The last TV special of the bear infestation, that is, "Chinese New Year", received a good response, not only the broadcast volume is amazingly high, but the word of mouth is also the first in the bear infested series.

As the orthodox sequel to "Chinese New Year" and the second special in the entire series, "New Year's Goods" naturally wants to continue this excellent achievement.

But the emergence of a god-level animation needs to fit many elements such as the right time, place and people, and it can't be done just by the quality of the work.

It's okay......

The story of "New Year's Goods" was specially designed for the Spring Festival, and the plot is very suitable for the joyful and festive atmosphere of the New Year.

The location is not bad.

Wanbao video website has developed over the years, and it is already one of the top video websites in China, second only to old giants such as Penguin and Qiaiyi.

Only people and this piece, the New Year's goods may not be very advantageous.

After all, the bear-infested series leaves the impression of being naïve, and although "New Year" has changed many people's views, there are still many people who have stereotypes.

And the most important thing is that during the Chinese New Year, the New Year movie "Pleasant Goat and Big Big Wolf" was released, and the audience's eyes may have been attracted away, and only a few people will pay attention to the special chapter of "New Year's Goods".

"Do your best to obey the destiny of heaven!"

Gu Miao didn't have such a heavy mental baggage, and she didn't feel nervous or worried about this situation at all.

Because he is the boss of Wanbao.

"Golden Rooster Dawn" has a good box office performance, which is the success of Wanbao, and the short film "New Year's Goods" has exploded, which is also the success of Wanbao.

Who wins and doesn't win?

As long as it is Wanbao's work, it doesn't matter who is the first and who is the second.

What's more, "Golden Rooster Dawn" is still a big movie, which basically does not have much conflict with "New Year's Goods", after all, the broadcast platforms are different, and it is difficult to say whether the audience will overlap.

Speaking of the movie "Golden Rooster Dawn", Gu Miao suddenly thought of one thing......

"I heard that when arranging the premiere of the Year of the Rooster movie, some theaters decided to pay out of their own pockets to give some small gifts to the audience who bought tickets for the premiere?"

"There's such a thing!"

Lao Zhang explained: "This is not arranged by us, the idea of the theater chain is to hope that the movie premiering on the first day of the Lunar New Year will be more explosive at the box office, and it is best to attract the attention of people across the country." ”

Plainly.

During the Chinese New Year, if there is a movie that is extremely explosive at the box office, many passers-by will become interested, and then take the family to watch the movie, and the business of the cinema will improve.

It's mutually beneficial!

Send some small gifts, give preferential treatment to film scheduling, and help potential movies explode at the box office during the Spring Festival, which is actually a good thing for movie theaters.

Because the box office of the Spring Festival stalls exploded, the people stopped playing cards and came to watch the movie, and the business of the big guys improved.

Besides, it doesn't cost much either.

Isn't this the Year of the Rooster?

Then find someone to customize a batch of small ornaments with the elements of "Zodiac Chicken", and give them to the audience who came to watch the movie on the first day of the Lunar New Year, which can be regarded as a lottery head.

Why did you choose the movie "Golden Rooster Dawn"?

Maybe it's because the producer of "Golden Rooster Annunciation" is very powerful, and the promotion and publicity are also in place, and the film schedule is the first place in this year's Spring Festival, and the box office has a good chance to explode.

"Hehe, it seems that the theater side also wants to see our box office hit?"

"That's for sure!"

Lao Zhang said with a smile: "There has been no big hit film in the Spring Festival file for a long time, and the audience's enthusiasm for watching movies during the New Year is also declining year by year. ”

The market has risen, the cake has become bigger, and everyone has meat to eat!

If the overall market does not perform well and fewer and fewer people watch movies during the Spring Festival, then the movie theaters will not close down one by one?

"Then do as they wish!"

Gu Miao smiled, looked at the bustling passers-by with happy faces outside the window, and then said: "Set a small goal, the single-day box office of the premiere will exceed 100 million!" ”

……

On the first day of the Lunar New Year, Zhonghai.

The festive joy of Chinese New Year's Eve lasted from last night to today's daytime, and people who woke up from a beautiful sleep began to plan today's eating, drinking and entertainment schedule.

"Let's go to the movies!"

The world's "Golden Rooster Dawn" promotional poster greatly aroused the children's curiosity.

Taking advantage of the first day of the Lunar New Year, the parents were in a better mood and put forward requests to their parents, grandparents, grandparents and other elders who usually dare not mention.

"Watching a movie...... Let's go! ”

Facing the longing eyes of their children, adults are not easy to refuse, after all, the child just wants to watch a movie during the New Year, what is wrong with him?

Since it was the children who offered to watch the movie, the choice of the film was naturally up to the children, and the adults were only responsible for paying for the accompaniment.

"Golden Rooster Dawn, come with four tickets!"

Liu Donghai, who went out with three children, felt that it was not a good thing to have more children at home for the first time, after all, you had to buy four tickets at once.

This is because his wife Xia Mei has a temporary incident in the hospital, and she, the head nurse, has to rush to deal with it.

Otherwise, it's not just four tickets, but five!

"Dad, look at this ......"

Liu Donghai, who bought the ticket, was pulled to the commodity exhibition shelf by his youngest son Xia Yu in a blink of an eye, and looked at the plush doll of "Dashing Brother and Black Handsome" on it, and his eyes suddenly darkened.

The price is 88 yuan?

Although it is two dolls packed together, with an average of more than forty yuan each, this doll is only the size of an adult's palm, is it a bit expensive?

"Dad, I want it!"

Xiaoyu came over, took Liu Donghai's hand and shook it vigorously, like a kindergarten child.

"Stop, stop!"

"You're in junior high school, and you still like this kind of toy?" Liu Donghai said with a black line, "Do you want to buy it again and give it to Duoduo?" ”

"Yes, yes!"

The idea was pierced by her father, Xiaoyu didn't blush at all, but said expectantly: "Duoduo likes it, I bought it for her." ”

A little kid, you know how to please girls all day long, can't you learn from Liu Xing to be more mature and steady?

The grumbling words in his heart still couldn't be said in the end, after all, his identity is his stepfather, and he can be a little strict with Liu Xing, but he really can't pretend to be a strict father in front of Xiaoyu.

"Okay, okay, I'll buy it after watching the movie, the time is almost up, let's go watch the movie first......"

Liu Donghai, who promised to buy it after watching the movie, glanced at the time and theater number on the ticket stub, and led the children to walk slowly inside.

There were a lot of people sitting in the theater.

What is somewhat surprising is that the audience who came to watch the Pleasant Goat and Rooster movie, there are not many people like Liu Donghai who drag their families with their families, but there are many young people, especially young couples, accounting for about half.

How do young people look at this?

Liu Donghai was a little puzzled, isn't there a science fiction film in the blockbuster released during the Spring Festival? These young people don't go to watch science fiction movies, what cartoons do they come to watch?

(End of chapter)