Chapter 503 [Developed Hong Kong Entertainment Culture]
Hong Kong.
In the HSBC Building, Lam and Povis spoke about the loan for the acquisition of the 'Eight Towers in Manhattan'.
Pu Weishi couldn't help but sigh at the great courage of Lin Zuhui, and swallowed eight skyscrapers in Manhattan in one gulp. Importantly, even with such a huge investment, New Era Group's financial position is still very sound.
The loan is 8.6 billion Hong Kong dollars (1.1 billion US dollars), and the debt of New Era Group is only 16.6 billion, and the debt ratio is still no more than 10%.
The important thing is that in Pu Weishi's opinion, this business is very cost-effective, because the price of Olympia York is very low, and I don't know how Lin Zuhui reached the agreement.
"Mr. Lin said that Xiangjiang is too small for you, and he is not wrong at all. The fact that your company can hold such a large property in New York is also an important breakthrough for New Era Group overseas. ”
Lin Zuhui replied: "What really struck me about this acquisition was that the properties were cheap enough. Therefore, New Era Group wants to be a long-term investment, after all, it is difficult to obtain good returns in the short term. ”
Pu Weishi nodded, and if it was another company, even if it was the Yangtze River Group, it might not have the strength to swallow it. But for the real estate dividend of the New Era Group, the impact is indeed not particularly large, not to mention that the New Era Group also holds a considerable amount of U.S. stocks, and I heard that it has also gained a lot.
In the end, Puvis readily agreed to a loan of US$400 million, and the collateral was part of the equity of the office properties in Central Plaza and Avenue Central.
As for Citibank's $500 million loan, the collateral is part of the equity of the National Treasure Center and the Yongan Center.
The remaining $200 million in loans is more dispersed among lenders, with three commercial banks.
For the 16.6 billion loan of the New Era Group, Lin Zuhui did not pay attention to it at all, and when he had money, he would slowly repay it when he ensured sufficient cash flow.
After the matter of the main lender was settled, the remaining Lin Zuhui asked Liang Zhenxun to preside over the follow-up work of the transaction, and he only needed to appear at the signing table at the moment of the transaction.
In this year's summer vacation, ATV created another brilliant achievement, with the average ratings of the 52-episode large-scale costume drama "Tan Yunxian" surpassing "Bao Qingtian", and the novelty of its theme was well received by the public.
In the past, costume dramas, it was costume dramas!
But although "Tan Yunxian" is a costume drama, it integrates modern elements.
Especially in the entire TV series, the length of the female characters is very large, and the intrigue between them is refreshing; And the heroine's character is not very perfect (she acts frankly and casually, so she gets into a lot of trouble), but her innate optimistic personality makes an excellent interpretation of her indomitable willpower in her life.
In terms of career, the heroine behaves quite with modern elements - enterprising and pioneering; Coupled with the emotional entanglement between the heroine, the emperor and the courtiers (choose the person you like), it confirms that this is a drama of 'Hong Kong culture'.
For a time, ATV received a lot of praise letters from the public, which filled ATV's warehouse.
Gangliu Culture is successful again!
However, it is unlikely that "Tan Yunxian" will be imported overseas and mainland this year, because each region and country has restrictions on the import of foreign films every year. This year's "Blue Life and Death Love" and "Stairway to Heaven" have been exported to many countries and regions, so "Tan Yunxian" is expected to break out next year.
However, Asia Satellite TV has been renewed in August, and a win-win situation has been carried out for a while: it can not only increase the number of viewers of Asia Satellite TV, but also promote Hong Kong culture.
In addition to the great harvest of the series, the first "Chinese Idol" has set off a huge influence in the entire Asian Chinese circle.
This influence is more successful than "The Voice of the Chinese", Lin Zuhui has analyzed, it is probably the word 'idol', which is more recognized by men, women and children.
"Chinese Idol" is broadcast simultaneously by Asia Television Chinese Channel and Asia Satellite Television, which shows the degree of attention.
