Chapter 36 Talking about cooperation with Penguin Music (ask for collection, recommend)
"It's all so dark, I only get two or three percent of my hard work writing and singing."
Ge Wu was a little speechless, and there was a kind of sadness that the earth's entertainment products were prostituted in vain.
"For the average musician, it's not the music era of tapes and records, music websites are the big ones in the distribution."
This is the terrible nature of channel providers in the Internet era, and they can't easily shake their position.
Cut it, cut it, this thing can't resist, and now I want to build a music website that is comparable to the three major channel providers, and the financial resources and minds consumed are not ordinarily large, not to mention the money, and it may not be successful.
The first-mover advantage, coupled with years of accumulation, has high barriers.
Ge Wu asked another thing, he hadn't paid much attention to the Chinese music circle before, and the only names he knew were that he knew people, and people didn't know him, something like Ye Wen was his fan, and he didn't think about it at all.
"Xu Ke, you said that this is the case for ordinary musicians, that is, there is a special existence?"
"Hmm." Xu Gongjun nodded and said, "Songwriters and singers with amazing appeal, for example, Ye Wen, after recording the little song of "The King of Crossover Singers" with Mr. Ge, the industry estimates that her share should be fifty percent, or even higher, after all, her upward momentum is very stable, and there are no scandals, and there is a small chance that it will collapse." There are also singers and queens who are still active, this kind of person is completely a seller's market, and they belong to the object of the channel. ”
In this way, Ge Wu understands that these people are similar to Jay Lun on the earth, with amazing influence, and if they go to which music website to operate the song, they can bring great benefits to the other party, and they will naturally be treated extraordinarily.
"So be it, Xu Ke. Just tentatively set these three, please communicate with the other party, how to say that "Sudden Self" has also been on the hot search, and the influence is okay in the short term, see if you can get a better contract. If you don't agree, then choose the penguin, there is not much difference between three or two percent. ”
"Okay, it's not troublesome."
After speaking, Xu Gongjun packed his things and prepared to leave, and Ge Wu told him that the contract time should be shortened as much as possible, not long, so as not to be tied up in the future.
Hearing this, Xu Gongjun looked him up and down, but he was very surprised in his heart, very confident, and his plan was not small.
He said "understood" and left.
Ge Wu was not idle, and several waves of people came to Fengfeng who wanted to invite him to perform, basically all of them were customers from bars and nightclubs, and they were still rushing "Sudden Self".
The price, about 200,000 yuan, is quite affordable.
In less than 5 minutes, 200,000 yuan, it is unimaginable if it is an hourly wage.
Ge Wu, who has lived a poor life for a few years, wants to take it all without affecting the training and recording of the program, but unfortunately he can't.
There are still conditions for customers to come, and the exclusivity clause, after all, the nightclubs in the magic capital are still quite concentrated, and you can't finish singing this with the front foot, and go out to the door with the back foot.
Therefore, he chose a few houses that were relatively far away, at least one street away, and at the same time put forward his own conditions, not to drink.
Anything that is imported outside has to be weighed, let alone a nightclub.
In the end, a total of 3 were signed, one tomorrow night, and the remaining two are after recording the next show.
The latter two are not picked randomly, the people in the Edge Business Department know the situation of these two nightclubs, there are relatively more customers, and the crowd is mostly about 30 years old, relatively civilized.
Ge Wu agreed to this, how good people are to rub more popularity, civilization means that the field is relatively quiet.
He has never been too keen on nightclubs, the smell of alcohol, smoke, perfume, and feet!
The psychedelic lights, the grumpy heavy metal music, the whole scene exudes the smell of hormones, and it is not very adaptable.
In addition to these two, he can actually sign more, but he thought that the price of commercial performances in the future is estimated to be a little higher, so he excused himself.
Others who have not reached cooperation are not much disappointed, and they feel that Ge Wu is worth this price, maybe it will be cold soon, and there are a lot of such things in the entertainment industry.
After the negotiation here, the time of the first performance is tomorrow night, and the money is paid directly, and the contract is officially established.
"Teacher Ge, I wish us a happy cooperation."
"It's a pleasure to work with."
……
At noon the next day, Xu Gongjun had already finished running three music channel companies, perhaps for the face of the hot search, and the three of them each gave up some benefits.
Ali is the most, let 1 into it.
Penguins are the least, giving 0.5 percent.
The time is the same, at least one year, and it is exclusive, that is, "Sudden Self" can only be launched on one website, and the singer is not allowed to go to the opposite home within the specified time.
After weighing it for a while, Ge Wu still chooses Penguin Music, and the income from paid downloads of songs in the Internet era can only be regarded as a small head, and the big head is still commercial performances and concerts.
It's better to give up part of the download income and pursue more traffic.
After knowing his choice, Xu Gongjun nodded: "Penguin traffic is large, which means that the competition is also large, and it is relatively not so easy to get ahead." ”
"Well, I've thought about it, after all, it's a short appointment, and I can't change it when the time comes."
Ge Wu couldn't say too much, so he found a reason to prevaricate.
In the afternoon, the Penguin Music Magic Capital Branch sent a vice president over, but he didn't let the edge come to the door.
For this, Ge Wu is still quite satisfied, don't look at our big wrists now, but the other party's sincerity is still there, and there is no store to bully customers.
The two sides talked very happily, and the other party praised the song "Sudden Self", which is full of free and easy writing, and will definitely come up with good publicity resources to promote this song.
also praised Ge Wu, wishing him good results in "The King of Crossover Singers", and his talents are springing and adding new works.
And promises that as long as the work is good, it can be discussed again if it is divided and promoted, and all the data speaks.
Ge Wu didn't hide it, and directly asked what specific standards this "good" needs to meet, and whether there is a clear value.
The other party drew a few lanes, and the front was basically hard sales.
For example, the total paid downloads of singers' works, including all the songs of the parties, reached 5 million people, Qisan;
8 million, June Fourth;
10 million, 20 million,...... Until finally, twenty-eight.
Moreover, after the number of paid downloads exceeds 50 million, the treatment will be improved not only by looking at the total number of downloads.
There are also many parameters to consider, such as song reviews, the community activity established for singers on the website, and commercial value.
After talking about this thing, Ge Wu was dizzy when he heard it, and he remembered the sales indicators, and the people in the sharp business department wrote them down one by one, and also raised a lot of questions, and the other party also answered them one by one, and even pointed out that the background can be found if the data is manipulated artificially.