In the morning, Lin Zuhui came to the Hengjin Investment Office in Los Angeles, where all the senior staff from North America had gathered, and even Li Hao from the Xiangjiang headquarters led the team to arrive.

At present, Hengjin Investment has a total of 23 employees in North America, all of whom are elite-level talents; The annual operating cost of the entire Hengjin investment has exceeded 30 million Hong Kong dollars, which can be described as a strong army.

With such a powerful team, how could Lin Zuhui waste it!

"BOSS, WELCOME TO AMERICA!"

"George, long time no see!"

George is the head of North America, which has not only a financial investment business, but also a business investment business.

The senior staff who came to the meeting today have all come to Xiangjiang to report their work, so Lin Zuhui is very familiar with them; There are a total of seven senior staff in North America, of which three are Chinese, after all, Hengjin Investment is essentially a private investment company of a Chinese family.

After everyone came to the conference room, Lin Zuhui first said: "Did you bring Nike's information?" ”

George nodded, and hurriedly handed the information to Lin Zuhui.

Lin Zuhui flipped through the information very quickly, and after a brief look at some data, he decided to continue to invest heavily in Nike.

At this time, Nike's market value is only 600 million!

It made Lin Zuhui a little unbelievable, but he knew that in the 21st century, Nike's highest market value was 280 billion.

And as far as Lin Zuhui knows, after the expiration of the contract between Jordan and Nike this year, he received 4.5% of the shares as a signing bargaining chip, that is, Nike began to usher in a real take-off this year, especially its sub-brand AJ's profits have risen sharply.

"How much do we own in Nike?"

At the beginning of the year, Lin Zuhui had already instructed Hengjin Investment to start buying Nike shares, but he bought them in a diversified manner!

George said: "We have bought a 2.1% stake in Nike at a cost of US$11.5 million (HK$88 million)! ”

Lin Zuhui instructed: "Continue to buy, our goal is to hold 3.9% of the shares and do long-term holdings!" ”

As high as more than 400 times the report, Lin Zuhui has no reason not to vote!

Of course, the shares will definitely be diluted halfway (such as issuing new shares), but Lin Zuhui believes that there is no need to pay for the position by himself; Because Nike has a long-term and stable dividend, he can use the dividend to cover the position, which has been maintained at 3.9%, and even has a large number of returns.

In the 2008 financial crisis, he also knew a statistic, that is, Nike's market value fell from $35 billion to $20 billion.

"Okay, no problem!" George replied earnestly.

Next, Lin Zuhui listened carefully to the financial investment.

At this time, Lin Zuhui set up a total of 300 million Hong Kong dollars of investment funds in North America, while in Europe only symbolically set up 30 million Hong Kong dollars; In Japan, there is a lot of investment, with a principal of 3 billion Hong Kong dollars (five times leveraged investment securities).

In the financial investment in North America, Lin Zuhui except for interfering with the investment in Nike, the rest of the tens of millions were handed over to George's team to play freely.

After the stock market crash, it has made tens of millions of profits, and it has earned enough money for Hengjin's investment and operation.

After listening to the financial investment, Lin Zuhui took the initiative to say to several senior staff of business investment: "Yesterday my girlfriend and I had a good cup of coffee in Los Angeles, and I value the prospects of this coffee brand even more. I specifically asked the waiter, this coffee shop is a brand chain called 'Starbucks'........ That's all the information, you can go and investigate it for me, and report to me at any time! ”

Don't invest in Starbucks now, when to wait!

Although Schultz is not known for being good at diluting investors' shares, Lin Zuhui is not afraid of dilution, and it is a big deal to invest more. At this time, Starbucks has not yet been listed, and it is estimated that there are still several years to go. So if it's an investment, it's a venture capital.

Starbucks needs to develop, and it must always need investors, so it is not a problem for Hengjin Investment to participate.

Charles, who is in charge of business investment, immediately said: "Okay, when the BOSS trip to North America is completed, I will personally take someone to investigate." ”

Lin Zuhui nodded, this trip to North America, Charles will accompany Lin Zuhui to inspect and sign the agreement with Aircoa, the largest independent hotel management network in the United States, and Constellation Hotels Group of Canada.

At noon, everyone had a meal together, and in the afternoon, Lin Zuhui, accompanied by the team of Futura International, came to a plot of land in the downtown area of Los Angeles for inspection.

Yawen Library

Bidding for this land only began at the end of June, but Futura International is almost ready, and if Lin Zuhui likes it and makes a bid, he can try to auction it.

