On September 12th, Miki Media signed two new short video talents.

One of the two is named Zhou Linlin and the other is Wang Yuting, they are roommates, they used to be clothing models, and took photos for some Taobao merchants who sell women's clothing.

At this time, Zhang Jun took advantage of the situation and fooled them.

Zhang Jun is thin and weak, and he wears a pair of glasses, he looks polite, but he is actually very sullen, when he was in Wuwu Media before, he picked out beautiful women, and now when he comes to Miki Media, his true colors have not changed.

Li Chuan didn't care much about this.

is interested in beautiful women, this is a common characteristic of all men, Zhang Jun is just more obvious, he has not done anything excessive in private, and there is no reason to be blamed.

And Zhang Jun is very good at shooting beautiful videos, when he was in worry-free media before, he specialized in shooting beautiful women cross-dressing, beautiful women dancing, and beautiful women bombing the street, and the number of views is very high.

Li Chuan has watched the video taken by Zhang Jun, and to be honest, he feels very good.

Li Chuan felt that he might be sullen and knew how to shoot to highlight the beauty of women.

In a way, it's also a gift.

Zhang Jun is experienced, and there is no doubt about aesthetics (the "beauty" of beauty), Zhou Linlin and Wang Yuting are very beautiful, and their bodies are also very slender, but unfortunately they have no talent.

However, Li Chuan's requirements are not so harsh.

There are too few girls who are beautiful, have good figures, and talents, and if the conditions are set like this, the difficulty of recruiting people is too great, and you may not be able to recruit a suitable one for a year and a half.

Besides, talent can be cultivated.

Zhou Linlin and Wang Yuting are models, have a good body, and have a good voice, as long as they learn it, it is still okay to simply dance and sing a song.

In Li Chuan's view, Zhou Linlin and Wang Yuting are actually more suitable for female anchors.

Beauty, in the anchor industry has always been very popular, as long as you insist on live broadcast every day, not three days of fishing, two days of drying the net, you can basically make money.

If Zhou Linlin and Wang Yuting are female anchors, they will definitely have much more income than short video experts.

Of course, this is one of Li Chuan's thoughts.

At present, due to environmental restrictions, Miki Media has not carried out the business of anchors.

Although Wu Wenfan is recruiting anchors, he has only taken a few cooperation agreements in short videos.

Zhou Linlin and Wang Yuting are not the company's second batch of signed talents, the second batch of talents was brought by Wu Wenfan, and they are three anchors from other stations, one man and two women, who have signed contracts a few days ago.

At present, Douyin has huge traffic, but it has not yet been officially commercialized, and people cannot find a suitable monetization channel, which leads to the result that Douyin has gradually become a drainage tool for all parties.

Countless platforms, companies and individuals use Douyin as a platform to attract traffic to their own homes, including some anchors.

In the first half of this year, there was an Internet celebrity named "Feng Timo", who became popular on Douyin with a song "Buddhist Girl", and in less than half a year, he attracted more than 30 million fans.

Today, Feng Timo is already one of the hottest Internet celebrities on Douyin.

However, her main battlefield is not Douyin, but betta.

Feng Timo is a betta anchor, and Douyin is just a tool for her to expand her popularity and attract traffic to her live broadcast room.

With Feng Timo's explosion on Douyin, Douyu has gained a lot of traffic, and Feng Timo himself has become the "first sister of Douyu".

With the iconic figure of Feng Timo, many anchors on the outstation also see opportunities, and they also want to use Douyin to attract traffic for themselves.

However, some of them don't know how to create short videos, so they entrust this kind of business to MCN companies.

When the anchors of these outstations sign a contract with the MCN company, they generally do not sign a full contract, because most of them have signed a live broadcast union on the original platform, and the anchor brokerage business has been locked, leaving only the short video business.

The same is true of the three streamers previously signed by the company, who all have live broadcast unions on outstations, and their contracts are limited to short video agents.

However, Wu Wenfan also thought about it when he chose these three anchors.

The brokerage contracts of these three anchors are about to expire, with nine months left for the long one and four months left for the short one, which also reserves some room for operation.

As for Liu Xintong, Zhou Linlin, Wang Yuting and others, they all signed a full contract, whether they are short video experts or anchors, they all belong to Miki Media.

Liu Xintong is a good seedling for store exploration videos, and his positioning is of course a short video expert.

Zhou Linlin and Wang Yuting are more suitable for anchors, but they don't have to be in a hurry, they can be cultivated first, and then transform after the official opening of Douyin live broadcast.

After the contract was signed, Li Chuan signed up for a dance class for Zhou Linlin and Wang Yuting.

Li Chuan's plan is to let them start learning from dancing first, while learning, while shooting short videos to accumulate fans, and when the Douyin live broadcast is officially opened, they will almost learn, if everything goes well, at that time, they have also accumulated a group of fans by short videos, and it is just right to transform into anchors.

……

In the afternoon, the general manager's office of Miki Media.

