Hong Kong Government Land Auction Office.

The auctioneer enthusiastically introduced: "Next, the auction of the land at No. 12 Mt. Galleria Road on the top of the hill will begin...... Starting at HK$768 million, each bid is .....30 million"

Next, the major developers are enthusiastic, including the strongest real estate developers - New Era, Sun Hung Kai, and Cheung Kong.

With the flow of price time, the asking price has been as high as 30, and the price has also come to 1.668 billion, but the competition is still fierce.

At this time, the auctioneer naturally knows how to mobilize emotions: "Okay, the next bid price is 20 million, please continue!" ”

Why lower the price of a mouth, this is precisely the means to get a higher price.

"1.8 billion Hong Kong dollars" Sun Hung Kai's three brothers quoted a high price.

Chen Xiaofen, president of New Era Real Estate, who came to participate in the auction, is a female streamer, but she is a veteran of the auction house. The auction strategy of New Era Group in recent years has made major real estate developers confused.

Everyone thought that the New Era Group had sufficient cash flow, and Lin Zuhui was very optimistic about the economy of Xiangjiang, so the New Era Group should be very brave in the auction.

In fact, New Era Group has changed from its former 'real estate friends' and has begun to become cautious. In the official land auction office, it can only be said that it is the third and fourth position.

"HK$1.82 billion..... First ..... on the 18th"

Major real estate developers gasped, this land has been twice as high as the reserve price, which shows how hot it is.

Of course, the land on the top of the mountain is extremely scarce, and this land is so large, which is why it is so fierce today.

However, if it is HK$1.82 billion, the cost per square foot of floor space is already as high as HK$45,000, and the construction cost is as high as HK$50,000 per square foot (i.e. 500,000 per square metre).

In the next few rounds of confrontation between New Era Group and Sun Hung Kai, the price has approached 2 billion.

"Big brother, this price is a bit expensive!"

"That's it, the New Era Group is a bit imperative this time, forget it."

The three Sun Hung Kai brothers discussed in private, and at this time, the three brothers had not completely broken up and were still able to be together.

"No. 18..... HK$1.92 billion..... First ..... 1.92 billion.... Second...... Deal..... Congratulations on the 18th."

The New Era Group successfully won, Chen Xiaofen breathed a sigh of relief, and the major real estate developers also stepped forward to congratulate.

Everyone is an old rival, and they will not bid maliciously, and today the auction price is more than double the reserve price, which is purely because this land can be met but not sought.

.........

The next day, the auction was covered in the media.

It is widely believed that the summit will become the most expensive piece of land in the world in the short term.

Hong Kong has always been famous for its luxury properties all over the world, according to the international authoritative financial magazine "Forbes" this year, the top 10 most expensive luxury homes in Asia, the list of 1st to 9th, are all covered by Hong Kong luxury houses.

Industry insiders estimate that in the next few years, the market will only supply a maximum of 20 or 30 luxury residential plots like the Peak auction, and "short supply" is an important reason why Hong Kong luxury homes have always been popular in the market.

However, what do ordinary Hong Kong citizens think of the high price of the land on the Peak?

"Do you know that a piece of land was auctioned for 1.92 billion Hong Kong dollars a few days ago?"

"At the top of the mountain, right?"

"What do you think of yourself, such a high property price?"

"I think some people are very rich, there should be some people who are very rich, and some people who can afford it."

"I don't think it's surprising that New Era Group took this luxury property this time, everyone in Xiangjiang knows that Mr. Lin Zuhui likes super-large mansions, so it is impossible for him to miss this opportunity."

"Do you think Mr. Lin Zuhui will use this land for himself?"

"I think it may be, you must know that Mr. Lin's annual dividend is more than 10 billion, and there is nothing to invest billions to build a mansion. Of course, Mr. Lam is also a philanthropist, donating two or three billion Hong Kong dollars every year. So, sprinkle the water! ”

.........

When he came to No. 12 Gallerian Hill Road, Lin Zuhui remembered that this should be the top luxury house of Twelve Peaks developed by Sun Hung Kai in the previous life, with a total of 12 buildings, with a price of about 150,000 Hong Kong dollars per square foot, and a total value of more than 7.5 billion yuan for 12 buildings.

For a while, he was a little reluctant.

"Design according to 10~12 independent bungalows, and strive to create the top luxury residential area in Asia!" In the end, Lin Zuhui decided not to develop a super large garden-style villa.

At present, he already owns many garden-style villas on the top of the mountain, and there is no need to reduce the number of villas on the top of the hill for personal enjoyment.

"Okay, I see!" Chen Bin said respectfully.

I thought that the boss planned to build the first luxury house in Asia like 'Yunfeng Ju', but I didn't expect the boss to give up.

