............

"Okay, all right."

Fang Ziheng said with a smile, never dampening Da Mimi's enthusiasm at this moment.

Da Mimi rolled her eyes, she was very dissatisfied with this kind of muddy answer, she offered the 'most sincere' service, but she didn't expect that she still couldn't win Liu Qianqian.

Hum!

Sure enough, it's a vixen!

Da Mimi sneered in her heart, changed the topic and asked: "You say, can "Charlotte's Troubles" surpass "Private Custom"? ”

Hearing this, Fang Ziheng was slightly stunned, and crossed her snow-white body to take the tablet from the bedside table.

While checking the latest movie data, he shook his head: "It's hard to say, I watched "Private Custom", although it is not as deep as "Party A and Party B", but it is not weaker than "If You Are Honest Do Not Disturb 1".

This year, especially for the Chinese New Year, how popular a first-class comedy movie is, you can see one or two from the audience's viewing heat.

"Charlotte's Troubles" vs. "Private Custom", the advantage is not obvious! ”

As soon as the voice fell, the tablet computer connected to the website and jumped out of the computer page of the Hengyu Maoyan app.

In the second column of the homepage, the latest week's movie data is freshly released.

The first place "Private Custom", which was released for 5 days, had a total box office of 402 million, firmly occupying the top spot at the weekly box office.

The second place "Storm", produced by Hong Kong Island Anle Film and Television, and a police and bandit shootout film distributed by Hengyu Media.

As expected, the box office of "Storm" in the second week exceeded 100 million, and the total box office came to 300 million.

300 million box office!

For a police film, the results are quite good.

When the contract was signed at the beginning of the release, Hengyu had a note with Anle Film and Television that if the total box office exceeded 400 million, Hengyu Media could get 15% of the distribution share.

Judging from the current trend, "Storm" does not say 500 million, 400 million is still stable.

The third runner-up at the weekly box office was Ning Hao's "No Man's Land", which plunged at the box office, and only got 28 million in the new week.

At the same time, the low number of films also exhausted the exhaustion of this movie.

On the other hand, the Hong Kong Island police film "Anti-Drug" performed even worse, only getting 12 million box office this week.

Fang Ziheng glanced at it a few times, and re-looked at the No. 1 "Private Custom".

In this movie, really Nima is a fierce rival!

No way!

Can't let Huayi be so arrogant, you have to do something!

After a little thought, he sent a message to Ning You of the Propaganda Department.

The message was only five words: "Submarine sortie!" ”

.........

Two o'clock in the afternoon.

Just when the two movies were increasing their efforts to promote, some negative reviews of "Private Custom" suddenly appeared on the Internet.

[Bullshit "Private Custom", it's just a group of people laughing at themselves! ] 】

Douban film critic: "Objectively speaking, compared with "Party A and Party B" ten years ago, the movie scenery of "Private Custom" is more beautiful, the scene layout is more atmospheric, the production is upgraded, and the lineup is increased, which should make the movie more excellent!"

But what do I see?

What did the audience see?

Nothing but a few specious sarcasm!

There is no warmth of "Party A and Party B", no sharpness of "Big Names", and no in-depth analysis of "Mobile Phone".

Without reflection and clear positioning, it is just a vulgar joke movie of Chiguoguo! ”

["Private Custom", I don't know what you are noble? 】

Taopiao Film Review Column: "The movie seems to be satirizing the right and ridiculing officials and upper-class people, but in fact it is a false shot, the real intention is to satirize the people at the bottom and the toiling masses!"

For the sake of a hypocritical 'elegant and vulgar theory', a rich man can drive away the migrant workers who live in dilapidated factories with a word, and he also calls it elegant, I bah!

[Inventory of the shortcomings of "Private Custom"]

Horizontal marginal film and television people: "The correct shooting method of "Private Custom" should be after every satirical scene, put forward a reflection, and at the same time pose a solution, instead of using only the scenery!

Even if the solutions proposed in the movie are unrealistic, they can bring more warmth to the film and sublimate the theme and depth of the movie!

Let's not talk about the side, just talk about Fan Wei in the first plot section, let's see what he did, right?

It seems to be scolding corrupt officials and accusing power, but in fact, he is mocking the people in official skin.

