Chapter 401: Sign Zhu Yi and the Frog Princess, and learn Chinese culture first
200 million US dollars in endorsement fees for 10 years, almost 20 million a year.
10 years is enough for fans to change their impression of Madison Square Garden into Chaoshen Square Garden Arena.
Because Jiang Chao happened to know the deeds of the Eagles before crossing into this world.
That's why he knows how comfortable this kind of stadium is to be named!!
Before Jiang Chao's crossing, the Eagles had reached an agreement with US insurance giant State Agricultural Insurance Company, which would take over the naming rights to the Eagles' home arena from the 2019-20 season.
It was revealed that the two parties will sign a 20-year contract worth $175 million, which is still a significant amount of revenue, although it is lower than the previous title amount with Philips.
The small ball market is sold so expensive, and his big ball market is not a loss at all.
The two giants of the Knicks and Lakers with the most live broadcasts in the NBA and the United States are Jiang Chao, Jiang Chao is once and for all, and then talk about it, and the starting price will not be good in the future.
Not to mention that everyone who gets off the train in New York will see the Yin and Yang Fish logo of the Chaoshen Group, let's just say that the Hawks, a stinky fish and shrimp team that broadcasts 1-3 live broadcasts in the United States in a season, is not worth mentioning at all compared to the Knicks, who have a base of 10 games.
Over the past 20 years, large corporations have spent more than $5 billion on sponsorship deals with teams from North America's four major professional sports leagues, but who can blame them?
It's also an attractive idea to place your company's signboard above stadiums that can accommodate tens of thousands of people, not to mention the fact that the impact of this increasingly sophisticated game broadcasting technology could easily be transmitted to all corners of the world.
For example, the Toyota Center.
How many fans bought Toyotas because the name of the Rockets' home arena is that.
So far, there are a total of 27 NBA arenas with title sponsors.
Among the 27 NBA arenas, there are also many Internet, retail, and aviation companies. The Internet is an emerging pillar industry in country M, and the same is true for retail and aviation.
Jiang Chao's group is a minority, and Jiang Chao is similar to a family basketball company like the Bass family's Lakers.
Of the 27 NBA arena title sponsors, 10 are financial firms, more than one-third.
For financial companies, reputation, trustworthiness and long-term stability in the core of the brand are all core assets.
In the United States, the sports IP represented by the NBA has been carried out year after year, and the stadium is also a long-term fixed asset, and it is often a local landmark.
The title venue is conducive to strengthening the financial enterprises to establish a long-term and reliable brand image.
In fact, the Barclays Center spent a lot of money last year.
That's why Jiang Chao took the initiative to offer the price so decisively, although it looked like he was stunned.
Crazy actions are not crazy, history will tell.
When the Nets moved their home stadium to Brooklyn in 2011, Britain's Barclays Bank acquired the 20-year naming rights to the home stadium for a total of $250 million ($12.5 million per year).
Jiang Chao directly 20 million a year, although in the eyes of the fans, it is to send money to the shareholders of the stadium, but Jiang Chao's follow-up advertising revenue is definitely more than 200 million US dollars.
The one-year lease fee of $20 million has also made history.
The most expensive one before was the Warriors.
The Warriors were founded in Philadelphia in 1946, moved to San Francisco in 1962, and settled in Oakland in 1971 and changed their name to the Golden State Warriors.
Oracle, the world's largest enterprise software company, acquired the home naming rights to the Warriors in 2007 on a 10-year, $18 million contract.
In 2016, the contract was renewed for two years.
In the summer of 2019, the Warriors' home stadium will go to San Francisco, and JPMorgan Chase has named its new home arena for $15 million to $20 million a year.
In fact, the Madison Square Garden Arena will only cost $10 million a year in 2020, so you can see how strong Jiang Chao's determination to forcibly intervene is.
This incident also made the Celestial Empire completely admire Jiang Chao.
Because in their opinion.
This is the first company run by the Celestial Dynasty to endorse the top basketball stadium in the United States!
Ya's logo base map of the Chaoshen Group is a Tai Chi pattern!!
This is the output of pure Chinese cultural elements!
There is no doubt about the light of China!
This is what the youth of the Celestial Empire should look like, winning glory for the country and fulfilling their mission!
Naturally, Xinlan Cheng, who also received the news, was even happier, happy for Jiang Chao and happy for Chinese basketball.
