Su He's cold came and went quickly, maybe because Sister Juan took care of it well, or maybe it was because Su He people were in good spirits at happy events, watching Sister Juan busy for her, she was in a good mood, in short, Su He began to be alive again the next day.

"Sure enough, being young is different," Sister Juan sighed.

Originally, according to custom, when the relatives went to the tenth day of the first lunar month, but the two of them, relatives, didn't have to leave, so the two of them simply started the planning of their store.

In order to make it easier for the two of them, they plan to open their shop closer to their apartment, which is located in the city center anyway, so it won't be bad to open a shop here.

Because Su He and Sister Juan have planned a lot before, in fact, in addition to the location and positioning of the store, other details have almost been discussed.

As for this positioning, Su He and Sister Juan have discussed it many times but have not decided on it, mainly because they have different opinions, and the two sides insist on their own opinions, resulting in this positioning not being settled.

Su He's opinion is to position this store as high-end, the so-called high-end naturally everything has to keep up, and the price is naturally beautiful, but Su He feels that the store is opened in a prosperous place, which is still acceptable to most people.

Sister Juan's opinion is that it is positioned as a low-end and middle-end, although the profits are thin, but the profits are small and the sales are high, and a new store is positioned so high, I am afraid that many people will not accept it.

However, Su He felt that if a store positioned its products as low-end from the beginning, the products would never be able to go to the high-end stage, because the positioning would be dead at the beginning.

But if it is positioned as high-end from the beginning, it will be different, give customers foresight, inform them that this is a high-end product, and wait until the sales of high-end products are saturated in the future, you can produce some low-end products.

At this time, everyone knows that their technical products belong to the high-end, and now they sell some things at a low price, and the public is more likely to buy them.

But although Sister Juan plans to put Su He first, this is related to whether they can make money and whether the store can survive.

If high-end products do not have such deep connections in the local area, they will not be able to go on at all, because of a new product, and the price is high, those who have never bought it will mutter in their hearts, and those who buy will hesitate, and finally they are likely to give up, so where can they survive.

Su He's idea is indeed right, once it is positioned as the low-end, it is difficult to do high-end, because everyone is used to this price, and if it is expensive, everyone may resist.

But this is a necessary step for every store, and it does not mean that the price of a product is forcibly raised, but that the shape is changed and then raised, so that it will not cause too much dissatisfaction among everyone.

Do low-end customers first, wait until you accumulate a certain number of contacts and old customers, and then slowly launch some high-end products, so step by step, although you will lose some old customers in the process, but this is the only way.

Everyone has their own Harry Potter in their hearts, whether to accept it or not depends on the individual, so many people, there will always be a few who can't accept it, but what they need to look at is the whole.

Because of this entanglement here, the decoration of their store cannot be determined, because if it is positioned as a low-end and middle-end, the decoration is mainly simple, and it is not necessary to be too luxurious, but it will make those customers dare not come in.

If it is positioned as high-end, it is different, high-end means that everything is according to high-end, and the decoration should be luxurious and atmospheric.

"In the city center, there are more rich people, they are more in pursuit of life, high-quality life, things are also exquisite, we are positioned as high-end, to attract the attention of these people, than to make hundreds of products every time, tired people are stronger"

Su He is still not very happy, she thinks that even if she sells less, it may not make more money than selling, so she is more tired, so why bother.

"High-end? That's the foundation to dare to do this, I've been doing it for so many years, it's not easy to set such a high position as soon as I come up" Sister Juan still reserved her opinion, the two of them argued, no one wanted to compromise, and everyone thought they were right.

Under such a entanglement, Su He suddenly had a flash of inspiration, "We have to do the low-end and high-end, why don't we just open two stores?"

"Two? What are you kidding" Sister Juan couldn't deny it, she just thought that Su He was joking, she opened two stores at once, and she didn't do one shop, so she dared to open two at a time.

