The imperial capital's expenses on a series of work such as venue renovation, venue rent and reception, security, and publicity can be described as "sky-high", and all reception costs are estimated to be between 6 million and 7 million!!

A large expense is mainly spent on the venue, including the renovation of the venue, rental.

The on-site sound renovation of Wukesong Sports Center cost 160,000 yuan, and the rent of Wukesong also reached 1.2 million.

In addition to the above-mentioned expenses, the imperial capital is also responsible for the accommodation and travel of NBA personnel who come to Beijing by special plane after landing.

There are only two teams in the NBA, but last year a total of about 400 people came, and 700 beds were booked at the five-star Grand Hyatt Oriental Hotel.

You guys also play publicly-funded travel, right?

The imperial capital also arranged more than 100 vehicles to be responsible for the pick-up.

Calculated that the cost of the imperial capital's reception was about 6 million to 7 million yuan.

The Celestial Empire is absolutely atmospheric at the moment when it shows the demeanor of a great power.

This is also where Jiang Chao feels helpless, look at David Stern, his mind is full of thoughts about his own five or five points.

As everyone knows, the money spent by the Celestial Empire is "selective forgetting"

Jiang Chao, as the Chinese boss, must let this old fox deepen his memory.

"I roughly calculated the market, last year's China competition had at least 12 million yuan of income, according to the 'three beautiful seven' plan, the Celestial Empire can also get 4 million, not even enough expenses."

Jiang Chao's calculation made David Stern embarrassed, thinking to himself, you young man is not authentic, and now he is asking the guilt again?

Jiang Chao's purpose is also very simple, that is, don't divide the logo copyright tax, that is, the NBA peripheral income of the Chinese game will all go to the Heavenly Empire, and the two short Chinese games will not force the players to go back and forth so much.

"Yes, the NBA does not charge logo royalties during the two China games, but if it is reproduced and sold after the China games, the copyright fee will be charged."

In the end, Jiang Chao and David Stern also reached a small consensus, in fact, the itinerary of the two teams in China was basically arranged by Jiang Chao's planning.

After all, the China game is not a trip to China, and the Heat next door can also bring positive energy to Chinese fans, not to mention, Jiang Chao knows very well how many fans James and Wade fans have in China, so they should also be "tool people" to help promote a wave of basketball education!

And the organizers of the Celestial Basketball Association lobbied Jiang Chao to come and go, isn't it easy to get the copyright from David's side?

ANTA's factory sewing machines in Yiwu can be stepped on!

Why Peripheral Copyright?

David Stern ignored Jiang Chao's identity as a shareholder of Anta and Chaoshen Sports, because as long as there is production in China, there are definitely these two companies involved.

"Let's go, Song Qian."

"Where are you going?"

"I'll take you back to the apartment."

"It's still early, I ...... Can I go to the boss of your villa and have a play? ”

Jiang Chao sighed, few girls in the Celestial Empire are so active, but he knows Song Qian's charm, and he is also happier after completing the negotiation, and also hints:

"Yes, but the villa shouldn't be empty now."

"Isn't there a boss here?"

……

Five days later.

The first batch of Celestial Empire peripheral products were sent to Jiang Chao and the Alliance, and the Celestial Empire manufacturing is awesome, and the six are not, most of which are OEM production in Anta's factory.

Because it is too easy in the bidding process, everyone understands the sophistication of the world, and it is Jiang Chao who wants to be exempt from copyright tax, but the peripheral products have to be shared with the organizers of the Celestial Empire.

Jiang Chao wants to get the benefits, so naturally he has to give him some convenience, right?

Then Jiang Chao also learned that this matter was almost done.

As we all know, the NBA has defended all rights and interests involving the "NBA" quite strongly, but the Celestial Empire has obtained the official permission of the NBA to sell imitations of NBA championship rings in China, which is the first time in the NBA overseas market.

The neighbors of the United States, Mexico and Canada, are crazy with envy, and this is okay???

You must know that the imitation of this year's Knicks championship ring is officially sold for 59 US dollars, but it is produced in Yiwu under the Heavenly Empire...... As long as 10 yuan RMB can collect one!

And there are 15 rings signed separately, which is ecstatic for NBA collectors, and even the Knicks internal staff have pre-ordered, because the official souvenirs of the NBA are also processed in the Celestial Empire, and the materials have not changed.

Therefore, it is conceivable that NBA-related merchandise will be sold during these two China games.

After several "verbal" battles, the NBA finally agreed that Beijing could make replicas of NBA championship rings, and provided championship rings for the Bulls, Lakers, and Knicks as templates.

In addition, Beijing has also developed a series of Chinese competition products.

An NBA championship ring, together with an O'Brien Cup medal and a 2011 NBA China Medal, make up a beautiful and collectible souvenir.

