The biggest advantage of newspapers is to grasp the mouthpiece of the media, and the white-faced Ma family is an example, and if you want to do it, you have to consider whether to bear the consequences of doing it.

The citizens of Hong Kong Island no longer need to pay attention to Zhang Zhonghua and the Jade Emperor Group every day, and Zhang Zhonghua was provoked to directly distribute the newspaper for free, bankrupt all competitors, and hurt each other.

The newspaper serialization on Hong Kong Island is quite depressing, and now there is no entertainment to pass the time, Zhang Zhonghua doesn't want to be a copyist, and it is too unreliable for people to write tens of thousands of dollars every minute.

Zhang Zhonghua, who is idle, has thought that he has been so idle recently, should he continue to write a book?

As for what to write? "Xun Qin Ji" does not conform to the era and cannot be used, and "Zhu Xian" is not acceptable to people now, "Notes on Tomb Robbery" is more suitable, but the number of words is too much, and the length of nearly four million words is too much.

This newspaper will be serialized for more than 5 years with 2,000 words a day, and if it is a comic, 20 years should be no problem, but Zhang Zhonghua finally decided to write out "Notes on Tomb Robbery".

I can only be sorry for the third uncle of the southern faction, but the third uncle of the southern faction of the author should not have been born yet, how can copying a book written by a person who does not exist yet be considered plagiarism!

！

Zhang Zhonghua picked up the phone and asked Zhang Long, who lived downstairs, to come to the study.

"Boss, what are you looking for me?"

Zhang Long looked at Zhang Zhonghua and asked.

"You send someone to buy a copy of all the newspapers on Hong Kong Island, and I will see what newspapers they have?"

Zhang Zhonghua said.

"No problem, I'll arrange for someone to buy it."

Zhang Long went out to the first floor and made a phone call, which was a matter of running a few more newsstands.

Zhang Zhonghua put down the keyboard in his hand, came to the pool and started swimming, Zhang Zhonghua was ready to rest these days, and he was not going anywhere.

When the maid of the villa saw Zhang Zhonghua swimming, he put the radio on the edge of the pool, and after turning on the radio, he immediately waited beside him, waiting for Zhang Zhonghua's instructions.

"Let time pass in a hurry, I only care about you, and I am willing to infect your breath. It's not a pity to be able to get a confidant and lose the power of life, so I beg you not to let me leave you."

Zhang Zhonghua was stunned when he heard the singing on the radio, and then he sank directly to the bottom and drank a few sips of swimming pool water.

Teresa Teng debuted, this is the original "I Only Care About You", even the accompaniment is almost exactly the same, and what belongs to you will belong to you after all.

"Boss, this is sung by Miss Teresa Teng from Wanwan Province, and it is composed and released based on the Chinese lyrics "I Only Care About You" written by you, and the record was released last year, and now this song is particularly popular in the entire Southeast Asian region."

When the maid saw Zhang Zhonghua swimming from the middle of the pool to the shore to listen to the song, she hurriedly explained to him that in her opinion, this was the first time her boss had heard this song, and it was inevitable that she would be a little excited for a while, after all, this song was so good.

"Oh, Teresa Teng, I know her, what other songs has she released?"

Zhang Zhonghua asked the servant.

"There are also "Sweet Honey" and "Walking on the Road of Life", I like "Walking on the Road of Life" the most. This lyric is also pro-Chinese, it is the letter written by Qin Jingru to Silly Zhu, and Miss Teresa Teng is sung in Cantonese, which is really super good. ”

The maid said excitedly to Zhang Zhonghua, and then sang.

"Mother uses a plan to appreciate the beauty around her every day, and I wish to be sure that the beautiful scenery is at her feet. May the laughter cover the painful side, and the sorrow and joy will be good......"

"Good, good, good, good singing, don't sing it again."

Without listening to two sentences, Zhang Zhonghua opened his mouth to beg for mercy.

Why didn't I find him singing so badly before? The song sung in his incomplete voice is a kind of torture for the majority of listeners, if Teresa Teng sings like this, let alone the diva, it would be good not to be beaten to death.

"By the way, why is Teresa Teng's song playing on the radio at this time?"

Zhang Zhonghua asked.

"Miss Teresa Teng will hold a concert on Hong Kong Island in a few days, at the Lee Stage in Causeway Bay, and Miss Teresa Teng is on Hong Kong Island now."

The servant explained to Zhang Zhonghua excitedly.

Speaking of this, the maid was sad for a while, she originally planned to go to the concert, but the boss must have no play when he comes back, it's a pity.

"How old is Teresa Teng this year, so she will hold a concert?"

"Miss Teresa Teng is 18 years old this year, and she suspended high school the year before last, and now she is popular in Southeast Asia."

