Chapter 52: Xiaomi's Careful Thoughts

In the face of irritable users, the flower factory is also bitter and unspeakable.

The time left for them is indeed a bit tight.

From knowing this display screen, to the new mobile phone project, and then to the sample and finally production stockpiling.

Step by step, it's a race against time.

The entire flower factory has been working overtime for several months, and everyone is in pain and happy.

Fortunately, Mr. Ren is also very good at giving money, and his monthly salary is full of dry goods.

But even so, in such a short period of time, it was only enough for them to free up so much inventory.

Of course, with the production capacity of the flower factory, as long as the mobile phone is finalized, the production is nothing more than a matter of how many devices are opened.

But it's not just their own reasons for efficiency.

One of the most critical points is that the technology door as a display supplier is really not powerful enough.

The flower factory has now stockpiled a lot of semi-finished mobile phones that have not yet installed display screens in the warehouse.

All waiting for this side to be delivered.

However, although the other side of the technology gate has increased production capacity, it only has so much share every month, especially since June, they will supply Xiaomi and Apple.

And a part of his quota will be given to Nokia.

This leads to the fact that the current screen share of the flower factory is really not good.

In addition to this, chips are still plaguing flower factories.

Not to mention the Kirin 9000, even Qualcomm's big fire dragon also needs time to produce.

After all, Qualcomm is the only true god in the mobile phone chip industry now, and even if there are more problems with the big fire dragon, it will be in short supply.

The flower factory's order came too late, even if Qualcomm had started working overtime urgently, it still couldn't meet the needs of the flower factory in a short time.

Not to mention that this time it also uses a lens from Zeiss.

People are modular integrated production, and they can just take it and install it themselves, but this also leads to the need for the flower factory to wait for Zeiss to adjust the production line.

Anyway, the combination of various reasons eventually led to the serious lack of production capacity of the flower factory.

There was no way, and the flower factory could only issue an urgent statement, saying that the new mobile phone was already on the way, so that everyone could not be impatient.

The official online pre-order will be officially opened on April 25, as long as the pre-order is successful, the flower factory will deliver the finished product within three months.

The pre-order money can also be refunded at any time.

This shows the attitude that you can't eat and eat strongly, although it is convenient for users, but it annoys peers.

Xiaomi, which was still gathering momentum, couldn't sit down at a glance.

What are you kidding, pre-order? If you can't produce it, don't produce it, and you're not afraid of supporting yourself.

With such a big market, do you really plan to monopolize it?

Fortunately, after a few months of pondering, Xiaomi has successfully perfected the new product internally.

I was really taken aback by the flower factory before.

If the original design is not changed with all kinds of black technology, I am afraid that it will become a foil for peers.

Therefore, Xiaomi's R&D department has also been working overtime in the past few months.

In order to give a suitable plan in terms of technology and cost.

Originally, the internal plan was to release the new machine in June, after all, we still have to wait for the supply of science and technology.

But now it seems that I can't hold my breath anymore.

At the very least, the pre-order channel must be opened.

Otherwise, wouldn't the flower factory in this market let it be open to eat?

It's all about money.

Fortunately, the company's internal sample machine has been developed, and although it is still being tested, Mr. Lei can't wait.

made people work overtime to get a promotional video.

After buying hot searches and advertisements, they were hurriedly announced.

On April 28th, when the flower factory was still happily collecting money, Xiaomi made a strong debut with its two products.

Perhaps due to the rush of time, or for other reasons, Xiaomi released only two models this time.

That is, Xiaomi 12 Pro as well as Xiaomi 12.

It can be seen from the publicity that Xiaomi has also made full preparations for this flagship.

They did not rush into the high-end field because of market changes.

The pricing of the flagship 5600 is just below the Flower Factory Standard Edition.

But in terms of configuration, Xiaomi has played tricks.

Although everyone adopts the design of stacking dual screens on the left and right, Xiaomi has obviously put a lot of effort into the folded outer screen.

Unlike the idea of the flower factory focusing on the internal large screen, Xiaomi installed a 6.73-inch Samsung E5 material screen on the outer screen.

With a pixel resolution of 3200x1440, it supports 1.07 billion colors, true color, Dolby Vision display, I heard that it has broken 15 DisplayMate records, equipped with front and rear dual light sensors, with a peak brightness of up to 1500nit, it can provide a clear visual experience of true color no matter where you are.

At the same time, this external screen also supports 120 refresh, and the most external screen can be said to be extremely luxurious.

And in terms of photography, I didn't make up the numbers this time, and I went directly to the three main cameras, three 50 million cameras, including the first Sony IMX707 main camera, 50 million ultra-wide angle and 50 million 2 times portrait lens, so that it has a high quality in taking pictures.

The purity of the night scene is also very good, and the photo speed is also faster than the previous Xiaomi phone, which is currently Sony's best camera.

It may be said that although this camera is very good, it is obviously not as good as the flower factory, but it is customized by Zeiss and has Nokia's black technology.

Just a retractable lens can kill your three small lenses.

That being said, don't forget, it's a flagship configuration, and although the standard version also has a telescopic lens, there are some reductions inside.

Of course, the effect must still be awesome, after all, the big base is the truth.

No matter how Lao Tzu reduces, such a big shot is a cow.

Xiaomi is obviously very clear about this, and it will definitely not be able to play with the camera.

Don't talk about yourself, even Apple has a headache.

Even Sony has to study this kind of lens with a large base for a while, and it won't be able to touch it in a short time.

Therefore, Xiaomi can only find a way to take out its best and raise the upper limit of the mobile phone as much as possible while controlling costs.

For example, my own external screen is really better than that of the flower factory.

And in terms of price, it is cheaper than the standard version of the flower factory.

The flagship is only five thousand six, and the ordinary version is cheaper, only three thousand two, and the folding phone is taken home.

In order to compete with the beggar's version of the flower factory, Xiaomi has also put on a dual-screen design on the ordinary version, even if it pulls a lot of crotch in all aspects, but a dual screen is a dual screen.

In general, the whole may not be as good as the flower factory, but there are always one or two points better than you at the same price.

For example, many consumers who like to use small screens will be more inclined to the external large screen of the Xiaomi 12 flagship.

And some users who like to fold the screen but are short of money can choose Xiaomi's beggar's version.

Besides, in any case, the inner screens of Xiaomi's two mobile phones are also the screens of the door of science and technology, which is the same as the flower factory.

Therefore, who to buy is a matter of opinion.