Chapter 35: Fighting for Two Hundred and Five

At Tuesday's regular meeting, Wu Man announced a piece of news that made Qin Zhen both nervous and excited.

"Every year, we have a selection of the most popular programs among listeners. In previous years, it was done at the end of the year. But this time the situation is a bit peculiar. Because, you only officially started hosting the show in June last year. Therefore, we postponed the selection for half a year, which happened to be the end of June this year. ”

Before Wu Man finished speaking, everyone began to ask.

"Sister Man, how do you evaluate it?"

"Sister Man, how many programs have you chosen?"

……

And Qin Zhen didn't ask questions. Because as a loyal listener of Xiangcheng Jiaoguang, she is quite familiar with this selection process. In her impression, it should have been conducted through SMS voting. She also voted for Lin Feng.

Sure enough, Wu Man's answer was also like this.

"Alright, alright." Wu Man clapped his hands, "Don't make a noise yet, I haven't finished talking yet." As for this selection, since it is the most popular program among the audience, of course, it is to give the power to the audience. We vote through the SMS platform. From tomorrow, until 24 o'clock on June 30. We will select the most three programs with the most votes based on the final number of votes. ”

As soon as Wu Man finished talking about the selection rules, Xu Dafang raised his hand to ask questions again. Wu Man nodded at him.

Xu Dafang smiled "hehe" first, and then asked, "Sister Man, I just want to ask, what is this, what is this prize?" ”

Everyone laughed.

Wu Man was also happy, glared at him, and said, "Before it starts, I'm thinking about the prize." The first prize will be 500 yuan, the second prize will be 300 yuan, and the third prize will be 200 yuan. It's not a lot of money, it's just an incentive. ”

Qin Zhen glanced at Xu Dafang. She remembered the two dollars a piece of ringtones he made, and the sentence "grasshoppers are also meat". Compared with the money of CRBT, this bonus is certainly not a grasshopper, and it is about to catch up with the spicy crayfish.

Sure enough, Xu Dafang has already begun to settle the account.

"Sister Man, then the show between the two of us is obviously not suitable! For example, if we win the first prize, it will also be divided between two people, me and Xiao Zhen, two hundred and fifty ...... each."

"Hahahaha."

Before he finished speaking, everyone was already amused by "two hundred and five".

Qin Zhen pushed him helplessly and said, "I shouldn't be two hundred and five, it's a big deal that I'll give you an extra dollar." ”

Wu Man glared at Xu Dafang: "It's all said, this is an incentive." Represent the audience's affirmation of your program. Let's not bother with money, okay? If you really win the award, the station will give you a certificate of honor! ”

Qin Zhen felt that Xu Dafang would not care about any honorary certificates. That thing can't be sold for money. But Xu Dafang pursed his lips and smiled when he heard the word "certificate". A small red book appeared in his mind at this moment, with his and Qin Zhen's names written on it.

From that day on, Xu Dafang became more serious about the show, and he was very active in canvassing for votes in the show. "Fight for two hundred and five!" It has also become a word that he often hangs on his lips.

Qin Zhen also really wanted to get this award, not for the "two hundred and five", but because he felt that it was the audience's recognition of himself. Therefore, she also silently cheered for herself in her heart - for my honor, for Xu Dafang's "two hundred and five", come on!

In the evening, Qin Zhen went on QQ and saw Lin Feng's avatar light up, and his heart began to beat "thump" again. Although Lin Feng promised her that she could communicate for a long time, she never came up with any suitable questions to consult. Moreover, she is also afraid that she will disturb others. So she didn't leave a message for Lin Feng during this time.

So, can you ask the big brother about the selection of this show as a question? Thinking of this, the corners of Qin Zhen's lips rose.

She narrowed her eyes and pondered, then made up another lie.

"Mr. Lin, I am currently doing a graduation internship on a traffic channel. I'd love to stay. However, my show SMS engagement was always not too high. I'm afraid that the leaders of the station will think that my show is not popular because of this. Can you teach me how to get a lot of texting? ”

After pressing the enter key, she held her breath and stared at Lin Feng's avatar for a moment. After about five minutes, the red logo finally shook. Qin Zhen immediately clicked it away with a trembling hand.

"If you want to increase SMS engagement, you need to analyze who are the main groups of people in your audience who are texting to participate in the program."

Qin Zhen immediately thought about it according to Lin Feng's thoughts.

"I'm hosting the evening session right now. The audience is mainly night shift drivers and students. But drivers don't text much, they mostly call. Almost 90 percent of the people who text are students. Mr. Lin, I probably understand. If I want to increase SMS engagement, I should focus on the campus aspect, does that mean? ”

Qin Zhen sent the results of his analysis to Lin Feng.

And this time, she had been waiting a little longer. Because the top of the dialog box will show "the other party is typing" for a while, then it will be gone, and then it will appear "the other party is typing" again. Qin Zhen was very puzzled, what was the eldest brother writing, why did he enter it for so long? Moreover, it seems that I am thinking while writing.

Ten minutes later, Lin Feng finally sent out a paragraph.

"If you just want to increase SMS engagement in a short period of time, you can use this method. But in the long run, my opinion is not in favor of it. As you just said, the audience is not only students but also night drivers. Have you ever wondered why drivers don't like texting and only choose to call? The answer is simple, they drive and are not equipped to text. But they're listeners too! Moreover, compared to students, drivers are more sticky and have a higher demand for radio programs. Because while driving, they can't watch TV, they can't use their mobile phones, they can only listen to the radio. That's why drivers treat radio presenters as bosom friends. Think about it, how many drivers have never participated in the show, but listen to the show on time every day? Radio appeals to the sense of hearing, so one of its great characteristics is 'accompanying listening'. And the job of a radio program host, to put it bluntly, is actually accompaniment. If you give up this part of the audience that is not qualified to participate in the program because you want short-term SMS engagement, it is a loss. So, I suggest you, think carefully about who exactly is the show for? What is the show for? ”

Qin Zhen fell into deep thought at the computer screen. The two questions Lin Feng raised at the end were things she had never thought about. Every time she is on the show, as long as she texts and calls a lot, she will be very happy and feel that this episode of the show is very successful. But she never thought that those listeners who held the steering wheel and were not qualified to participate in the show at all needed her as a "bosom friend" more.

Even, she thought of her father Qin Zhiyuan. I vaguely remember that when my father was a taxi driver, he was busy every day, even buying a pancake fruit for lunch, and hurriedly solving it in the car. With such a state, how can you make time for texting?

But in the middle of the night, there are so many night drivers like fathers who hold the steering wheel and drive alone on the city roads for a living. Yes, they need her company even more.

"Xu Dafang, I'm sorry, I don't want that 'two hundred and five' anymore."