"Mr. Su ......"

When the phone of the fund business operation department of the 'Yuhang Investment' company was blown up, its operation supervisor Yu Xiaobing hurriedly reported to Su Yu: "The news that our company's 'Yuhang No. 4' fund product has passed the approval of the regulator has exploded as soon as it is revealed to the market.

A lot of investors called over and asked us when the new fund products could be subscribed and whether we could make an appointment to subscribe in advance.

After all, the current market, despite the performance due to the hot market conditions.

The over-the-counter investor group has increased a lot in the willingness to invest in funds, and at the same time, many potential fund investor groups have also been added.

However, according to recent news.

In the domestic asset management industry, many industry institutions, whether they are public fund institutions or private equity fund institutions, are increasing their publicity, expanding new products, or using the previous main fund products to frantically carry out publicity and investment, and compete for over-the-counter high-net-worth customer groups.

At this time, if we don't make some active retention plans.

These investors are afraid that they will be quickly co-opted by other institutions in the industry and switch to other fund products. ”

Although at present, the company has a considerable reputation in the industry, and has also won the trust of many investors inside and outside the market, it is relatively easy to attract customers.

But in the face of a fundraising scale of 30 billion.

As the company's fund business operation manager, Yu Xiaobing is still under great pressure.

Therefore, in the face of these high-net-worth investors who called the company's fund business operation department and strongly requested to pre-purchase, he really didn't want to let go of any of them.

After all, these are investors who really have the ability to subscribe for large amounts and fully trust the company!

You must know that before this release, when he had not joined the 'Yuhang Investment' company, these people ...... one by one But they are all 'valuable customers' that need him to go everywhere and go to dinner and drink with others to negotiate with him! If he let one go, he felt distressed in his heart.

"Set up a plan to make an appointment for subscription?" Su Yu heard Yu Xiaobing's words, pondered for a moment, and responded, "It's not impossible, but how to set up an appointment to subscribe?" With so many people, you can't let your fund business operation department register one by one, right? ”

Yu Xiaobing smiled and said, "I have an idea about this.

When our company issued the 'Yuhang No. 3' fund, didn't we sign an agreement with the 'Oriental Wealth Website'? At present, many fund institutions in the industry have begun to develop network user portals, and have begun to cooperate with many financial information platforms and stock trading platforms, as well as banks and brokerage platforms.

We can also try this path.

Although our private equity fund products, when raising funds, cannot be publicized as openly as public funds.

But as long as it is not publicized within our company and the external cooperative units themselves are promoted, it is none of our business, and ...... With our company's current reputation in the domestic financial circle, what is announced and publicized is actually no different.

I think this round ......

Let's put most of the share to the network user port.

Only a small part of the share is reserved for offline and provided to those customers who are not currently used to using online channels to subscribe.

At present, I have contacted several cooperation platforms, and they are also preparing to give us new fund products and new subscription entrances, and I think we can make an appointment to subscribe through these forms.

Of course, I still have to figure out the specific plan. ”

"Okay!" Su Yu nodded with a smile and said, "Mr. Zheng of Oriental Wealth, you can contact directly, let the technical staff of their platform directly connect with you, and give our fund a network port to make an appointment for subscription."

But at the same time......"

Su Yu paused, and said: "Regarding the registration of offline investors, you must also make a good registration record, or that sentence, although we must keep pace with the times and make good use of the current port traffic advantages of the mobile Internet, but the previous traditional scheme cannot be lost."

The fund product of 'Yuhang No. 4' has always been a very important new product for our company.

I don't want something to go wrong in the subscription process. ”

"Mr. Su, rest assured!" Yu Xiaobing responded with a smile, "I will do my best to prepare for this, and I will try my best to make a bigger noise." ”

Su Yu pondered for a moment and said: "Just step up preparations online and offline at the same time, as for making the noise bigger...... This is not necessary, our company is currently in the domestic financial market, as well as the entire asset management business circle, the attention is already very high.