Tebi is the sentence 'Do you use this to corrupt cadres', no matter how I look at it, I think it is to teach the people how to give gifts better! ”

["Private Custom" has no other highlights except for the leakage! ] 】

Southern Urban Entertainment: "Hehe, the plot of the movie does the most vulgar thing, but I want to express the accusation of this, satirize that, and the irony is not in place, except for the little rag on Li Xiaoru's body, "Private Custom" has no highlights! ”

["Private Custom", successfully let the audience once again set off an anti-vulgar movement! ] 】

[The famous director has fallen, Feng Xiaogang is no longer the original popular director! ] 】

[Hua Yi is in great decline, and the movies produced are not as good as a year after year! 】

[Spicy eyes, "Private Custom" disappointed me too much! ] 】

on the web.

Negative reports have sprung up like mushrooms after a rain.

Every report is extremely tricky and has something to say, which instantly breaks the word-of-mouth defense line maintained by "Private Custom".

"Private Custom" is not without flaws, but it was blocked by the explosion of the Lunar New Year stalls and covered up by the exploding box office.

If no one takes the lead in speaking out, the movie can indeed land safely and start to use word-of-mouth to drive the movie-watching boom.

Once someone points out the shortcomings, the flaws will be exposed in minutes, following in the footsteps of 2009's "If You Are Honest Do Not Disturb 1",

In particular, the anti-vulgar arguments of several well-known film critics in the industry have attracted countless netizens who don't like Feng pants to join the condemnation camp.

Hengyu secretly took the lead and took the lead in launching an attack on "Private Custom".

Someone takes the lead, and naturally someone follows.

In the evening, more water armies shot, the popularity of the movie soared, and there were more and more negative reviews.

Behind every water army, there is a film and television company, and everyone's goal is the same to prevent Huayi from winning the Lunar New Year championship.

Huayi's share price has reached 68 billion, and if it wins the championship of this year's Chinese New Year, it must not break through the 700 mark.

You must know that the second ray of film and television is only in the early 30 billion, and the first share of TV series is only 20 billion.

The total market value of Youku, Tudou Video, and LeTV is only fluctuating around 200 to 30 billion.

Not to mention Bona, which has returned to A-shares, and companies such as Hengyu Mutual Entertainment, Tengxun Video, and Wanda Film and Television that will be listed next year.

Why?

The benefits are all for you to occupy!

At this moment, the tacit understanding of the entertainment industry is reflected, and the major film and television companies have made strong contributions, and they have contributed money beforehand, and it is a hard time to catch "Private Custom"!

It works pretty well!

On the four major ticketing app platforms, although there was no refund, the intensity of ticket purchase has dropped rapidly.

At 8 o'clock last night, the single-day pre-sale tickets of "Private Custom" on the four major apps once reached 70 million, and rushed to 80 million before 12 o'clock in the evening.

Today's time is 9 o'clock in the evening, and the single-day ticket pre-sale on the four major apps is less than 40 million, and it is expected to be at most 50 million before 12 o'clock.

It's almost a slash!

.........

Bang!

At Wang Zhongjun's house, he received a call and slapped it on the desk angrily.

"Check, check it for me, I want to see who is doing it!"

"Chairman, according to the information we initially found, there is more than one group of water armies on the Internet, and they come from different camps!"

"Then find out the leader for me, and I'll break him into pieces!"

Wangzhong's face was full of anger, and he scolded at the phone.

Bang dang..

The phone hung up, and he ruthlessly threw it on the desk.

He sat in the boss's chair, turned on the computer with scarlet eyes, and carefully scanned the negative news about "Private Order" on the Internet.

It's been a long time..

He smiled suddenly and breathed a long sigh of relief!

That's it!

"Hehe, when "If You Are Honest Do Not Disturb 1", "Journey to the West", "Thai Embarrassment", and "Hong Kong Embarrassment" were released, there were also a lot of anti-vulgar comments, what can be done in the end?"

"Fang Ziheng is right, as long as the level of the movie is there, the public will buy it."

"The more vulgar the comedy, the more the audience likes it!"

Muttering to himself, Wang Zhongjun lost most of his anger, closed the comment, and lit a cigarette with a sneer.

He still has to wait a while and wait until the first day of "Charlotte's Troubles" comes out at the box office before going to sleep.

I hope that the box office of "Charlotte's Troubles" on the first day will not meet the ideal expectations, so that the film will not be able to shake the championship of "Private Custom".

Like him, there are also Feng pants in the magic capital.

Feng pants has experienced a hundred battles, and he is not in a hurry about more and more negative comments on the Internet.

Kitschy!

You pretentious people are afraid that you have forgotten that the last even more cheesy comedy "Hong Kong" hit the box office of 1.7 billion.

In a hotel in the magic capital, Feng pants, wearing a bath towel, stood in front of the floor-to-ceiling window with red wine, flying confidently and disdainful of those negative reports.

