Chapter 102: The First Acquisition
Seeing Gu Cheng looking at the two girls he brought, Mu Hongyue couldn't help but smile faintly.
Being able to attract Gu Cheng's attention means that his goal has been achieved.
hurriedly said loudly: "Rongjun, Xuanzhi, quickly introduce yourself to Mr. Gu." ”
Hearing this, the two girls hurriedly introduced themselves to Gu Cheng.
Zhu Rongjun was wearing a blue knitted sweater, and when he was sitting, he didn't notice anything peculiar, but after standing up, he instantly turned into a wide crop top, the vest line that was not obvious was looming, and his delicate facial features were slightly pure.
"Hello Mr. Gu, my name is Zhu Rongjun, a signed artist of Galaxy Culture, and now I temporarily use my online name Little Rabbit Tooth..."
I don't know why, Gu Cheng looked a few years younger than himself in front of him, but just the posture he showed sitting on the sofa made Zhu Rongjun a little nervous.
As for the other girl, her performance was even more unbearable than Zhu Rongjun.
Stumbling introduced: "My name is Peng Xuanzhi, I joined Galaxy Culture a few days ago, because I am just eighteen years old this year, and the network name that Mr. Mu gave me is Peng Eighteen..."
Peng Xuanzhi's gaze didn't dare to focus on Gu Cheng at all, he only dared to lower his head and occasionally cross Gu Cheng's face through the afterglow in his eyes.
In terms of appearance, Peng Xuanzhi is much taller than Zhu Rongjun, and a small tear mole in the corner of her eye sets off a different flavor, especially the youthful and immature aura on her face also makes Gu Cheng can't help but look sideways slightly.
With the introduction of the two, Gu Cheng finally confirmed that these two girls are the top Internet celebrities who will take off in the future in 2018 by relying on the short video outlet.
Peng XVIII.
Bunny teeth.
In his previous life, although Gu Cheng didn't know much about the company behind the two of them, he was sure that it would definitely not be this Galaxy Culture.
However, although he was more interested in these two tens of millions of fans in later generations, Gu Cheng's expression did not change in the slightest, and after listening to the introduction of the two, he just nodded slightly, and then said to Mu Hongyue: "Mr. Mu, I heard Xiaoman talk about your company's basic operation model once, and I heard that it is an M organization with a short video as the layout?" ”
Mu Hongyue hurriedly responded: "That's right, the overall layout of our Galaxy culture is to rely on the traffic of major short video platforms to attract traffic, so as to create civilian Internet celebrities and finally realize traffic monetization!" ”
Gu Cheng nodded, and then went straight to the point: "I am very optimistic about your company's operation model, and I have also learned about it in the past two days, I wonder if Mr. Mu has any plans for financing?" ”
Here it comes!
Listening to Gu Cheng's words, Mu Hongyue's heart tightened.
She didn't expect Gu Cheng to be so direct, and before she could talk for a few words, she directly brought the topic to financing.
But Mu Hongyue was able to wait for Gu Cheng so patiently for nearly an hour, waiting for this moment.
As soon as she thought of this, Mu Hongyue organized her words in her heart, but she didn't respond directly to Gu Cheng's words, but stared at Gu Cheng's eyes and said, "Does Gu always want to invest in our company?" ”
Without the slightest intention to hide his thoughts, Gu Cheng bowed slightly: "Of course, otherwise, why would I invite Mr. Mu to come here so far?" ”
Looking at Gu Cheng, who was like a novice negotiator, Mu Hongyue couldn't help but smile confidently in her heart, but she showed an embarrassed expression on her face: "To tell you, our Galaxy Culture Company is still quite well funded... Maybe you don't need financing in the short term..."
Turn reactive into proactive.
Finding opportunities to increase your value is the most basic skill in negotiation.
Seeing this, Gu Cheng also nodded: "Since Mr. Mu's company doesn't need financing, then forget it, but since Mr. Mu can be invited, it is a guest, I will let the hotel prepare a meal, and Mr. Mu will go back after eating." ”
Mu Hongyue: "??? ”
Gu Cheng's performance was somewhat unexpected by Mu Hongyue.
What is the situation?
I just used my negotiation skills a little, and Gu Cheng gave up directly?
Looking at the stunned expression on Mu Hongyue's face, Gu Cheng's face was teasing, and he sneered and said, "Mr. Mu, I admit that I am very young, but do you look at me like a fool?"
Wouldn't I have learned about your company before I decided to invest in your Galaxy culture?
In other words, if the current financial situation of Mr. Mu's company is really so good, why did he wait here for so long? Normal people should have thrown their butts and walked away a long time ago, right? ”
Listening to Gu Cheng's series of rhetorical questions, Mu Hongyue was slightly silent.