In addition, a number of clothing, bags and crystal pendant gifts printed with the logo of the Chinese competition were also produced, and a calendar poster was specially made for the Chinese competition.

And there are more sponsors.

Sponsors such as Chaoshen Sports, Alibaba Shopping, ANTA Sports, Adidas, China Mobile, Fengshen, UAE Ball Airlines, Gatorade, Hal Beer, Mengniu, Sprite, Subway and VISA held a variety of fan events, media promotions, prize shopping and retail promotions.

This can attract passers-by who are not fans, in case they turn to basketball all the way.

Only when there are more and more people who love basketball, can the basketball atmosphere of the Celestial Empire really be engaged.

These events will provide thousands of lucky fans with the opportunity to watch the game live and give millions of fans a taste of the NBA.

Basketball director Xin Lan Zeng has opened a green channel for the China game because of Jiang Chao's arrangement.

The main thing is that Jiang Chao and Boss Cai can't refuse the itinerary planning they brought, and it feels like it's not just the Chinese race.

It's like a basketball festival, bringing everyone together for a basketball carnival.

If this Celestial Empire Tournament generates crazy income for the imperial capital, then the Basketball Association and the top political performance awards are indispensable.

Jiang Chao is firmly in control of these psychology in the middle of coordination.

Anyway, these are the three great joys, and no one will refuse money and fame.

Chaoshen Sports also became a sponsor, and the Basketball Association actually handed over these peripheral products to the foundry.

So this copyright is going to come for free anyway, and the cooperation of Chaoshen Sports is not over, and a bunch of national tide T-shirts and sneakers printed with the Chinese big characters of the Celestial Empire are born, causing a frenzy.

The cost is low, the price is high, the sales volume is high, there is no better marketing model than this.

……

"Boss, I've bought you a ticket."

Here, Yui Aragaki assistant has already bought Jiang Chao a ticket to the Celestial Empire to participate in the Chinese competition, Jiang Chao kissed Liu Yan's slightly bulging belly and hugged goodbye.

"You're going to China again."

"Eh, look at James being abused by us again."

"Eh, it's a pity I can't accompany you."

"Next year, the child is born, take you on a tour of the mountains and rivers!"

This time the Chinese game is very hot, because the Knicks lineup has changed, the Heat lineup has also changed, and in the end, Boss Cai still didn't get Battier, and a 3D titan like Battier was taken by the Heat.

Therefore, this 2 Chinese matches are also known as the preview of next season's East Finals, and the lineups of the two teams in the East Finals this season have changed, and the preseason games can all be pulled out to see!

There are also many fans of the United States who specially buy air tickets to come to the Celestial Empire to see this.

Liberation Monument, Chaotianmen, Feng Shui He is better than Xiuza City!!

Jiang Chao's first stop was Chongqing, and the two were eating hot pot and were very happy.

Next, Jiang Chao and Xinyuan's assistant took the opportunity to choose the location for the NBA Celestial Empire game to travel and wander around the big cities in China.

This year has already been decided, the first one is in the imperial capital, and the second is in the magic capital.

Now he is looking ahead to see the location for next year.

Because he also suggested to David Stern, don't be in the imperial capital every year.

In his previous life, as a native of Jinling, he also knew that any game was held in these two metropolises without brains, which led to the fact that the atmosphere of basketball in other provincial capitals was not very strong, and the little Jiujiu Jiang Chao didn't care.

Anyway, if you want to promote basketball across the country, the China game can't be held in two places every year, and fans in some regions can't enjoy such a wonderful opportunity to watch the NBA in person.

Of course, the main thing is to see what kind of super god sports flagship stores are laid all over the country.

Most of the advertisements endorsed by Lily Collins and Pei Xiuzhi are posted at the door of the Celestial Empire, and it seems that this kind of innocent movie is still popular in the Celestial Empire.

The children's area is a photo of Yang Chaoyue and the neon little sister, cute, this is not suitable for Daddario and Scarlett to shoot commercials, the Celestial Empire does not accept such sexy.

The advertisements made by Daddario, Scarlett and Ao Mei are very tempting in Europe, but in the Celestial Empire, not only parents take their children to cover their eyes and leave, but they are more likely to be taken off the shelves.

And then the most popular in the flagship store is no longer sneakers.

Under the influence of the fashion taste of new directors such as the Zheng sisters and Lim Yuna, women's sneakers, fashion board shoes, T-shirts, baseball jackets, etc. are selling well, and Chaoshen Sports has developed a new zone.

Even if the "Ziya" and "JK" trendy brand stores are still in the laying stage, Chaoshen Sports has already begun to become their testing ground.

That is, so that girls can also buy good-looking and fashionable sports products.

You must know that girls have always been a blind spot for sports brands, and other brands of things that are basically impossible to appear on girls except for Nike that is doing a little better.

