.........

What Concubine Lin said on the other end of the phone!

not only shocked Fang Ziheng, but also shook all the main creators to the ground.

21 satellite TV stations across the country!

The evening news simultaneously reported "The Four Famous Catches" for one minute!

What is this concept?

It is equivalent to the propaganda of the whole map, and the wide range of radiation is no weaker than a set of CCTV news at 7 o'clock in the evening, or even stronger.

Call....

Fang Ziheng breathed a long sigh of relief, glanced at the time, and asked the driver to speed up and return to the hotel.

Satellite TV evening news generally refers to two periods.

One is after 6 p.m. and the other is after 10 p.m.

The news after 10 p.m., with a small number of viewers, belongs to the night news.

At six o'clock in the evening, the number of people watching was very large.

At this time, people from all over the country are coming home and cooking or eating dinner.

Especially for people who work in public institutions, government agencies, and government units, the news of the six o'clock block in this province is a must-see program.

The greater the number of people, the effect of publicity will of course be different.

Yuzhang Yichun.

Li Wenxiu, a junior high school student, jumped out of the bedroom, walked to the kitchen to open the refrigerator and took a bottle of yogurt, and then habitually glanced at the dishes prepared by his mother.

Seeing that there was a small fried pork with sharp peppers that he loved to eat, Li Wenxiu grinned and hugged his mother and took a bite.

"Go, go, you're done with your homework?"

"Hehe, my dear mother, I have finished the high school entrance examination, and I have no homework this summer!"

Li Wenxiu twisted his little buttocks proudly, came to the living room with a cigarette of yogurt, and turned on the TV to look for a good program.

However, she forgot that at this point in time, except for CCTV three, six, and seven channels, most satellite TV stations were broadcasting news at six o'clock.

Li Wenxiu was slumped on the sofa, pressed the remote control at will, and changed more than a dozen channels in a row, but he didn't find a variety show he liked to watch.

Annoyed, she threw down the remote control and sucked two sips of yogurt.

At this time, the beautiful and dignified hostess on TV changed her expression slightly, and suddenly changed her relatively friendly tone.

Immediately afterwards, the sweet voice of the beautiful host came from the TV.

"Recently, the martial arts blockbuster "Four Famous Catches", distributed by China Film Group and directed by Fang Ziheng, was released in more than 2,000 theaters across the country, and achieved a super high box office of 112 million yuan in three days."

"According to our reporter's report, there has been a movie-watching boom in many theaters in our province, and "The Four Famous Catches" tells the story of four people with superb martial arts who are fast catchers and crack the story of the big eucalyptus for the country and the people!"

"Next, please see the express from the reporter in front!"

After just 20 seconds of text description, the picture on the TV turned, and the footage of two movie theaters in Ganchang City and the city center of Yuzhang Province appeared.

Li Wenxiu raised his head and stared at the TV screen with big beautiful eyes.

Looking at it, her little face suddenly laughed.

The smile is innocent, and I am very happy!

"The Four Famous Catches"!

A movie directed by Yichun fellow 'Brother Fang Ziheng'!

"Mom.. Tomorrow is Sunday, shall we call our dad to the movies together? ”

In the living room, Li Wenxiu's coquettish voice sounded.

The same scene is happening in many families across the country.

A one-minute news report.

The news host not only described the general plot of the movie, but also appeared in the theaters in the city center.

At the same time, it also introduced Fang Ziheng, Uncle Daoming, Teacher Guoli, Li Lianhua, Deng Chao, Liu Qianqian, and Huang Sect Master.

Of course, this news report did not appear on the hot search on Weibo!

Han Dong has an explanation with Concubine Lin, and this kind of thing can be done.

There is no need to publicize the benefits!

borrowing satellite TV news for publicity, it can't be said to be a violation, after all, there are movies on CCTV news.

Hengyu Media is not adding fuel to the fire, and has to think about it for Han Dong.

Everyone in the entertainment industry has a relationship, and you can open the back door for "The Four Famous Catches", which can also help other movies open up a way of publicity.

You must know that "The Great Cause of the Founding of the People's Republic", which was released on the National Day in 09, only logged in to CCTV and more than a dozen satellite TVs.

The publicity position of "The Four Famous Catches" this time can definitely be called unique.

Han Dong did what he said, at least six or seven percent of his skills!

It was eight or nine o'clock in the evening.

Under the envious gaze of people in the entertainment industry, and in the voice of the people in the outside world, "The Four Famous Catches" has completely become synonymous with popularity.