It's not that I'm shocked by Gu Cheng's performance, but I can't figure out Gu Cheng's routine...
In the years she has been in business for so many years, the so-called various negotiations are accompanied by all kinds of hypocritical politeness, and it is the first time she has seen a negotiation routine like Gu Cheng that goes straight to the point.
Hypocritical politeness, of course Gu Cheng understands.
But only if the identity of both parties is similar.
Although Mu Hongyue in front of her was called Mr. Mu, in fact, Gu Cheng didn't have much respect for her.
To put it bluntly, the identities are too different.
In terms of his current identity, in China, in addition to facing top elders such as Mr. Ma, he is completely unashamed to face tens of billions of elders, let alone the boss of a small workshop-style company like Mu Hongyue.
"Mr. Mu, I don't like these hypocritical things on the desktop, I prefer to go straight, do you know what I mean?"
Mu Hongyue didn't speak, but it could be seen from her eyes that she had acquiesced.
However, it was only such a short encounter, and Mu Hongyue ended in defeat.
Negotiations are like a battlefield, the first wave is against the weak, and then the initiative comes to Gu Cheng's hands.
"Pour me a glass of water."
Gu Cheng first instructed Qin Xiaoman to pour himself a glass of water, and then said to Mu Hongyue again: "Mr. Mu, I'll get straight to the point, I'm very interested in your galaxy culture, as for financing, you can make a price." ”
This time, Mu Hongyue was no longer holding it.
Galaxy Culture is now short of money.
Very short of money!
She has been looking for investment for several months, but none of them have succeeded, and now the company is relying on her previous savings to supply blood, if she can't attract investment, it is estimated that it will not be long before there will be no more M institutions such as Galaxy Culture.
"Mr. Gu, then I won't hide it, our company is indeed looking for investment."
Taking the water that Qin Xiaoman handed him, Gu Cheng bowed slightly, and motioned for Mu Hongyue to continue.
"If Mr. Gu is willing to invest in our Galaxy Culture, I am willing to take out 20% of the shares and raise 2 million, and..."
"Stop, stop!"
Before Mu Hongyue could finish speaking, Gu Cheng interrupted her very rudely.
"2 million? 20%? Mr. Mu, I heard you right, right? Do you value your company at 10 million? Are you talking about the yen?
As far as I know, the registered capital of your Galaxy Culture is 1 million, and it has only been established for less than a year, and I will continue to invest 1 million in you within this year, and the total investment is only 2 million.
And during this year, your company has not paid any taxes except for paying personal income tax for employees a few times, that is to say, there is no profit for the whole year, only expenses, Mr. Mu, why do you think your company is worth 10 million?
I will say it again in the end, if we can talk about it well, we will talk about it, even if the business is not good, I am willing to make Mr. Mu your friend, but if you continue to treat me as a fool, I don't think there is any need to talk about it anymore. ”
Looking at Gu Cheng's impatient look, Mu Hongyue couldn't help but blush a little.
She knew that Gu Cheng could spend 110 million to buy two cars, and it was obvious that she was not taking money properly, so she wanted to open her mouth to try to see if Gu Cheng was also taking money not properly in investment...
But apparently, she guessed wrong.
But after so many years in business, although she didn't make much money, her cheeks had already been tempered, and Mu Hongyue immediately adjusted her mood and gave an offer again.
"20%, 1 million."
Although this price is still on the high side in her eyes, it is indeed a serious offer.
After all, it is normal for her to ask for a price and pay back the money on the ground.
"Mr. Mu, ask yourself, do you think Galaxy Culture is worth 5 million?"
This time, Mu Hongyue replied with a solemn face: "Mr. Gu, if you want to say how much Galaxy Culture is worth in my heart, then I can tell you for sure, even if the price is 100 million, I feel that I have lost it."
I am very confident in the short video outlet this time, the traditional Internet celebrity culture has long been weakened, such as live broadcasts.
Anchors can be said to be the most mainstream Internet celebrity group at present, but this group has a natural drawback! That's the sense of distance! This sense of distance divides the anchor and the audience into two groups, just like celebrities correspond to fans, but the word Internet celebrity takes the grassroots route of civilians, which is completely contrary to the core.
It is precisely because of this that unless the live broadcast model changes in the future, it will be difficult for the anchor to produce top Internet celebrities.
But short videos are different, the Internet celebrities created by short videos are closer to fans, and as short videos become more and more popular, as soon as the user base rises, then the focus of the "Internet celebrity economy" will be completely biased towards the short video industry!
And now there are only a handful of M institutions in the short video industry, and our Galaxy Culture is one of them, which can be said to occupy the right time and place.
