Chapter 124: Blockbuster Theory (Two in One for the Corpse Immortal Emperor)

Lin Xiaohan has a faint jasmine fragrance, light and elegant, and it smells very good.

At this time, the two were relatively close, Zhang Yang took a light breath, and his nose was full of flowers.

"Don't worry, I know, I don't have much expectations for the foreign box office, but this box office is too low, and I can't help but be a little disappointed."

Zhang Yang nodded and said: "But at least we have entered the foreign market now, this is the best result, there will be a chance in the future, sooner or later, the movie I made will become famous all over the world." ”

Zhang Yang stood up and looked at her with pride.

"Yes."

Lin Xiaohan nodded lightly and smiled, his eyes full of his shadow.

......

The May Day holiday passed quickly.

The box office growth of the four films has also decreased a lot.

Although the time of the Guapi competition is said to be May 1st, it is definitely impossible for a movie to end in a week from the beginning of its release, so the actual time to calculate the box office is actually calculated from the beginning of the release to the end of the movie.

So it may not be until the beginning of June, or even mid-June, that concrete results will be available.

However, now the box office of "Covering the Sky" has far surpassed the other three films.

The three families behind Aigua, Tenggua, and Yougua were anxious to see this situation, and tried all kinds of means to start a new round of publicity, just to pull the box office for their own movies.

starred in variety shows, directors in interviews, online short videos, promotional articles, offline posters, and various media advertisements.

Dou Sheng didn't watch it here, in addition to arranging variety shows for Hu Qu and other actors, and crazy drainage on his short videos, he also arranged an interview show for Zhang Yang.

This talk show is not a program on a traditional TV channel, but an online interview recently created by Watermelon Video.

With the implementation of the previous summit plan, Xigua Video has gradually developed and began to have a group of its own user groups.

In order to enrich the content of the website, in addition to broadcasting more new film and television works, Watermelon Video also engaged in several variety shows.

In addition to the talent show, reality shows, debates, talk shows, singing, etc., also specially recruited a very famous female host and set up this celebrity interview program called "Behind the Story".

The hostess of this talk show used to be popular on TV, and she is known for being good at digging into the stories behind celebrities and her sharp words.

In the first few issues, the watermelon video found several celebrities to participate, which attracted a lot of attention.

In this issue, in order to promote "Covering the Sky", Zhang Yang was specially invited.

Backstage in the studio.

"Hello, Director Zhang."

The story behind it is recorded and broadcast, and there is no audience in the audience.

But before starting, the hostess still met with Zhang Yang first, communicated with each other, exchanged ideas, and saw if there were any topics to avoid.

"I'm Lu Yu."

"Hello, Miss Lu."

Zhang Yang glanced at Lu Yu a few times and shook hands with her.

Lu Yu is the host of this show and the core of the show.

She is an old host, and she ran this kind of talk show on a TV station a long time ago.

When online video was not yet on the rise, the show she hosted was very popular.

Zhang Yang watched it when he was a child, but he didn't expect that one day he would be able to accept her interview.

Background.

Lu Yu handed Zhang Yang a note and said with a smile: "Director Zhang, this is the question I will ask later, can you see if there is anything that is not suitable?" If it doesn't work, I won't ask, so as not to trouble post-editing. ”

"Well, I'll see."

Zhang Yang took the note and glanced at it.

There were a lot of questions written on the note, most of them asking about some family background, as well as questions about "Covering the Sky", except for one about him and the Zhou family, nothing else.

However, the matter of the Zhou family has been settled, and there is nothing wrong with it, and even there was a big fuss at that time, everyone who should know knows it, and Zhang Yang didn't care.

It's just that Zhou Chuan had a stroke after all, although he was asking for hardship, but after all, he was paralyzed, and he had some relationship with him, so it was best not to ask.

Besides, he also promised the Zhou family that if they don't mess with themselves, he won't mess with them, so there is no need to break the contract here.

Therefore, Zhang Yang handed the note back, pointed to the question about the Zhou family, and said, "Just delete these, there is nothing else to avoid." ”

"Are you sure?"

Lu Yu looked at him in surprise.

In addition to the affairs of the Zhou family, there are actually some things about the chaos in the circle and the relationship history of the publicity.

If you can't answer any of these questions, the impact will be quite big.

She thought that Zhang Yang would not answer these questions, but she didn't expect that except for one Zhou family, he didn't care.

"Sure."

Zhang Yang nodded affirmatively.

It's nothing, just ask, what are you afraid of?

Besides, this is a recording and broadcasting, and there is a watermelon video behind it, if you really want to say something wrong, just cut it out.

And the people in this show all rely on watermelon videos to eat, presumably no one dares to talk much, he really has nothing to care about.

"That's good." Lu Yu looked at him, and after making sure that he really didn't care, he pointed to the time and said, "Since Director Zhang is nothing inconvenient, after ten minutes, we will start recording." ”

......

Ten minutes later.

Inside the studio.

There are two sofas on the left and the right.

