Chapter 506 Appreciating Naming Rights

"Super Goddess" has officially entered the final stage since the end of June, and the previous audition has accumulated popularity for nearly two months, and its momentum is unique in China.

When Lu Shuang was still a project manager under Shadow Cube, she was very jealous of this show. At the beginning, she would never have imagined that in less than three months, a program created by her own hands would be able to stage such a big counterattack.

And "The Voice of China" has just started to be broadcast now, and even the first episode of the program has only lasted less than ten minutes, and it has been able to achieve such a result, so how can Lu Shuang not be excited.

Judging from the fluctuations in the ratings fed back by Weijiang Satellite TV, the rise in the ratings of "The Voice of China" is accompanied by the decline of "Super Goddess" at the same time.

This shows that the audience who originally belonged to "Super Goddess" has been attracted by "The Voice of China", and this most direct comparison has made everyone's confidence in this show reach its peak.

Lu Chong joked with Lu Shuang at the beginning, saying that this show alone was enough for Lu Shuang to eat for the rest of his life, and Lu Shuang also made jokes because Mandarin was not standard to speak the lower half of his body.

Now it seems that with the popularity of "The Voice of China" and Lu Chong's plan for his money, this has changed from a joke to a real existence.

"Brother Chong, my Lao Zhao has not admired anyone in this industry, but this time, I really want to write a word of service to you! But look at it, the naming fee of Huaxia Weibo should go up, hehe!"

Zhao Guangyou used to call Lu Chong as Lu Dong, I don't know when he started, and he began to call him Brother Chong along with other people, although Lu Chong's age was much younger than him.

Lu Chong looked at Zhao Guangyou speechlessly.

"Lao Zhao, I don't know who cried and shouted for me to take down the naming right for only eight million, why, do you regret it now?"

This time, the reason why Huaxia Weibo will be named the Voice of China is really an accident, when Weijiang Satellite TV issued a bidding notice for the naming rights of the "Voice of China" program, it was given a cold reception.

It's not that there are no merchants interested at all, but the naming fee of the reserve price of 15 million set by Chuangshi and Zhiyuan Media after negotiation turned away interested businesses.

A brand new show has not yet been tested by the market, and it will cost the title sponsor 15 million, which is indeed a bit high in 2004.

In the end, the highest bidder was from the United States, but they were only willing to pay 8 million, which still depends on the fame of Weijiang Satellite TV itself.

After Lu Chong learned of the situation, he proposed a base price of 8 million, which will be increased according to the increase in ratings, and the maximum naming fee will likely reach 30 million.

The cleaning company may have seen the embarrassment of the program team, but it insisted on the highest price of 8 million and refused to accept any other additional conditions.

Lu Chong has absolute confidence in his program, and where is he willing to let the Americans take advantage, and in a fit of anger, he directly gave up negotiations with the other party, and just when Huaxia Weibo was launched, he took advantage of the situation in the name of Huaxia Weibo to pay 15 million to win the naming rights of this issue.

Originally, according to Zhao Guangyou's plan, he was going to press the sponsorship fee to 8 million, and the other 7 million would be operated through other means.

After all, as long as a formal contract is signed, the 15 million will have to pay the corresponding taxes and fees, and it will have to be shared with Weijiang Satellite TV, which is really not cost-effective.

But Lu Chong insisted on the offer of fifteen million, not that he would be capricious if he was rich, you must know that the funds on hand of the Genesis Company are actually very tight.

"Since it is a business, it is necessary to abide by the rules, the taxes and fees that should be given to the state are not a lot, and the dividends that should be given to partners should not be discounted in the slightest, this is the principle! Moreover, the naming rights of "The Voice of China" are worth this price!"

This is what Lu Chong said to Zhao Guangyou, doing business must be upright, how can Lu Chong give up his principles with only a few millions.

Zhao Guangyou has nothing to say except admiration, after all, Lu Chong has promised him that he will give him two percent of the income from "The Voice of China", with an extra seven million on the books, and his income will be more than 100,000 yuan!

It's good now, seeing that "The Voice of China" is so popular, Zhao Guangyou actually made a joke about increasing the naming fee. You must know that if Procter & Gamble had signed the contract according to Lu Chong's request, with the current ratings of "The Voice of China", the naming fee would have risen to 30 million!

Zhang Xinyu walked in front of Lu Chong with a glass of red wine in his hand.

"Lu Chong, congratulations...... Thank you for giving me this opportunity, I'll do it first!"

Zhang Xinyu is still wearing a dark gray skirt at this time, with a special ******** in her ability. She has cut off her long hair, but she has a completely different style from the one she used to have.

Lu Chong clinked glasses with her and drank all the wine in his cup, before saying: "Tongxi, Xinyu, after tonight, the name of your beautiful anchor is going to spread all over the country." You've earned all of this by yourself, but you don't have to thank me!"

Zhang Xinyu shook her head, and there was a mist in her eyes.

"Lu Chong, I know how I got all this today, although I don't thank you for my great kindness, but ...... Anyway, it's too late for me to say thank you!"

Lu Chong understood what Zhang Xinyu was talking about, Xia Yuanhang's death, no one would suspect Lu Chong's head, only Zhang Xinyu in front of him knew that everything was inseparable from the relationship with him.

If it weren't for Lu Chong's move, Zhang Xinyu would either die with Xia Yuanhang now, or she would have embarked on the path of her former colleague Deng Junwei and become a plaything under Xia Yuanhang's crotch, how could she have the opportunity to usher in today's scenery.

However, Zhang Xinyu was able to become the host of "The Voice of China", Lu Chong really didn't make much effort, and all of this was won by herself.

After Xia Yuanhang's "accidental" death, Shao Bin, the director of Weijiang Satellite TV, who had something to do with him, tried his best to get out of the whirlpool, in addition to seeking help from outside, he also tried his best to solve some of the previous troubles.

This includes the transfer of Zhang Xinyu to Weijiang Satellite TV, after all, Zhang Xinyu had seen the relationship between him and Xia Yuanhang with his own eyes, and Shao Bin had to use such means to appease Zhang Xinyu, so that she would keep silent about it.

And not long after Zhang Xinyu joined Weijiang Satellite TV, and was not even arranged to work in actual work, he happened to meet the "Voice of China" program team and began to look for a host in Weijiang Satellite TV......