Zhang Zhonghua looked at the excited maid and complained speechlessly, are you so old and so excited?

It's not popular yet, the seventies and eighties are Teresa Teng's peak, and now Dongying's language is estimated to be average.

Why do you speak Dongying language, because most people over there can speak Dongying language, after all, Dongying has occupied it for more than 30 years and has also carried out Dongying language education for many years.

"Okay, let's go and see it together when the time comes."

At this time, Zhang Long came to the pool with a thick stack of newspapers, Zhang Zhonghua also walked out of the pool, sat on the deck chair, the weather was really warm, and waved his hand to let the maid leave.

"Boss, there are now more than 60 newspapers on Hong Kong Island, most of which are between 5,000 and 10,000 copies. The better sales are "Ming Pao", "Sing Tao Daily", "Express", "Hong Kong Island Times", and "Ta Kung Pao", among which the supplements of "Sing Tao Daily", "Sing Tao Morning Post" and "Sing Tao Evening News" are more popular. ”

Zhang Long not only bought the newspaper, but also obtained an investigation report, according to which he introduced the situation of the newspaper industry on Hong Kong Island to Zhang Zhonghua.

Zhang Zhonghua looked at the names of these newspapers, and there were all kinds of things, and now the "Hong Kong Economic Daily" has not yet been established.

Zhang Zhonghua suddenly saw a "Jade Emperor Daily", this newspaper he had the impression that it would be a big newspaper in the future.

"Boss, this "Jade Emperor Daily" was only launched at the beginning of the year, and now it sells thousands of copies, and it was founded by two brothers, Ma Xiru and Ma Xizhen, but these two people are good birds."

Zhang Long saw that Zhang Zhonghua noticed the Jade Emperor Daily and explained.

"Hong Kong Island is not a big place, but there are a lot of newspapers."

Looking at the messy newspapers, Zhang Zhonghua couldn't help but complain.

Zhang Zhonghua listened to Zhang Long's brief introduction of the general situation, and then instructed Zhang Long to continue to investigate in detail the history of the development of the newspaper industry on Hong Kong Island and the current development of various newspapers.

Since the purpose of running a newspaper is, of course, to directly acquire a ready-made newspaper company, so that there is a basic team, and it is still very easy to reorganize the recruiters on this team, and I don't know how many people want to join the command of the Jade Emperor Group, and they don't have to worry about not being able to recruit people.

Now the Chinese newspapers on Hong Kong Island are all vertical, just like ancient books from right to left, although Zhang Zhonghua has been reading for more than two years, he is still very unaccustomed to it, and it looks very awkward.

And most of the newspapers are in pure black and white, and occasionally some major and eye-catching headlines will be in red letters, and the photos and the like are of course all black and white.

As for why the newspaper is vertical and not horizontal, this is a very simple question, vertical printing saves money, time and effort, not to mention that it has a history of more than 1,000 years, which has become a habit.

The text in the newspaper is also typed out by typewriter, and the use of horizontal version must use CAD software to re-arrange, but the computer's Chinese input method is only mastered by the Jade Emperor Group, and the purchase of computers and CAD software is a large expense, and there is no relevant talent.

The newspaper in Zhang Zhonghua's hand is also very simple, the newspaper is about two folios, the vertical version also wastes a lot of newspaper space, and some advertisements are also text advertisements.

The pictures in the newspaper are not very large, and the picture news is also fixed in some positions, all of which are fixed layout templates, without any new ideas and changes.

As the largest newspaper company in Southeast Asia, Sing Tao Daily has a relatively strong news gathering and editing team, which can see a lot of international news every day, and the group of people who read Sing Tao Daily is relatively wide.

The positioning of "Ming Pao" is some intellectuals and elite talents, and there are also some international news on it, but they are all excerpted from the content of "Sing Tao Daily", and then analyze it the next day, how Jin Yong saved money and how he came, of course, there are many writers who have written to add a lot of highlights to "Ming Pao".

"Ta Kung Pao" used to be the highest-selling newspaper on Hong Kong Island, and Jin Yong, Liang Yusheng and others all came from "Ta Kung Pao", but after Jin Yong founded "Ming Pao", he also took away a group of writers, resulting in the gradual decline of Ta Kung Pao.

Hong Kong Island is a very special geographical location, it is an important place for media promotion, not only the cinema is divided into two factions, the newspaper is even more serious, and the two sides are constantly quarrelling.

Zhang Zhonghua has no interest in these, and the newspapers he mainly reads are the newspapers under Sing Tao Newspaper and the newspapers under Ming Pao and the Hong Kong Government Gazette.

In the evening, Zhang Long returned to the villa with a few documents, and there were still a lot of smiles on his face, and it seemed that the investigation was going very smoothly.

