【Expenditure】

Contract: RMB 1,000,000.00

Salary: 458,139.32 yuan

Live broadcast: RMB 235,492.50

Car rental: CNY 59,600.00

Reception: 56,822.60 RMB

Vocational education: 25,690.00 yuan

Promotion: 8,263.46 yuan

Travel: $6,381.30

Office: 2,681.90 yuan

Hydropower grid: 2,618.27 yuan

Others: 7,206.90 yuan

Total expenditure: $1,862,896.25

The signing expenditure of 1 million refers to the first signing fee of "Crazy Brother Yang".

Miki Media has successively recruited more than ten short video talents, among which only the Xiao Yang brothers are eligible for the signing fee.

The salary expenditure was 458,000, and Liu Xintong alone accounted for nearly 60%.

Such a wage structure may seem unhealthy, but it is actually normal.

After all, there are only "Tong Baobao" who can make money for the company now, except for "Mr. Sen".

"Tong Baobao" created more than 800,000 revenue in September, and the company was able to obtain more than 500,000 net income from it.

It was also because of this contribution that Liu Xintong got a pre-tax salary of 267,000 yuan.

Except for Liu Xintong, the salaries of other employees in the company are not high, adding up to less than 200,000.

Not because of the low salary, Miki Media's salary level is 5% to 10% higher than the normal market situation, which is still very competitive.

The reason why the salary is not much is mainly because most employees have just joined the company, because they have not worked for a full month, so the salary is not paid in full.

As for Li Chuan's salary...... It's 4999 blocks.

Some time ago, he changed it for himself.

The money in his personal bank card is his, and the money in the company's account is also his, and he can spend it as he wants, so there is no need to bring it up.

It's just that it's a bit troublesome to repay.

So in order to cope with some small daily consumption, he paid himself a salary of 4,999 yuan.

The live broadcast expenditure was 235,000, mainly spent on building a live broadcast room.

Li Chuan spent more than 200,000 yuan to build a live broadcast room before, and later bought a microphone of more than 30,000 yuan, as well as some small props.

The car rental cost was 60,000 yuan, which was basically spent by Li Chuan.

He rents a cow for a day every video he shoots; When the brothers came, he also rented a Bentley for two days; When he went to Shanghai with Yu Jie and Liu Xintong to shoot a video before, he rented a trailer for another day.

Together, the amount of this fee has reached nearly 60,000 yuan.

The reception expenditure was 57,000, which was mainly spent on the brothers and sisters.

Xiao Yang and his brothers stayed in Hangzhou for two days, and Li Chuan booked a hotel for them, accompanied them to eat, play, and visit bars, spending more than 50,000 yuan in one go.

In addition, many manufacturers and brands come to talk about cooperation, which also spends some entertainment costs.

However, those manufacturers and brands who come to the door are basically responsible for food and housing, so they don't spend much money, and they only add up to a few thousand yuan.

The expenditure on vocational education is 26,000, which refers to the training cost of short video talents.

For example, Zhou Linlin and Wang Yuting, Li Chuan signed up for a dance class for them before, which cost nearly 8,000 yuan a month.

There are more than 10 short video experts under Miki Media, and there are six people who are currently being trained, all of whom are in the direction of singing, dancing and other talents, and other types of talents such as "Crazy Brother Yang" and "Tong Baobao", etc., have no way to train and do not need training.

More than 8,000 were spent on promotion, mainly by Li Chuanhua.

After Miki Media becomes the MCN agency of Douyin, it can buy traffic from the official and do promotion.

The cost is very cheap, and Li Chuan will certainly not give up this opportunity.

He first bought himself a traffic of 2,000 yuan, and then bought a traffic of 5,000 yuan for "Tong Baobao", and then ...... He began to be busy with live broadcasting, so he handed over this work to Yu Jie.

At that time, Li Chuan told Yu Jie to let him buy boldly, now Douyin's traffic is very cheap, and if you buy it, you can earn it.

However, Yu Jie didn't seem to listen, it took more than a thousand ...... for so long

The travel expenditure was 6,000 yuan, mainly spent by the e-commerce department.

In September, Wang Chengyong went on two business trips in order to select products, and also arranged for his subordinates to go on business trips a few times.

