Night, half past ten.

Lin Feng was in his rental house, he was sitting in front of the computer, and there was a can of cold beer on his right hand.

Since I had just taken a bath, it was already in the early autumn season.

The temperature was a little cold, and he had an extra sweatshirt on him.

When doing things, drink some ice, it's still his habit.

At this time, he looked at the data displayed on the computer, and his brow furrowed.

It has been three days since Seine River 48's first single "Red Dragonfly" was put on the shelves, and Lin Feng put marketing on TOK video, and also asked Wang Yangsheng and Yang Zhenzhen to help forward it.

There was indeed some traffic coming in in the early stage, and on the first day it was put on the shelves, and this "Red Dragonfly" soon came to the ninth place on the new song express list.

When Lin Feng thought that the popularity would continue to rise, the popularity of this song began to decline.

Lin Feng was also a little puzzled, could it be this kind of girl combination, unadaptable?

He watched the comments on major music platforms, as well as on the TOK video platform, and the comments below all said that this song is very good, and the girls are youthful and energetic, and it is very healing.

There are no excessively bad reviews.

This shows that the quality of the song and MTV is okay.

But it just didn't catch fire.

Lin Feng spent 500,000 yuan on marketing on Weibo and tok video platforms.

However, the results are not ideal.

Lin Feng looked at the data in the background and fell into deep thought.

He is just a traverser, not an immortal, and it is impossible to guarantee that every operation will be successful.

There is a thing called "adaptation".

There are often some singers whose songs are obviously good, but they just aren't popular.

This kind of example is not uncommon in the entertainment industry.

If the Seine River combination, which was given high hopes, started like this, then Lin Feng would have to face a lot of pressure in the future.

Just when Lin Feng was puzzled.

There was a knock on the door outside.

Lin Feng asked, "Who?" ”

"It's me."

Listen to the voice is Xu Youyou.

"Wait a minute."

Lin Feng walked to the door, opened the door, and saw Xu Youyou standing outside, carrying two bags in his hands.

Xu Youyou smiled and lifted the bag in one hand.

"I packed spicy crayfish, do you want to eat them together?"

"Okay."

Eating with Xu Youyou is a very happy thing, especially now that Lin Feng is in trouble at work.

It's better to relax.

Xu Youyou went to get a plate of crayfish and put it in the microwave to bite it.

Lin Feng took out a can of soda from the refrigerator and came to Xu Youyou's room.

The two stools on the balcony have basically become fixed seats for two people.

"Alright, the crayfish is hot."

Xu Youyou walked over with a towel holding a large plate, and inside the plate was hot crayfish.

She placed the plate on the taller chair.

Lin Feng helped her open the soda.

"Let's go!!"

Xu Youyou couldn't wait to pick up a crayfish, dismantle the shrimp head and suck the soup in the shrimp head. (Note: This is Xu Youyou's habit of eating crayfish, which is mentioned in Chapter 153.) ）

Then put the shrimp tail in your mouth, and just three or two clicks, you will spit out the shrimp shell.

It's really a skill to eat crayfish.

Xu Youyou saw that Lin Feng was drinking beer, motionless at the crayfish, and hurriedly asked, "Why don't you eat it?" Serve it hot. ”

"I'll finish drinking this little wine, and wait until the shrimp aren't so hot."

Lin Feng casually made an excuse, but in fact, he was not hungry.

As soon as he finished speaking, he saw Xu Youyou's face leaning over, a pair of big eyes staring at him.

Lin Feng thought that he had seen through his lie, but his face was still not red and his heart was not beating.

"What are you looking at me for?"

"You look like you have something on your mind." Xu Youyou said while peeling a crayfish.

"Is there one? Maybe it's a matter of work. Lin Feng picked up the beer and took a sip.

"Tell me, although I can't help you with anything, but as a listener, I'm still very qualified, if you have any troubles, tell your sister, and your sister will listen very carefully."

Hearing Xu Youyou call herself a "bosom sister", Lin Feng smiled.

This quirky girl.

Xu Youyou also smiled.

For a while, Lin Feng's mood relaxed a lot.

It's nice to have a listener by your side after work.

"Here's the thing....."