"I'm not kidding, think about it, open a store, we will be entangled in high-end positioning or low-end positioning, but two, just one by one, before the implementation, none of us know which positioning is the best, what about the two, we each according to their own ideas, let's see together, which positioning is appropriate"

Before it is implemented, any plan is just talk on paper, no one knows whose idea is good in the end, and sometimes the plan can never catch up with the change.

"That's good, so that we can do it according to our own ideas" Sister Juan's eyes lit up, her experience told her that the low-end positioning was more suitable for them, but if Su He didn't agree, she couldn't help it.

It's just that if it's really positioned as high-end, she will feel that she has lost her enthusiasm, because then she feels that the possibility of success is too small.

And now it's different, opening two stores and doing it according to their own ideas, which can not only stimulate the enthusiasm in her heart, but also prove to Su He that her ideas are not wrong.

"Since that's the case, let's settle these" Su He saw that Sister Juan also agreed with her and said excitedly.

"Okay" Sister Juan has already begun to think about how to decorate her shop.

In this way, the original two people partnered to open a store and became a competition between the two people, competing with each other to open a more popular one, but this made the two people more impulsive, and there was also an inexplicable motivation to not want to lag behind the thrust of others.

The two of them set the location of the store on the two commercial streets next to the apartment, and Su He chose the store on the luxury commercial street, which can attract more high-level people to consume.

Sister Juan chose a snack street infested by many white-collar office workers, where there is a large flow of people and a large number of customers, which is suitable for her low-end positioning.

Although the location has been chosen, the specific store can only be negotiated when the landlord returns, so now we can only look at it first, and we need to wait until it is settled.

After choosing the approximate location of the store, Su He and Sister Juan began to choose the decoration, because of the different positioning of the two people, plus the specialization in the art industry, Su He and Sister Juan did not even choose the decoration company, but both of them felt quite normal, since they wanted to separate, then simply separate them all, and see whose idea was better in the end.

Two good friends who are not very old, but usually very stable and negotiable, do such a childish thing for the first time, and they are very energetic, just like children trying to feel fresh, they also feel that this thing is fresh, so they do it more and more.

After the decoration is set, the tools are set, this is also a lot of miscellaneous, as well as products, to do a store, all by yourself, it really takes a lot of energy, and it is very laborious.

And I thought that this was enough, but when she really started to do it, Su He found that there were more things than she calculated on paper, which was even more unexpected.

Sometimes it's not how she wants to decorate, it also depends on whether she can do it, some of the designs that Su He thought of are still in the future generations, and they can't be realized yet, and some are Su He's unrealistic designs, not every design can be made.

The sketch designed by Su He was cut in half by the designer because it was unrealistic, and the rest of the total Su He felt that it was nondescript, and he didn't feel it at the beginning at all.

And the picture designed by the designer was not what Su He wanted, so the two of them changed the design back and forth I don't know how many times, but the result was that both parties were not satisfied.

The designers invited by Su He are all well-known in the industry, which also means that the designers are a little talented, and talented people are generally very proud.

As a result, the two sides began to reach an impasse, and even if Su He agreed to pay more money, it could not be resolved, in the words of the designer, his talent is not something that can be insulted by money.

Su He just wants to complain, when your work is taken out and sold, you have already measured your meaning with money, if she usually changes it directly, but not at present, this is already the last better design company.

Finally, Su He patiently determined with the designer a drawing that she was satisfied with, and the designer was satisfied with and could realize, Su He felt that she was exhausted.

But fortunately, it was all worth it, thinking that he would soon be able to see the real appearance of the drawings, Su He said that he was looking forward to it.

One of the most gratifying things for Su He is that Su He really found a suitable store on the determined street, and the other party also happened to be looking for a tenant, and the two hit it off, so Su He rented the shop.

Just when Su He thought that everything was going to develop according to her plan, things began to twist and turn again, and her drawings were at odds with the layout of this shop.

Originally, her drawings were made according to the general store layout, and the general bakery was a horizontal layout, so that the door would look very spacious, but this time the store she was looking for was not, a horizontal layout and a vertical layout, so the design was completely different.