Monday, October 28.

Lin Zuhui sat in the office of New Era Real Estate, checking the company's properties.

"It's still too miscellaneous, it's all some small high-quality properties, and there are too few large-scale high-quality assets to be inconvenient to manage!" He muttered to himself.

But there is no way, the real high-quality assets in his mind are undoubtedly office buildings with 'building' as the unit and large-scale comprehensive shopping malls with 'individual' as the unit, which are the real rent collection tools.

However, there is no need to worry, these high-quality investments, even in the hands of the four major families, have not really developed, and Xiangjiang still has many opportunities left for him.

Here are some examples:

He vaguely remembers that Sun Hung Kai had a network of 30 shopping malls in the mid-to-late 90s, including New Town Plaza Phase 2 and 3, New Tuen Mun Plaza, Metroplaza, Tsuen Wan Plaza and so on. At present, Sun Hung Kai has only developed the first phase of the new city (Sha Tin), and there are not many comprehensive shopping malls in hand.

The Hong Kong government has not yet tendered the 'Diamond Hill' land king in Hollywood Plaza, a subsidiary of the Wharf Group;

The famous Central Plaza, the land has not yet been launched......

This shows that there are still many opportunities for rent-collecting properties in Xiangjiang!

And what he wants to do is to strengthen the strength of real estate in the new era and grab these properties when the time comes.

If you want to strengthen the strength of a company, it is undoubtedly through the acquisition of high-quality listed companies to form a consortium system;

For example, in the previous life, Aimeigao, Da Liu's strength increased several times in an instant through the acquisition of ACN and China Entertainment;

The reason is very simple, the rights issue was originally provided by one company, but now it can be issued by three companies, and the strength has increased several times.

"Let's keep a low profile for a while!" Lin Zuhui put down the information and sighed again.

This time, he is in the limelight, although the main acquirers are the Chu Degen family and the Ma family; But Lin Zuhui's participation in the acquisition of an old real estate company is a brilliant achievement in itself.

Chen Bin, the director in charge of the development of real estate (sale), came to his office respectfully, the whole company staff of New Era Real Estate, who does not admire his boss.

The non-recurring profit of New Era Real Estate this year is as high as nearly 100 million yuan, which is really eye-catching!

The so-called non-recurring profit is literally the income that the company does not expect.

"Boss, the two real estate projects in Ping Shan and Yuen Long in the New Territories can already be sold! I want to ask what you mean? ”

Lin Zuhui said without hesitation: "No, we don't sell off-plan properties!" There are not many real estate developments in the new era, and there is no need to worry about not being able to sell them like large real estate developers, and we will directly sell off-plan properties in the first half of next year, and the funds returned will be larger, and the price of selling will be higher! ”

The main reason for the large proportion of rental properties in New Era Real Estate is that the company's strength in developing real estate is still in the accumulation stage; In fact, large real estate developers pay attention to the rotation of goods, that is, they mainly focus on the development of properties (for sale), and the proportion of rental properties does not exceed 30%.

This Lin Zuhui has already made arrangements, and after the acquisition of ACN and China Entertainment, he will immediately make adjustments to the new era of real estate, which is called structural restructuring.

"Okay, I got it!" Chen Bin nodded and said.

He is a very pragmatic person, although there are only seven sites in the development of New Era Real Estate, but he has done his work very carefully, which reassures Lin Zuhui.

New Era Real Estate is actually not weak in the development of properties, they were originally small real estate developers, but they have seven sites under development, including a medium-sized site (Pokfulam plot) under development, which is already a leader among medium-sized real estate developers.

However, now is the time to accumulate foundation, and there is no need to classify yourself as a medium-sized real estate developer.

There was a lot of work in the morning, and Lin Zuhui listened to Liang Zhenxun's acquisition of properties (200 million rights issue fundraising), and also listened to Gao Yi's progress on the sale of properties by Weiyi Real Estate to New Era Real Estate.

This time, Weiyi Real Estate (the shell company of Wanhui Publishing House) sold about 60 million properties to New Era Real Estate, and the funds recovered by New Era Real Estate in the acquisition of Dasheng Real Estate were just used to pay Weiyi Real Estate.

As a result, the asset value of New Era Real Estate at the end of 1985 will reach about 1.5 billion, and the debt will be about 500 million.

What a brilliant result!