On the Weibo hot search list, although the title of the evening news on "The Four Famous Catches" did not appear, judging from the topicality discussed by netizens and the amount of topics in the movie, the effect of publicity can be called explosive.

Many smart netizens have understood the key to publicity.

The big guy began to extend the topic on the Internet, speculating whether the box office of "The Four Famous Catches" would surpass "Avatar" tomorrow.

Break through the perfunctory of 52 million soft girl coins!

", Fang Zi Hengniu breaks the sky, and he can still engage in this kind of propaganda method!"

"Haha.. I will see who will say that Fang Ziheng is from the grassroots in the future, and which entertainment giant can make this lineup this evening. ”

"Fuck your shit, I'm Fang Ziheng's high school classmate, he was a turtle in our school back then, and he was often bullied by some rich students, if it weren't for many girls helping him, he wouldn't know how many times he was beaten!"

"Shhhh The buddies upstairs will talk about it in detail, and it is best to tell the whole story of Fang Ziheng's beating. ”

"Yes, brother, you know to say more, I have a few friends who also like to eat melons."

"Ahem... I said you guys are enough, Fang Ziheng is handsome, it's normal to be looked down upon by boys at school, who makes the little girls in school like him. ”

"You say, tomorrow "The Four Famous Catches" can break the single-day box office record of "Avatar"?"

"It's difficult, although "The Four Famous Catches" is wonderful, it is more than a step weaker than the top special effects of "Avatar"."

"Not necessarily, the word-of-mouth of the movie has begun to rise in the past few days, and the plot, picture, actors, and costumes of "The Four Famous Catches" have reached the first-class level, plus the boost of tonight's news, there is a great hope of breaking the record of "Avatar".

"... I wondered, how long Fang Ziheng's brain is, it's just handsome, why is he still so talented, I heard that he wrote the movie script alone, should he be so fierce! ”

"Alas. Brother, we mortals don't understand the! ”

"Pity my Heavenly Immortal sister, why did you fall into Fang Ziheng's arms, my heart is sad!"

"Sadness +1!"

"+10008, I don't share the sky with Fang Ziheng!"

............

The hotel where "The Four Famous Catches" stayed.

Fang Ziheng didn't know that he was ridiculed by many netizens, and took a group of main creative teams to the lounge to relax.

After watching the news, the big guys were in a happier mood, and everyone had a happy smile on their faces.

On the mahjong table, the four female generals are also discussing the movie.

The topic is the same as on the Internet, can tomorrow's box office break 52 million soft girl coins?

Liu Qianqian played a card and didn't want to say: "I think it's okay, so many satellite TV stations help to promote together, even if only one percent of the family enters the cinema, it can increase the number of moviegoers by at least one or two million!" ”

"Yes, there are not many vacancies of 6 million, with this fire tonight, it is possible to reach 60 million tomorrow!"

Song Yi nodded affirmatively, without a lake in his hand, picked up the 30,000 punched by Liu Qianqian and slammed it over, and then quickly punched out a seven-cylinder.

Li Lianhua's eyes lit up, she ate the seven cylinders into her stomach, and said with a smile while playing her cards: "60 million is too high, and it is difficult for the current domestic film market to push the single-day box office to the peak of 60 million, and the New Year stalls are almost the same!" ”

"In addition, the main purpose of tonight's news publicity is not just to let "The Four Famous Catches" break the record of "Avatar", Director Fang and Han Dong have deeper plans."

After speaking, Li Lianhua glanced at Jing Tian, who was sitting under her, with a smile with a bit of unknown meaning.

Da Tiantian breathed lightly, calmly stretched out her hand to model the card, and secretly pondered in her heart.

Of course, she was not pondering which card to play, but thinking about the meaning of Li Lianhua's words.

The so-called deeper calculations are nothing more than two reasons.

The first is to give costume films and martial arts films a strong and mighty force, and regain the enthusiasm of Chinese people for these two types of movies.

Second, to give "The Four Famous Catches" to be released in Southeast Asia a few days later, lay the groundwork for early publicity, transfer the hot atmosphere in the mainland, and let the shareholders blow to Hong Kong Island, Japan and South Korea.

Three seconds later.

Da Tiantian smiled slightly, the key to thinking about the matter, briskly typed a four!

"Huh, little seven pairs!"

Liu Qianqian shouted lightly and pushed the card in front of her, revealing her brilliant teeth.