But it's normal to think about it, the boss currently has four super garden-style villas covering an area of more than 20,000 square feet, namely No. 75 Deep Water Bay, Shek O Mansion, Yunfeng Ju (covering an area of 44,000 square feet), and No. 23 Shixun Road (covering an area of 60,000 square feet). And the boss has three sons, plus the boss and his wife, which is enough to use.

On the way back, Lin Zuhui thought about it for a while, and still planned to buy all the property rights of Gallerian Road 12 at a certain time, and it was not bad to learn the 'Lin Palace' back then.

.......

Time flies, and it's August.

Octopus Bank Building.

"As of June 30, Octopus Bank's total assets reached HK$220 billion, with deposits of HK$535 billion....... The mainland business has grown further with 10 business bases and 415 employees......."

"In terms of total assets, the gap with the Bank of East Asia (the Bank of East Asia was HK$192 billion last year) is about 40% of that of Hang Seng Bank (the total assets of the Bank of Hang Seng were 580 billion last year)."

"In terms of deposits, we are three times as big as BEA and twice as big as Hang Seng Bank...."

Octopus Bank President Ho Cheong Hung is reporting to Lin Zuhui with a proud and happy expression on his face, because Octopus Bank has developed too fast in recent years.

Lin Zuhui nodded and said, "The overall operation is good, and I will inform you in time when it is time to adjust the strategy." ”

He Changhong's spirit was shocked, and he hurriedly said: "Yes, we must abide by the boss's general policy to operate the banking business." ”

With the guidance and support of the boss, Octopus Bank is like flying an airplane, and it only takes two or three years to double its assets, which is a miracle.

Originally:

First, Lin Zuhui's personal deposits are 100 billion yuan in Octopus Bank, and New Era Group, Media Group, and LEIT Group are all major depositors in Octopus Bank, and the deposits of the three in Octopus Bank have also reached more than 120 billion. The deposit of more than 220 billion yuan is like an 'oil backer', and the deposit-to-loan ratio of Octopus banks has reached a high of 48%, while other banks are only about 33%.

Second, Octopus Bank's investment was a big win. Aircraft leasing finance, property, securities, gold, etc., reaping a lot of profits; A few years ago, it made nearly 10 billion profits by investing in the Bank of Korea, and Octopus Bank also invested 300 tons of spot gold, and now it has also earned about 30 billion yuan (after the individual buys it, he will continue to invest).

Third, wealth management, funds and other businesses are also making a lot of money.

Fourth, good service, advanced equipment, modernization in the forefront.

To sum up, Lin Zuhui is not very involved in management, in fact, Octopus Bank is a financial tool in his hands.

】

To put it simply, if it weren't for his personal and company's funds as a guarantee, and his establishment of a deposit-to-loan ratio, his income would have been greatly reduced every year; Hang Seng Bank lends 6 or 70 billion yuan, while Octopus Bank can lend about 260 billion yuan, a three-fold difference.

After He Changhong left the office, Lin Zuhui pondered.

Octopus Bank's loan-to-deposit ratio has always been criticized by the Association of Banks and financiers, but fortunately, with the golden sign of Lin Zuhui, the credit is very good; In addition, several major enterprises under Lin Zuhui actually formed a consortium around Octopus Bank, which is more stable as Mount Tai.

Idiots understand that Octopus Bank has more than twice as much deposits as Hang Seng Bank for two reasons:

First, Lin Zuhui's other companies, as well as himself, have deposited a lot of wealth in this bank.

Second, Lin Zuhui himself has a good credit (dealing with bankrupt banks back then) and great influence, so Hong Kong citizens like to deposit their money in Octopus Bank.

In fact, excluding the funds of Lin Zuhui and his company, the deposits of Hang Seng Bank are a little less than those of Octopus Bank.

Lam has helped Octopus Bank grow rapidly for two reasons:

First, Octopus Financial Group holds as much as 75% of the shares, and the high shareholding is naturally equivalent to Lin Zuhui's high proportion of assets.

Second, Lin Zuhui wants to expand Octopus Financial Group and hand it over to his second son in the future.

He banged on the table, thinking about the next move for Octopus Bank:

1. From the end of this year (2006), we will begin to tighten loan disbursement and gradually control the loan-to-deposit ratio in response to the subprime mortgage crisis and the financial crisis.

2. Starting in the second half of next year, we will sell the aircraft leasing financial sector and reduce some properties and securities.

3. In this 'subprime mortgage crisis' and 'financial crisis', Octopus Bank and Bank of Bahrain have to make a lot of money on foreign exchange.

.......

Virginia, USA.

Hilton Headquarters.

In the conference room, Lin Zuhui and the senior management of the Bank of Bahrain were listening to the work report of the professional manager team of the Hilton Hotel.