He gently shook his red wine glass and stared at the night view on the Huangpu River opposite, feeling funny.

"A bunch of pig opponents!"

"Private Custom" has a box office of 400 million in five days, and the negative news is only coming now, isn't it too late?

One o'clock in the morning.

The first day of "Charlotte's Troubles" is fresh at the box office.

76 million!

It's 10 million less than "Private Custom"!

"Haha..."

"Good, good.."

Seeing the box office, Feng Pants smiled more and more happily, raised his head and drank the red wine.

Immediately, he pursed his lips and glanced at the wine glass in his hand with disgust.

It's not delicious!

I just don't know what the bottle of 1787 Lafite that Zhonglei treasures tastes like.

Feng Pants smiled knowingly, as if he saw the scene of opening the bottle of millions of red wine at the celebration banquet.

The other side.

Wang Zhongjun received the news almost at the same time, and while he was overjoyed, he couldn't help but let out a rough laugh.

He couldn't help but share his joy, and made a phone call to his younger brother Wang Zhonglei: "Zhonglei, haven't you slept yet?" ”

"Haha, it's time to hold a celebration banquet in advance.

That's right, Hengyu Media smacked so many resources to pull the first-day box office of 76 million for "Charlotte's Troubles", what does this mean, it shows that this movie is not very good! ”

"Tomorrow we will go to the company to meet and discuss the celebration, this time we must make the momentum bigger!"

.........

Duplex building, in the study.

Fang Ziheng also received the first-day box office of "Charlotte's Troubles".

At this time, he was video connecting with Ning You, the publicity department of Hengyu, Lin Wei, the deputy director of the group, and Ning Hao.

On the laptop, four video frames appeared, and Ning You, Lin Wei, and Ning Hao looked a little dull.

They really didn't expect that a lot of resources would be smacked down, and they would also subsidize 40 million to make up tickets, and the box office on the first day was only 76 million!

This Nima is the rhythm of fluttering!

The three of them are related, especially Ning Hao, the higher the expectations, the greater the disappointment.

Only Fang Zi's perseverance is like a mirror and knows what the reason is.

He snapped his fingers and smiled.

"You're still in too much of a hurry."

"You must know that "Private Custom" already has a first-mover advantage, and it hit the box office of 86 million in one fell swoop.

What is the first day schedule of "Private Custom", 48%.

What is our "Charlotte Troubles", 32%!

32% of the films, 76 million on the first day, what is not satisfied! ”

As soon as the chicken soup was revealed, the three people in the computer were instantly shocked, and the depressed look on their faces dispersed at a speed visible to the naked eye.

Ning Hao opened his mouth wide, stared at Fang Ziheng, and burst out in a hurry: "Ziheng, you mean that we still have hope of winning the Lunar New Year champion!" ”

"Of course there is hope!"

Fang Ziheng said for sure, picked up the cigarette on the table and lit one, took a deep breath and said with a smile: "Let me tell you, we not only have a hope of winning the Lunar New Year championship, but also have a very big hope." ”

"Please make it clear to the chairman." Ning You's eyes lit up, and he asked with a kind smile.

"It's very simple, in terms of the level of the movie, "Charlotte's Troubles" is obviously better than "Custom", both in terms of theme and depth, at least a notch higher.

If it were in normal times, no one would fight with "Private Custom", but it would be announced by Hua Yi, and this movie might really easily break through 1 billion and become the hit comedy of the year.

But the current situation is that the two comedies are only released four days apart, and there is a clear contrast between the front and the back.

Which movie is more awesome will soon be clear in the hearts of the audience! ”

Speaking of this, Fang Ziheng paused.

A bright light crossed his eyes, stared at the three of them, and said in an inexplicable tone: "Now that the reputation of "Private Custom" has collapsed, falling and rising, the level of the two movies in the eyes of the audience is two grades apart, don't you think this is the opportunity for "Charlotte's Troubles"? ”

"There are opportunities, but I still feel a lot of crisis."

Ning Hao also lit a cigarette and fell into a tangle while smoking.

In any case, he failed at the box office on the first day.

If the box office on the next day and the third day does not catch up, his dream of being a famous director will really become a dream.

Fang Ziheng's expression was relaxed, and he continued to give the three of them chicken blood, and he could feel his strong confidence through the screen.

"Stabilize your mentality, and then it's time for us to chase after the wind."

"This year's Lunar New Year stalls must belong to us!"

"Director Feng said that he wanted to invite me to a million-dollar worth of red wine, I think it's better for us to invite him to drink!"

