Chapter 366 [The Struggle Escalates Again]
New Era Retail Division.
Xu Rongliang received a supplier in the office, and he had a bad feeling that the supplier Wang Chenghao was not here to settle the payment.
Sure enough, Wang Chenghao said embarrassedly: "Manager Xu, our company can only supply you for another month at most, and then we can't cooperate!" ”
Xu Rongliang's face sank, Wang Chenghao is a beverage supplier, if he can't supply, then 'Xishiduo' and 'Yonghui Supermarket' will have a lot less supply of beverage brands, which will inevitably damage the business.
"Boss Wang, we are not a small retail group, we are about to open 50 convenience stores and 20 supermarkets. Have you thought about it, who loses more if you give up such a huge business? ”
Wang Chenghao's face suddenly became bitter, and he said: "I also know the ambition of your group, but Watsons is in a hurry, and they are now our main customers." If we don't comply, I'm worried that they will refuse to cooperate! ”
Sure enough, it's the plum cucumber again!
Xu Rongliang said: "Boss Wang, although they are important, have you ever thought that they are completely malicious competition, they don't need to lose, put your suppliers in front, it is you who are losing." Moreover, we have to consider long-term interests in doing business, do you think we are being defeated? ”
Wang Chenghao didn't worry about coming, but Watsons was really pressing, and he had to let him stand in line, otherwise he would cancel the cooperation.
"The Point Guard Is Here"
"Manager Xu, I'm really sorry! In this way, I will get you another 1 month, and extend it to 2 months! ”
Xu Rongliang knows that in front of large retail groups, these small suppliers can only be subjugated, so he does not plan to entangle.
"Okay, then thank you Boss Wang! If there is an opportunity, we will cooperate in the future! ”
"Okay!"
After Wang Chenghao left, Xu Rongliang muttered: "This is the third one!" Will there be suppliers who can't afford it? ”
In fact, the loss of three is not much of an impact, and the new era of retail can find alternative suppliers, but the cost may rise. However, if this trend continues, it is obviously not in line with the long-term development interests of retail in the new era.
When he came to the boss's office, Xu Rongliang reported the situation, and he hoped that the boss would use the relationship between the media and the Hong Kong government to put pressure on Watsons (Parknshop is a subsidiary of Watsons).
After Lin Zuhui listened, his face was not too surprised, and he looked very determined.
He has been thinking about this recently, and has come to the conclusion that Li Cucumber's move is a 'stupid move'.
The new era of retail is not the 'Apple Fast Selling' in the previous life, and the strength of the two is not the same level.
His 'stupid move' will not defeat Xishiduo and Yonghui Supermarket, at most it will have a certain impact, that is, an increase in costs.
However, this is not the way to continue, and you can't always be beaten passively.
After thinking about it for a while, he quickly had a plan in his mind.
"Have you noticed a problem that suppliers often characterize themselves as specialized agents of a particular manufacturer, and are only allowed to deal in the products of one manufacturer. In this system, retailers dealing with a range of goods have to deal with many different wholesalers, each of whom has to deliver to retailers by truck, which is extremely inefficient and has uncertain delivery times, but the inefficiency of the distribution system is often overlooked. ”
Xu Rongliang nodded and said, "The supplier has always operated like this, probably conformist!" Moreover, the supplier only takes the product of one manufacturer, and the investment is smaller! ”
Lin Zuhui said seriously: "Conformism is not necessarily a good thing! Since some suppliers are reluctant to supply us, we set up our own distribution channels: under our distribution system, a commissioned wholesaler is assigned to be responsible for several areas of sales activity, authorized to handle products from different manufacturers....... To put it simply, we support some suppliers to represent more products, after all, it is not the manufacturer who does not sell to us. No matter how Watsons interferes, it can't interfere with the manufacturer! ”
Xu Rongliang's eyes lit up, the boss's words were very reasonable!