Lin Feng didn't treat Xu Youyou as an outsider, and began to drink at the same time, one >>

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While talking about his own predicament at work.

Xu Youyou listened very quietly, and didn't think that what Lin Feng said about work was boring.

"That's about it, my job is boring, isn't it?"

Lin Feng smiled.

Xu Youyou shook his head: "No, I think it's quite interesting, it can help many people realize their dreams, and frankly speaking, after getting to know you, my impression of the entertainment industry has changed a lot." ”

She thought for a moment and said, "Can I listen to the song "Red Dragonfly" you said. ”

Lin Feng took out his mobile phone, opened the top video, and clicked on the single "Red Dragonfly".

MTV of Red Dragonfly starts playing on your phone.

Xu Youyou watched very seriously.

Soon MTV finished watching a song.

Xu Youyou raised his head and asked, "You also created this song?" ”

Lin Feng nodded.

Xu Youyou said thoughtfully: "This song is very good, very youthful and energetic, it is a very rare campus style song now, although I don't understand the operation of your entertainment industry, but I think this song is really good, maybe it is just not discovered by people who will like it." ”

Lin Feng sighed and said: "I also think the quality of this song is very good, but this song is not as popular as I imagined, and the marketing expenses have spent a lot of money, but it is still tepid, which makes me a little distressed." ”

"Marketing expenses?"

Xu Youyou thought for a while and asked, "Where do you do marketing?" ”

"On Weibo and TOK videos, some advertisements have been placed." Lin Feng replied.

"Nothing else?"

"Something else? No. Lin Feng shook his head.

"There is no money to advertise on other platforms, just on the two platforms of Weibo and TOK video, after all, they are the two major platforms that are now mainstream."

Xu Youyou suddenly showed a smug smile on his face.

"I think, I know why your song is obviously of good quality, and you spend money on advertising, but it is still not popular."

When Lin Feng heard this, he hurriedly asked, "What is the reason?" Tell me about ....."

Xu Youyou didn't say it directly, but looked at Lin Feng with a smile.

He looked very proud.

"My eldest lady, don't sell it to me."

Lin Feng was a little eager to know why, obviously he was operating according to his own experience, but he still encountered this kind of predicament.

"Please add the word beauty in front of the eldest lady."

"Okay, my beautiful lady, don't sell it to me."

"Poof~" Xu Youyou couldn't help laughing.

"Lin Feng, it's the first time I've seen you so nervous, in my impression, you always seem to be in a good position about everything, and nothing can be difficult for you."

"Don't make fun of me." Lin Feng was now eager to know the answer.

"Okay, invite me to dinner, and I'll tell you."

"Okay."

"It's going to be very expensive, it's going to be expensive."

"Okay."

"The plates are very big, but the dishes are very few and very few."

"Okay."

Xu Youyou saw that Lin Feng was a little anxious, and he didn't play dumb riddles anymore.

She looked at Lin Feng and said seriously: "If I'm not mistaken, you should have put it on the wrong platform." ”

"Placed on the wrong platform?"

"Hmm."

Xu Youyou nodded: "Although I don't understand these things in the entertainment industry, I understand young people." ”

"Your song is great, it is more resonant with the student group and the young people, and it should be put on platforms that young people like to play more, such as tilitili on barrage sites, where young people and student parties will be more concentrated, and Weibo and tok short videos are too popular."

When Lin Feng heard Xu Youyou say this, he suddenly opened his mouth.

That's right, it's the wrong platform!

Lin Feng has always operated this song according to the hype method he is used to, but he has made a big mistake, that is, he believes in his past experience too much.

hyped this song "Red Dragonfly" according to the previous ideas, and placed advertisements on Weibo and tok video.

It's not that Weibo and tok videos are bad, but they are too popular.

The effect of this drainage is limited.

If you want to achieve the desired effect, you have to spend a lot of money.

If it is more accurately placed on a platform where the young student party is more concentrated, the effect will definitely be different.

It's bound to do more with less.

Xu Youyou's words are very right.

Sure enough, I don't seem to know much about young people.

Lin Feng operated relatively popular stars in his previous life, but he never operated this kind of girl group.

So he made a mistake.

This mistake is still too late to be corrected.