If you want to know where the milk goes, you can't find the answer in the market.

Albert had come to the wrong place.

Albert, who had been drunk on the head, was not annoyed, but turned back to the carriage.

He rushed to the nearest pasture.

On the way, Albert completed the acquisition of the ranch.

Today's company has become a behemoth, and a little money leaking through the fingers is enough to buy the life of many people.

As the CEO of the company, he has the power to do these things, and this is how Luton taught him to use the company's resources to accomplish his own purposes.

Because this can create more wealth for the company.

At the ranch, Albert was given the warmest hospitality,

The original ranch owner, standing on the dirt road, greeted Albert,

"Mr. Albert, why did you come in person, if you want to know anything, I can go to the fog and report to you!"

Albert ignored the other party's courtesy, but went straight to the point and asked his own questions,

"Why is there no milk supply in the city?"

The owner of the ranch is in trouble, and he is in a hurry,

"This, this..."

Considering the identity of the other party and the fact that he has become an employee of the company, the ranch owner was ruthless and told the truth.

"The price of milk is too low, and we don't make much profit."

Is the selling price lower than CFR?

Albert could accept this reason, and he continued,

"Then why not raise the price?"

The pricing of a commodity should be the cost plus a reasonable profit.

Since it's not profitable to sell milk, wouldn't it be nice to raise the selling price?

The ranch owner replied truthfully,

"There are too many milk suppliers on the market, we raise the price, others don't mention it, and no one buys our milk."

There is too much milk, so the price of milk is very low.

The price of milk is low, causing ranches to be reluctant to transport milk to the city...

Albert was silent for a moment, then asked a question again,

"Have you considered reducing the cost of milk?"

"Considered."

The ranch owner nodded, without any concealment,

"In the same ranch, we have a lower cost of raising."

Albert asked,

"What about the cost of transportation?"

This is the closest pasture to the Fog Capital, and the freight here should be the lowest except for the cows in the Fog City.

If none of them can sustain it, it will be even more difficult for other ranches.

"A carriage back and forth, in addition to the cost of transportation, there is also the wear and tear of barrels, manpower..."

The ranch owner shook his head bitterly and said helplessly,

"Even if we only sell the price of freight, we can't make a profit, besides, we can't make a profit after being busy, why do we do this business?"

Albert is still trying to solve this problem.

He came up with a new idea, what Mr. Ludon had done—monopolizing the industry, controlling the price, and then raising the price.

"Why don't you join forces to raise prices?"

Letting a ranch monopolize the milk supply is a bit embarrassing for him.

But when all the ranchers get together and join forces to raise the price of milk, they not only do it, but they are willing to do it!

"This... Some people with bad intentions have tried to do this. ”

The ranch owner rubbed his hands, shrunk his shoulders, and sneered,

"The sales of milk after the price increase are very poor, and there will be some dishonest guys who will sell the price at a lower price after the price increase..."

The price of the milk is not counted by the rancher owner, but the money in the pockets of the poor is decided.

Albert fell silent again, this time longer than all the previous silences combined.

He had realized something very important:

Although Albert is a little smarter than the average person,

However, there are smart people in any industry.

Ranch owners, in the milk industry, have worked hard to make money, and they have come up with a lot more ways than Albert!

What Albert could think of now, they thought of and tried to do.

In other words, Albert may be smarter than one rancher, but he still can't match the brainstorming of dozens of ranchers.

Faced with this almost unsolvable question, Albert began to reflect on himself, what advantages did he have?

He is a scientist and has a research institute that, under his leadership, can overcome many problems and difficulties.

What can be done to your advantage in this matter?

Albert remembered that he had studied how to make food last longer and be cheaper to store.

What about milk?

Would it help to extend the shelf life of milk, reduce the cost of storing milk, and flatten the unit price of milk?

Albert spoke again, speaking his thoughts.

"Keeping milk longer?"

The ranch owner shrugged his shoulders and said in a somewhat uncertain tone,

"Maybe it will be useful, this thing can't be stored for too long, we've tried everything."

Albert said lightly,

"We haven't tried it yet."

In this matter, Albert has more say than the ranch owner.

He casually wrote down a note and handed it to the assistant in the carriage, telling him to return to the fog capital and go to the laboratory to set up a project.

They have to find ways to make the milk last longer.

That might be a bit of a help.

After doing this, Albert continued to ask, "Isn't all the milk supplied to the fog?" ”

"No, of course not."

The rancher explained,

"There are some quality customers, how to say... The milk they buy is of better quality and more expensive, and we are still supplying them, and we have even increased the supply recently, otherwise our ranch would not be able to support it for a long time..."

The upper class of the fog capital has recently risen a trend, known as the milk bath.

Wash the skin with milk, so that the skin will bring a milky fragrance, making the skin better, which is very popular with noble ladies.

They also have high requirements for the quality of milk, and ordinary milk cannot enter their eyes.

The fact that the poor people in the market could not buy milk did not in any way affect the people of the upper class to bathe in milk.

If it had been a few years ago, Albert would have been so angry that he couldn't speak.

Today's Albert, after hearing this, there is no wave in his eyes, and he is very calm.

He didn't get numb, he just got used to it.

Albert asks the last question,

"Where did the rest of the milk go?"

The ranch owner breathed a sigh of relief and wiped the sweat from his forehead.

He was afraid that Mr. Albert would ask some difficult question that would overwhelm him and offend the big man.

This question is easy to answer.

After the rancher took Albert to the ranch, there was a creek.

Here, Albert saw a milky stream.

The milk that was about to spoil was poured out and flowed down the stream.

I don't know where it will go.

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