Chapter 50: Dimensionality Reduction Strike
Carrot pants are a type of pants in which the leg gradually narrows from the thigh to the calf.
Due to the different fabrics, there is naturally more than one style.
Wang Bo, who touched Song Yang's suit at the beginning, is really a little famous in Weifang's textile circle.
The main reason is that he is a cook who has made military merits, and after changing jobs, he was originally a cook in a labor company under the Municipal Labor Bureau.
As a result, he was mistakenly sent to take charge of the sewing business department, whose performance was extremely poor after the contract was recovered. A cook, when the company only asked him to pay 5,000 yuan, helped the company earn more than 200,000 yuan.
The department that no one cared about suddenly became a sweet spot, and after parachuting a general manager, Wang Bo condescended to others, and he resigned in anger.
Now, a few people are being pulled and a suit factory is opened.
Song Yang confirmed from his father that Wang Bo was not bragging, so he moved his mind and said: "I have a fate-telling friendship with him, this is a powerful character." He just lacks a platform and money, and his character is also reliable! I made so much money for the company, but I still only got a little salary bonus. Our Wei Fang is really a hidden dragon and a crouching tiger, and the cooking soldiers are also worthy of their reputation. β
ββ¦β¦ What do you want to do? β
Song Yang looked at his father and sighed, "Dad, you will be shocked when I encounter something." Look at Wang Bo, at first he pretended to let me get out of the car first to attract the attention of others, and then he came out to show his strengths. β
ββ¦β¦ What if they push you out first, and someone cuts you first? β
"He said that I was big, and I felt quite energetic when I sat together, and he must have struck first, and people would always be stunned, and I was not stupid and knew how to hide. When he asked me, I guarded against him, explaining that he was not stupid. Song Yang sighed, "Be brave and strategic, and observe carefully!" β
ββ¦β¦ You said that he still brought me, do you want to say that Lao Tzu is not as good as him? β
"It's better than that, he can still help the company earn more than 200,000 yuan before." Song Yang's eyes were shining, "I can fight and operate, I have to talk to him when I go back!" β
"It's not going to be about a garment factory, is it? What about me? β
"Go back and wait for me to win the contract of the woolen factory first, and then talk to him." Song Yang felt that he had the same hardships before, coupled with his own ability, he had a good grasp of it, "Dad, you also know how to manage production, and I have thought about how to do the factory." Although you will be a deputy factory director, the chairman is your son. However, if you want to make the factory bigger, you have to trust people and let people have enough returns. β
"Mergers are the most complicated!" Song Guowei muttered and went to take a bath, "I don't know people but I don't know my heart, you just dealt with people......"
Song Yang really thought about it.
In this era, there are many reckless heroes, and when he suddenly met one, he naturally had the idea of gathering together to do things together.
In fact, he was also thinking, since this person had such a skill before, he should not be low, right?
But I really haven't heard of this person.
Before Song Yang was reborn, he was not the identity he is now, and he was not a native of the Uyghur side. He can know Yelia only because of a big party that he cooperated with back then, and their clothes were all customized by Yelia, so he knew about a low-key but profitable industry giant.
β¦β¦
At this time, the Weifang woolen garment factory has not yet decided to change its name.
It's been two months since the open call for brand names and logos was released, and now more than 100 proposals have been received from various companies, studios, and even individuals.
Now, Yuan He, the director of the factory, Yuan Kun, the deputy director of the factory, and several other backbones are meeting to discuss this matter.
"The bells and whistles, I think it's all the same, just order one, in the final analysis, the brand is supported by our goods." The technical person in charge felt that there was no need to put so much effort into this matter.
