Monday, January 21.

It has been 20 days since the new year, and Lin Zuhui's companies have entered the year-end summary stage, and it is another year of harvest, and he will not disappoint investors and employees.

In the conference room of the New Era Group, Lin Zuhui and a group of senior executives are having a summary meeting.

"Last year (1990), our annual profit was HK$8.05 billion, of which $4.1 billion was non-recurring profit, $3.35 billion was real estate/property profit, and the rest was a comprehensive profit of $600 million..... Earnings exclude Hengchang Holdings. ”

There was a look of joy on everyone's faces, and this profit would be much more than that of the Cheung Kong system.

Of course, the reason is that the non-recurring profit of 4.1 billion is too exaggerated, and Hutchison Whampoa and HK Electric combined are not so much.

The real estate/real estate profit of 3.35 billion is also very high, and the Cheung Kong Group in the same period does not exceed 3 billion.

In fact, in terms of development real estate calculations alone, the supply floor area of New Era Group last year was not as large as Changshi, nor was it on Sun Hung Kai Properties. However, the rent-collecting properties of the New Era Group are incomparable to those of these real estate companies, although there are many rebuilt buildings.

This year, the sale of half of the shares of Harcourt Building and Royal House to the Lin family, as well as part of the equity of Central Plaza, also generated a net profit, just to wipe out the interest.

The profit of the comprehensive department was 600 million Hong Kong dollars, which was also very good, mainly from shipping, hotels, construction, and retail (which was already profitable), and the loss was from ports, telecommunications, etc.

Hengchang Holdings has only joined for a few months, so I won't show it for the time being.

Lin Zuhui joked with a smile: "Earn more, spend more, and now we have more than 3 billion working capital in our account!" Moreover, this year (1991) the Group has almost no non-recurring profits....... However, the Gulf War is progressing well, and there should be hope that it will end sooner, when Heung Kong Real Estate should usher in a new round of growth. This year, we have Huijing Garden, if the real estate rises by a few percent, the prospect is promising! ”

Everyone smiled, they believed the boss's words, the outbreak of the Gulf War, the rise of the Xiangjiang stock market, which in itself is good news for the real estate industry.

Then, Chen Bin also began to report: "The land reserve of New Era Group is 23.5 million square feet, ranking second in Xiangjiang. It is second only to Sun Hung Kai's 28 million square feet and higher than Henderson's 13 million square feet. New Era Group also has 15 million square feet of farmland....... Last year, we completed and sold a total of 2.6 million square feet of floor area, with a profit of $850 per square foot, for a total profit of $2.21 billion...... This year, we expect to complete and sell 3 million square feet of floor area! ”

Because Lin Zuhui knows that housing prices will rise by 50% this year, the supply will naturally not rise too much, so as not to reduce the reserve land.

(PS: Sun Hung Kai's land was 3,300 square feet in the same period in the previous life, and it was as high as 50 million square feet at the end of the 90s; Henderson was 16.5 million sf in the same period, compared to 24.2 million sf in 1996).

According to Lin Zuhui's speculation, the rise of the New Era Group has a relatively large impact on Chinachem and Changshi; Of course, needless to say, those small and medium-sized real estate developers are basically uncompetitive now, such as Dasheng Real Estate, Eagle and the like.

In the past, Chinachem Real Estate was one of the top owners of 'land exchange rights and interests', and now New Era Group is the one with the most land exchange rights and interests. Whenever no one cares about the 'land exchange rights and interests', New Era Group always wins all of them at the first time.

As for Li Chaoren's Changshi, just by snatching two large housing estates - the top of the Lantian subway station (Huijing Garden) and the Heyuan Power Plant (Laguna Verdere), it is enough for Li Chaoren to be heartbroken for a long time.

In addition to acquiring land through land exchange rights and interests, old real estate, private auctions, and official land auctions, New Era Group has been sought after by some land-owning business owners in the past two years because of its good reputation and ability to grasp the real estate situation.

They took the initiative to contact New Era Group to jointly develop its land, which is a very good cooperation between the two parties!

For entrepreneurs, they only have land (factories moved to the mainland), but no experience in real estate development; And the New Era Group not only cooperates to take care of its allies, but also has a very good grasp of the general trend and can sell the house at a high price.

For New Era Group, they do not need to use land reserves, they only need to take out a small amount of money as start-up capital, through loans and the sale of off-plan, off-plan houses, they can complete a real estate project, which is quite cost-effective.

Lin Zuhui immediately said: "Preparations are for the release of 750 residential units in Sceneway Garden by the end of March. ”

Chen Xiaofen nodded hurriedly and said, "Okay!" ”

Huijing Garden has a total of 4,100 residential units, and 750 residential units will be sold at the end of March, and it is estimated that there will be no problem in selling 2,400 yuan per square foot, and more than 1.2 billion yuan can be recovered at one time; Of course, you have to pay back the bank's money.

Because Lin Zuhui calculated the average selling price of 3,500 yuan ~ 4,000 yuan for this community, it was sold out in three years.

As far as Lin Zuhui knows, in the previous life, Heung Kong needed more than 500,000 residential units throughout the 90s, but only 360,000 residential units were actually manufactured. The demand is still very strong, it's just that some people can't afford it!