The company will definitely reimburse them for the expenses incurred in the middle.

In addition, the operation of the operation department, if you want to take the talent to a far away place for shooting, you can also reimburse part of the travel expenses.

The office expenditure is more than 2,000, mainly to supplement various types of office supplies.

When Li Chuan was preparing for the company before, he had already purchased all kinds of office supplies, and although there were a lot of follow-up supplements, they were all small items, so it didn't cost much overall.

The expenditure on hydropower and electricity is two thousand six, which is not a small amount.

Mainly in early September, the company was still turning on the air conditioner, so it took a little more.

Other expenditures are more than 7,000, all of which are miscellaneous expenses.

For example, "in early September, I bought a microwave oven to make it easier for employees to eat", "In mid-September, two flower pots were added to the office hall", "In late September, the company's mop broke down and I went to buy another one", etc.

The total expenditure was 1.863 million.

Li Chuan doesn't think this number is much.

On the contrary, he felt that something was missing.

He thinks that the lack is mainly in the promotion of this item.

Yu Jie was too searched, and he only voted for more than 1,000 in more than ten days, and if he were to replace him, I am afraid that he would have voted nearly six figures.

In 2018, it was the traffic dividend period of Douyin, and the price of traffic was much cheaper than that of later generations.

This is like trading stocks, now is the time to buy at a low price, once you miss it, the cost of opening a position in the later stage can be high.

And the sooner you push streams, the sooner the company can benefit.

For example, if she makes "Tong Baobao" an Internet celebrity with tens of millions of fans as soon as possible, she will be able to earn more money for the company; Another example is to push the number of fans of "Spicy Field Girl" to more than 500,000 earlier, and the company will have another point that can generate income.

Therefore, this money should not only be spent, but also boldly, early, and in advance.

This is Li Chuan's idea, in his opinion, Yu Jie's behavior is extremely short-sighted and stupid.

Of course, it is also possible that it is due to identity.

Li Chuan is the boss, he wants to spend money, no one can stop him, and no one dares to stop him; And Yu Jie is just a senior employee, and he will inevitably have scruples when he spends the company's money.

If you think about it, this seems to be human nature.

However, Li Chuan did not support him in doing so, and he decided to have a good talk with Yu Jie afterwards.

After reading the expenditure item, Li Chuan's eyes turned to the income item again.

The content of the income item is relatively simple, after all, the only people who can generate income for the company are "Mr. Sen" and "Tong Baobao".

In September, "Mr. Sen" shot six store visit videos and received three advertisements, generating an income of 2.452 million, and "Tong Baobao" shot four store visit videos and received two advertisements in September, generating an income of 828,000 yuan. In addition, there is an interest income of a few hundred yuan, plus a live broadcast income of 12,000 yuan.

Adding up to several items, Miki Media's total revenue in September was 3.293 million.

The revenue of live streaming is not included.

Although Li Chuan conducted a live broadcast on September 30, he has not yet received this commission.

Like traditional e-commerce, live streaming requires users to receive the goods before they can settle commissions.

The settlement period is 15 days, and there will be some returns and exchanges, so there is no way to calculate the exact commission amount immediately.

Therefore, the revenue of the live broadcast on September 30 can only be recorded in the financial statements for October.

The total income was 3.293 million, the total expenditure was 1.863 million, and the net profit in September was calculated to be 1.43 million.

Li Chuan is still quite satisfied with this figure.

The new company, which has just been established for more than a month, is still in the investment stage, and it is already a very good achievement to be able to get a net profit of more than one million.

However, after Li Chuan looked at the income list in detail, he still had a trace of doubt in his heart.

"Where did this live broadcast income come from?" Li Chuan looked up and asked.

The live broadcast income is 12,000, which obviously has nothing to do with his live broadcast.

Moreover, the label of live streaming is "e-commerce income", not "live broadcast income".

Live broadcast income is obviously the income generated by entertainment live broadcast.

However, all of their own short video experts come from, where does the entertainment live broadcast income come from?

"Mr. Li, it's your brother." Zheng Lingfang replied quietly.

"My brother?"

Li Chuan raised his eyebrows and exclaimed, "Li Kun?!" ”