another, and after showing their unique "charm", everything becomes different.

As an old fan launched in January this year,During the broadcast of this animation in January,Obviously it didn't make much of a name.,The popularity and discussion are not very high.。

But just when the new episode was about to be broadcast in February, seeing that the broadcast career of "The Three Sisters of the Southern Family" was about to be closed, and no one cared about it at all, this animation was "on fire".

Unsuspecting passerby: "Nani?!" ”

It's amazing, too!

As a new January issue,January is not much heat and discussion.。 But four episodes in a row, and as January draws to a close, the popularity and discussion have gone up at once.

even crushed the upcoming "February New Series", which makes people scratch their heads.

Not to mention passers-by.

Even many people in the industry, including Wanbao's own family, many people can't understand the strange ratings trend of "The Three Sisters of the Southern Family".

How is this fat four?

Looking at the audience discussion of "God Made to Set", "Qianqiu Kawai Yin", and "Chunxiang Radiating Motherhood" on the screen, how can it be said that everyone is not confused?

At first, everyone thought it was a water army.

After all, in recent years, it has become commonplace for animation manufacturers to buy water armies to market their own "street-fighting" works in an attempt to turn losses into profits.

But when they took a deeper look, they found that the praise of this animation was not brushed, and the audience was all real audiences.

So here's the problem......

"The Three Sisters of the Southern Family", which is labeled as "God's Destiny", is it really that good-looking? If it's really that good-looking, why is the front tepid?

Be curious.

Many people went to watch the latest episode of "The Three Sisters of the South Family" and found that it was no different from what they imagined.

It's not pretty!

"You have to start watching the first episode, stick to the latest episode, and you'll know what makes this anime so good."

"Okay, okay."

Many people think that with such a boring and flat animation, what difference can it make if you watch a few more episodes and watch a few fewer episodes?

But they listened to the advice.

From the first episode, to the last episode.

Watching it all the way, the vivid and interesting characters, and the flat but full of surprises in the plot all fascinated these audiences who entered the pit lately.

With the help of this group of audiences, the animation "The Three Sisters of the Southern Family" finally cleared the clouds and saw the light and ushered in a take-off.

……

Although Gu Miao did not witness what happened in Neon, he also understood the situation through Seto's description.

All in all.

To summarize the broadcast of "The Three Sisters of the Southern Family" in one sentence, that is: It is inconspicuous at first glance, but the more you taste, the more flavorful!

When you first start watching it, or watch an episode halfway, you may feel that this plot is too boring, and maybe some people will fall asleep watching it.

But when the audience calms down and watches this animation carefully, they can taste the flavor contained in the animation of "The Three Sisters of the Southern Family".

What does it taste like?

Plain and surging is true!

It is precisely because he understands the broadcast situation on the neon side that Gu Miao does not care at all about the premiere of "The Three Sisters of the Southern Family" on the night of the thirtieth night of the Chinese New Year's Eve after it was introduced into China.

Premiere?

It's just a rage energy bar!

Looking back for two or three rounds of replays, the energy bar is full of anger, and that is a good time for "The Three Sisters of the Southern Family" to kill all sides.

Instead of worrying about this, it is better to worry about "The Moonlight is Beautiful", which will be broadcast on the eve of Valentine's Day after the Lantern Festival.

Valentine's Day is a great day!

At the beginning, Gu Miao was not sure about the premiere date of "Moonlight is Beautiful", so he could only roughly circle the "Lantern Festival" before and after.

Until he asked the master.

The master surnamed Ma Mingkui took out a yellow calendar from the drawer, pinched his fingers and said: "According to the poor road, the twenty-third day of the first month is an auspicious day, and it is appropriate for the animation to premiere!" ”

"Oh!"

Gu Miao became interested and said, "Master, do you have anything to say about this day?" ”

"Nothing."

"It's Valentine's Day for foreigners, aren't you a romance-themed animation? Love animation with Valentine's Day, isn't that a match made in heaven when dry wood meets fire? ”

Ma Kui sighed: "I've thought about the promotion Slogan, so it's called: The moonlight on Valentine's Day is so beautiful, have you seen it?" ”

Bang!

As soon as he finished speaking, he was beaten.

Although Gu Miao is disdainful of Ma Kui, a master who combines Chinese and Western cultures and is half-oceanic, he is right about one thing, that is, "Valentine's Day" is indeed very suitable for the broadcast of the animation "Moonlight is Beautiful".

Of course!

There's no need to get stuck on Valentine's Day premiere, you can move forward a few days appropriately.

As long as you guarantee that on Valentine's Day, the animated plot will be broadcast to the scene of "kissing under the moon", OK! You don't have to worry about this heat and discussion.

"The Exotic Reclamation of Vegetable Skeletons"

By the way.

Mr. Tan was very powerful, and after confirming that most of the animation processes had been completed and post-production began, he launched a vigorous publicity and promotion.

The Internet Age, also known as the Information Age!

In this era, if there is enough "boost", the photo of you spitting at the door can be spread all over the Internet overnight, making countless people talk about it.

It doesn't even take a night!

It takes time for public opinion to ferment, but marketing and promotion do not have to wait, as long as you control the information "browsing" channels of most netizens, they will see what you want them to see.

So......

Under the efforts of Mr. Tan, the news about the animation "Moonlight is Beautiful" instantly spread throughout the Chinese Internet, whether you are interested or not, this news will be pushed to you anyway.

Hot search list?

It's just pediatrics, and the Internet companies are determined to promote an animation, and the strength is not as simple as a hot search list.

When browsing a bad website, when the browser pops up [the website is risky, whether to continue browsing], a promotional poster of "Moonlight is Beautiful" will be posted next to you.

Surprised, surprised?

What is 360° all-round information bombardment without dead ends?

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