Seoul.

Thomas, President of Fila Korea, came to the headquarters of Fila Korea and met with Yoon Young-ji, President of Fila Korea.

It's been almost a year since Baring Bank acquired Fila, but the South Korean business is still in the hands of the South Korean management headed by Yoon Young-ji, and the Korean Fila is somewhat like a franchise, a company listed separately in South Korea.

The shareholding structure of Korea Fila is about 30% owned by the Korean management led by Yoon Young-ji, 28% held by Fila (Global), and the remaining 42% is publicly held.

The 28% stake held by Fila (Global) was actually bought by the Italian Fila family alone, and it cost 70 million US dollars.

Of course, this is very worthwhile, South Korea's Fila is growing by 30% every year, and its annual sales in South Korea are currently more than 200 million US dollars; The most important thing is its growth rate, which is really surprising, and I believe that in less than two years, the Korean market will have a market share similar to that of the United States and Europe.

The reason why South Korea's Fila is developing so smoothly must also have some reasons for Yin Yingzhi, so Lin Zuhui also hopes that Thomas can come up with a perfect solution to this trouble.

Yin Yingzhi invited Thomas and his team from the headquarters to the conference room, and he also knew that the other party was not good. The owner of Fila is the Bank of Bahrain, and the owner of the Bank of Bahrain is the richest man in the world, and it is clear that they will not allow South Korea's Fila to leave the group.

However, he must strive for the Korean Fila, which is the hard work of him and his colleagues, and the Korean market can still maintain an annual growth rate of 30% in the current decline of the European and American markets.

Then, why let the Fila headquarters interfere!

The only regret is that after Fila was acquired by the Bank of Bahrain, it quickly acquired the shares of South Korea's Fila from the Italian Fila family, without giving Yin Yingzhi and others a chance.

Of course, Yin Yingzhi and others will not be able to come up with so much money for a while.

"President Yin, you should know the purpose of our visit this time! Since being acquired by Bank of Baring, Fila Group has developed a lot of new strategies, and has begun to sign a large number of celebrity endorsements, as well as global development. Based on this, we don't want Korean Fila to be independent of the brand, so we want to merge Korean Fila. ”

He didn't say anything about taking back Fila, after all, he was tearing off the mask directly.

Of course, Thomas is also full of confidence, because the Fila Group holds a 28% stake in South Korea's Fila Group, and the boss has also bought about 4.8% of the shares in the South Korean secondary market through other channels.

Since the South Korean securities market stipulates that more than 5% must be prepared and announced, Lin Zuhui did not dare to make more acquisitions. After all, once you hold more than 5% and you are not prepared, it will be regarded as illegal by the Korean Securities Regulatory Commission, and you will be directly ordered to abandon the acquisition. Even if you have already won, the South Korean government can still let you sell your shares once the law is involved.

At this point, even LVMH acquired Prada in its previous life.

Yin Yingzhi said directly: "Impossible! The European and American business has been declining since the peak of Jiuqi, and the Korean business is thriving and independent listing, so we can only accept the payment of 'franchise fees' to the headquarters. ”

Not surprisingly, Thomas rejected Yoon Young-chi, and he began to take a roundabout approach to talk about the changes in Fila's headquarters.

"Fila has now repositioned its style and put it into practice, simply put, "trend" and "fashion" – two trump cards that flow in the brand's DNA, and is constantly exploring new possibilities for its development."

Yin Yingzhi nodded and said, "You have made a good decision!" ”

On this point, he very much agrees, and the Korean Fila does the same.

Thomas continued: "Fila is positioned as a fashion-first and sports-inspired athleisure brand that innovates, targeting young people aged 18-34 in urban life, and breaking into the fashion and trend circles. At the same time, we will also work professional sports technology, we have acquired Tianzu Technology, signed NBA players, and will also sign football players in the future. ”

Yin Yingzhi frowned and said, "Is fashion first, or sports first?" Will you be inaccurate in this way? ”

Thomas smiled and said, "No! The market is fashion-first and sport-inspired. But it does not prevent us from launching professional-grade sneakers, relying on sports stars, creating professional-grade sneakers, and then radiating fame to sports series clothing. ”

To put it simply, when you walk into a Fila store, you will see fashion-first sportswear, but on the shoe rack, there are basketball shoes and football boots endorsed by sports stars.

