Monday, September 9.

Lin Zuhui was in a good mood in the office of ACN Center.

In last week's official land auction in Singapore, New Era Real Estate won a piece of land with an area of more than 60,000 square feet in Orchard Road.

Orchard Road is Singapore's commercial hub and one of the most successful in the world, with more than 20 shopping malls in later generations.

For a long time, New Era Group has been waiting for an opportunity, so in this Singapore official land auction, New Era Group defeated Singapore's local real estate developers and overseas real estate developers with its huge cash flow, and was called a dragon crossing the river by the local media.

It's nothing, although Orchard Road is expensive, where is the land in Xiangjiang Central expensive, more than 60,000 square feet, but it only costs 1.48 billion (Xiangjiang is estimated to be 2.5 billion)!

In the morning, the father and son of Sino Real Estate Huang Tengfang and Huang Zhixiang came to Lin Zuhui's office.

Why they came, Lin Zuhui has already guessed it, the current cash flow owned by the New Era Group makes Xiangjiang Real Estate Company feel desperate; The important thing is that Lin Zuhui's personal funds make real estate developers tremble.

Therefore, in the official land auction, the New Era Group must be the most eye-catching.

"Congratulations to Lin Sheng, winning the land of Orchard Road and entering the real estate industry in Singapore!" Huang Tingfang said with a smile.

At the official land auction in Singapore, the Far East Organization of another son of Huang Tengfang also participated in the auction, but it did not perform well. Far East Organization was originally the king of Orchard, and currently has many commercial shopping malls there, which are enviable.

Lin Zuhui accompanied the Huang father and son, drank tea on the sofa, and responded: "Everyone is humble, otherwise there will be our share of the New Era Group!" ”

Huang Tingfang, Huang Zhixiang and his son suddenly slandered in their hearts, who dares to try the edge of the New Era Group and the strength of Xiangjiang First Real Estate Company.

Singapore's real estate developers, including those with official backgrounds, actually want to win, but now the prime minister is surnamed Wu, who opened the door of Singapore in 1990 and implemented open development. Therefore, this official land auction is the one with the highest price.

Of course, in 1988, Wheelock only spent more than 900 million Hong Kong dollars to acquire a piece of land on Orchard Road and build Wheelock Building; It can be seen that the land price of Orchard Road has risen sharply in recent years. You must know that as far as Lin Zuhui knows, in the 20s of the 21st century, Miss He won a land king on Orchard Road, and the average price was only 70,000 square feet. In other words, in terms of land price alone, Orchard Road has only three or four times the increase.

After being polite, Huang Tingfang got down to business: "Lin Sheng, at next month's official land auction, there is a Sha Tin residential land king, and the New Era Group is also determined to win, right?" ”

Nonsense, now the house price there is less than 3,000 Hong Kong dollars, the prospect can be described as ambitious, since there will be no loss, why apologize!

Lin Zuhui said with a smile: "The ambition is a bit serious, but we are still optimistic about the prospects of Xiangjiang Real Estate!" ”

There is no need to say too thoroughly, Huang Zhixiang and his son will understand.

Huang Zhixiang showed a trace of 'worry' on his face, but it quickly disappeared, and proposed: "Why don't we two join forces again?" ”

Lin Zuhui began to think about it, Sino Real Estate's performance in the official land should not be underestimated, although he was sure to win, but the gains outweighed the losses. This time, the Sha Tin residential land king has no plan to build a commercial shopping center, but it can be cooperated!

"Okay, the two of us will cooperate to save ourselves from falling into raising the price too much!"

Huang Tingfang breathed a sigh of relief and said with a smile: "This is indeed the reason, New Era Group is the largest real estate developer in Xiangjiang, its strength is intimidating, and it is also our honor to cooperate!" ”

Lin Zuhui responded: "Seriously, the New Era Group has a big business, and the current investment project is too big, and we would rather cooperate with competitors like Sino Real Estate!" ”

These words were very comfortable to hear, Huang Tingfang and his son thought in their hearts.

After the Huang father and son left, Liang Zhenxun walked into the office.

"Boss, $100 million has been injected into the U.S. account of Fuli Real Estate!"

Futura Real Estate is a Hong Kong listed company specializing in investing in real estate in the United States acquired by New Era Group, and then the stock market plummeted in eight or nine years, and New Era Group privatized it, and now has a 'comprehensive commercial center (two buildings) in Los Angeles, USA, as well as a large number of rental properties, with an asset value of about 3 billion Hong Kong dollars.

This year, Lin Zuhui has arranged for Futura Properties to move its headquarters to Los Angeles as the flagship company of New Era Group's investment in the United States.

When Lin Zuhui heard this, he immediately said: "Buy Citibank shares immediately and make a long-term investment!" ”

Although Citibank's stock is falling, it has been raising funds frantically this year, with Prince Waleed alone injecting more than $500 million, plus Lin Zuhui's $200 million, and more than $800 million injected by some investors in the market.