The two sat separately on either side.

Lu Yu gestured to the camera, received the message in the background, gave a response, and then the interview officially began.

"Audience friends, hello everyone, welcome to watch the story behind it, I'm Lu Yu."

"The guest we invited in this issue is a famous young director in China, Zhang Yang, everyone is welcome."

"Director Zhang, say hello to the audience in front of the screen!"

Zhang Yang is already an old director, he has no stage fright in the face of the familiar camera, nods, picks up the microphone and says hello with a smile.

"Hello everyone, I'm Zhang Yang."

At the beginning, the two talked and laughed casually before entering the formal interview topic.

Lu Yu held the microphone and asked, "Director Zhang, can you talk to me about yourself?" Tell us about your university life and how you got into the directorship. ”

Zhang Yang said eloquently: "There is really nothing to say about college life, it is to study, study, and study." Without any modesty, my grades in school have always been at the top of my school. ”

"As for why I want to step into the ranks of directors, it's because I like to watch TV series very much, and I like it, I actually want to shoot the content since I was a child, but now I don't like to watch the dramas made by many directors in Dragon Kingdom, these people waste IP, make up nonsense, and make a mess of a good book, I can't get used to it. So I made a "Romance of the Dragon and Snake" by myself, and I never expected it to be so popular.

Lu Yu: "......"

She was momentarily stuck.

She has always been known for her sharp words, never giving face to others, and saying things she is not used to seeing.

As a result, I didn't expect the first question, so I couldn't take it.

This flamboyance seems to be more fierce than her, and that sentence can be said to have directly offended most of the director circle, so that she didn't know how to take it for a while.

She can't afford to offend those people!

The field was suddenly a little quiet, and seeing that it was about to be cold, Lu Yu hurriedly diverted the topic stiffly.

"It seems that Director Zhang is also a temperamental person, so let's talk about the movie "Covering the Sky", I remember that the "Romance of the Dragon and Snake" you have filmed since graduation seems to be a national drama."

"The first season of this TV series was very popular, and the second season sold at a sky-high price, and it was also broadcast simultaneously on eight platforms across the network, and netizens also spoke very highly of it, so it stands to reason that you should continue to shoot this type of TV series. But then how did you come up with the idea of making a movie? And is it still a fantasy film? ”

"The span between these two works seems to be very large?"

Zhang Yang nodded and said, "You're right. ”

"Judging from the appearance alone, the span of the two works is indeed very large, one is about national arts, it is a TV series, and the other is about an oriental fantasy story, which is a movie, but they actually have something in common."

"What do you have in common?"

Lu Yu asked with interest.

Zhang Yang: "That is, both movies are adapted, the content and plot are all faithful to the original work, there is a well-layered cultivation system in it, the characters in the later stage are very strong in combat, and the plot direction is not the same as most film and television works now, with love as the theme." ”

"Moreover, on the screen, both works need to use a lot of special effects to perform, and the better the special effects, the more the work can be loved by the audience, these are what they have in common."

"The biggest difference between this type of film and television works and other film and television works is that it weakens love, emphasizes career, and focuses more on the perspective of the protagonist to tell the audience a different fantasy story."

"Strictly speaking, there is no need to divide them so finely, in my opinion, both works can be called fantasy blockbusters!"

Lu Yu: "I noticed that you accentuated the pronunciation of the word 'big', why did you deliberately emphasize that it is a fantasy blockbuster?" ”

Zhang Yang: "Fantasy films are fantasy films, and fantasy blockbusters are another genre. ”

Lu Yu: "Where is the big one?" ”

Zhang Yang raised his palm and explained: "There are five main aspects. ”

"First of all, I think it's the grand story. It's not just about a few people or a small place, it's about the global and even larger contexts. ”

"The second is that the combat power is strong. The protagonist is not an ordinary person, but can make great power to himself through cultivation, and has a particularly powerful power. ”

"The next thing is to aim big enough. The pursuit of the characters is not just petty love, but more grand goals such as the righteousness of the family and country, immortality, fighting the sky, fighting the earth, etc. ”

"Then there's the huge investment. Tens of millions, one or two hundred million are just decimals, and a work must invest hundreds of millions or even billions in order to make it big! ”

"In the end, it was huge. It is no longer just a fight between a few people or dozens of people, or weapons, or ordinary fists and feet, but a variety of true qi, magic weapons, mana, and supernatural powers, which require a lot of special effects to create a perfect fight picture. ”

"These five haves are what I think is a fantasy blockbuster."

In fact, Zhang Yang has long had an idea about this fantasy blockbuster, but he has never said that this time in the show "Behind the Story" is his debut.

Lu Yu nodded thoughtfully: "Plot, combat power, goals, investment, and scenes, are these five aspects big?" ”

"What Director Zhang said seems to be very reasonable, many of the film and television works we have seen so far are indeed not big enough in this regard!"

Zhang Yang: "Yes. ”

"A lot of works are too small now, but I'm different, I want to shoot these five fantasy blockbusters."

