Chapter 109: Dahua Hotel
Going abroad for the first time, Chen Erdong couldn't hide his excitement.
When he was in primary school, overseas travel was just beginning to emerge in China, and Southeast Asian countries were the first choice for tourists due to their relatively low cost.
At that time, he often heard adults talk about Singapore Malaysia, and there were various homophonic proverbs about Singapore Malaysia and Thailand among children, and everyone had a strong yearning for going abroad.
Chen Mowen and his family once traveled to Thailand when he was in junior high school, and originally planned to take him, but I heard that there were adult projects in the itinerary, and in the end they failed to do so, which disappointed Chen Erdong, who had been excited for half a month.
At noon on the 12th, Chen Erdong arrived at the airport to meet Du Yu, and the departure time was 3 p.m.
Chen Erdong has been on several planes and is no stranger to check-in, but the first time he took a departure flight, he was still a little wandering. Du Yu snatched the license in his hand and said, "Let's go." This small gesture made Chen Erdong quite grateful.
Du Yu said that if you want to fly to Singapore cheaply, you will either have an early morning or red-eye flight, and the afternoon flight is the most expensive, Chen Erdong thought to himself that the boss was really generous.
At 8 p.m., the plane landed at Singapore's Changi International Airport, and as soon as I got off the plane, I was greeted by a heat wave of seafood unique to tropical countries.
At that time, the cold winter was approaching, and the temperature in Jincheng had dropped to more than ten degrees, while Singapore was still hot.
Arnold picked up the two and drove to the city, along the way the two old classmates talked happily, while Chen Erdong quietly looked out the window to feel the exotic taste, and even the air breathed in was a different taste.
A month ago, he was a down-and-out man who had lost a battle in the mall and had no choice but to make a sporadic living, but at this time he was in the developed Singapore.
"Xiaodong, Singapore is beautiful." Du Yu woke up Chen Erdong, who was out of his thoughts.
"Indeed, before I came, my partner also asked me to help him pay attention to the architectural design of Singapore, and let me take more photos to show him, which is really much more prosperous than Jincheng!" Only then did Chen Erdong wake up the beautiful picture of the city that had just amazed him.
"You can look at it during the day tomorrow, Singapore is very clean, and when I first came here, I found that it is much cleaner than New York and Chicago."
Arnold's boss booked a place in the restaurant, waiting for two guests from afar, and when the three of them entered the restaurant, a middle-aged fat uncle greeted them warmly.
"Mr. Toh, Mr. Chen, welcome to Singapore."
This person is Arnold's boss, Zeng Liren, the general manager of Dahua International Hostel Singapore.
"We're all Chinese, it's okay for us to talk together, haha." Zeng Liren is quite kind, not like a big boss.
"Mr. Zeng, I am very sorry that you have waited for us to wait until now, this is a small gift we have prepared, please." Du Yu responded politely, and Chen Erdong followed and handed over the gift.
This restaurant is of a very high standard, and it can be seen that Zeng Liren attaches great importance to them, Chen Erdong was thinking when he was eating, if Zeng always asked him about his business plan, he must express it well, and he should treat other people's air tickets and this meal with care.
Halfway through the meal, Zeng Liren asked, "Arnold, the Jincheng cooperation plan was proposed by this Mr. Chen, right?" ”
"Yes, both of them are natives of Jincheng, my classmate has been in the United States for a long time, and Mr. Chen has been in Jincheng and knows the local situation very well."
"Okay, okay, then please ask Mr. Chen to tell me carefully." Zeng Liren looked at Chen Erdong expectantly.
"Mr. Zeng, this is just my humble opinion, I am not a professional in the tourism industry, please bear with me if I say something wrong."
Zeng Liren didn't understand the meaning of his humble opinion, but seeing that Chen Erdong was so modest, he wanted to guess that he was also humbling.
Chen Erdong believes that foreign tourists are particularly important for Jincheng's tourism industry to recover. Because the purchasing power of foreigners is much higher than that of domestic tourists.
After the earthquake, many overseas hotels have stopped Jincheng tours, Dahua, as one of the largest travel agencies in Singapore, and mainly focus on the southwest market, there is no need to be held hostage by Jincheng's local reception at a high price.