The young lady doesn't want to do so much, the brain circuit is very simple, the more popular the movie, the greater the income of their group of leading actors.

It's the best, it can have a box office of forty or fifty million every day.

In one, the young lady has good luck today, and she has been fighting for less than half an hour, and she has already played three times in a row.

Today, she wants to be ashamed and earn back all the red boards she lost two days ago!

June 24th.

Sunday, the fourth day of the movie's release!

From 9 o'clock in the morning, outside many movie theaters in the city centers of first, second and third-tier cities across the country, there was the first wave of movie-watching craze.

Most of them came as a family, and two adults brought their children to buy tickets to watch the movie.

The lively scene even surpassed the heat when "Tang Detective" was released.

Media reporters faithfully recorded the lively scene.

Morning..

In the expectation of countless people across the country, the box office of "The Four Famous Catches" on the fourth day finally came out.

66 million!

The numbers are staggering, and everyone in Akira is dazzled.

It's incredible!

Compared with yesterday's 46 million, there are 20 million more soft girl coins at the box office!

Many filmmakers who know the truth of propaganda are completely stunned when they look at the box office of 66 million.

The box office is so high!

66 million!

The one-day box office of "The Four Famous Catches" is higher than the total box office of other summer movies!

Lose your marbles!

Completely insane...

Soon, countless filmmakers fell into ecstasy again.

They came back to their senses.

21 satellite TVs, one minute of evening news reporting, is so powerful.

Han Dong's operation has brought a new way of movie promotion to the big guy.

Especially the giants in the entertainment industry of Huayi, they may not have the energy of Han Dong, and mobilize 21 satellite TV to help at one time.

But even if you can only say half of it, please move ten satellite TV to take action and occupy 30 seconds of publicity time, which is also amazing!

The effect of publicity is not only the skyrocketing 20 million box office today, but there will definitely be aftermath tomorrow.

The fastest person is Feng pants!

If you want to talk about the field of directors in the entertainment industry, the big director has the strongest ability to seize opportunities, and the cliff is Feng pants.

In terms of cunning, Lao Mouzi, Chen Daren, and Wu Baige are not enough for Feng to beat.

After seeing the box office of "The Four Famous Catches" "winning and grabbing" 66 million, Feng Pants immediately called Wang Zhonglei's phone.

"Hey, Leizi, you know the news too, right?"

"I didn't say it, Lei Zi, you tell Zhongjun, no matter what method you use, on July 20th, you must let the news of the release of "The Great Earthquake" appear on the evening news of Satellite TV!"

"Oh, Leizi, are you stupid, we didn't ask them for help in vain, we can give money, two million for one family, and only 20 million for ten satellite TV TVs!"

"Okay, that's it, I'll go to the company tomorrow!"

………

Imperial Capital, a 3-star hotel.

Lu Chuan sat in front of the computer, looking at the text message content on his mobile phone in a daze.

On the computer page, the promotional title of "Nanjing Nanjing" was released on July 1, and director Lu Chuan's painstaking work was displayed.

In the discussion below, some thousands of people replied with words of optimism and support.

That's the benefit of touching porcelain!

It's just that the time for this benefit is too short!

There was a long silence.

Lu Chuan's face was gloomy and he made a phone call.

"Senior Brother Jia, I'm in trouble here.."

Half past one in the morning.

Sina Weibo, Tencent Weibo, and major entertainment websites have removed the original homepage theme.

The news that the single-day box office of "The Four Famous Catches" exceeded 66 million was uniformly topped.

Hot search, heat, explosion!

In just 20 minutes, countless netizens who didn't sleep rushed to eat this 'earth-shattering melon' for the first time!

The entertainment media understands it very well and creates two emotional resonance points.

One is that the single-day box office reached 66 million, once again setting a new record in film history.

One is to break the peak of 52 million in "Avatar", and "The Four Famous Catches" has an extra 14 million soft girl coins at the box office.

The two resonant emotions provoked melon-eating netizens to scream.

It's so cool!

Domestic movies have once again defeated Hollywood blockbusters!

By the next morning, the resonance continued to extend.

Netizens spontaneously participated in the discussion, discussing how powerful "The Four Famous Catches" can be and how high the final box office can be!

Can you break the total box office of "Avatar" of 1.34 billion?

This kind of statement is absurd, and almost no one agrees with it, but it can't stop the excitement of the big guys.

It's also good to think about it.

What if!