Yin Yingzhi asked again: "However, as far as I know, the NBA players you signed are rookies, and they are also stars with poor draft picks, and the highest talent is a talent show." ”

Thomas didn't know how to answer, so he could only say: "It's just a tentative move, and the two players are international players and have a certain advantage. In short, we will sign more stars in the future. He slandered in his heart: "The boss seems to like to interfere in the matter of signing stars." ”

Yin Yingzhi said: "Although there are a lot of new changes in the headquarters, it is impossible for us to agree to the merger!" ”

Thomas said: "But if we sign a lot of stars, won't South Korea's Fila enjoy fame for nothing?" ”

Yin Yingzhi replied: "Considering the increase in endorsement fees, we can only accept some increase in franchise fees. ”

Speaking of which, the atmosphere is a little tense.

Thomas also saluted first and then soldiers, first telling the changes in the group, and then directly firing the cannon.

Therefore, at this time, he said: "In this case, the Fila Group can only take back the management rights of South Korea in the stock market." As far as we know, President Yoon, you don't have the financial strength to refuse our acquisition. ”

Yin Yingzhi and other management were shocked, Thomas was right, if the Fila Group hostile takeover, they would need to raise at least hundreds of millions of dollars to resist.

This is very unlikely to be an amount!

Seeing everyone's expressions, Thomas suddenly felt proud, and further said: "If we buy from the secondary market, we will soon be able to hold 51% of the shares, which is a war that you cannot win." At the same time, Korean Fila is also Fila, so we are not worried about causing controversy, after all, we have the naming rights. ”

Although it is a hostile takeover, South Korea's Fila is essentially a subsidiary of the Fila Group, and there is really no need to worry about the influence of public opinion.

Yin Yingzhi said angrily: "But you forget, South Korea's Fila has today, and it is the credit of our group of Koreans, otherwise why is the European and American business not working, and the Korean Fila business is growing." ”

Thomas spread his hands and said, "You're talking about the fault of my predecessor, who was a fool who let Fila enter the world of luxury goods and investment, and did not concentrate on developing Fila itself. And now, we are confident that we will be the third sports brand in the world, so we must take back Korean Fila. ”

After a while, Thomas added, "But our boss admires President Yoon, and he wants me to find a complete solution to resolve the differences. Therefore, we can also accept the joint privatization of Korea Fila, we hold at least 60% of the shares, after the privatization, Korea Fila will still be handed over to you to manage, but the group headquarters has a certain right of management and supervision. ”

Although the South Korean market currently accounts for about 25%, Lin Zuhui himself believes that it will become a small market in the future.

And the reason why Lin Zuhui doesn't want a hostile takeover is because he hopes to let Yin Yingzhi slowly return to his heart and buy a talent; At the same time, we don't want the Korean market to be too volatile.

LVMH Group will spend a lot of money to buy the brand for the owner (designer) of a brand, and Lin Zuhui will naturally not be another. Of course, Yoon Young-chi is not a designer, but a managerial talent, maybe a director of the group or something, which has certain benefits for Fila.

Yin Yingzhi and the others looked at each other, and finally he said: "Since you are here to propose privatization, then we will hold a board meeting and give you an answer!" ”

Thomas pressed step by step: "That's good, but we don't want to waste too much time, if there is no result in three days, we can only make a public offer." At that time, President Yoon should understand that that would be detrimental to both sides. Therefore, cooperation is the best option, and we can give a good price to privatize Korea Fila. ”

Yin Yingzhi nodded and said, "No problem, we will give an answer as soon as possible!" ”

The situation was pressing, and he had to cooperate.

He was reluctant to give up South Korea's Fila, so he naturally didn't want to be ruined, after all, once the other party maliciously acquired Fila, he could only hand over his shares and go out.

......

On the other hand, Lin Zuhui also came to Seoul by private jet, and he came directly to Song Huiqiao's villa.

