Regarding the name change of the brand of Nana's subsidiary, it was not well thought about before, the brand name of Linna is not very good, and it is too feminine, and it is unreasonable to sell women's clothing, so it is changed to Chao people, as for the company name or Linna clothing, but the brand name has been changed.

————————

Previously, Su Zelin asked the water army to build momentum in forums and other fan gathering places, vowing to become the first brand of domestic fashion brands, and competing with foreign big brands, so that many fashion brand fans remembered the brand name of Chaozu.

Of course, there was a lot of scolding.

However, while scolding, these people did become curious about the brand, and even paid attention to the news of the press conference, intending to make a good sarcasm.

However, after the press conference, these discordant voices were significantly reduced.

Because compared with the previous domestic trendy brands, the Chao people have a huge momentum, all the big and small media are present, and there are many heavyweight guests, these people have virtually improved the quality of the Chao people.

Nanako's excellent performance at the press conference also added a lot of impression points.

There is also a reason that makes people laugh, some sunspots found that the founder of the Chao clan was actually a big beauty with a huge figure, and he also went on the stage as a model himself, and his aura was not inferior to that of a professional model, and he miraculously turned black to pink.

It's white, this sunspot is LSP.

Then Su Zelin brought the rhythm in the circle a little, and these black-to-pink LSPs began to fight with other sunspots.

Heizi camp: "What is the broken domestic brand, and you dare to claim to be the first brand of the national tide, what about touching foreign big brands in porcelain, doesn't this founder have a b count in his heart?" ”

LSP camp: "You know a hook, people call it ambitious, and it's a crime to set a goal?" ”

Sunspot camp: "The founder is just a female college student who has just graduated, and she can make this brand up to eat three catties of labor and, and the post is proof of it!" ”

LSP camp: "Female college students who have just graduated have the courage to start a business, not much better than you, who can only type on the keyboard, and have time to watch the video of people's speeches at the press conference, which is both decent and funny, and the media have given high praise, not inferior to the executives of many large companies!" Besides, the press conference came so much multimedia and big bosses, which shows that others have connections and resources, why don't they have a chance to do it, you just wait to eat and drink! ”

The sunspot camp: "Engage in such a big battle for the entire new product launch conference, what kind of spicy chicken thing is designed, and it is not worthy of shining shoes!" ”

LSP battle: "If you have a disease in your eyes, go and treat it quickly, my brother thinks it looks good, especially the set that Mr. Ding wears, and when it is sold, I must give my girlfriend a whole set!" ”

Kuroko camp: "Just a person like you and a girlfriend, let's pee and take a picture of yourself!" ”

LSP camp: "CNM, my brother's girlfriend is the school flower, envy go!" ”

……

The tide brand circle is unprecedentedly lively, the two gangs spray each other, of course, the black to powder camp is still quite limited, it is definitely not as many as the sunspots, but it can't stand Su Zelin has a water army, the combat effectiveness of the water army is one hundred, the two sides fight until the sky is dark, the sun and the moon are dark, evenly matched, and the popularity of the tide people is rising unconsciously.

The next day, Nanazi received a call from Luo Xi.

"Nanazi, I saw the report of the new product launch conference of the Chao people, hello on the stage has the demeanor of a strong woman, bullfrog!"

Banhua's tone was full of amazement.

Nanazi in the Finance Institute is a scumbag, God knows that she dared to open a company just after graduation, and she gave a speech on stage by herself, and she still has a good appearance.

Nanazi smiled: "Hehe, Ah Xi, really, you knew so quickly?" ”

"Don't you know, there are so many media reports, why have many people in our class heard about it, by the way, your speech, is our boss a gunman?"

The speech is too angry, Nanazi is not so sassy, and the only thing Ban Hua can think of is Su Zelin.

"That's right, how can I write such a speech!"

Nanazi confessed that she knew best how many pounds and taels she had.

"I knew that the boss was really heartbroken for your company! I thought you were just a small company, but I didn't expect it to be so loud. I really underestimated the boss's hand, I remember that there seemed to be a lot of business heavyweight guests attending, even Lao Ma came, your company really has a row! ”

Luo Xi was envious.

Most of those bigwigs are Su Zelin's connections.

Only a bastard squad leader has such energy.

