Section 539 This, Director Bai has a way to add advertising

The professor continued to explain to Ye Shiguan and others:

To say another easy-to-understand, equally non-rigorous, non-professional statement is to use an analogy. The little turtle produces a car, and the workers of the little turtle factory are not paid and bonus. However, there are bonuses for the workers in the factories that produce tires, and further on, there are bonuses for the workers in the factories that produce rubber. ”

A simple metaphor that many people laughed at.

They understand it.

"And then, these are paid, they have bonuses, they have a little money in their hands, and they buy an extra pound of meat this month, and the meat factory also has a bonus."

"So, it's a chain problem. Since you have asked me to help me make an analysis, my personal opinion is to maintain this chain and continue to expand, upgrade and standardize on the basis of this chain. ”

Ye Shiguan asked, "Teacher, two questions. ”

"You ask."

"First of all, how much proportion can this mall drive?"

"Starting at 5.5 to 1, you have to see how much vision this director Bai has. As far as I've observed, he can push this to 1 to 8. Therefore, the supermarket is the stroke of genius for the development of Yangcheng, Xiaoye, you are amazing. ”

Ye Shiguan didn't answer, the proposal of the supermarket was Bai Hao's.

He just felt that this was beneficial to the development of Yangcheng, so he grabbed it. Specifically, he didn't delve into it.

Ye Shiguan asked the second question: "The little turtle is just the most ordinary urban family car, the ninth factory is planning a new type of car, I have seen a simple report, it is much better than the one cooperated with the bunker country." But if Yangcheng wants to put into production such an industry, it may have to bear a huge debt, which is a very, very huge investment. ”

"You have to do it by smashing the pot and selling iron, and you will regret it for ten years if you miss it. The old man hadn't read the report, but the things that the Ninth Factory had made, no matter how big or small, had proved that they could lead the future of a certain industry in Xia Kingdom. ”

Speaking of this, the professor of Yangcheng University changed his words: "There are people on the street scolding Director Bai Hao, why do they scold, scolding does not mean that they don't like it." There is no money in their pockets, they can't scold if they want to, they don't have money to buy any major appliances, but it still proves that they have money, those girls in the pager, after eating and wearing, the money saved in a year can buy a color TV. ”

"Only when you have money can you have the strength to scold. If you don't believe it, Xiaoye, you go and ask in person, if Bai Hao, the factory director, goes back to the countryside to plant sweet potatoes, is it okay. I guess after you ask, hundreds of people on the street can curse to death. ”

Hahaha.

Ye Shiguan smiled heartily.

Although he spoke in his name, he also let others understand.

These people scolded Bai Hao, which should be interpreted with two meanings.

Now, there is a problem that money cannot be spent, so the super mall plan is definitely a stroke of genius.

Today, indeed, is a good day.

Zou Wanlong naturally also knows about scolding Bai Hao in the news, the problem is that the reporter is still his man.

But he still didn't cut this piece.

His work experience for so many years told him that Xia Guoren had true love for Bai Hao, and he was definitely not scolding.

The good news is there.

Zou Wanlong received an advertisement, a cosmetics advertisement from Wajima snake gill beans, and invited an advertisement shot by Sachiko, who was already known to many people in Xia Kingdom.

This one was submitted for review.

If Xia TV thinks that there is no problem, they will send the official version over, and at the same time pay 80 million Japanese coins to cover Xia TV's 15-second prime time from July to the end of December this year.

Then there is under the tree, bidding 200 million Japanese dollars for 30 seconds of advertising, which is up to four minutes a day, which are advertisements for televisions, refrigerators, washing machines, and household appliances.

Tosiba also has an offer, and they compete with the tree.

Before, Zou Wanlong was worried about having no money.

Now I have money, but I don't have enough advertising time.

He had already made two phone calls to the ninth factory, only to be told that Bai Hao was having a very important meeting and would call back later.

It's time to get off work now.

He's still waiting.

Seeing that it was almost seven o'clock, when the news was about to start at seven o'clock, Bai Hao's call finally came back.

"Director Zou, I'm too busy today. Or is it going to be on the news, so there's a little bit of time to spare, you say, I'll listen. ”

"In a word, there are ads, but there is no time slot."

"Impossible, right?"

Zou Wanlong flipped through the book in front of him: "The most valuable thing is between the news and the weather forecast, followed by the one-minute advertisement before the TV series, this time period is a fifteen-second advertisement, which is the snake gill bean cosmetics of Wadao Island with a bid of 80 million Japanese coins, including half a year." There are only four stages in total, and we don't dare to let them out. ”

"Or, five seconds."

"Nonsense!" Zou Wanlong scolded with a smile: "This is too much, fifteen seconds for five seconds, inappropriate, inappropriate." But it's also a proposal, and it can be changed to twelve seconds, so you can save one. ”

Bai Hao just laughed with him.

He wanted to cast this advertisement before he was reborn, and in the era before he was reborn, he couldn't grab 40,000 yuan a second, almost 55,000. The first place is naturally the part between the news and the weather forecast, which is about 100,000 seconds.

And the total length of each ad is only 7.5 seconds per day.

Bai Hao said again: "Be ruthless, let's be shameless." Cut it in the middle of the TV series, and cut off the ad for a minute. ”

"It's too dark." Zou Wanlong felt that this was a bit outrageous.

But Bai Hao remembers clearly, it doesn't take too far, at most ten years, the craziest thing that Jingzhao TV has ever appeared is the advertising insertion TV series, an episode of the TV series can be cut into four segments, each of which is advertising, and the advertising time is super long.

Plus before the TV series, after the TV series.

Bai Hao once suspected that the total duration of advertisements exceeded the total duration of TV series. And in order to leave time for the advertisement, the TV series also cut the front and back.

That's called really black.

However, Zou Wanlong was also persuaded by Bai Hao's proposal.

That is, minus time.

What a thirty-second, or even sixty-second advertisement, fuck off. Let's reduce the shortest to 10 seconds, and exchange the excellent advertising quality for time. This allows you to put a few more ads.

This.

In case someone scolds.

Zou Wanlong thought about it and said that Bai Hao did it.

Of course, this is also true.

Bai Hao said, five seconds. I strongly ask to give ten seconds.

Look how good I am.

Well, that's it.

Zou Wanlong, who had made up his mind, immediately organized the backbone cadres to start a concrete study, striving to put the new rules together in early June.

Before mid-June, no contract will be signed, and then we will see how much foreign exchange Bai Hao can buy advertising business.

It's good to be rich.

Zou Wanlong happily made himself a cup of tea, and then specially gave the new TV series an extra batch of 2 million Xia Guoyuan. You know, the original budget was only 6.4 million.

This is a big drama, and it must be filmed well.

So the Three Kingdoms......