"Boss, the situation has been almost investigated, more detailed information is still being collected, and there is a ready-made document to introduce the history of Hong Kong Island newspaper."

Zhang Zhonghua took the document handed by Zhang Long and looked at it, it should be an internal document of a newspaper company, and the introduction was still relatively detailed.

The first newspaper published on Hong Kong Island was the Hong Kong Island Government Gazette, which was launched on 1 May 1841 and has a history of 127 years, and is a gazette dedicated to circulation within the Hong Kong government and British citizens.

Some of the Hong Kong government's major policies, tenders, sales and other information were all released through the "Hong Kong Island Government Gazette", and most Chinese did not know English and missed many business opportunities.

Huo Dong gained a lot of business opportunities from the "Hong Kong Island Government Gazette", after World War II, he bought a large number of materials left by Japan and sold them to make the first pot of gold, and then undertook the Hong Kong government's bidding project to reclaim land and so on.

From 1841 to 1857, there was a Chinese newspaper on Hong Kong Island, "Hong Kong Island Bow Price Paper", but in the strict sense this is not actually a newspaper, "Hong Kong Island Bow Price Paper" is essentially a price list for merchants to see.

There were no Chinese newspapers on Hong Kong Island, and people could not get some information about the Qing Dynasty until 1858, when Wu Tingfang, a famous diplomat and jurist in the Qing Dynasty, bought Ningbo's Zhongwai Xinbao.

Mr. Ng Ting-fong founded the Sino-Foreign News on Hong Kong Island, which was reformatted and repositioned to become the first truly Chinese newspaper on Hong Kong Island.

Subsequently, the Huazi Daily, founded in 1872, was the second Chinese commercial newspaper on Hong Kong Island, which mainly provided news about the imperial court of the Qing Dynasty, and published some news about ships, cargo prices, shipping schedules, etc., which had long ceased publication.

After more than 100 years of gradual development, Hong Kong Island now has a variety of newspaper industries, such as Ming Pao and Wen Wei Po, which are famous on Hong Kong Island, Sing Tao Daily, which is famous for foreign news, Hong Kong Island Daily, which specializes in reporting Hong Kong Island news, and newspapers that specialize in reporting on the Book of Horses and Dogs.

Of course, there are many lace tabloids that make a living by publishing small yellow articles and celebrity gossip.

There are now about 65 newspapers on Hong Kong Island, among which the best sales are "Sing Tao Daily", "Ming Pao", "Ta Kung Pao", "Industrial and Commercial Daily", and "Wen Wei Po".

The size of a newspaper's sales depends mainly on quality, news plays a secondary role, and the newspaper's martial arts, romance, science fiction, prose, and so on are also varied.

Small newspapers could not invite big writers to contribute, so they could only publish some Fengyue and some salty and wet articles to barely make ends meet.

Zhang Zhonghua was quite surprised when he looked at the introduction of the history of the newspaper industry on Hong Kong Island, and he never expected that there were newspapers on Hong Kong Island as early as the Opium War, and Chinese newspapers also had a history of more than 100 years.

But it's not uncommon to think about it, the newspapers of Yanxia have a history of more than 1,000 years, and there are official newspapers in all dynasties, but most of them are official internal newspapers, which are equivalent to internal references.

Since Jin Yong founded the journal in 1959, Ming Pao has developed extremely rapidly and smoothly, and has expanded to supplement magazines such as "Ming Pao Monthly" and "Ming Pao Weekly".

"Ming Pao" literary newspaper is the most influential, properly occupying the leading position in the industry. Written by Jin Yong in "Ming Pao", it attracted many literati and street writers who chased fame and fortune, and they were proud to publish their prose in "Ming Pao".

Of course, "Ming Pao" has always had the lowest contribution fee for writers in Hong Kong, and Jin Yong has always comforted some writers with 'literati have valued righteousness over profit since ancient times', to put it bluntly, it is to fool people.

The fame of "Ming Pao" has increased, but it has also aroused the complaints of the poor "literati rioters" on Hong Kong Island who have not had enough to eat, and those literati want to save face and suffer crimes, and no matter how dissatisfied they are, they can only agree to the low manuscript fee of "Ming Pao" to support their families.

Even though "Ming Pao" is a black factory that exploits people, it is a pity that other newspapers are difficult to attract excellent writers to join him, and Jin Yong closed his pen after writing "The Legend of Deer and Ding", which was surpassed by the Ma family's "Oriental Daily" and won the newspaper sales champion on Hong Kong Island for 29 consecutive years.

Zhang Zhonghua can also be a world-renowned writer, and it should not be a big problem to fool some people to come to his own "Jade Emperor Daily".