To sum it up:

New Era Real Estate raised about 400 million yuan in the stock market this year, all of which were purchased into properties, which are expected to be worth 500 million by the end of the year;

When Lin Zuhui took over New Era Real Estate, the property assets were 160 million, and then appreciated at about 30% and a half, and the value at the end of the year was 220 million;

Bank loans plus non-recurring profits, the value of the purchased property is about 500 million;

Coupled with the appreciation of real estate and pre-sale properties, it is about more than 200 million.

Therefore, the asset value of 1.5 billion is barely reached by the end of the year.

In 10 months, the book assets have increased nearly tenfold, which is two months ahead of Luo Xurui's achievements in managing Century City in his previous life.

Moreover, Luo Xurui is from 50 million assets to 500 million assets, and Lin Zuhui is 160 million assets to 1.5 billion assets, and the difficulty is not the same.

In fact, this kind of achievement is not a myth, after all, Lin Zuhui personally took out 110 million real money and injected capital into the new era of real estate, including the first cash injection of 4,000, and about 70 million later raised by rights issue. Wang Qilin also took out two high-quality plots of land and injected them into New Era Real Estate.

After all, it is difficult for a good woman to cook without rice, there is no money to smash into it, no matter how strong her skills are, it is useless, and no matter how good the general environment is, it will be half the effort.

There is another problem with real estate in the new era, that is, the net profit is not high unless it is recurring; The reasons are: high bank interest rates (eating up profits), low income from real estate development (no income yet), and heavy reliance on rent collection.

The assets of New Era Real Estate are eye-catching, which is reflected in the appreciation of the company's assets; However, although the assets have increased, after all, they are all rent-collecting properties, and if they are not sold, the profits will naturally be less; As for the cost of collecting rent, personnel costs, property maintenance costs, taxes, etc., are not how much money you collect for rent, but your net profit.

"Forget it, after the company adjusts next year, there will be no such troubles! This year, there are nearly 100 million non-recurring profits, and the annual report in March next year must be very eye-catching! ”

"Not only that, before March, New Era Real Estate will sell that batch of pre-sale, which is expected to make a profit of 60 or 70 million yuan, which is also a brilliant achievement!"

Lin Zuhui slowly closed his eyes, thinking about next year's affairs, and he must see far from the perspective of real estate.

An important reason why Sun Hung Kai Properties is so good, even surpassing Cheung Kong (market capitalization) in the 90s, is that it has the 'No. 1 Land Bank in Hong Kong', and the cost of those land is very low because it was purchased during the trough of real estate in the 70s and 80s (the statistical cost in 1984 was less than 200 yuan per square foot, a total of 11.4 million square feet), so it led to the high profitability of the later development site.

New Era Real Estate will begin to change its strategy next year - strengthening the development of properties and reducing the collection of rental properties, and Chinese Real Estate is its own rent collection company.

By the way, after the acquisition of Chinese Real Estate, Lin Zuhui had to start preparing to enter the mainland real estate industry.

On the same day, Ma Qingwei, chairman of Dasheng Real Estate, announced at the media conference that the Ma family already owned more than 51% of the equity of Dasheng Real Estate, and Ma won a big victory.

At the same time, Medtason Securities and New Era Real Estate also issued a statement through the finance company, officially giving up the acquisition of Dasheng Real Estate and transferring part of the shares they held to the Ma family.

The media have speculated that this time Medson Securities and New Era Real Estate made a profit of more than 80 million, which made a big splash.

New Era Real Estate did not announce its profit this time, but the stock price was still stimulated, rising from 2.52 yuan to 2.68 yuan on the same day.

In this acquisition war, New Era Real Estate played a supporting role, but in the end, it was the most favored by the media, and all kinds of rumors were flying all over the sky, which Lin Zuhui did not expect.

Fortunately, if there are many rumors, even if some things are true, they are really rumors!

......

Deep Water Bay Golf Course, owned by the Royal Hong Kong Golf Club. After the club returned, the word royal was removed.

At present, the Royal Hong Kong Golf Club has two courses, one is the par 18 course in Fanling and the other is the par 9 course in Deep Water Bay; Among them, Deep Water Bay Golf is a branch of the Royal Hong Kong Golf Club.

Lin Zuhui is not a member of the Royal Hong Kong Golf Club, although he is famous, but the development is too rapid, the current members of the Jockey Club and the golf club are not, but there are in the queue to apply.

A few days ago, he wanted to ask Zheng Yutong, a fellow villager in Shunde, to get together, and Shark Guts took the initiative to put the party at the Golf Stadium in Deep Water Bay. The two met twice at various gatherings, but they were only nodding acquaintances.