Not so many just in case!

………

Early the next morning.

Fang Ziheng looked at the expectant eyes of Liu Qianqian, Song Yi, Da Tiantian, Deng Chao, Sect Leader Huang, and Li Lianhua at the table, and rolled his eyes angrily.

"I said, are you floating?"

"1.3 billion, you really dare to think about it!"

"Director, people still have to have dreams!"

Uncle Daoming ate xiaolongbao unhurriedly, laughing and coaxing.

"That's it, Ziheng, you're too cautious!"

Lao Deng Tou followed up with his mouth, and said with his eyebrows: "In case the box office of the other electricity exceeds 800 million or 1 billion, CCTV will help to boost it." ”

"Uh-huh..."

Sect Leader Huang and a few girls nodded their heads, in their opinion, this is a very possible thing.

Fang Ziheng smiled, laughing quite speechlessly.

Nima: It's 800 million, 1 billion.

These guys are really dreaming of white heat!

He put down the fast seed, picked up the spoon and scooped a spoonful of eight-treasure porridge in Liu Qianqian's bowl next to him, put it to his mouth and blew it, and dried it out in one bite.

In his opinion, even if "The Four Famous Catches" is good-looking, it is impossible to reach the level of "Tang Detective" that has been strong for half a month and achieved a reverse decline.

The total box office may be able to surpass "Tang Detective" and overwhelm "The Great Earthquake", but in terms of viewing popularity, it is definitely not so enthusiastic.

Fang Ziheng was too lazy to hit everyone's enthusiasm, and they were weak when they were publicizing.

snatched Liu Qianqian several mouthfuls of eight-treasure porridge one after another, he wiped his mouth and looked at Uncle Daoming, and asked with a smile: "Uncle Ming, are you busy next week?" ”

"What's the director?"

Uncle Daoming smiled lightly and looked over.

Fang Ziheng pointed to Liu Qianqian, Deng Chao, Huang Sect Master, Li Lianhua, and Da Tiantian, and said: "Three days later, the movie will be released on Hong Kong Island, I want you to lead the team to run, and then fly to Smecta and Xiaori, and finally go to New York, USA."

Twentieth Century Fox Film Company will release "The Four Famous Catches" worldwide, and the movie will be released in North America on July 5th. ”

"Four places, this one will take more than half a month!"

"Yes, the estimated trip will take twenty days!"

"Okay, I'll take this job!"

Uncle Daoming thought for a few seconds and took over the responsibility of the propaganda captain!

Deng Chao, Sect Leader Huang, Li Lianhua, and Da Tiantian smiled, picked up the soy milk and saluted Fang Ziheng with a glass.

Go to foreign propaganda, what does this mean?

Explain that the movies they starred in will be released in many countries and regions around the world.

That's a great thing!

Even if you can't climb to the sky in one step and become international superstars such as Uncle Long and Brother Jie, you can raise their coffee position in China and step into the ranks of first-line and top movie stars.

At the dining table, the other two beauties lowered their heads with their expressions a little unnatural.

One is Song Yi and the other is Liu Qianqian.

Song Yi is unhappy because she has to leave the publicity team tomorrow and join the group to start filming "Campus Youth" directed by Su Lun.

The thought of leaving her lover made the little girl unhappy.

Liu Qianqian's heart was also entangled, she went to foreign countries for publicity, and for 20 days, she not only had to leave Fang Ziheng, but also had to leave Liu's mother.

The young lady has just tasted the taste of love, and she will be really unwilling to go abroad.

Fang Ziheng also saw that the two beauties were unhappy, so he didn't say anything.

If you want to get, you have to pay, this is the most important principle in the world.

"Have you eaten the big guy?"

"Eat!"

"Let's go."

After eating and drinking, the main creative team of "The Four Famous Catches" boarded the nanny car and went to the first propaganda position today.

Imperial Capital Film Academy!

After Fang Ziheng walked out of school, he made three movies in a row in two years, and the box office was higher than one.

The teachers of the film school finally couldn't help it.

Officially issued an invitation letter, inviting Fang Ziheng and the main creative team of "Four Famous Catches" to Nortel as a guest.

The nanny car sped all the way and arrived at the gate of Nortel School an hour later.

It's back!

I am back!

Fang Ziheng rolled down the car window and looked at several familiar faces at the gate, feeling emotional.

Return home!

This is the second time he has returned to his intimate place since participating in the Yuzhang Golden Rooster Award last year.