......

Aircoa, Inc., the largest independent hotel management network in the United States, is an unlisted company.

It originally owned the high-end hotel brand, Clarion Hotel, but was sold to a boutique international hotel group last year.

The group currently owns the management rights of 39 hotels with a total of 15,650 rooms and the interests of 3 hotels with 880 rooms in the United States, making it the 19th largest hotel management group in the United States.

On Monday, Lin Zuhui and his entourage came to Aircoa's Los Angeles headquarters and were warmly welcomed by Osley Brown, the head of Aircoa's Brown family.

"Mr. Lin, you are younger than I thought, but you are very famous in our United States!" As soon as they met, Osley Brown, who was in his forties, stretched out his right hand and said happily.

Lin Zuhui stretched out his right hand, held Oslie Brown's hand tightly, and said with a smile: "It must be the first time Osley Brown saw me and exaggerated my fame." The Hong Kong River is so small, the United States is so big, I don't believe that I can impress the old capitalists! ”

"Haha, I'm telling the truth!"

After a friendly greeting, Owsley Brown led Lin Zuhui on a tour of Aircoa's headquarters.

If the transaction is concluded, Cathay Pacific City will be the majority shareholder of Aircoa and will have effective management rights; Owsley Brown holds only 20 percent of the shares, with the other 29 percent in the hands of other shareholders.

It is reported that the reason why the Brown family is willing to sell is actually because the American hotel industry has not performed well in recent years, and the Brown family has suffered a lot of losses in the stock market crash.

Cathay Pacific City's mature hotel management network with Aircoa can lay a solid foundation for Cathay City hotel management. And the price is only 400 million Hong Kong dollars, which is not a lot of money for Cathay Pacific City.

However, with the deepening of Lin Zuhui's investigation, he couldn't help but worry about the rights and interests of the 880 rooms of the three hotels, because the annual income of these three hotels is too small, the annual profit is only less than 20 million Hong Kong dollars, and the asset value of these three hotels is 400 million ~ 450 million Hong Kong dollars.

Cathay Pacific City doesn't seem to need these three hotels very much, Lin Zuhui thought!

Moreover, as far as Lin Zuhui knows, while the US economy is not so bad now, it should be able to sell at a good price! In any case, Cathay Pacific City needs a hotel management network in the United States, not these mid-range hotels that are not operating well.

"Mr. Brown, have you ever thought about selling the remaining three hotel interests and keeping only the hotel management network!"

Although Cathay Pacific City has a 51% interest after the purchase, if it is as big as selling the hotel assets, it must be supported by shareholders unless they have an absolute 70% stake.

Besides, Owsley Brown is a local, and if he nods in agreement, then I'm sure a buyer will be found soon!

Owsley Brown immediately said: "You want to spin off Aircoa? ”

Lin Zuhui nodded and said, "My idea is to sell the property assets of the hotel and specialize in hotel management business in the future!" And I think the U.S. economy may not be so good in recent years, and if we sell assets this year, we must stop losses in time. ”

He remembers that in his previous life, Cheng Kar-Shun acquired Ramada, a large hotel group in the United States, with the intention of acquiring it for $300 million, and then selling its property assets for $200 million, so that he could obtain the third largest hotel management group in the United States for only $100 million. However, later, the U.S. economy declined, and only more than $100 million of the $200 million in property assets were sold. The interest on the acquisition of New World is tens of millions of dollars per year, so New World is 'heavily indebted'.

Owsley Brown thinks about it seriously and now owns 71% of Aircoa, and even if it is sold to the Asian, he still has a 20% stake and is the second largest shareholder. If the two sides join forces to push for the sale of property assets, there is basically no one to stop them.

And this young man is not optimistic about the economy of the United States in the next few years, and he has to think about it seriously.

"Mr. Lin, I'll give you an answer tomorrow, and we'll find out about it today!"

"No problem, I'm quite satisfied with Aircoa's hotel management network!"

If the hotel assets were to be sold, Cathay Pacific City would have bought a 51% stake in a hotel management network for just HK$200 million. Aircoa's hotel management network can bring about 30 million net profits to the company every year, which is still very considerable.

.......

The next day, after a day of negotiations and audits, Cathay Pacific City purchased a 51% stake in Aircoa for HK$400 million.

At the same time, Owsley Brown has also agreed to join forces with Cathay Pacific City to sell Aircoa's hotel assets. Cathay Pacific City will actively send management to Aircoa to build its own North American hotel management network.