However, Xu Rongliang also found a problem: "But in this way, suppliers must invest more, and they may not be willing to invest, right?" ”
Lin Zuhui said resolutely: "No! If there is money to earn, why don't they earn, we can give them some support! You gather senior colleagues in the supply chain and have a meeting to discuss and improve our distribution channels. I believe that this method is the best way to solve the current situation! Not only can we solve the current situation, but also allow us to save money on distribution. ”
Xu Rongliang nodded hurriedly and said, "Okay, I'll do it right away!" ”
Lin Zuhui called out to Xu Rongliang and said: "First go and collect some evidence of Watson's pressure on suppliers, and hand it over to me, it is best to have some evidence of the supplier's dissatisfaction." ”
Xu Rongliang suddenly understood that the boss was going to take plum cucumbers again!
"Okay! The boss can rest assured that many suppliers will not be affected by Watsons' pressure and support us. I'm sure some of them are willing to come out and speak. ”
In fact, it doesn't matter if there is or not, at least Lin Zuhui is not slandering Li Cucumber, so just criticize him in the newspaper, and the Hong Kong government has to complain.
I don't know if it's useful or not, but Li Cucumber always has to make a fuss.
Speaking of which, in the competition with Li Cucumber, Lin Zuhui never took the initiative to provoke him, Lantian Metro Station is a normal bid, and Heyuan Power Plant is Kadoorie's own choice.
On the contrary, Li Chaoren has suppressed himself twice, the first time is that Lin Zuhui has just invested in sea and land containers, when the Hong Kong government announced the bidding for Kwai Chung Pier No. 8, international containers and modern containers joined forces to bid, so that anyone with a discerning eye can see that they do not want Lin Zuhui to participate in this container terminal.
The second time is to put pressure on suppliers this time, which is already a very direct suppression.
"I'm worried that there is no reason to cut cucumbers in the future, but he gave himself a reason!" Lin Zuhui couldn't help laughing.
It's just a retail industry, it's not his core industry anyway!
In Lin Zuhui's view, after the 90s, he has sufficient funds, and if he invests in Xiangjiang, he is bound to continue to squeeze plum cucumbers. Now Li Cucumber took the initiative to make a feud with him, which gave Lin Zuhui a reason to fight back against him.
.......
At the end of October, the media in Hong Kong accused Watsons of unfair competition and forced suppliers to stop supplying new retail companies, with the intention of monopolizing the retail sales of Hong Kong.
For a time, it set off a big storm of public opinion, and even the Hong Kong government began to intervene in the investigation.
The contradiction of public opinion this time also pointed directly at Li Chaoren himself, and the public naturally supported the emerging retail group, after all, there is no competition, so the price is not determined how the price should be determined by a monopoly group.
Cheung Kong Group.
Li Chaoren also didn't expect that Lin Zuhui would use public weapons for private use and mobilize the media in Xiangjiang to operate this matter. He is used to dealing with the older generation of wealthy people in Xiangjiang, and thinks that how everyone fights in private, they should not be brought to the table, they should not 'tear their faces', and they will do things smoothly.
But he forgot that Lin Zuhui is a new generation of rich people with a 'bad reputation', whoever provokes him, he will engage in his existence, and he will never be too tactful in doing things.
For a while, Li Chaoren also felt that things were tricky, but he had always been scolded a lot. A few years ago, when Xiangjiang people mentioned 'Li Chaoren', everyone always gave a thumbs up, but now when Xiangjiang people mention 'Li Chaoren', many people have already scolded them.
However, Li Chaoren felt that there was no way to scold himself, and he could only let his two sons keep a low profile.
But with the investigation of the Hong Kong government, Li Chaoren didn't want to make too much trouble, and decided to continue to put pressure on the matter slowly: first, the suppliers also have great opinions, and Li Cucumber is worried that things will be reversed; Second, the matter is too big, and it is not good if the Hong Kong government directly intervenes.
In fact, the biggest problem is the opinion of the suppliers, most of whom do not want to lose the business of Xistom and Yonghui Supermarket, so they have also begun to unite to resist the pressure from Watsons.