In this case, go to deliberate propaganda and continue to swing on the cusp.

It is highly likely that it will be targeted by some people.

This is not a good thing for the development of our company, especially at this critical juncture when new fund products are being prepared for issuance.

The so-called more on the cusp, the more calm and low-key it must be.

After all, on the cusp of the storm, the entire industry of institutions, and even countless investor groups, at this stage, are basically focused on our company.

And in the spotlight, once a small mistake is made, it will be infinitely magnified.

In order to avoid this kind of thing from happening, we must strictly abide by the relevant regulations, and at the same time try to be kind to the outside world, low-key people, low-key things. ”

"Okay!" Yu Xiaobing thought about it and felt that being on the cusp was indeed not a good thing, so he couldn't help but nod in response, remembering Su Yu's exhortation just now.

And after the two discussed......

On the second working day, 'Oriental Wealth' added a pre-appointment subscription channel for the 'Yuhang No. 4' fund on the company's website and mobile client.

And when this appointment subscription channel opens.

In less than 12 hours, on the Internet, the number of people who made an appointment to subscribe on the platform of Oriental Fortune website alone reached nearly 50,000.

You must know that if you want to successfully make an appointment to subscribe for the 'Yuhang No. 4' fund product, you need a capital threshold of 1 million, and it is under such a high capital threshold that investors who make an appointment to subscribe in advance are also endless.

", 'Yuhang Investment' company in the current domestic financial management industry, has such a big momentum, I didn't expect them to issue 'Yuhang No. 4' fund products, they actually want to build momentum, this is really want to the market inside and outside, with the intention of fund investment high-net-worth customer groups, all in one net, hey...... Does this still make people live? ”

In less than 12 hours, nearly 50,000 people have made an appointment in the internal exchange group of major institutions in the industry, and many fund managers can be said to be so hot that their eyes are red and envious.

"The increase in the number of people who make appointments to subscribe is too explosive, isn't it?"

"'Yu Hang Department' is really ...... The market siphons market funds, and the market is also siphoning market funds off-site, which simply does not give us a small institution of the same kind to live. ”

"Hey, I was thinking of developing new products first, and I was able to avoid the listing of new fund products of the 'Yuhang system', but I didn't expect ...... Now it's hit the ground. ”

"With the 'Yuhang No. 4' fund with a volume of 30 billion siphoning these high-net-worth customer groups outside the market, at this time, non-'Yuhang system' and 'Anzhao series' funds want to attract customers, I am afraid it will be even more difficult!"

"But no, yesterday the director of our company's fund sales department reacted, I had already negotiated with a few high-net-worth customers about investment intentions, but I didn't expect that people saw the news that the 'Yuhang No. 4' fund was about to be listed, and they instantly changed their hexagrams, saying that there was a problem with cash flow, and they could not invest in our company's fund products for the time being, who still doesn't know what's going on?"

"Hey, I feel that the overwhelming publicity of major institutions has made our entire fund industry active, and at this moment...... It's all about 'Yuhang Investment', an institution that has made a wedding dress. ”

"But no, at this moment, I'm afraid that many new fund products, and the institutions that collided with the listing date of the 'Yuhang No. 4' fund, are already itching their teeth?"

"Hey, even if you hate itchy, there's no way to do it!"

"Indeed, the people vote with their feet, and we really have nothing to do, it is impossible to tie them up and force them to invest, right?"

"The main thing is that the performance of these fund products is too explosive, so that the expectations of the people have instantly raised to a very high position, since there are 'Yuhang system' fund products can be subscribed and selected, our fund products with slightly worse performance will naturally not be considered."

"According to the people outside the market, for the competition for the 'Yuhang No. 4' fund product, the siphon effect of the 'Yuhang Department' fund in the over-the-counter is more serious than that in the field, and the scale of the 'Yuhang No. 4' fund to raise 30 billion yuan should also exceed market expectations, right?"