Li Chuan sat on the sofa, and next to him sat Yu Jie and Chen Chen.

The three of them talked about things while drinking tea.

"Have you reported the entry materials?" Li Chuan took a sip of tea, put down the teacup, and then asked Chen Chen.

After half a month of development, the number of signed talents has exceeded five, and it has met the review conditions of Douyin's entry-level MCN institutions.

This is the company's top priority, Li Chuan attaches great importance to it, and as soon as he reached the standard, he instructed Chen Chen to prepare the relevant materials and submit them as soon as possible.

Chen Chen is still Li Chuan's assistant now, and this kind of chores are usually handled by her.

"It has been reported, but the procedure for separate special approval is a bit complicated, and it may take a week before there is a reply." Chen Chen replied.

"It's okay to be late, the key is what is the probability of success? Have you asked over there? ”

The "over there" in Li Chuan's mouth refers to the official staff of Douyin.

Li Chuan, as a big Internet celebrity with tens of millions of fans, can already talk to Douyin officials.

Of course, he is only talking to the relevant business leaders, and he can't get in touch with Yiming and Ru Bo at the same level.

"Asked. They told me that it was not a big problem, and that the probability of success was at least 80%. ”

"That's good."

When Li Chuan heard this, he breathed a sigh of relief in his heart, he picked up the teacup and took another sip of tea, and after a pause, he mentioned another thing.

"I heard that yesterday, the video of 'Tong Baby' exploded?" Li Chuan looked at Yu Jie and asked.

"It's not her video that exploded." Yu Jie smiled bitterly: "Someone reprinted that video, and then it exploded." ”

It's quite depressing to talk about.

"Tong Baobao" released the video by itself, and the number of views was only more than one million, while a marketing account only moved his fingers and reprinted it, and the result instantly exploded more than 20 million views.

Although the content of the video has not changed, and the audience is also attracted by "Tong Baobao", a large part of the audience does not know the truth and mistakenly takes the marketing account for "Tong Baobao" himself, and the resulting result is that the number of fans of the marketing account has skyrocketed, but "Tong Baobao" himself has not increased many fans.

Later, Yu Jie also found the owner of the marketing account, but he didn't ask him to delete the video, but just asked him to indicate the source of the video.

The owner of the marketing account also did so, but the actual effect was average, because at that time, the traffic of the video had almost run away, and "Tong Baobao" only increased by less than 20,000 fans in the end.

Yu Jie recounted what happened.

Li Chuan was a little helpless after hearing this, but he didn't say anything.

This kind of thing is very common on Douyin, and there is nothing to do about it, so it is impossible to turn off the reprint function, in that case, "Tong Baobao" may not even be able to drink soup.

Now this situation, although a little depressing, but after all, it is still profitable, and the result is acceptable.

"In other words, the number of fans of 'Tong Baobao' is about to exceed 100,000." Li Chuan muttered.

"Well, it's almost now, it's nine thirty thousand."

"Nine-thirty thousand, well, it's about the same."

Yu Jie raised his eyebrows and asked, "Are you going to let her transform now?" ”

Li Chuan and Yu Jie formulated a training plan for Liu Xintong, which is to first create a character design, accumulate fans, and wait for the number of fans to exceed 100,000, and then transform into a store explorer.

"Hmm." Li Chuan nodded and said: "There is no need for the number of fans to be so dead, the character of 'Tong Baobao' has been created very successfully, and yesterday there was a popular video of more than 20 million to pave the way, and now it is time for transformation." ”

Yu Jie thought about it and said, "Okay, I agree." When will the video be taken? Tomorrow? ”

"Well, tomorrow."

There is one more step in Liu Xintong's training plan, that is, during the transformation, Li Chuan will use "Mr. Sen" to lead her to a wave.

The specific operation scheme is simple:

"Mr. Sen" shoots a video, and "Tong Baobao" leaves the country in the video, showing his characteristics, and then interacts briefly with "Mr. Sen". After that, when Li Chuan released the video, he would @出来 "Tong Baby" in the title.

This move is to use the traffic of "Mr. Sen" to play a wave of advertisements for "Tong Baobao".

The script for this video has been written for a long time, and we are waiting for this day.

"Okay, that's it, we'll start work on time tomorrow, you all go and get busy first." Li Chuan felt that there was nothing wrong, so he issued an eviction order.

"Wait a minute, I have one more thing to say." Yu Jie said.

"What's the matter?" Li Chuan paused, and sat back on the sofa.

"I took a fancy to a short video expert and wanted to recruit them to our company."

"That's it? If you are not sure about anything, just call the company and I will interview it in person. ”

"You're mistaken." Yu Jie scratched his head and said: "They are not newcomers, they have more than six million fans in Kuaishou, and they are quite popular, it is not so easy to sign it, and they may have to pay a large signing fee." ”

"Oh?" Li Chuan's eyebrows moved, and he asked, "What is their account called?" ”

"Crazy Brother Yang."