Chapter 49: Shower Gel Pre-Sale
When he went to work the next day, Lu Yu came to the pink, white and black cosmetics company
The advanced production workshop carefully adjusted the machine parameters before beckoning Deng Qiang to bring people in and start trial production.
More than two hours later, when the first bottle of shower gel walked off the production line, Lu Yu and Deng Qiang stared at the final testing equipment.
After confirming that all the test data are up to standard, he nodded with satisfaction.
After letting the employees continue to produce, Lu Yu and Deng Qiang went back to the office to discuss the sales price of the shower gel.
Lu Yu didn't know much about pricing, so he listened to Deng Qiang.
Deng Qiang: "In fact, most of the shower gels on the market are within the price of 100 yuan, and some mid-to-high-end shower gels are more than 200, and even thousands of them. β
"Our products, like facial masks, are hydrating and whitening effects, and it is estimated that the whitening shower gel will sell a little better."
"Therefore, according to the results of the investigation and analysis of our marketing department, we recommend that the price of the two ordinary shower gels be 199 yuan for 1 bottle, the price of a slightly better effect is 399 yuan a bottle, and the price of the best effect is 699 yuan a bottle."
"In this price range, we can receive the best sales."
"In addition, the price of the hydrating cream, we set it at 99, I don't know what the market is, only 500,000 bottles were produced, try the water first."
Deng Qiang smiled as he spoke: "Actually, if you want me to say, our company's products are not sold at all, no matter what the price, there will be female consumers who will pay." β
Lu Yu thought for a while: "It's not necessary, we are still in the domestic market, and the necessary reputation is still needed." β
"When you open up foreign markets in the future, make the packaging more beautiful, the price is not just for you to add, and I will never stop you when the time comes."
Deng Qiang laughed when he heard it, and said yes repeatedly.
Regardless of the daily chemical industry he was engaged in before, or the cosmetics industry he is engaged in now, foreign giants are in an absolute monopoly position and make a lot of money in the Chinese market.
Now Lu Yu told him that one day let him go abroad to make a lot of money, Deng Qiang really felt that if that day came, it would definitely be a happy thing to float.
The price was so decided, and Lu Yu left the company and prepared to go home for a day of rest.
Tomorrow, I will continue to read and study to enrich myself.
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Not long after Lu Yu left the company, Deng Qiang called several important management together, especially the publicity and sales departments, and everyone held a meeting together.
Deng Qiang first introduced the hydrating and whitening shower gel products, and then said the pricing, so that various departments could hurry up and prepare.
In addition to the original plan to sell two masks today, there will also be a pre-sale of two body washes.
Not much, each with a low price of 600,000 bottles, a median price of 300,000 bottles, and a maximum price of 100,000 bottles, a total of 1 million bottles of shower gel each.
While selling the mask, it is necessary to let people see the two body washes in a conspicuous position, and the whitening and hydrating effects should be obvious.
The management of the various departments quickly went to get busy.
At noon, Fan Bai Niang, the official Weibo of Pink White Dai Black Cosmetics Company, posted a Weibo:
"Is everyone happy on May Day? Either way, there's one thing that makes everyone happy: our warehouse is full again! Officially on sale at 5 p.m.! β
"2 million boxes of half-day river hydrating mask! 2 million boxes of gel whitening masks! Waiting for everyone to snap it up! β
"In addition, the boss informed me that we have a new product in our house! Half Day River Hydrating Body Wash, Fat Gel Whitening Body Wash, and pre-sale are also open today, with only 1 million bottles each! 500,000 bottles of half-day river hydrating cream! β
"Do you want to have fair and supple skin all over your body? The boss said, come and use our shower gel, guarantee that it is the same as the hostess! β
Not long after the news of the pink white lady was sent, many of the more than 10 million fans saw it, and forwarded and left messages one after another:
"Is the shower gel finally out?! Every time I take a shower, I see my face skin getting better and better, and I feel worried..."
"I don't know if I'm happy on May Day, I just know that someone will be unhappy again! @θδΊ¦θ‘"
"Hahaha, so what did Su Yihan do wrong, he never grabbed it once?"
"Our family Yihan is already so miserable, don't laugh at her! Hahaha"
"Is it true that whitening and hydrating body wash? And the mask effect is the same? β
"It must be true, just with their mask, if this shower gel doesn't work, I'll broadcast it live!"
"So the question is, who is the proprietress ? @ιηΎ½εζ¬’εθΆ"
"Ditto, who is the proprietress ? @ιηΎ½εζ¬’εθΆ"
"So far, it seems that I can't hide it, everyone, I'm just drinking tea!"
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On the way home, Lu Yu saw his Weibo being frantically @ by netizens.
After following the news, I realized that it was the pink white lady who was doing something again.
The corners of his mouth twitched, this person belongs to Teddy?
I always want to make a big news every day!
