Pengcheng, Xiaomi Science and Technology Park.

There is something mysterious about this company, and for those who don't know it, the reason for the mystery is that the development is not reasonable - the starting point is too high. A start-up company with the most advanced science and technology park in the mainland, with more than 2,000 R&D engineers.

Just when many people thought that Xiaomi Technology would eventually fail to invest because there was no best-selling product, the demand for domestic VCD exploded. With its 'monopoly' Xiaomi VCD and DVD, Xiaomi Technology quickly occupied the mainland market and 'made a lot of money'.

It's come to life, this is what all people in the industry think about Xiaomi technology now.

It seems that VCD and DVD players can bring great profits to Xiaomi Technology, but in fact, only the huge Xiaomi Science and Technology Park and the huge R&D team are billions of costs.

Of course, Xiaomi Technology also sells a series of small products such as cordless phones, corded phones, multi-function phones, and Chinese pagers, which can also make some money.

In a conference room of Xiaomi Technology, there are senior executives like Zou Kaixuan, as well as more than a dozen heavyweight engineers in the field of computer memory, including those from Japan and the United States, as well as those from the mainland and Xiangjiang.

Although Xiaomi Technology is positioned in the mainland as its foundation development, it is actually an international company headquartered in Xiangjiang and will be listed in Xiangjiang in the future.

Therefore, although seventy percent of the company's technical personnel are from the mainland, there are also three percent of international technical personnel, and the importance of these thirty percent of technical personnel is self-evident, all of them are dug with high salaries, so the salary gap between the two is also large, unless the mainland technical engineers prove their strength.

Zou Kaixuan handed out a piece of paper for each person and said: "This time I came to everyone, because the company wants to enter the field of computer storage parts. In addition to the research and development of computer memory modules, the most important thing is this thing that you have in your hands. ”

Everyone looked at the paper curiously, there were some strange shapes, and of course there were some explanations on the paper.

"Universal Serial Bus (USB) is an emerging way to communicate data that will gradually replace other interface standards....... The biggest difference between the U disk and the hard disk is that it does not require a physical drive, plug and play, and its storage capacity is much more than that of a floppy disk, which is very easy to carry....... With the increase in the capacity of flash memory chips, the U disk can eventually replace the hard disk and occupy the absolute memory market ....."

These are all written by Lin Zuhui based on his 'skin' knowledge, but I believe that it is like a beacon that can allow these people to have a research direction, and the role played is huge.

Sure enough, when a group of engineers saw this English report, their eyes lit up, although there was no technical information, but the principle and prospect were very clear.

A Japanese engineer said: "It's a good idea, it's a memory revolution in the computer field, and I'm very optimistic about this project." ”

Then everyone chimed in.

As the boss behind Xiaomi Technology, Lin Zuhui hates Japan, but he is also a pragmatist, will learn Japan's advanced service concepts and management concepts, and will also hire Japanese as employees and management, and there is no prejudice in these areas.

However, if he can make a lot of money in the hands of the Japanese, he feels a sense of 'revenge'. The Japanese bubble of that year brought him tens of billions of profits.

In addition, over the years, speculating in US dollars, yen, and foreign exchange has also made tens of billions of profits, of course, this is not all the money of the Japanese.

In the future, there will be many opportunities, and his so-called 'revenge' is nothing more than looking for opportunities to make more money in Japan.

Zou Kaixuan deployed again, and then disbanded the meeting, this project is very important, and she will personally check the progress from moment to time. And she also believes that if it can be developed in the field of computer memory, USB flash drive, and hard disk, it will make Xiaomi Technology a giant technology company.

......

Back in the office, Zou Kaixuan saw Lin Zuhui in her place, playing with the computer.

"Boss, the memory project team has been established and has entered the R&D stage."

Lin Zuhui retracted his action, leaned back in his chair, and said: "Well, the U disk project is the most important, and the two projects of memory module and hard disk are in a hurry, after all, they can be developed and produced, and the technology and performance are difficult to compete with big brands in a short time, so it is just the company's long-term strategy." ”

Fighting to feed war, this is Lin Zuhui's strategy.

It is to develop excellent products and earn funds that are used to invest in new product technologies.

Zou Kaixuan came behind Lin Zuhui and massaged his shoulder, she used to call Lin Zuhui boss, and the same is true in bed, but in fact, she is also Lin Zuhui's lover.