"Brother Jiang Chao, next time you come to the Heavenly Empire, you must tell me, I will take you to have a good time, eat and drink well." Xinlan was a little reluctant to say goodbye to Jiang Chao.
said that it was drinking, but that kind of drinking Jiang Chao was absolutely unbearable, and he was defeated and retreated...... But on the surface it still indicates;
"Then thank you, if Director Xin has time to come to New York, I will also be kind to you!"
"I really thank you this time, thank you for your contribution to the Celestial Empire basketball and the motherland, we will not forget your kindness to us, and we will be more friendly with you in the future.
"Green light?" Jiang Chao curled his eyebrows.
"A must!"
After everyone was happy, Jiang Chao left the stadium under the tease of Yang Mi's raised eyebrows, and then it was private time, Sister Mi's Chaoyang Lingshui Villa, wearing red hollow silk satin, like a fox spirit fluttering on Jiang Chao's body.
……
Following.
The whole Knicks team went to the Dongdan Basketball Stadium to exchange ideas with the national team men's basketball team, while Jiang Chao went to meet Liu Shishi, who also finished filming in BJ.
In fact, it is the crew of "The Girl Who Chased Together in Those Years", the movie that will be released in the summer of 12 has now been completed, and Jiang Chao happened to be there, so I went to their finale banquet and watched the sample film by the way.
Regarding Jiang Chao's arrival, Master Liu, who had heard Jiang Chao play the guitar solo before, was naturally the most surprised, coupled with the recent scandals between Jiang Chao and Yang Mi, it is fake to say that he is not envious, who is not a little flower.
Even Fairy Liu in the United States is envious, although she was signed, she always feels that she is foreign, and she is not as valued by Jiang Chao as Liu Yan and Yang Mi.
Jiang Chao also winked at Master Liu, who was assembled in a student drama, he really felt when he played "The Rest of My Life" at that time, and he just remembered this song when he saw Master Liu's sad appearance, and he really wanted to teach her to sing this song at night.
But I still have to get down to business first.
The sample of the movie "The Girl I Chased Together in Those Years" has been sent to the first trial, the male protagonist is played by Brother Hu, and one of the scenes of "" has not been reviewed in the previous life, but in this life Jiang Chao said hello, this paragraph must be reviewed, and there is no direct shot, what are you afraid of!
"I'm in charge of educating young people in China...... It's not easy to ......" Jiang Chao laughed at himself, he hated all kinds of reviews of movies in his previous life, and in this life he felt that some bloody and violent things could be passed, but this aspect is very normal, almost every boy and girl will encounter adolescent things, so they can't be skimmed.
Face it head-on.
However, in this life, "The Girl I Chased Together in Those Years", under Jiang Chao's transformation, is equivalent to a combination of a domestic high-scoring youth film in the back.
The teaching environment of "Youth School", the memories and touches of "Those Years", are all the signboards of later generations.
This movie is the youth film closest to Chinese students, "Those Years" is a film that evokes everyone's memories of high school love, both of which are movies with a good reputation and box office in later generations.
Coupled with Jiang Chao's unabashed efforts to, this is more likely to become a national hit.
The reality is that high school students have meat dishes and vegetarian dishes, even if they are powerful high-achieving students, they have seven emotions and six desires, right......
But now is not the time to think about this, Jiang Chao didn't have any doubts after reading it at three times the speed, and directly called Master Liu to come to the RV:
"Do you want to hang out?"
"Play? Boss, do you have time? Master Liu blurted out, but regretted it in the next second.
"What's wrong?"
"No, no, I mean...... You can play alone. “
Compared with Yang Mi, Master Liu has the unique shyness of a girl, she turned her head, but her expression betrayed her true thoughts.
The mouth is upright, the mouth says no, and the body is very honest.
Jiang Chao could see that she was afraid of disturbing her business, but this is all a later story, and Jiang Chao is not going to go to the magic capital, so she is not busy at all, otherwise how can she have time to tease the goddess?
If I had called Master Liu to work in New York directly, I would have had the opportunity to date or something.
But now he still likes all kinds of feelings of being in love.
"That'...... Would you like to? ”
"But I, I haven't gone out much, I only act and dance." Liu Shishi told the truth that she was a silent and hard-working student when she was a student, and it was not easy for boys and girls to ask her out.
"Nonsense, you can still have parties and sing in movies."
"Ahh It's all acting, and it's actually very bad to sing. Although Liu Shishi is a young woman of literature and art, and she has also heard Jiang Chao's folk songs, she has never sung in public.
"What's the matter, will you be able to "The Rest of Your Life"? I know you're the best talent when I hear from you. ”
Jiang Chao is duplicitous, if he hadn't heard Master Liu sing in ancient costumes at the major New Year's Eve awards ceremonies in his previous life, he would definitely not blow it like this.