"Yes! We didn't expect that the new fund products launched by 'Yuhang Investment' would raise such a high amount of funds. ”

"According to the current number of people who make appointments to subscribe and the attention of the whole network to this fund product, even if this is a private equity fund product with a fairly high threshold, I am afraid that the scale of 30 billion will not be able to prevent the occurrence of 'daily disc'!"

"Wouldn't it? This is a scale of 30 billion, a private equity fund product of this level, if you want a 'daily disc', it is too terrifying. ”

"Looking at the power of this creation and the number of people who make appointments to subscribe, if the fund 'Yuhang No. 4' is issued and listed, it is really possible to be a 'Japanese disc'."

"What a cow! This heat and momentum. ”

"Doesn't it mean that private equity products are not allowed to be publicized on a large scale?" Yuhang invests in this company, and does it...... That's a foul, right? ”

"What the Oriental Fortune website does has nothing to do with the 'Yuhang Investment' company."

"I have learned that the 'Yuhang Investment' company has not made any internal advertising behavior for this new fund product that is about to be listed, and I heard that its fund publicity department, in terms of capital investment in promotional materials, the internal approval status is still zero."

"Oh my God! If the company has no publicity, can it have this kind of popularity on the whole network? ”

"No way, this is the 'Yu Hang Department'! The annual performance hangs all fund products and all asset management institutions in the industry, as long as they are people in the industry, or people who are interested in fund investment, who doesn't stare at it? And in terms of the popularity of the discussion of the 'Yuhang Department' in the investor groups inside and outside the market, does it still need advertising? ”

"Burst, it's bursting."

"I feel that some of our records in the industry are going to be refreshed by the 'Yuhang Investment' company again."

"With the listing of the 'Yuhang No. 4' fund product, it is bound to be refreshed, and the only suspense at present is that the 30 billion quota, after the official listing and opening, how long can it be robbed up by the majority of basic people, I estimate...... It won't take more than 24 hours. ”

"After the listing of this fund product, the asset management scale of the institution 'Yuhang Investment' will go straight to 100 billion, right?"

"Well, if you count the asset management scale of the 'Anzhao Fund' company that this institution has just acquired, with the listing of the 'Yuhang No. 4' fund, the scale of 100 billion yuan is really about the same."

"Hey, in our country, even if it is a public fund company, there are not many of them with a scale of 100 billion!"

"That's why it seems that this Mr. Su is a cow!"

"In one breath, the scale of listing 30 billion yuan is basically to directly wipe out the over-the-counter 'high-net-worth customer investment group', and it is really difficult to carry out business in the future."

"Hey, let's do performance seriously, now I can see that only performance is the real foundation."

"Who doesn't want to do performance, the key is...... Performance is not something that can be done if you want to! ”

With the envy of the major asset management business groups in the industry, a series of discussions on the 'Yuhang Investment Company' and the 'Yuhang No. 4' fund products, as well as the main managers of the major asset management, are extremely envious......

It was exactly 24 hours after the 'Yuhang No. 4' fund released the entrance of the online reservation subscription channel.

The number of people who made appointments for subscription on the whole network directly exceeded 100,000.

At the same time, offline, the fund operation department of 'Yuhang Investment' company, and the salesmen worked overtime to register the number of offline appointments, which also reached more than 2,000 people.

In the 'Yuhang No. 4' fund product, it has attracted the attention of off-market investors.

Countless people in the industry were shocked, and countless tens of millions of people with assets across the country gathered funds, made appointments to subscribe through various channels, and waited for the official listing of the fund.

In the field, the Shanghai Composite Index began to stop near 2550 points, and carried out sideways shock digestion.

However, even if the Shanghai Index has temporarily stopped, the capital activity of the market still continues to break through, and the turnover of the two cities has begun to stand at the 300 billion mark again, luring more and more over-the-counter retail investor groups to further accelerate their entry into the market under the effect of making money in the market.

(End of chapter)