And this time the sponsor, Lin Zuhui asked 'Wang Laoji' as 'Jia Duobao' in his previous life to "The Voice of China", allowing the host to directly speak extremely fast in the placement of advertisements. It is conceivable that under the efficient marketing, Wang Laoji's orders in Asia have increased several times.
Friday, August 21.
Lin Zuhui came to the ATV headquarters on the broadcast road, and his motorcade drove into the building under the guidance of security personnel.
During this period, he couldn't help but smile when he looked at the reporters and fans on both sides through the car window.
This is called 'Star's Commuting to Work', which is a kind of 'fan economy' secretly guided by ATV, and every Friday when "Music Bank" is filmed, many reporters and fans come to ATV's headquarters to shoot and interact with stars in the area designated by ATV.
ATV has a rule that all artists participating in "Music Bank" must walk through this 'celebrity's commute in advance, and as for whether to interact with fans, ATV only asks YG Entertainment to do a good job of fan management, and the rest of the agencies only ask.
The development of the Korean Wave in the previous life was so strong, but the system developed in all aspects, such as fan support clubs, fan groups and the like; YG Entertainment has all of these things to play.
"Who is this, and the car can still drive in?" A brain-dead fan said unhappily.
Why should their idols walk in, and the privileged people should drive luxury cars into ATVs.
"That's the godfather of Hong Kong Stream, you're chasing stars and chasing stupidity!" A fan said unhappily. Contempt ends. After the fans of the T group, the fan shouted at Lin Zuhui's team: "Mr. Lin Zuhui, I hope to give our mythical group some more resources, they are working hard!" ”
"Ah, I'm sorry. Mr. Lin Zuhui, please take care of us. T Combo! ”
For a while, a group of fans were not to be outdone and canvassed for their idols.
Lin Zuhui's ears are sensitive, although he didn't have a car window, he also heard the situation outside, and he was suddenly a little incredible.
In his previous life, he always heard that the citizens of Xiangjiang treated celebrities with their feelings towards ordinary people.
How is it like this now!
Come to the ATV building.
It immediately aroused the adoring eyes of the artists and staff. 'Hong Kong culture' was first proposed by Lin Zuhui, so some media in Hong Kong called Lin Zuhui the 'godfather of Hong Kong flow'.
The influence is too great, and no one in the historical entertainment industry in Xiangjiang can compare with it.
After all, if the Hong Kong stream culture had not become popular, or the so-called 'port stream culture' had only developed on the basis of its predecessors, Lin Zuhui would not have such a high influence.
However, the 'Hong Kong Stream Culture', led by Lin Zuhui, is a new entertainment culture, including music, dramas, and variety shows, and has achieved great success in Asia.
In the office, Lin Zuhui asked his assistant to call the executives in turn to report on the work.
The results of the report made Lin Zuhui quite satisfied, ATV is full of talents, and Lin Zuhui's work as a commander is getting easier and easier.
The territory of Xiangjiang is very small, and the population is only 6 million, so ATV is a one-stop production line. Drama Production Department, Variety Show Production Department, News Department, Broadcasting Department, Public Relations Department. It doesn't require any outsourcing situation and is self-sufficient.
If you really want to talk about the outsourcing department, you can only say that there are cooperation with some brokerage companies, that's all.
ATV also has a number of subsidiaries, such as Asia TV, DreamWorks, YG Entertainment, record labels, advertising agencies, etc., which can be described as huge.
Today, ATV has more than 4,000 employees, nearly double that of TVB, mainly because of DreamWorks, YG Entertainment, Asia Satellite TV and other companies.
ATV is already a blue-chip stock in Xiangjiang, and its annual profit this year may be as high as 1 billion, becoming a veritable giant company, with a profit of more than three times that of wireless, which is still caused by the large overhead.
Lin Zuhui stretched his waist, sometimes listening to the report is also a boring thing, but it is more fun when he assigns tasks. However, it is important to report the work, otherwise you don't know how well the assignment is done!