I don't know if it sounds good or not, anyway, at that time, he and a group of classmates were looking at faces or some particularly prominent parts - men, everyone who understands understands.
But a man's mouth is sweet and that's it.
Seeing that Jiang Chao seemed to come to the crew of "Those Years" specifically for her, and also specially asked her to record the RV, this Master Liu's treatment must be the highest in the whole crew, can you not be happy?
"No, isn't this song not on Super God Music?"
"Do you want to hear it later? Let's go to Houhai? ”
"Okay, do you want to say hello to the others?"
"I'm not a little girl anymore." Master Liu laughed softly.
"Also, your first pure heroine movie is finished, how does it feel?"
"There's still a lot to improve, I feel like there's still a lot to do, boss, you promoted me too quickly."
"It's okay, I have a plan, this "Those Years" is considered to be your training experience, and there will be more after that."
After Jiang Chao saw Master Liu, who was so light and breezy and didn't know how to speak, he suddenly remembered another thought a long time ago, maybe it would be good to leave that matter to Master Liu to do?
"Okay, I'll try to do everything the group!"
"Tell me, relax."
Jiang Chao helped her brush her messy hair when she rushed over, this action, the old scumbag, at least five or six girls have done it, but every girl will be emotional because of this action.
After watching Liu Shishi and Jiang Chao leave the crew, everyone in the crew sighed that Liu Shishi's ugly duckling had turned into a white swan.
Since "Fairy Sword 3", in fact, Master Liu is not particularly prominent, but because of Jiang Chao's promotion and signing, Master Liu, who was still young and immature at that time and didn't know how to read fast lines, can now dress up and be peerless, and playing Shen Jiayi is also a variety of styles that can be switched freely, it is simply the first love in high school in everyone's dreams.
After Jiang Chao left, the directors of the crew lamented Jiang Chao's ability to write scripts and choose roles, and also signaled everyone not to be sour:
"Guys, don't look at it...... You have to have this ability, and it will take a lot more to play than Boss Jiang. ”
"Also, if I can write such a script, Sister Mi on my left and teacher on my right, I won't leave the hotel at all!"
"This vision is really outstanding, he hasn't done anything wrong!!"
The date with Liu Shishi didn't do anything, the two went to Houhai to play the guitar together, Jiang Chao played the full version of his "The Rest of My Life" to Liu Shishi, Liu Shishi directly burst into tears, and the band that accompanied Jiang Chao was the famous Houhai Shark Band, and they were also surprised by Jiang Chao's talent.
Although the tune of "The Rest of My Life" is simple and the melody is not much, the degree of ear grabbing and the charm of the lyrics are also strong, this is written by someone who has not been exposed to music?
Originally, the rockers in Houhai were very proud, even if Jiang Chao wrote "see-you-again", they all thought that he used his money ability to hire a gunman.
Until today, Jiang Chao unconsciously came to the Houhai Bar and played and sang a new song in front of them, and the rock band took the initiative to accompany him.
And when Jiang Chao and Liu Shishi were walking hand in hand in the drum tower side by side and blowing the wind, Zhang Mingji called.
He really did a big thing, and he also started his recruitment after the establishment of BenQ Brokers.
And it's not the person Jiang Chao chooses.
"Yoh? Are you aiming for the Winter Olympics? Jiang Chao didn't expect him to choose these two people.
"There's no way, the Summer Olympics will be too volatile, and the brokerage companies are searching for talents everywhere, but this is what we can naturalize in China, and we are very weak in the Winter Olympics, and we need naturalization forces."
It turned out that Zhang Mingji signed two pure newcomers in California.
One is Zhu Yi, who is only 10 years old in Los Angeles.
There is also the signing of 8-year-old Frog Princess Gu Ailing in San Francisco, California.
Zhang Mingji's vision is indeed okay.
Because Jiang Chao knew that these two people would be able to attract gold in the future.
One is that the goddess of figure skating is full of popularity.
One is to create a number of records in the history of the Chinese Winter Olympics, anyway, no matter what they are sincere, it is a good thing to be able to make money.
But since they were signed by BenQ Brokerage Company invested by Chaoshen Group at such a young age, Jiang Chaonaturally will also give a little advice:
"Zhang Mingji, you let them learn our national culture first, naturalize and naturalize, and they have to be completely naturalized."
Master Liu looked at Jiang Chao's work, holding his chin, and fell into a trance.