"Oba"

As soon as they met, Song Huiqiao, who was dressed in a dress, pounced on him, quite a bird.

couldn't help but make Lin Zuhui sigh, no wonder South Korea's chaebols have made so many mistakes, mainly because Korean women are relatively 'weak', which will make men feel that they are in control, and the sins in their hearts will be released.

Lin Zuhui hugged Qiao Mei's soft waist, looked at Qiao Mei looking up and revealing an expression of admiration, and couldn't help but sigh that his temperament and appearance are the older he gets, the more girls like them!

Qiao Mei's eyes were bright and expectant, blinking against her long eyelashes, and her X-sense lips made people want to move.

Lin Zuhui naturally did not live up to the girl's expectations and printed it fiercely.

After letting go, Qiao Mei said with a tone of 'begging for credit': "Oba, I asked Yizhen to come to the villa for dinner tonight!" ”

Lin Zuhui's eyes lit up, and Son Ye-jin's appearance appeared in his mind, which was really sultry, he felt that Son Ye-jin was the top face and figure in South Korea.

"Oba, I'm still in your arms, how can I already think about others!" Qiao Mei said coquettishly.

Lin Zuhui came back to his senses, wrapped Song Huiqiao around his waist, and walked into the villa.

This villa is the secret garden of the two, although it is given to Song Huiqiao's name, but Song Huiqiao generally does not live here, only occasionally comes here for vacation, and is usually managed by Lin Zuhui's people.

The reason why this is the case is that he doesn't want Song Huiqiao to be exposed to live in a mansion, and then he will be affected.

When the two came to the villa, Song Huiqiao teased Lin Zuhui's chest, and his eyes were full of spring.

"Oba, are you angry? There should be 2 hours before Ye-jin comes, do you want to ..... first" Song Huiqiao pursed her lips lightly and said in a provocative tone.

Lin Zuhui put her down and said, "What do you say, little goblin!" ”

Song Huiqiao understood in seconds and slowly squatted down.

.......

In the evening, Son Ye-jin came to the villa of Song Hye-qiao, a senior and friend she had just befriended.

At the door, she couldn't help but be surprised, because she knew that Song Huiqiao was just a female artist in South Korea who had debuted for a few years, and she could actually live in the Haoshu District of Gangnam District and own a beautiful villa.

"Oh my God, is Hui Qiao Oni the second generation of chaebol?" Son Ye-jin thought about it and slandered in her heart.

She pressed the doorbell tremblingly, and soon she saw Son Ye-jin and a man walking out, and suddenly understood a little, this sister has a very rich boyfriend, what a good luck!

"Ernie," Son Ye-jin greeted respectfully.

Song Huiqiao said with a smile: "Yizhen, this is my brother Song Zuhui!" ”

Son Ye-jin was stunned, he didn't expect Lin Zuhui to be Song Huiqiao's brother, he thought it was his boyfriend.

And Lin Zuhui took the initiative to stretch out his hand and said, "Miss Yizhen, it's a pleasure to meet you!" ”

This is Lin Zuhui's little plan, if he is introduced as Song Huiqiao's boyfriend, it will undoubtedly be very difficult to go to Son Ye-jin again.

Lin Zuhui is indeed very confident in his charm and appearance, and his eyes can even be seductive, but in any case, it must be simpler to be able to easily harvest hearts.

After being coaxed into bed, it is not too late to have a showdown, when the woman sees her money ability and superpowers, she may not be willing to leave.

"Zuhui Oba, it's a pleasure to meet you!"

In this way, the three of them walked into the villa together, and Lin Zuhui also took the initiative to take Son Ye-jin to visit the villa.

During the banquet, Son Ye-jin was a little shy, because she really understood that Hye Jo Oni seemed to be introducing her to her brother. In other words, Zu Hui Oba may become his boyfriend, which makes Son Ye-jin both happy and nervous.

At this time, Lin Zuhui incarnated as an upstart in the Korean financial industry and flirted with Son Ye-jin.

In the Internet era, the richest man in the world is not known to everyone, and even in the Internet era, the richest man in the world walks in front of you, maybe you don't necessarily know it, after all, there is a certain difference between the screen and reality.