"I know that as a technology company, technology research and development is the most important, and it is necessary to adhere to long-term and continuous research and development, and it is possible to become a great technology company in the end."

She fully understands Lin Zuhui's idea, that is, although he can make money, he will not withdraw any of it, but will use it to continue to invest in R&D and talent investment. If you stick to it for a long time, the company will be able to accumulate more and more patents, and the whole company will become great.

Of course, there is a premise for this, that is, you must have excellent products, otherwise you will lose money for a long time, and no matter how rich you are, you will be suspicious.

Undoubtedly, Xiaomi Technology has survived and can devote itself to research and development for at least 5 years.

Lin Zuhui closed his eyes and enjoyed it, and then said: "The company's development is still slow, you can consider a large number of loans to develop the company, it is not a problem how much to borrow, as long as there are banks that dare to lend." We have to find ways to accelerate the development of the company by acquiring overseas companies and technologies, and it is still too slow to develop on our own. ”

Zou Kaixuan immediately understood what Lin Zuhui meant, and said: "Okay, I will adjust my conservative strategy as soon as possible and acquire technology, production lines, and companies overseas." ”

Lin Zuhui nodded and said: "If we can get the USB flash drive out within three years, then we are equivalent to having a 10 billion product." And VCD and DVD products are also our tens of billions of products. Tell me, we have such a strong strength, do we still need to be conservative? ”

Zou Kaixuan said: "No need! ”

For Xiaomi Technology, Lin Zuhui still hopes that it will become a real high-tech company, even if it is in the nineties when he personally supports 10 billion; In addition, he also planned to list Xiaomi Technology in the first half of 1997 and obtain billions of R&D funds from the stock market. Coupled with the product profits and loans over the years, tens of billions of R&D have been invested in the entire nineties.

By controlling the company by Zou Kaixuan, Mr. Lin will be able to bring together the technology industry in Hong Kong and the mainland, creating a merger effect. You must know that a lot of technology can be introduced through Xiangjiang, and it can also be easily exported.

In the previous century, the export of semiconductors from the mainland (low-end chip export) only takes 2~3 days to complete the export through Xiangjiang, and the efficiency is greatly improved.

Lin Zuhui then advised: "The company develops so many fields, we must find out the priorities, such as liquid crystal displays, lithium batteries, memory modules and other fields, we only need to develop slowly, and we can't invest too quickly." The ultimate is to develop and produce best-selling electronic products, such as VCD, DVD, telephone, mobile phone, USB flash drive. ”

Zou Kaixuan said: "Well, I understand what you mean - fighting to feed the war is the company's long-term plan." ”

Then, Zou Kaixuan took the initiative to say: "When I visited Modu Bell Company, I found that their management system MRPII is very good and in line with international standards. Therefore, I plan to invest in the introduction of a set of standardized business processes and management systems, and strive to build the world's most advanced enterprise management system. ”

When Lin Zuhui heard this, he thought about it, of course, he was familiar with the enterprise management system, and the New Era Group used the Western management system, but also had the Confucian doctrine, which implemented the management ideas that were compatible with China and the West.

"Yes, it's a big deal, and it's something you need to prepare for to become a tech giant. However, I hope that you will also absorb some of the best ideas of our great Eastern powers. For example, I do business......... In general, more than a dozen modules such as business management, financial management, and production management do require Western advanced management technology. But for the management of people, we also need to join our Chinese cultural management ......" Lin Zuhui patiently discussed enterprise management.

Zou Kaixuan said in a worshipful tone: "Well, I listen to your advice. ”

Then, Lin Zuhui inquired about the company's product sales, and the results were really gratifying. According to the current development situation, the entire mainland market can exceed 2 million units this year (expected), and Xiaomi's VCD market share is as high as 70%.

"Has the copycat manufacturer appeared?" Lin Zuhui asked curiously.

"Well, several domestic brands have entered this field this year. However, we have two important components that they cannot mass-produce at all, and it will take at least next year for the Japanese side to develop the movement. I believe that when there are more sources of movement and decoding chips, we will already have a firm foothold in the market. ”

Lin Zuhui nodded with satisfaction, the layout has been arranged for so long, so naturally he has thought of all aspects. At least in the second half of next year, the domestic copycat VCD will come out, because they can't buy the movement and decoding chip at present, they will either wait for the Japanese manufacturer, or wait for Taiwan Island to develop an all-in-one chip, but these will take time.