He checked the itinerary of Singaporean tourists before the earthquake, and also learned from Arnold that the hotels where he stayed every night were hotels with close cooperation with the local community, which means that the local hotels would also have a part of the profits.
In this case, Dahua, as the source of tourists, can make its own requests to consult partners in Jincheng, in terms of scale and strength, Jincheng's ground connection is comparable to Dahua. Dahua can also re-choose the hotels and restaurants involved in the itinerary by himself, and take back this part of the initiative, after all, when you are in a foreign country, eating and living are the most important.
In the past, Dahua received customers locally, and then contracted to Jincheng's local receiving agency at a discount, and then earned the difference in price, Chen Erdong felt that this way of profit-seeking was too simple and the profit was too small, especially when he heard that Singaporeans like to buy things, he came up with a method that Zeng Liren liked the most.
Chen Erdong proposed to accept customers at a low price, not to make any profit on the tour fee, and even slightly lower than the cost price to accept customers.
Earthquakes have after-effects, and although the probability of another natural disaster occurring is extremely low, there are always people who are worried about it. For promotion, discounting the tour fee is the best way, and it must not be a small family full of discounts.
In the past, one person collected 10,000 yuan, but now the cost is calculated, as long as it can be basically covered, it will be cut in half directly. The price reduction will only play a deterrent role if it is reduced to an unbelievable level, and if it is not a loss to cut in half, it is not impossible to reduce it by sixty.
So where does the profit come from? Shopping...
"Mr. Zeng, I checked the purchase preferences of your guests in Jincheng Tourism, there are many gems, dzi and cordyceps, the unit price is at least tens of thousands, Arnold told me that there are still people who have spent hundreds of thousands of dollars to buy a string of beads."
"Yes, we Singaporeans are willing to spend money when we go out and meet things we like."
"Your guests' consumption in Jincheng is much higher than their tour fare, but what you are doing now is to earn the tour fee, and give up the profit from shopping, Du Ge chatted with me that day, he said that I picked up sesame seeds and lost watermelons, Mr. Zeng, you are now picking up sesame seeds."
Du Yu was stunned, he was afraid that this sentence would offend Zeng Liren, and he was about to remind Chen Erdong.
"Hahaha, you're right!" Zeng Liren laughed, "So please ask Mr. Chen to tell us how to pick watermelons." ”
Du Yu breathed a sigh of relief, this Zeng Liren's personality is really good.
"You have an office in Jincheng, and you will send a team leader every time you send a group, and you can contact the shopping points in the itinerary by yourself, because the goods they sell are similar, and as far as I know, the prices are sky-high, and the profits are very considerable, you earn a few thousand yuan less for a guest, but through their shopping, you can earn 10,000 or even tens of thousands more."
Zeng Liren nodded uncontrollably when he heard it.
"Now the ground connection only gives you a small amount of money, and the profit is not transparent, because they have the resources of the store, I think, the responsibility of the ground is only to help you arrange food, accommodation and transportation with the guests, which is also the reason why you are looking for the ground, but now the cart is turned upside down."
Arnold is very good at Chinese, and when he encounters words that Zeng Liren does not understand, he translates on the side.
"The crazy price drop of the tour price is a gimmick, your guests are very rich, but as long as they are people, they will be greedy. They paid the cheapest travel fare, but the quality of the tour group has not been reduced at all, and they can also tell their friends who used to spend the original price to travel to Jincheng after they come back, how cost-effective they are, which is very useful publicity. ”
Arnold recorded Chen Erdong's thoughts one by one on the computer, and then made a summary to Zeng Liren in a more familiar way of expression, Zeng Liren listened to it and understood everything.
After flying for an hour, Zeng Liren couldn't bear to leave Du Yu and Chen Erdong behind, he said, let the two guests go back to the hotel early to rest, anyway, there are still a few days in the next day, tomorrow he will go back to the company for a meeting to discuss, and then invite the two to come.
After saying goodbye to Zeng Liren, Arnold took them to the hotel. The hotel is close to Orchard Road, the commercial center of Singapore, and is a local veteran hotel.
Zeng Liren opened two rooms for them, this practice is not only a respect for the guests, but also a reflection of financial resources.
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Chapter 109 Dahua Hotel Free Reading.