"I asked someone to get a few bottles of good wine from the Island Guardian auction house for the celebration of "Charlotte's Troubles", don't you want to try it?"

"Yes, of course!"

After turning over the chicken blood, the mentality of the three of them was stabilized, and they shouted in unison.

........

Insiders look at the doorway, and laymen look at the liveliness.

Compared with Hengyu and Huayi, two companies that are competing with each other, professionals in the circle who pay attention to the two movies.

The entertainment media and ordinary netizens in the outside world prefer to eat melons and like the lively atmosphere of the Chinese New Year stalls.

In their opinion, the Lunar New Year stalls have come to the hottest time.

Under the many movies, the overall market of the film market has exploded steadily, and it has exceeded the 150 million to 200 million level for many consecutive days.

The huge market was intercepted by the two leading films, leaving only one-third of the cake to be shared by other films in the same period.

The next morning.

Theaters across the country adjusted their film schedules, and the number of films scheduled for "Charlotte's Troubles" rose again, to 40%, an increase of 8%.

"Private Custom" stabilized its position and also got 40% of the film schedule.

"The Storm" occupies 10%, and other films share 10%.

On the propaganda front, the competition between "Charlotte's Troubles" and "Private Custom" has reached a fever pitch.

Although Huayi was dissatisfied with yesterday's negative evaluation, it did not have time to investigate the masterminds behind the scenes on a large scale, and more publicity resources were put on the market under Wang Zhongjun's instructions, striving to ensure the popularity of "Private Custom".

In Wang Zhongjun's words, maintain the first-mover advantage, and then take advantage of the victory to pursue.

Now his goal is not only to break the box office of one billion and win the championship of the Chinese New Year, but also to make "Private Custom" go further, break the limit of 1.213 billion, and reach the top ten of the total box office list of Chinese film and television!

..........

December 25th.

"Charlotte's Troubles" made great efforts, with a single-day revenue of 91 million, and a tight difference of 1 million tied the box office of "Private Custom" of 92 million the next day.

Meanwhile.

"Private Custom" also ushered in a box office dive, and on the first day of the new week, the single-day box office fell to 48 million.

Compared with last weekend, it is more than 18 million less, and 10 million less than yesterday.

Seven days after its release, the total box office exceeded 520 million.

It doesn't seem to have fallen much, but it broke Hua Yi's first thought, and it is almost impossible for the box office trend of 500 million in seven days to break through 1.2 billion and 1.3 billion, and it will be in the top ten of the total box office list of Chinese film and television.

And that's not all.

In the next few days, "Charlotte's Troubles" made persistent efforts, hitting 95 million, 93 million, 90 million, 87 million, and 86 million one after another.

In the first week and seven days, it won 618 million box office!

beat "Private Custom" and became the most popular movie in the Chinese New Year.

This day!

Wang Zhongjun's angry voice came from Huayi headquarters.

"A week, it's been a week, and I can't even find out who is behind it, what's the use of me raising you a bunch of waste?"

"Chairman, this group of water armies appeared quickly and retreated quickly, only staying on the Internet for 48 hours, we thought that the other party saw that the box office of "Private Custom" was too stable, and they didn't get a bargain and retreated."

The two heads of Huayi's publicity and distribution departments looked down at their toes and said tremblingly.

It's not that they don't want to check, it's that the opponent is too cunning.

Who would have thought that the opponent's goal was just to point out the shortcomings of "Private Custom" and puncture Huayi's propaganda and word-of-mouth protection.

The word-of-mouth of "Private Custom" declined, and "Charlotte's Troubles" took advantage of the trend, and soon widened the word-of-mouth gap between the two movies.

】

Between a fall and a rise, under the same publicity of Hengyu, "Charlotte's Troubles" broke out with unparalleled box office potential.

It's all a routine!

Thinking of this, the person in charge of the Propaganda Department raised his head and said hatefully: "Chairman, it must be Hengyu Media who is behind the ghost!" ”

"I still need you to say, what I want is evidence, real evidence!" Wang Zhongjun stared at each other angrily, and the anger in his lungs exploded.

my uncle!

A slight negligence was exploited by Hengyu Media.

Bang!

Wang Zhongjun slapped his palm on the table, the more he thought about it, the more angry he became, he glared at the person in charge of the Propaganda Department with red eyes, and said sharply: "They dare to be the first year of junior high school, and we will also do fifteen, and find me a navy to die in "Charlotte's Troubles".

This evening, I'm going to see the black material of this movie flying all over the sky! ”