Nowadays, the legal tender of the Ming Dynasty is only treasure banknotes.

Although it is now the twenty-fourth year of Hongwu, the monetary system of the dynasty has not been smooth sailing as Zhu Yuanzhang thought, but money and silver have been used in large quantities.

However, the legal status of the treasure banknote is unshakable.

In fact, the Ariake Dynasty banknotes were the only legal tender.

One hundred treasure banknotes are equivalent to one hundred taels of silver.

As soon as this man shouted out, he asked for a hundred taels of silver to buy ice jade jelly, which was a hundred portions.

As soon as these words came out, the people around them suddenly heard a shocking sound.

Although everyone knows that today, there will be those rich people who will come to try it, but no one thought that these people would be so rich.

It's just a thing to cool off, and it can cost a hundred taels.

Immediately, another steward who came to buy the ice jade jelly for the master's family stood up with a displeased face: "Are you the one in the southern city, don't you, I don't see that there are many ice jade jelly here, your family will buy a hundred copies, tell me how to buy it again?" ”

Someone stood up, and the people behind immediately opened their mouths one after another to point to the person who bought a hundred copies of Ice Jade Jelly.

"Just your family's money? My family buys 500 copies! ”

"Why, who has less money? My family has all the ice jade jelly in Chang's shop today! ”

In an instant, the atmosphere of fighting wealth on the scene spread out instantly, and the stewards of each family began to shout, and no one wanted to lose to the other party.

The people around who reacted and were ready to buy smoothies and ice cream as soon as possible also stopped one after another and gathered around to watch the excitement.

At the scene, it began to rise from a battle of words and tongues to a fight between fists and feet.

The shopkeeper of the Chang family finally took his men and squeezed into the arena and stopped everyone in front of the stall where the ice jade jelly was placed.

Under the angry gaze of everyone, the shopkeeper of the Chang family wiped the sweat on his forehead and said loudly: "Everyone! Ladies and gentlemen! Listen to me! ”

In this Yingtian City, everyone looks up and doesn't look down.

Everyone knows who the main family is behind each family's livelihood.

This Chang family shop, that is the livelihood of Kaiping Palace, and now the Chang family is still the founding father.

I saw that the shopkeeper of the Chang family opened his mouth.

The few housekeepers who were about to fight stopped and looked at the shopkeeper of the Chang family silently.

"You said from the shopkeeper, what do you mean by this ice jade jelly."

"You can't say that whoever has money will let his family buy it."

"Isn't this inability to see people clearly!"

With a smile on his face, the shopkeeper of the Chang family explained: "Everyone, everyone has also seen that the reason why this ice jade jelly is so high is because Chang'an City is a vote today, and second, there is no one in the court, and third, what about it...... That's all there is to it. ”

While explaining, the shopkeeper of the Chang family looked at everyone present apologetically: "Besides, my master also said that this thing has a unique taste and a unique style." Such a thing, it is better to be happy alone than to be happy with everyone, and the number is so much, it is set, each family can only buy ten copies at a time, and there is no more, so it can also appear more fair. ”

High price limited limited sale!

The few people present who were originally fighting fiercely listened to this, but their faces were all dissatisfied.

"How? Your family is ...... That doesn't mean that we can't buy anything if we have the money. ”

"Ten copies? My lord has thirteen rooms, such as his wife, and you asked me to buy ten copies and go back, how to divide them? ”

"There are more than 20 little sons and young ladies in my family, and ten is categorically not enough."

Some people on this side disliked it enough, but there were people over there who helped the Chang family talk.

"How? No man is content? ”

"How did you get ten copies? I think that Chang's shop is the fairest to do this, and Chang's family is really a good family! ”

"What are you clamoring for? Whose family is your master who is an old man who does not cultivate, and still marries so many such as a lady in his seventies and eighties? ”

"And your family, the grange outside the city is not as big as an asshole, so you dare to give birth to so many young ladies and young women? I'm not afraid to wait for the person in charge to leave, and even the coffin board has been divided! ”

Seeing that they had all risen to the point of scolding each other, the shopkeeper of the Chang family hurriedly raised his hands.

There was an expression begging for mercy on his face, and then he said in a low voice: "I guess you also know which nobleman made this thing, right?" ”

When everyone heard this, they immediately nodded their heads again and again.

Needless to say, everyone knows which noble person in the palace made this thing.

The shopkeeper of the Chang family looked at everyone's nervous expressions, nodded with satisfaction, and the corners of his mouth rose slightly: "I also tell you the truth, each family is limited to ten copies today, and this is what he said, for what, I guess I don't need to say it." ”

Hearing this, everyone immediately gasped.

Only now did I react.

Someone whispered: "Is it to have fun with the people?" ”

Boom!

Someone on the side immediately patted the back of the head of the person who spoke.

Then he looked at him with a slanted eye full of disdain: "It's good to know, shut up!" ”

Then he looked at the shopkeeper of the Chang family, and said with a kind face: "It's ten copies, anyway, I bought it back today, and I can buy it again tomorrow." ”

"Yes, yes, such a rare thing, how can we have it exclusively, naturally we want everyone to enjoy it together."

"Yes, yes, yes! I thought so too! ”

After knowing who set this rule, the stewards of the rich families in the city present no longer dared to say who had more money and who should have monopolized this ice jade jelly.

The housekeeper of the Chang family gave up his position with a smile on his face.

"In this case, everyone will line up, and in the next few days, it will be counted as soon as possible, probably every house can buy it, don't worry. It's just that I can't enjoy eating it recently, so I'll come back tomorrow. ”

In the blink of an eye, order was restored in the Changjia shop.

And opposite the Changjia shop, on the second floor of the teahouse facing the street.

Outside the door were two pro-army guards, and the room was by the window.

There are three figures, it is Zhu Yunxi with Xie Jin and Sun Cheng.

Looking at the fiery scene of the Changjia shop opposite downstairs, Xie Jin couldn't help but admire: "Your Highness's handwriting, sure enough, everywhere you go, it is so extraordinary and eye-catching." ”

Zhu Yunxi smiled slightly: "It's just a small trick, it's just their psychology that is used." The more they want, the more they restrict them, and raise the price, so that they feel that the deal has not been lost, and that we can continue to make money in the future. ”

Xie Jin retracted his gaze from the opposite side and looked sideways at Zhu Yunxi: "Your Highness thinks that you can use this method in the future to make money from these people?" ”

Make hay?

Isn't it a simple thing?

Zhu Yunxi looked outside to meet Xie Jin's gaze, and said quietly: "Tomorrow, the number of ice jade jelly for sale will be halved because of some chaos in the palace today." ”

Since you want to play the means of hunger marketing, then you have to play to the end.

Those who didn't buy enough today will definitely come back tomorrow.

With a piece of ice jade jelly given by the emperor's imperial pen, he is not worried about selling it at this time.

Xie Jin's eyes shrank suddenly, for this kind of marketing method, he had never heard of it, and it was the first time in his life that he had seen it.

If it weren't for Zhu Yunxi's identity, he would definitely be able to conclude that the other party would one day become the richest person in the Ming Dynasty based on this matter alone.

Zhu Yunxi shook his head with a smile: "In addition, there is also a backhand......

Xie Jin was even more shocked and puzzled in his heart: "And? ”