As the largest real estate company in Hong Kong, Gao Yi, president of Chinese Real Estate, also reported immediately.

Although there are several redevelopment projects at present, it still does not affect the huge scale of the rental property area of Chinese Estates.

The five towers of Harbour City of Wharf Group have not yet been redeveloped and Times Square has not yet been completed; The same is true for Taikoo Shing, which has yet to be acquired and Phase 2 of the Swire Centre is yet to be completed.

With a net profit of more than 1 billion yuan from rent, it is undoubtedly a very profitable real estate company, and it should be the first, surpassing the existence of Wharf.

Next, the senior staff gave a briefing, and the atmosphere in the whole conference room was very good.

After the meeting, Lin Zuhui left Liang Zhenxun alone.

"I plan to let New Era Group announce its annual results and pay dividends of HK$1 per share, involving 1.5 billion yuan!"

Liang Zhenxun said in surprise: "So much? This dividend is really high, and Cheung Kong and Sun Hung Kai are probably only half of it! ”

Lin Zuhui said with a smile: "The dividend is so high, naturally I hope that the stock price will skyrocket." In March, we announced the revaluation of the company's assets, which made the stock hot! ”

Liang Zhenxun understood that the boss was planning to raise funds on a large scale, issue bonds, and borrow, and the company might have to carry out a new round of expansion.

"Okay, I'll arrange it!"

After Liang Zhenxun left, Lin Zuhui smiled slightly.

Since May, he has raised at least HK$8 billion, only part of which is through the rights issue, and the rest is through the issuance of convertible bonds and loans.

Because after he entered the banking industry, it would not be so convenient to borrow, so he simply made a big one.

Starting from next year (1992), New Era Group will always have a large amount of cash flow on its books, and its debt will not be high. Whether it is investing overseas or in the mainland, it seems to be at ease.

........

LEIT Group.

Last year (1990), the net profit of LEIT Group reached 580 million, creating another brilliant achievement. In the new year, Mr Lam plans to start preparations for the acquisition with a view to breaking into the international fashion sector and enhancing the quality of the entire group.

Of course, there is still a lot to do before this happens.

In the conference room, Lin Zuhui listened to the reports of various brands, with a surging smile on his face, expressing satisfaction.

"Crocodile Shirts has opened 106 specialty stores around the world, all of which are self-operated stores; Among them, there are 36 stores in Xiangjiang, 32 in Japan and 16 in Southeast Asia....... All over Europe, America and Asia. ”

"Jeanswest currently has 58 stores and 22 stores in Hong Kong...... All over Europe, America and Asia. ”

"Zuo Danu currently has 52 stores, 18 in Xiangjiang and 16 in Taidao..... All over Europe, America and Asia. ”

"There are 36 fashion retail stores and 18 in Hong Kong...... All over Asia. ”

"Ouchi Secret Agent...... At present, 3 stores have been opened in London, and the reputation of high-end underwear has been preliminarily determined, and the "Big Secret Catwalk" will be officially held in July. ”

"Luk Fook Jewellery currently has 12 stores in Heung Kong..... Preparing for listing! ”

"At present, in addition to the Group's business, the manufacturing department has accounted for 30% of the OEM business......"

After listening to everyone's reports, Lin Zuhui said: "Very good, we have to make persistent efforts this year!" This year, our mission is still to operate globally, and I will strengthen the management and design capabilities of the group, and I will enter the European fashion industry! ”

Everyone was immediately surprised, although crocodile shirts, Zodanu, and Jeanswest all entered Europe, but they did not dare to say that they had entered the European fashion industry.

Could it be that you're talking about the underwear brand of Ouchi's secret agent?

For a while, everyone was a little curious.

Seeing this, Lin Zuhui said with a smile: "Naturally, through acquisitions, our company will become a multinational enterprise!" ”

"The Legend of the Fairy Tree"

Everyone suddenly realized, isn't this what the boss is good at!

As we all know, the boss's goal is to build the LEIT group into the LVMH group in Asia, and this goal can only be achieved through acquisitions.

And Lin Zuhui actually plans to do so, and the current market value of LEIT Group is 3.8 billion. Once the results are announced, coupled with this year's market, there is no problem with the market value rising to 6 billion.

He will raise funds from a rights issue once to prepare for the acquisition!

As for the group's profits, they are retained as a development fund.

After the conference room, Lin Zuhui had a meeting with President Chen Shiwen alone.

"You go to Europe to upgrade the office to the European headquarters and recruit elite talents, mainly designers, marketing operations, etc. Later, I will buy a European brand as a step for us to improve the brand! ”

For example, in November 1987, Pan Disheng announced that with the approval of the French government, he had acquired the head office of the famous French brand Dupont for 52 million US dollars. Dupont is a prestigious company with a history of more than 100 years dedicated to the French high society.

There are too many famous brands in Europe, and Lin Zuhui will naturally not let it go. One of the advantages of acquiring European brands is that they can be promoted by introducing Asia.

Chen Shiwen immediately said: "Well, I'll get ready as soon as possible!" ”