Even if you are an inviter, you will be a winner in life when you get this part.

Ban Hua suddenly felt that lying flat had the benefit of lying flat, at least Nanazi could save a few decades of struggle.

"Chaozu and Gold Rush have value-added business cooperation, we had dinner with Mr. Ma some time ago, and we also went to the Ahri headquarters to drink a few cups of tea!"

Nanako is a bit of a deliberate show-off.

In the four years of college, as the two most beautiful flowers recognized as the first class of the Finance Academy, his light in the class is obviously not as good as Luo Xi's, but now he is more beautiful than his good sisters, Nanazi is a little small.

"Dinner with Lao Ma, and tea at Ahri's headquarters, oh my God, Nanazi, what kind of life are you living!"

Ban Hua is envious and jealous: "Seeing the way you are now, I really want to come out and start a business early!" ”

"Ah Xi, then early, it's quite rewarding to start your own business, and it's free, it's much more comfortable than working for others!"

Nanako encouraged her.

"Hey, who doesn't understand this truth, but it's good to think about it, I have to endure it first, the conditions are not yet ripe!"

Luo Xi sighed, feeling a little helpless.

Although the boss promised to help me, it was impossible to use so many financial resources and connections like Nanazi, so I had to rely on myself.

Take your time, first take the cheats that the boss gave me, continue to cultivate and upgrade, there will always be a day when you get out.

But I really can't wait, 55555......

Also, before leaving the company and starting my own business, I had to actively maintain a good relationship with the boss, lest the time fade and he promised me to forget about my career, or just perfunctory.

……

Three days later, the clothes of the Chao people were officially sold in Taojin, and Taojin specially made a special issue for its focus on the homepage, which was one of the cooperation matters negotiated by the two sides before, and the publicity was quite large.

Then a lot of noisy tide card controllers came over.

Both supporters and sunspots have an attitude of watching the excitement and want to see how this brand, which has been hotly discussed recently, sells.

Then they found that the page of this store is really high-minded, very trendy, no less than foreign big brands, and even more tasteful, after all, this is Su Zelin with reference to the style of the trendy brand art scheme of later generations.

Of course, a tall store page is not yet recognized by the tide brand control, but these details are accumulated bit by bit, and one day they will form a brand effect, so don't ignore its role.

In addition, the new autumn products launched by the Teochew quickly had considerable sales, and within half a day, the inventory of many styles was out of stock.

Of course, it's not really a sale.

That's right, this is the hunger marketing that Rebus used on rice in later generations, and the bastard shamelessly copied it.

When the rice was first launched, the marketing was also very powerful, and before the official sale, many people outside the digital control circle heard about it.

It's just that at that time, Rebus was playing the banner of "the most cost-effective fever mobile phone", "low price and high configuration", and "no IQ tax", while the Chao people played the first brand of the national tide, and everyone was for speculation.

In fact, the vast majority of the sales of outlets are self-purchased, creating the illusion of excellent sales, and at the same time, it can also brush down the seller's credit rating.

Buyers are still very concerned about this thing, and those stores that do not sell a few items, consumers always feel unreliable, so some sellers who fancy the business opportunities of gold panning understand this routine.

In fact, the vast majority of gold panning shops in later generations played like this, but many sellers were still honest and honest, and they had rules and regulations to save their reputation level, of course, Su Zelin was not so honest.

In the early days, the management of the reputation of the gold rush was still very loose, and there were no even any punishment measures, so it would be good to attract users to open outlets.

As for the value-added services that were bought in the gold rush, even in the later life, they will turn a blind eye, so the bastard can completely let go and brush.

When brushing the credit rating, of course, I also brushed the evaluation by the way, anyway, it's all good.

For example, the material is kind, the upper body effect is beautiful, the hipster must have, the return rate is leveraged, and there is even a comment that the male god who has been chasing for a few years did not accept it, and after buying a set of Chao people, the male god took the initiative to find himself to date, it doesn't matter if he exaggerates, the most important thing is to fit the psychology of the tide card control like to be concerned.