"By December last year, Hilton Hotels Group had 3,600 hotels and 600,000 rooms, meeting the target set when Bank of Bahrain became a Hilton hotel company....... In terms of debt, through debt-to-equity swaps and profit repayment, the current debt is US$6.8 billion....... The IPO has already secured 12 underwriters and is expected to raise $2.2 billion (10% equity) .......," CEO Chris Naseta reported seriously.

After some transformation, Hilton re-listed for $22 billion, and after the listing, New Era Group still holds 50% of the equity, which is equivalent to a profit of 7 billion.

As for the Hilton liabilities, they had nothing to do with the Bank of Bahrain from the start, which spent only $4 billion. Since then, a large amount of debt has been reduced through a series of financial arrangements, so that the Hilton Hotel has been reducing its debt for six years, but the development has not been left behind.

These results are the credit of the management team of the Bank of Bahrain, and the team of professional managers, led by CEO Chris Naseta, has developed the data of the Hilton Hotel very well.

In five years, the number of rooms has increased by 50%, the company's net profit margin has reached 8.8%, and the annual revenue is 5.8 billion US dollars..... And so on, these beautiful data can be favored by capital.

After listening to the report, Lin Zuhui applauded, and everyone showed joy, and then echoed.

"Very good results! We completed the expansion (franchising) with minimal capital and the world's leading net profit margin, which shows that we had the right strategy from the beginning. ”

To sum up, Hilton's signage is so popular that they can quickly and massively open new stores and collect franchise fees for almost no penny.

Of course, behind a series of controls is also the level of hotel management of CEO Chris Naseta and others. As for the Bank of Bahrain, it has been making financial arrangements and communicating with creditors.

The IPO raised $2.2 billion and will continue to repay its debts, reducing Hilton's debt to more than $4 billion in one fell swoop, which is a very good responsibility for a Hilton with assets of about $25 billion.

As for when the Bank of Bahrain will reduce its holdings, there is no need to rush at all, even if it reduces its holdings after 2013, it does not matter. Not only that, but in the event of a financial crisis, Bank of Bahrain could even increase its stake.

As for the financial crisis, whether Hilton will be in trouble, Lin Zuhui can predictably say - of course not. Not only that, but in the midst of the financial crisis, Hilton can continue to expand through the 'franchising' approach.

......

The re-listing of the Hilton Hotel in New York has become a major event in the US financial community, raising $2.2 billion and making it the third largest IPO in the US this year.

For a time, public opinion was turbulent.

The news that the Bank of Bahrain has earned $7 billion on its books shocked the entire investment community, and the rate of return was too high.

However, looking at the development of Hilton Group in the last six years, Baring Bank has done an extremely good job of investment this time.

Lin Zuhui ignored the disturbances outside, although he made a lot of money in the United States, he had already thought of a way out, so he would not worry. Coupled with his family's layout and the growth of his children, he is no longer overly worried.

At this time.

9.5% of Apple, 7.6% of Amazon, 4.8% of Google, 80% of Kingston (unlisted), and 100% of Activision Blizzard, these are the assets of Matrix Capital in the United States.

Apple's market capitalization is already as high as $58 billion, and the possibility of subsequent dilution is becoming less and less, so Lin Zuhui intends to reduce Apple's stake to 5% before the subprime mortgage crisis.

Amazon's market capitalization is only 11.5 billion, and when it has a market value of at least $50 billion, Lin Zuhui will consider reducing his shareholding to 5%, of course, it may be diluted. It is expected that there will be a chance to reduce holdings in 2010.

Kingston's turnover last year was as high as $3.1 billion, net profit reached more than $500 million, after distributing 7% of the profits to employees, after retaining the company's cash flow, the rest is distributed by the founder and Lin Zuhui according to the shares, Lin Zuhui received a dividend of 250 million US dollars last year. This company is not listed, and Lin Zuhui will only pay more and more dividends every year in the future, becoming a big cash cow in his hands.

In terms of Activision Blizzard, the performance is very good, "World of Warcraft" has begun to make money around the world, and Activision has several more games than in the previous life. I believe that by 2012, it is safe to sell $10 billion.

Google has the highest market capitalization, with a market capitalization of $110 billion.

For these 5 parts of assets, Lin Zuhui's plan is:

Activision Blizzard made about $10 billion and got rid of it.

Kingston can pay dividends in perpetuity.

Apple reduced its remaining 5% to 3% at a market capitalization of $500 billion and received $10 billion.

After Amazon has 5% left, when the market value is $500 billion, it will reduce its holdings to 3% and get $10 billion.

As for the remaining 3% stake in Apple and Amazon, we will plan to do so in the future.