Yuan Kun is a woman, she said solemnly: "We have been building the factory for 8 years, and the quality of the products has always been good!" Now it is not as competitive as in the past, and large foreign companies are also coming in one after another. Having a resounding name is twice the result with half the effort to do the market. The year before last, we began to hold a well-known trademark selection, and this honor is of high standard! The leaders of the province also want to support us to get a well-known trademark. But first, we have to have a good logo! β
Yuan He said kindly: "Take some time and take a look." At least take down those that everyone doesn't look at, leave those seven or eight or ten alternatives, and then I will ask the leaders of the city and province, as well as the teachers of the Federation of Literary and Art Circles, to take a look. β
When the conference room began to talk about it, Song Yang finally came to the venue located on Beigong West Street with the booklet, still explaining his intention in the communication room.
"Uncle, I'm Yanjinglai's advertising company, and I'm here to personally report on your factory's name selection plan." Song Yang handed over the brochure and business card, and also handed over a pack of cigarettes by the way, "I saw the news of the event a little late, and I was afraid that I would miss the time, so I wanted to report it to the leader in person." β
The uncle in the communication room looked at him in surprise: "It's a local, right?" β
"Yes, working in Yanjing." Song Yang spoke in the local dialect, "Thank you for your hard work." β
Stretching out his hand not to hit the smiling person, a pack of cigarettes in his hand, seeing that the young man looks very capable, and the booklet and business cards are also very exquisite, the uncle does not dare to despise it: "You wait first, I'll make a call." β
Song Yang looked at the factory first.
The scale is really not small, and this is the best developed batch of Weifang township enterprises.
When Song Yang came into contact with this company, their annual sales had exceeded 1 billion, and a large proportion of them were export sales.
At this point in time, the method of paid public solicitation of brand names is adopted, and the vision and thinking of the operator will not be bad.
Song Yang only needs to be able to meet them, and this brochure is a stepping stone.
He is convinced that there are few companies that can come up with such a standardized, formal and exquisite plan at this moment.
The plan he wrote with more mature marketing theories, even for the top masters in the industry at this time, in the eyes of discerning people, it also constituted a dimensionality reduction blow.
After being taken to a small office to wait, the brochure he brought was delivered to the conference room.
"Director, there is an advertising company in Yanjing, and I personally sent the plan." A person under Yuan Kun entered the conference room with five booklets and put them on the table, his expression was a little excited, "I flipped through it a little, it's very classy!" β
Full-color, coated paper, bound in a book, with a pictorial-like design.
On the cover, there is only a very simple tie pattern, like an eagle with wings spread high. The bottom four characters, Profil, plus the English letters Pro-Face, the ligatures are specially designed.
In addition, there is a line of handwriting: every side of the profession, success can be seen.
Below, farther away from the main line of sight, there are two lines of words: Weifang Woolen Garment Factory Brand Marketing Case, Yanjing Jiaoyang Advertisement.
In front of the words Yanjing Jiaoyang advertisement, there is also their logo.
This booklet dwarfs most of the proposals scattered around the conference table, after all, many are just a piece of paper, and even hand-drawn sketches with handwritten words on it.
After all, what their factory is openly soliciting is just a name, a logo, and a slogan.
And this booklet is so thick, how much content is there?
Even people who don't understand that the company has to go to great lengths to choose a good name are interested when they look at the five brochures over there: "Send it!" Let's see too! β
Yuan He and Yuan Kun have already taken a copy and looked at it.
On the title page, it was a formal advertisement. A tall and handsome young man in a suit and leather shoes smiled professionally and competently at the camera, and the corner of the title page was the logo and brand name of Profils, and the words "Huaguo Famous Trademark" were directly printed below.
The slogan is arranged in a staggered space next to the portrait:
[Lizi, can stand up to scrutiny]
[Face, not just clothes]
[Professionalism, attitude, direction, belief]
[Because of professionalism, natural excellence. When we first met, we knew the depthsγ
[Pro-Face, every side of professionalism, success can be seen]
At the bottom, the address and distribution number of the Profils Group are also printed.
Just looking at this picture, it is a print advertisement that can be used directly.
The imaginary feeling of Yuan, Yuan Kun and others after the name was directly presented in front of their eyes.
And that's just the title page.
The two glanced at each other, and they all understood the amazement in each other's eyes.