But now Chaoshen Sports' coconut series and various co-branded fashion products have attracted too many girls, making sports brands popular among girls.

"Anyway, what are Han Jiaren doing now?" Jiang Chao glanced at Han Jiaren's pure and lovely appearance on the poster screen, and felt a little itchy.

Because of the recent help of Chaoshen Group to Han Jiaren, it has also given this semi-retired South Korean No. 1 beauty a lot of business.

This looks innocent, and the contrast in the night of the Academy Awards that day made Jiang Chao want to stop.

Yui Aragaki: "No, she went back to her hometown in South Korea to promote the movie and promote the Knicks and Super God Sports, and South Korea has been your voice lately." ”

"What's the sound?"

"Say you're their country...... I want to make the Chinese tournament a South Korean ......"

"Oh? That means they're sour again. ”

Jiang Chao laughed angrily when he heard it, for this part of South Korea, they won't say anything if you are unknown or popular, but as long as you make them envious and make them sour, then I'm sorry, you are forcibly becoming their person.

The whole world is kimchi, and the name is well deserved.

In later generations, the Dragon Boat Festival was registered by them, and then Ding Yanyuhang blew up the kimchi men's basketball team at that time, and also said that such a front line is their kimchi blood.

Aragaki Yui was afraid that Jiang Chao would be angry, so she was only willing to say it.

Jiang Chao signaled her to scold directly on the official Twitter of the Chaoshen Forum, and it was over:

"QNMD Kimchi Some unscrupulous netizens, our boss is from the Celestial Empire, get the ball!"

It seems to be scolded by the media, but in fact, it is Jiang Chao's personal voice, which is why he doesn't like South Korean fans very much, South Korean sisters can, South Korean fans, garbage!

Yui Aragaki also explained why Jiang Chao has become popular again recently, because he added too many interesting things to this year's China competition, plus the addition of seats, and promotional videos have been spread.

Countries that don't have NBA overseas preseason games are envious, and who doesn't want to watch the NBA live.

Essentially, the preseason is no different from the regular season, and the players will usually play hard for more than 20 minutes, and there will be more good-looking moves.

Neon fans are doing a little better at this, and they will admit that what an imperial lion or something, the nicknames given to the table tennis gods have a taste of middle and second diseases.

Can't beat it to your own people?

Or think that this person is awesome, as long as it is Asian, he can say that he is his own person, this kind of behavior is really disgusting.

"Let Han Jiaren promote more in other areas, kimchi, a place with big sesame seeds, we can't look down on Chaoshen Sports."

"Good drop." Yui Aragaki nodded.

She actually has an idea now, if it weren't for Sister Kimchi to calm his anger, maybe Jiang Chao's business in Kimchi would be completely canceled.

But Han Jiaren is really attractive, Jiang Chao doesn't mention so many girls in the poster, but only Han Jiaren, it seems that her business ability has to be improved, and she will do a good job as a part-time girlfriend.

"Okay, let's get the Fa right on the spot now."

Jiang Chaocai didn't care what the kimchi women around him would think, he just felt that he was a little angry now.

Then, it is suitable to press a press.

Let Yui Aragaki physically lower the fire for herself!!

Ya, how dare you say that I am a person of kimchi blood??

Don't force me to let the top girls in your country have Celestial Empire genes, are you angry?

……

1 day later.

The Heat came to the Celestial Empire first.

On the one hand, it is the itinerary, on the other hand, James's Nike and Wade's Li Ning are also in a hurry, eager to snatch back their own share from the Celestial Empire market.

Nike is the highest-selling sports brand in the Celestial Empire, and Li Ning was the boss of domestic sneakers before last year, but Chaoshen Sports took Anta to directly overturn Li Ning a month after its establishment, so the two also let their respective stars take advantage of the opportunity of the Chinese game to promote in advance.

Heat President Riley did not refuse, but asked the players to relax and enjoy this Chinese game.

In fact, from the perspective of the boss and the president, a strong team of this level is a level that knows how to enter the playoffs before the regular season starts.

So in the long run, 82 games, even if the first few games of the regular season are affected???

They can make the playoffs anyway, and the Heat disdain the regular season record even more than the Knicks.

Wade and James are both stars who are better at playing on the road, and for the playoffs, they just need to be able to score.

It's the same idea for the Knicks, who are already the defending champions and don't have a regular season at all.

And why did all the Knicks have no objection, one is because the Celestial Empire is the homeland of Boss Jiang Chao.

In addition, this can be used as a pot to shake off, because this year's team has changed the starters, and there is Dio, so once the regular season starts with a bad performance, you can still throw the pot and say that the Celestial Dynasty game has affected the physical state or something.

Now the taste of Knicks fans is also raised, so they can't always find a good pot to carry it.

(End of chapter)