As for the reason for the shortage, it is claimed that the sales volume is unexpected, resulting in insufficient stocking, and the garment processing factory is working overtime, and each batch of production will be immediately put on the shelves

The effect of hunger marketing was immediate, the second batch of goods, the third batch of goods were released, and soon they were "snapped up", and some trendy brand controllers with a wait-and-see attitude finally couldn't help it and began to chop their hands.

The fourth shipment set off a real rush to buy.

Today's netizens don't even know what hunger marketing is, and they think the brand is really popular.

In fact, the tide brand control would rather choose Hong Kong Island and overseas purchasing, rather than buy domestic fashion brand clothes, one is that the foreign big brands are more famous, and the other is that the domestic fashion brands are not competitive, you wear out, others have not even heard of what this brand is, where does the row and attention come from.

However, the fame of the Teochew people has been stirred, and it is much more convenient and expensive to buy things in gold panning than Hong Kong Island and overseas purchasing, and the price is cheaper.

Of course, you can't be too cheap, otherwise others will think that your design is worthless and too cheap, so it is the most suitable positioning to lower the price than overseas big brands.

"Squad leader, almost all of our fourth batch of goods have been sold, and this time it is really sold out!"

When Nanazi called Su Zelin to report the victory, the bastard was a little surprised.

In fact, he didn't expect that the hunger marketing he played would be so effective.

In 2004, the sales volume of gold rush has developed rapidly compared to the previous year, but the volume is still relatively small compared to later generations, and the number of people who can shop online is still limited, so he did not expect the sales of the Teochew people to rise all of a sudden, but the situation is more ideal than he expected.

After a little thought, Su Zelin understood.

These trendy brand controls are young people who are at the forefront of the times, and they even have fun with overseas purchasing, and it is normal to play a gold rush, in other words, the problem of not knowing how to buy things online does not exist relative to this group.

And those who feel that overseas purchasing is troublesome and the price is too expensive, but they are struggling to find a substitute, the emergence of the tide family just fills this vacancy, coupled with their previous momentum and hunger marketing, and finally handed over such an excellent report card.

Nanako was excited.

She was worried that the clothes she designed herself would not sell, but who knew that they would sell so well.

The wish has come true, and the mood is naturally good.

And the profits of doing trendy brands are quite considerable.

The cost of this thing is actually very low, even if you use good fabrics and ask the garment processing factory to improve the quality with more money, a piece of clothing will not cost a few dollars.

However, it is far more expensive than ordinary clothes.

It's expensive in the design fee.

However, Nanazi's company only hired three designers, and they are not well-known foreign designers, so the salary is naturally not very high.

Before selling this batch of clothes, Nanazi had been worried about the maintenance of tens of thousands of yuan a month, but now she finds that the relatively considerable profits of the expenses are not a problem at all.

Of course, the premise is that the Teochew people can maintain such sales enthusiasm all the time.

Su Zelin was very calm.

He also knows that the profits of doing fashion brands are high, but no matter how high they are, they are niche, and now they can't make a lot of money, far less profitable than the digital industry, and it will gradually be accepted by more people after more than ten years.

It's all about trying so hard just to let Nanako realize her wish and have a career of her own.

Otherwise, she will be very empty if she follows herself like this, and she has to find something to do in order to better enrich her life.

"Squad leader, you are really a genius, you can think of such a sales strategy!"

Nanazi really admires Su Zelin's brain, and always feels that his thinking and brain circuits are completely different from ordinary people.

If it were your own, you wouldn't even be able to break your head.

"It's okay."

Su Zelin said in his heart that his brother was just learning from it.

Hunger marketing is still a new routine in the current era, and it is not uncommon in later generations.

"By the way, Nanako, there's one more thing!"

Su Zelin remembered something.

"If you have time, apply for an account at the hipster base camp, get an official ID nickname, and show your face when you have nothing to do, and post posts."

"You have to keep yourself exposed in this circle, and even become a business card!"

"When you become famous and become an Internet celebrity in the circle, your words and deeds on social media can even become very powerful marketing, which is better than advertising!"

Nanazi herself has the potential to become an Internet celebrity, and in the next life, she will have a good chance of becoming popular if she starts a live broadcast or something.

However, Su Zelin hopes that she can become a high-end Internet celebrity, just like Rice's Rebus.

There is a rebus in rice, and maybe the Teochew people can also produce a Dingbus!

……

(End of chapter)