"If a year later, the army of domestic copycat manufacturers attacked, how do we plan to deal with it?" Lin Zuhui asked.

Whether it is dealing with Japanese and Korean manufacturers or copycat manufacturers, Xiaomi Technology's cards can only be used for a while, but it is impossible to use them forever.

Zou Kaixuan said confidently: "Brand, word-of-mouth. In terms of branding, we have always been CCTV prime-time advertising, and the advertising content is very effective; In terms of word-of-mouth, we have established a large number of after-sales sites across the country, and the quality itself is several levels higher than that of mainland copycat products. ”

It makes sense, but Zou Kaixuan still underestimated the power of '1999 yuan VCD', and it will definitely grab a lot of markets. Of course, the sales volume of VCD in the previous life in 1995~1997 was 2 million, 6 million, and 10 million units respectively, so the market is very large.

Lin Zuhui said: "You negotiate with Philips again, and say that Sony is almost ready to produce a movement, so that they can realize the tension." At the same time, if you negotiate with them to renew the contract for the supply of movements, let me tell you this, 500 units in the mainland market next year, and 10 million units the year after next, we boldly estimate that we can occupy 4% of the market, and you will bargain with them according to this standard. To give you another data, the cottage factory may enter the era of 1999 yuan in two years, and we must also prepare in advance. ”

Zou Kaixuan understands that in his man's eyes, there will be no mistakes in prediction. According to his sales forecast and price trend forecast, Xiaomi Technology has a lot to do to cope with the market in the next few years.

"No problem, I'll make a targeted strategy as soon as possible."

Lin Zuhui nodded with satisfaction, women may not be able to become the leader of technology companies, Aunt Dong, who does not have much culture and sales background, can bring out a good company like Gree (with more dividends), Zou Kaixuan is not weaker than her at all.

However, Lin Zuhui suddenly had an idea of whether to invite Aunt Dong to Xiaomi Technology Company.

Thinking about it, he was a little moved!

Lin Zuhui asked: "Ah Duan, how are they doing in the company?" ”

Zou Kaixuan said: "They are all talents, and they manage the company's production department and after-sales department very well. ”

In the previous life, the bosses of BBK, OPPO, and vivo have all joined Xiaomi Technology, and are currently in charge of the production department and the after-sales department.

At this time, Lin Zuhui nodded and said: "I saw a talent in the media in the mainland some time ago, it seems to be a sales agent of Zhuhai Gree Company, called Aunt Dong, you go to find someone to dig into the corner, I hope she will come to our company's sales department." Of course, you don't need to force it, but you can try. ”

There is no shortage of good brands in China for air conditioners, but Xiaomi Technology will be the business card of the Chinese in the future, and it must at least grow to the level of Huawei. Therefore, if there is such a talent, you have to invite Xiaomi Technology.

Zou Kaixuan didn't ask more, and said directly: "Well, I'll let people check her information first, see what position is suitable for her, and poach people in targeted conditions." Since the boss has a fancy talent, the prospect must be good, and I will reuse and cultivate it. ”

Lin Zuhui said with a smile: "Not necessarily, in short, we should pay attention to talents." By the way, about 1996~1997, I will let Xiaomi Technology go public, and the company's excellent management and technical engineers will receive 15% of the stock award. You have to learn to take this to encourage everyone and keep everyone motivated. ”

Zou Kaixuan nodded, he knew Lin Zuhui, so he wouldn't persuade him. At present, the high salary system implemented by Xiaomi Technology is a good place for domestic scientific and technological personnel. However, with the progress of society, talents are eager to get more, so shares are a must.

Of course, don't think that if you give away 15% of the shares, there will be nothing to reward in the future. There is no need to worry at all, the shares can be issued in addition.

On the eve of listing, Lin Zuhui will also transfer his shareholding to a part of Jingwei Capital, and will also transfer it to a part of the offshore company.

If you can attract Aunt Dong to the company as an executive, Xiaomi Technology is equivalent to gathering the four heavyweight bosses in the previous life, so that the company is full of talents.

The two communicated for a while, then got off work together and prepared to return to the villa in Pengcheng. The son of the two is also in the mainland at present, of course, he will have to go to Xiangjiang to study in the future, and the educational environment here will definitely be more backward.