In fact, Citibank's market capitalization is still more than $4 billion! However, the stock price has fallen by one-third compared with the first time Lin Zuhui bought it.

Futura Real Estate bought $100 million, accounting for almost 2% of the shares. But Lin Zuhui knew that in 2000, Citibank's market value was nearly 200 billion.

Buy now, it is more than 30 times the profit (you may raise funds halfway), and the new era group may also sell part of it in advance!

Liang Zhenxun nodded and said, "Okay, I'll arrange it immediately!" ”

Investing in Citibank is a long-term investment, plus it is an investment from New Era Group, so there is no need to hide it at all, and there is no need to engage in any offshore company.

After buying Citibank's shares this year, New Era Group also plans to buy the office building in New York, the United States, with an amount of up to 5 billion Hong Kong dollars, of course, the largest loan amount, and the best down payment of 2 percent.

Lin Zuhui calculated that the investment in the United States needs to spend 1.8 billion Hong Kong dollars, which is not too big.

At the end of the year, New Era Group can also earn more than 300 million Hong Kong dollars.

However, this year, the New Era Group is indeed very small in terms of non-recurring profits, and it is estimated that it is only 500 million.

"Wait!" Lin Zuhui suddenly shouted to Liang Zhenxun.

"Okay, boss!" Liang Zhenxun honestly retreated and sat on the sofa.

Lin Zuhui took out a piece of paper, quickly wrote and analyzed, and quickly decided on an investment.

"Take out 300 million Hong Kong dollars and use 20 times leverage to short the US dollar and yen! Immediately go for short selling and try to get it done this week! ”

Liang Zhenxun was a little surprised, this investment was a temporary idea, and the boss was so confident?

"No problem, I'll finish it as soon as possible!" It's only 300 million Hong Kong dollars, and Liang Zhenxun didn't ask too much.

"Remember to prepare 300 million as a margin supplement to avoid liquidation!"

"Okay!"

After Liang Zhenxun left, Lin Zuhui nodded with satisfaction, he was very happy to earn some money for the company!

But now that the dollar and yen have fallen to 135 points, I don't know if there is a risk! But he is not afraid of losing 600 million yuan to the company, anyway, there is 500 million yuan in securities this year.

What's more, it's almost 1992 soon, and it stands to reason that it won't rise above 141 points anymore!

In fact, Lin Zuhui only knows one reference information: 'it fell by 120 in 1992, 100 in 1993, and 80 in 1995', and he has no memory of whether there was a rebound in the middle.

Therefore, he feels that he has become a master of foreign exchange speculation (self-feeling)!

In the conference room of ATV's headquarters, Lin Zuhui was having a meeting with the senior management.

Shi Nansheng reported: "In the more than 8 months since ATV was launched, the audience has officially exceeded 20 million home users, covering 30 countries! However, recently TVB is cooperating with 'Dragon TV' demand, and the two sides may reach an agreement! ”

Lin Zuhui frowned slightly, this is something that did not exist in his previous life, is it because of the rise of Asia Television and Asia Satellite TV, which gave Li Chaoren and Shao Sixth Uncle the opportunity to cooperate?

On New Year's Day this year, Asia Satellite TV was launched, and then quickly attracted a large number of viewers with wonderful dramas, movies, programs, and the "Chinese Voice" draft.

On the other hand, Li Chaoren's Dragon TV was only piloted in May, which lagged behind a lot. Dragon TV is a five-channel channel, and there are often some technical problems during this period. And the four English channels, let's not talk about it, but the Chinese channel has not been able to attract audiences because of Asian Satellite TV.

At present, Dragon TV's five channels cannot be fully utilized and broadcast programs! And the audience of its five channels is not as large as that of Asia Satellite TV.

Lin Zuhui said: "The possibility of cooperation between the two sides is high, but we only need to do our own work, then the Chinese channel of Dragon TV is not a concern." ”

He didn't expect that Uncle Shao Liu would be old and strong, and he still wanted to compete with young people for the world! And Li Chaoren has been unable to open up the situation on the Chinese channel for a long time, and is bound to seek a breakthrough in content.

This made Lin Zuhui have the idea of going to the United States to buy a satellite and then seek a launch in the mainland. The establishment of a satellite TV network is what Lin Zuhui wants to do, mainly because he is aiming to create a 'Hong Kong culture to rejuvenate Hong Kong'.

However, the total cost of the purchase and launch is estimated at around $500 million, and ATV is still struggling at the moment. Moreover, the culture of Hong Kong has just begun, and there is no need for urgency.

The best way is to go to the mainland in two years to seek cooperation, and the two sides will jointly fund the purchase of US satellites for launch. A satellite has twenty or thirty receivers, and Lin Zuhui doesn't even need a quarter, so there is no need to invest alone.