Last time, I said that I asked her to watch a movie, but this time I came directly to the boss lady, what about next time?
Lu Yu looked at it and replied to a Weibo:
"So here's the question, what about the hostess? @η²η½ι»ι»εε¦εζιε ¬εΈ"
I didn't expect the pink white lady to reply very quickly:
"Boss, in fact, since people have used our products, they are also white and beautiful, and my nickname is also called Drinking Tea...... Boom ......"
At this time, the onlookers were directly happy, and they left messages to ridicule the scene of the large-scale flirtatious boss.
Originally, most of the female netizens who paid attention to the Weibo of the pink and white black company gave advice to the pink and white lady, and turned into a flirtatious little expert.
Lu Yu's face darkened when he looked at the comments of a group of netizens, and all kinds of office flirtatious plots came, which was an eye-opener.
Without saying a word, he replied directly: "You are so good, send me the work number, and I will arrange it for you when I get back!" β
Pink White Lady: "......"
A group of netizens also encouraged them to seize the opportunity and say that the time has come for promotion and salary increase.
How could a pink lady be fooled?
Directly shake off a set of promotional trifecta:
"Walk by, don't miss it!"
"Whitening and hydrating double mask, hydrating and whitening shower gel!"
"If you can't buy it, you can't be fooled! A must-have for flirting with your boss! β
Netizen: "......"
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does not mention the desire to survive of the pink white lady, nor does it mention all kinds of ridicule on the Internet.
The time is approaching five o'clock, and many female consumers have gathered at the official flagship stores of major e-commerce platforms.
Keep your hands on your phone or computer, ready to go.
At five o'clock, just 21 seconds later, a total of 4 million boxes of masks and 2 million bottles of pre-sale shower gel were sold out.
Somewhat surprisingly, the hydrating cream was cold, and the sales were not high.
Many female netizens who didn't grab it left messages on the Weibo of the pink and white company.
Crying and grabbing the ground, beating their feet and chests, blaming the company for stopping their progress in becoming beautiful.
However, some people were shocked by the volume and speed of sales, especially in the cosmetics-related industry.
In just 21 seconds, there were 2.8 million boxes of masks with a unit price of 99, 1 million boxes of masks with a unit price of 299, and 200,000 boxes of masks with a unit price of 499, with a total sales of 676 million yuan.
There are also 1.2 million bottles of shower gel with a unit price of 199, 600,000 bottles of shower gel with a unit price of 399, and 200,000 bottles of shower gel with a unit price of 699, with a total pre-sale of 618 million yuan.
In other words, Pink White Daihei Cosmetics Co., Ltd. completed an operating income of 1.294 billion in 21 seconds.
You must know that many small and medium-sized enterprises in China have a year's operating income of less than this number.
And the pink, white and black company, which also belongs to small and medium-sized enterprises, only took 21 seconds!
And that's just one sale!
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If you speculate on their operating income this year based on this sales, it is estimated that it will not be too easy to break 10 billion.
If this goal can be completed a few months ahead of schedule, it is possible to achieve 20 billion operating income!
What is this concept?
Excluding state-owned companies, how many enterprises in the whole country have an annual turnover of 20 billion yuan?
This is still limited by the scale of production and raw materials.
If these two things are solved, and then enter a larger overseas market, then ......
I can't imagine it!
Almost no one thinks that the products of the powder, white and black cosmetics company will not sell well in foreign markets.
It will definitely be as popular as domestic female consumers!
If you have such a product, you will be very scary to think about it!
This is clearly a super unicorn company that has risen lightning and is taking shape at an unparalleled speed!
In the foreseeable future, there is no limit to imagination!
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After checking the information in detail, the shareholding structure of the pink, white and black company is simply not too simple.
It is a wholly-owned subsidiary of Hewai Nebula, which is a sole proprietorship company belonging to Lu Yu, the legal representative.
In other words, this future super unicorn company will completely belong to Lu Yu alone!
No one to share with him!
What does this mean?
This means that Lu Yu's value will skyrocket rapidly in the future!
Tumbling and skyrocketing in multiples!
It is no exaggeration to say that almost all female consumers of school age will cry and shout to give him money.
And so willingly, no regrets!
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So the somewhat exaggerated editor began to use his imagination:
"The fastest rise of the super-rich in history!"
"The man who really makes all women want it!"
"A super unicorn that has risen strongly in less than two months!"
And so on and so forth.
There are even some editors who have made up a lot of stories of Lu Yu's hard study and hard work.
made Lu Yu look confused.
said it was so immersive, as if it was the same as the real thing, how could he not know it himself?
No matter what Lu Yu thinks about himself, anyway, he quickly entered the field of vision of many people with a sale of the company.
This is contrary to his plan to keep a low profile!
It really wasn't what he expected.
Lu Yu, who was watching these messages on his mobile phone at home, was a little depressed.
Scratching his head irritably, he changed into sportswear, put on sneakers and started running.
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