Lin Zuhui recently felt that his career would sooner or later go to Southeast Asia, Europe and the United States to develop, so he wanted to find another backer, and take himself to Southeast Asia, Singapore, Canada, the United States and other places to invest or something in the future.

It is inevitable to find a backer, and when Da Liu acquired ACN in his previous life, his fellow countryman Li Chaoren also invested in him; This fully shows that this kind of fellow is still reliable. And Shark Guts likes to play with his juniors, and he is the leader of the famous 'Big D Club' in later generations.

In an interview in his previous life, Da Liu said, "Brother Tong rarely talks about business, Brother Tong will often teach himself the truth of being a man, and interviews such as 'less anger' show that this shark gallant Tong is still very supportive of his juniors."

"Uncle Tong, your mental and physical condition is very good!" Lin Zuhui greeted warmly as soon as they met.

Shark Gut Tong seemed very happy to hear this, held Lin Zuhui's hand, and said: "Recently, I have been strengthening my daily diet and exercise, not eating delicious foods with high cholesterol, eating seafood, vegetables, and fruits instead, and going home on time at 12 o'clock every day to rest!" What do you think? Isn't it much better mentally and physically than when we first met? ”

Believe you ghost, there is news in later generations that you often hoe big D all night and have fun with a group of friends.

The reason why he is like this now is because his friends Feng Jingxi and Yang Zhiyun have all fallen ill and died this year, so they are frightened; After a while, I'm afraid I can't help but play again, after all, like he said, 'I like to watch beautiful girls the most'. Later, Zhou Cuiying directly complained to Zheng Yutong, "He doesn't want to play with me now, he just wants to accompany his girlfriend."

Lin Zuhui naturally followed the new backer's intentions and said: "It has changed a lot, but the first time I saw you, your body is also very good!" ”

The two were not in a hurry to play golf, but had afternoon tea in the clubhouse lounge.

Seeing that Lin Zuhui took the initiative to ask him out, he was also very happy to meet his little fellow countryman, and there was a lot of intimacy between words. The main thing is that Lin Zuhui's things and achievements are enough to impress these older generation of business elders.

"Recently, you kid has been in the limelight, and I often see your news, and I sigh that the future is terrifying!"

Shark Courage sighed that the future is terrifying, but he is the only one of the four major families who has not acquired other listed companies, just like he said, 'buying a company that others have worked hard to build is to take people's money', he is a very conservative businessman; he can have today's development, Chow Tai Fook is a foundation, the New World Center is a peak, and today's Convention and Exhibition Center will be a peak.

Li Zhaoji is also okay, China Gas and later Miramar Hotel were not actively acquired.

Although Lin Zuhui admires these two people, his style is a business style in the new era, so he naturally won't learn it.

If he snipes, he will snipe, and when he should buy, he will buy it, and when his strength is enough, he will not be a bad guy.

"It's all exaggerated by the media, this time I was invited to participate in the shares, and I insisted that I was the leader!"

"You're young, you have news material to write about!"

"I can't compare with Brother Jiachun at this point, he is low-key, he doesn't like to be showy, he is conscientious, and he has the courage of the ghost boss!"

"No matter how much you boast, he is not as good as you! Of course, Jiachun is very suitable to take over my class, and at this point in us, we have to defend first and then attack! ”

The two chatted very well, and they didn't seem to shy away from anything, and Zheng Yutong even said the 'successor'.

However, Lin Zuhui didn't think so, and said in his heart, 'After Zheng Jiachun takes power, you, Lao Tzu, will know that he is just suppressed by you; Once released, it will be terrible, big investments, big acquisitions, and even hostile acquisitions of Yongan Group, which will eventually lead to high debts in New World.

The two sat for a while, and then went to play golf, Lin Zuhui's skills are very good, and he used to play with Wang Qilin often. Every time he played golf, he couldn't help but think of Guan Jiahui in his heart, but he didn't change his attitude, it was purely because the rumors were too hateful that he couldn't help but think about it.

On that day, the two were purely chatting, and there was really no need to talk about business, after all, it was the first real contact.

If Lin Zuhui wins ACN and China Entertainment, Da Liu will definitely look for a new real estate company to snipe next year, after all, his Aimei Gao is an industrial stock, and if he wants to enter the real estate industry, the only way to do so is to acquire a real estate company.