Seeing that the boss didn't care about the cooperation between Li Chaoren and Uncle Shao Liu, everyone was also encouraged, and ATV's current strength was no longer something that could be shaken by wireless and Dragon TV.

"How is the filming of "Blue Life and Death Love"?" Lin Zuhui asked with concern.

Program director Zhao Zhenqiang immediately said: "It's been filming for more than ten days, everything is going well, and there will be no problem with broadcasting at the beginning of next year!" ”

Lin Zuhui nodded and said: "In the future, we will shoot more Hong Kong TV dramas and broadcast them on satellite TV stations." Our satellite TV station, the advertising fee is so high, it is worth continuing to invest! ”

At present, Asia Satellite TV has signed advertising contracts with a number of large companies, and the monthly advertising fee is about 70 million Hong Kong dollars (non-net profit), and it continues to increase. One satellite TV channel is more expensive than the advertising fee of two channels of ATV.

In this case, it is natural to ensure sufficient resources such as TV dramas, movies, and programs.

Li Cucumber's Dragon TV claims to be non-stop 24 hours a day, but in fact, there are only 8 hours of programs, and the rest of the time is to broadcast the same program repeatedly.

And Asia Satellite TV is also 24 hours a day, but there are not many repetitive programs, and they are all arranged in special time periods.

Zhao Zhenqiang immediately said in good spirits: "Okay! ”

In fact, Lin Zuhui is already planning to adapt South Korea's "Big Longevity" and start filming next year!

This kind of historical drama is completely very easy to adapt for China, which has a 5,000-year-old civilization.

Dragon TV, Li Chaoren is the chairman, Ma Shimin and Li Zewei are the vice chairmen, and Chen Qingxiang, who has many years of TV experience, is the chief executive officer. Li Zeyan is the actual head of Satellite TV, Li Chaoren is just a fictitious position and lets his son do it; And the master Ma Shimin looks at Li Chaoren's face, and he will not interfere in the affairs of satellite TV at will.

Moreover, Li Chaoren originally wanted to be called 'Asia Satellite TV', but Asia Satellite TV also leased two satellite receivers, and others got the satellite license a few months ahead of him, so he could only change it to 'Dragon TV'.

Li Zekai thought it was a good errand, but under the powerful offensive of Asia Satellite TV, the Chinese channel of Dragon TV could not open the situation for a long time. Asia Satellite TV not only has strong program production capabilities, but also Shi Nansheng, a strong woman, in the overseas promotion of ATV, Shi Nansheng's performance is indeed very eye-catching.

In the end, Li Zekai had no choice but to agree to Shao Liushu's proposal to jointly set up a Chinese channel with TVB.

In the conference room, the two sides are finalizing the agreement.

Shao Liushu said with a smile: "If we cooperate with the Chinese channel of Dragon TV, then we should not be unable to broadcast Cantonese programs, so we should want to apply for the Hong Kong government to unblock it as soon as possible!" ”

Li Chaoren's father and son are overjoyed, and the inability to broadcast Cantonese channels is the biggest obstacle, as long as the programs are mainly Cantonese, they cannot be broadcast, which makes many programs in Xiangjiang unable to be broadcast on Dragon TV.

Li Zekai immediately said happily: "Uncle Sixth is right, Dragon TV has been restricted, resulting in almost no introduction of Xiangjiang's programs, and a lot of viewers have been lost. ”

Li Chaoren suddenly remembered a question and said to Uncle Shao Liu: "Sixth brother, can that 'Hong Kong culture rejuvenate Hong Kong' really have an effect?" ”

is also a real estate developer, Lin Zuhui's reputation is better than him, and Lin Zuhui's influence is also higher than him, which makes Li Chaoren a little unconvinced. And after the 'Hong Kong culture rejuvenates Hong Kong' was proposed by Lin Zuhui, Lin Zuhui's prestige has been greatly improved! In Li Chaoren's heart, he selfishly thought that this plan was best in the air.

Uncle Shao Liu was very honest, with a look of admiration on his face, and said: "At least one of the groups and female artists they launched has a very big influence in Asia!" And as far as I know, ATV's YG Entertainment has a lot of that kind of talent, and they create a culture. But don't worry, we will soon launch the 'Hong Kong Idol Team', and we can also increase our influence in Asia through satellite TV." ”

Li Chaoren's heart sank, he could design an industry for Xiangjiang at a young age, and he couldn't compare to this courage!

Li Zekai is very interested in these, and plans to set up an entertainment company on Satellite TV to cultivate some idols of his own company! The contract signed with TVB is only two years, and Dragon TV's self-made program capacity will definitely be greatly improved. Dragon TV, on the other hand, has five channels and will not lose to Asia Satellite TV, which has only one channel.

Father, let me defeat your competitors, Li Zekai thought so!