"A total of 700 million was invested in the first and second seasons of the "Dragon and Snake" series, and the cast and cast added up to several thousand. The movie "Covering the Sky" has invested 3 billion, released in dozens of countries around the world, and the number of people used in the whole movie is close to 10,000, so many forces can be concentrated to make this kind of movie. ”

Lu Yu smiled and said, "But, in this way, aren't you afraid that you won't be able to recover the cost?" ”

Zhang Yang laughed: "Actually, I'm a little worried, but I founded Xuanyu to make this kind of blockbuster, so I'm not afraid, it's a big deal to continue to have nothing." ”

Although he has a system, he doesn't have to worry about the size of his fingernails, but this kind of thing must not be said, so he still has to pretend to be it.

Lu Yu didn't think much about it, and praised with a thumbs up: "Director Zhang is so courageous." ”

Zhang Yang waved his hand, smiled slightly, and continued: "Now many directors feel that only Western countries can make blockbusters, and they feel that there is nothing to shoot in our Dragon Kingdom.

Therefore, many directors are also like Western films, following their shooting, but instead painting tigers instead of anti-dogs, and shooting things like fortresses. ”

Zhang Yang stared at the camera and said seriously: "I want to say that they are all wrong, our Dragon Kingdom actually has its own unique set of things, that is, fantasy and Xianxia, and there is no need to learn from others."

But in the eyes of many people, especially in the film industry, it seems that they can't see other works except "Journey to the West" and "Fengshen Bang".

And the TV industry has to tamper with it and add some of its own things, as if it doesn't show its ability, why?

The audience is tired of watching this kind of work, and they don't like it at all, but they scold when they release it, and there are many examples of this!

There are so many good IPs in China, and many of the original authors write very well, as long as these people use dim sum and follow the audience's preferences, they can make a good film and television work casually, there is really no need to add to it! ”

Lu Yu was in a cold sweat again.

This brazenness is really too daring to say, and he is not afraid of offending people at all!

"This ......"

Finally, she moved on to the topic.

After that, the two talked about the movie "Covering the Sky", talked about the interesting things behind the scenes, talked about making a fortune, and finally finished the show smoothly.

When she stepped off the stage, her clothes behind her back were all wet.

......

The interview lasted for more than an hour, and the final film was only 45 minutes long, and some of the words that were easy to be a person were deleted, but there were still a lot of essences that were retained, including the set of 'fantasy blockbuster theory'.

With the show airing.

The set of 'blockbuster theories' proposed by Zhang Yang in the show caused an uproar on the Internet.

Many netizens have participated in the discussion around this topic.

Some people think he's right.

The myths of the Dragon Kingdom are endless, and there are countless big IPs of all kinds, and the fantasy category is a major essence of the Dragon Kingdom culture.

As a result, the current director is staring at "Journey to the West" and "Fengshen Bang" and changing them randomly, and the things that are filmed are not the same, and they tamper with the original works at will.

There are also some directors who only have love between men and women in their eyes, no matter what type of drama can be involved, and many viewers are actually deeply affected and suffer for a long time.

As soon as Zhang Yang's blockbuster theory was proposed, it resonated with them.

"Zhang Yang is so right, the five major are complete, and only then can we make a real blockbuster in the Dragon Kingdom!"

"I highly recommend that all the directors come and watch this interview."

"Let that monkey go, there must be one every year, and other immortals can't take a picture?"

"Those directors and screenwriters should learn hard, what is a real fantasy film, don't do that idol drama anymore."

"We want to watch real oriental fantasy blockbusters, and our theater can't only have superheroes!"

......

There are many people who support it, and there are many people who oppose it.

"It's."

"What are the five major preparations to make a real fantasy blockbuster, and a really good work must focus on the delicate emotions between people, and only this most sincere emotion can arouse the weakness of the audience's heart."

"No one watches those IP adapted from the network, what everyone wants to see is sweet love, what career line? Film and television works don't have the theme of love, so what else do you shoot? ”

......

There was a complete uproar on the Internet.

Seeing this situation, Shake Sheng was even more happy to see it, bought a lot of water army, and frantically added firewood to the fire, and there was a lot of discussion everywhere for a while.

But in any case, the names "Covering the Sky" and Zhang Yang have turned on the screen swiping mode again.

A lot of people walked into the theater because of this.

In addition to those who support it, there are also some people who want to pick a thorn, but without exception, in the end, they all came out convinced.

Even on weekdays, the box office of "Covering the Sky" has set off another round of peaks because of this interview, which is more useful than any advertisement.

And Zhang Yang, the client, after participating in the interview, didn't care about this matter anymore, stayed in the company to concentrate on handling company affairs, occasionally touched fish, teased and made a fortune, teased the little secretary, and lived an extremely leisurely life.

However, after arguing on the Internet for more than a week, the heat slowly decreased.

A hot news appeared on the hot search.

"Rakuten Video is shut down, and the founder declares bankruptcy!"