As long as the tuyere arrives, the company's value will inevitably skyrocket! ”
"Bang Bang!"
After listening to Mu Hongyue's passionate speech, Gu Cheng couldn't help but raise his hand and applaud: "Mr. Mu is worthy of being a businessman, and he speaks one by one. ”
From the perspective of Gu Cheng's God with the memory of the next 6 years, Mu Hongyue's mouth does say that the future market is not far from ten.
Short videos are destined to take off.
The live broadcast mode will also become the live broadcast mode for all.
I have to admit that in terms of business vision, Mu Hongyue is indeed very strong.
But so what?
There are many people who will take off in the future at the tuyere, but there is no Mu Hongyue.
Why?
Because she has no business vision and lacks the most important thing.
Capital!
In an era when capital is king, without capital, everything is empty talk.
Thinking of this, Gu Cheng also spoke again: "But after saying so much, Mr. Mu, tell me, when will the wind in your mouth come?"
Is it tomorrow? Or next year? Or ten years from now?
In other words, even if the so-called outlet is next year, will your Galaxy culture still last until next year? ”
A series of critical attacks made Mu Hongyue instantly silent.
The few companies that Mu Hongyue sought before gave her answers were similar to Gu Cheng's words.
The only difference is that before, he came to ask for investment, but this time, it was Gu Cheng who took the initiative to invest in himself, and then Mu Hongyue also made up her mind and asked, "I believe that Mr. Gu must have invited me a lot to attack me, right?" ”
"Of course not.
Now that Mr. Mu has finished speaking, I will also directly open the skylight and say something bright, I have two options here for you to choose from.
The first square is a valuation of 3 million, and I invest 1 million, accounting for 34% of the shares. ”
"It can't be."
Mu Hongyue didn't think about it, and directly rejected this fang.
In her heart, the valuation of 4 million is the bottom line, if it is lower than this valuation, then she might as well not raise money and hold on to it herself.
As if feeling that her tone of voice was a little decisive, Mu Hongyue hurriedly continued: "I don't know what the second Fang Yu is?" ”
Mu Hongyue's refusal seemed to be within his expectations, Gu Cheng picked up the still steaming tea, blew it gently, and did not respond in a hurry.
Half a minute later, Gu Chengcai, who took a sip of tea, slowly spoke: "If the second Fang Yu listens, the first Fang Yu will be invalid, Mr. Mu, are you sure you want to listen?" ”
"Mr. Gu, please make it clear."
"The second Fang Yu is even simpler, I personally invested 4 million to fully acquire your Galaxy Culture, and in less than a year, I directly doubled my earnings, isn't it?"
"I'm sorry Mr. Gu, I don't have any intention of selling the company."
Although she was a little tempted, but after thinking about it a little, Mu Hongyue still refused Gu Cheng's Fang Yu.
"Don't be in a hurry to refuse, after listening to my acquirer, you will consider whether to refuse."
"The acquisition price of 4 million is paid in a lump sum, and after the completion of the acquisition, I will personally inject 20 million into the company again, and will reserve 5% of the shares for Mr. Mu, and within 5 years, the 5% shares are just dry shares, but if Mr. Mu has been in the company for 5 years, you can sell this share at will.
At that time, maybe Galaxy Culture was listed? ”
As Gu Cheng said these words in a surging tone, everyone's expressions in the small reception room were different.
Qin Xiaoman was okay, after all, she was sitting next to her when she threw 110 million, and the shock had been exhausted that day.
But Peng Xuanzhi and Zhu Rongjun couldn't help but swallow their saliva when they heard this.
First 4 million, then 20 million.
These two numbers are astronomical in their eyes!
Zhu Rongjun is okay, she was born in 93 and is 23 years old, and now she has entered the society, and she was a contracted anchor in Kugou when she was in college, and she made a little money.
But Peng Xuanzhi is different.
Although her family conditions are quite good, to put it bluntly, she is still an 18-year-old girl.
Not to mention 24 million, even 24,000 is enough for her to think carefully for a long time...
Mu Hongyue, who was originally the most experienced, was the most unbearable, and said eagerly: "Mr. Gu, what you said is true? ”
"I never joke when I talk about business, and 24 million is not a big amount for me, I am just too lazy to trouble and appreciate Mr. Mu's ability, I believe you also know that as long as I am willing, it only takes three days to build a company with the same framework as your Galaxy culture, and the cost may not be more than 4 million."
Galaxy culture is like her child.
Now Gu Cheng's conditions for her can be said to be very generous.
Not only can she watch her children grow, but she can also make a fortune.
This kind of method, Mu Hongyue really couldn't find any reason to refuse.