"Knock Knock"
"Come in"
walked in with several people, Lin Zuhui naturally knew them, including the person in charge of the Hong Kong Wave drama, the director, and the first-generation Korean Wave actor Zhu Yin, as well as the female screenwriter.
"Boss"
"Sit down first!"
After everyone sat down, Lin Zuhui asked curiously, "What are you looking for me?" ”
The female screenwriter handed a script to Lin Zuhui and said, "Boss, the script of "Full House of Romance"! ”
Lin Zuhui said with a smile: "Just shoot directly, the Hong Kong stream drama has become a system on ATV, and I still need to participate as a layman." Having said that, Lin Zuhui opened it casually.
The director immediately said: "What about the heroine Zhu Ying?" ”
Lin Zuhui raised his head and looked at Zhu Ying generously, there is no need to look for an actress according to Song Hye Kyo, after all, it is the work that makes the actor, not the actor who makes the work.
But then again, Zhu Yin is quite beautiful, a little different from her previous life, she is now a kind of 'Hong Kong Stream' dress and makeup.
What was the 'Korean Wave' makeup like in his previous life, Lin Zuhui only told his subordinates that it was required to be exquisite, the hair should be slightly dyed, and the eyebrows must be done. In short, the makeup system was systematic. It doesn't need to be exactly the same, but it needs to be about the same.
"How old is Miss Zhu?"
Zhu Ying's eyes dared to look at each other, and immediately dodged, like a deer.
"Boss, I'm 21 years old!"
Lin Zuhui said with a smile: "It's amazing! At the age of twenty-one or twelve, being popular all over Asia is definitely something that many artists envy. "Full House of Romance" is very important to me, because it wants to open a new mode of Hong Kong dramas, no longer continue the tragic love of the past, and tell the audience to be happy and lively, and you can also talk about love"
As soon as the plot was talked about, Lin Zuhui seemed to emerge in his previous life Song Hye Kyo and Jung Ji Hoon starred in "Full House of Romance", and for a while, the screenwriter and director hurriedly listened carefully, for fear of missing it.
In fact, Lin Zuhui may have already said everything he should have said.
"The heroine in this is a script writer with a bizarre idea, and she loves to daydream. Although it seems that there are many shortcomings, in fact, this is human nature. And the important thing is that the heroine is strong and independent, and has a strong sense of self-esteem. She may be very aggressive, but her personality is absolutely loved by all men because she is kind and warm-hearted. The personalities of the female protagonist and the male protagonist have become a contrast, the male protagonist is a big star, but he is not very good at expressing his feelings, he is a little introverted, he is kind in nature, he has a child-like personality, and he often makes a lot of noise for no reason. ”
"I'll tell you a small plot, such as the female protagonist biting her lip and looking at the male protagonist with some 'contemptuous eyes', expressing a kind of disdain for the male protagonist's 'child' temper. In fact, this is bickering love! ”
couldn't help but speak, and as soon as the words fell, everyone couldn't help but applaud.
Finally, Lin Zuhui asked: "Has the romantic house full house been built?" ”
The person in charge of the Hong Kong drama hurriedly said: "The final construction is still underway, and it is expected to be filmed in mid-September!" ”
Lin Zuhui nodded, the romantic house full house is in cooperation with the New Era Group. The land and funds are all from the New Era Group, and the plan is designed by ATV.
New Era Group is not at a loss, because it is the remuneration for product placement.
In the end, Lin Zuhui said: "That's it, if there is any situation, I will contact you, and if there is no situation, I will prepare for shooting!" As long as this drama is successful, the culture of Hong Kong stream dramas has been mastered by you, and I hope you will come up with more excellent works in the future. ”
"Yes, boss"
Seeing everyone leave one after another, Lin Zuhui couldn't help but want to call Zhu Yin to stay, and the two discussed the script.
But think about it, forget it, Hong Kong culture is an important part of him, and he can't mess around.
Although in the future, Hong Kong female idols will become the object of pursuit by the rich in Xiangjiang, but there is no real chaebol in Xiangjiang, and no one can coerce celebrities.
Of course, it's normal to be lured.
(End of chapter)