After dinner, Lin Zuhui offered to send Son Ye-jin home.

As a result, the two came to the Han River and walked along the river.

Lin Zuhui stretched out his hand and took Son Ye-jin's little hand, but he was not refused.

At this time, Son Ye-jin was very nervous, and through understanding, Lin Zuhui was a very wealthy man, with a villa and a driver, and even knew the chaebol of Hyundai Group, which was undoubtedly a high branch for a little girl.

"Ye-jin, actually, I noticed you last year, it should be the movie you debuted in. So, I'm sorry, but I deliberately approached and got to know you. ”

"Oba, it's okay, I'm glad to meet you too!"

"Really, will you be my girlfriend?"

Lin Zuhui said a scoundrel word, he was obviously holding the girl's hand at this time, but he asked such a question.

"Oba, will it develop too fast? We don't know each other very well! Son Ye-jin also said a brainless sentence, she was held by others, and said that she was developing too fast and didn't understand each other.

Of course, Lin Zuhui won't point it out, he is obviously pretending to be a lake tu, and Son Ye-jin is a real lake tu, she was completely stunned by the pie falling from the sky.

"Ye-jin, do you believe that it was love at first sight, the first time I saw you on the screen, I was attracted to you...... So, it's not that we're developing too fast, it's that we're getting to know each other too late......." Lin Zuhui coaxed the little girl to get up.

Son Ye-jin was soon coaxed by him to be dizzy, but Lin Zuhui was not in a hurry, just holding hands.

During this period, Son Ye-jin said: "Oba, why do those people always follow us, are they bad guys?" ”

Lin Zuhui deliberately glanced at the bodyguard behind him, and then said, "It seems to be Oh, or let's run!" ”

"Ahh

"Run!"

Lin Zuhui pulled Son Ye-jin and started running!

"Oba, I can't run!"

"Quick, I'll carry you!"

"Oba, let's call the police!"

"Don't!"

In this way, Lin Zuhui carried Son Ye-jin on his back and began to run, and then walked slowly again.

"Oba, why don't I call?"

"Don't! Ye-jin, they're actually my bodyguards! ”

"Ah, Oba!"

Son Ye-jin protested loudly, her small fist pounding him on the shoulder.

Lin Zuhui will care there, carrying Son Ye-jin on his back and walking on the edge of the Han River, he doesn't have to worry about anyone knowing him; As for Son Ye-jin, she is just a small actor now, and it is not a big problem.

In the end, Son Ye-jin leaned on the back of Lin Zuhui, and the two resembled the scene in a Korean drama.

"Oba, are you tired?"

"I'm not tired, Ye-jin is so light, I don't need much strength."

"Oba, why do you still have bodyguards?"

"I made a lot of money and worried about my safety!"

"A lot of money?"

"Well, trillions of won!"

"Ah, Oba you're amazing, you're not thirty years old, are you? It's so powerful, how can it be like me......"

In this way, the two ended their first date, and when they were about to separate, Lin Zuhui kissed Son Ye-jin.

"Oba, we are developing so fast, next time you will not be allowed to be so positive!" Son Ye-jin said shyly while reminiscing about her first kiss.

Lin Zuhui hooked Son Ye-jin's chin and said, "Yes, my Ye-jin!" After saying that, he kissed him again.

"Woooooooo Oba"

Son Ye-jin finally left as if she had run away, walked a distance, and did not forget to turn around and wave her hand. When he saw Lin Zuhui getting out of the car handsomely and staring at her, Son Ye-jin waved her little fist happily, and then jumped up to the apartment.

Lin Zuhui sighed: "First love, it's really a beauty!" ”

After hearing this, the personal female bodyguard and the male bodyguard almost didn't break their feet, they followed Lin Zuhui, naturally knowing that there was never a shortage of young girls around the boss, it seems that the boss has a lot of first love.

Lin Zuhui smiled and returned to the car.

For him, first love is not a person, but a feeling, probably the feeling of being young.

Especially when she gets along with Son Ye-jin today, she doesn't know Lin Zuhui, and the two are really in love for the first time.